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Journal : Journal of Humanities and Social Studies

DETERMINING FACTORS OF GEN-Z VOTERS’ PREFERENCES IN REGIONAL ELECTIONS: A CASE STUDY OF THE 2024 ACEH TENGGARA REGENCY ELECTION Indah, Fasrah; Katimin, Katimin; Syukri, Syukri
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 9, No 2 (2025): Journal of Humanities and Social Studies
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v9i2.12617

Abstract

This study analyzed the factors influencing the political preferences of Generation Z (Gen-Z) voters in the 2024 Regent Election (Pilkada) of Southeast Aceh. Employing a qualitative approach through an intrinsic case study, the research explored the subjective experiences and socio-political dynamics of Gen-Z in shaping their political choices. Data were collected through in-depth interviews, participatory observation, and digital documentation involving 30 respondents selected through purposive sampling. The findings revealed that Gen-Z’s political preferences were shaped by issue-based rationality, candidate capability, and perceptions of personal branding and leadership integrity. Social media platforms—particularly TikTok, Instagram, and YouTube—emerged as the primary channels for political socialization, while local figures such as teachers and religious leaders (ustadz) continued to hold influence within limited social contexts. Challenges to participation included low levels of political literacy, the spread of misinformation, and limited internet access in rural areas. Nonetheless, Gen-Z demonstrated active, selective, and critical engagement with political messages. This study affirmed the relevance of rational choice theory and cognitive domains in explaining young voter behavior and recommended campaign strategies that were educational, value-based, and inclusive of digital generation voices.
NEGOTIATING IDENTITY AND AUTONOMY: THE INTERSECTION OF RELIGION, CULTURE, AND SOCIAL NETWORKS IN THE POLITICAL PREFERENCES OF MUSLIM WOMEN IN NORTH SUMATRA Nasution, Raihani Dewi Nasution; Katimin, Katimin; Junaidi, Junaidi
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 9, No 2 (2025): Journal of Humanities and Social Studies
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v9i2.12616

Abstract

This study analyzes the formation of political preferences among Muslim women in North Sumatra during the 2024 General Election, focusing on the dynamic intersection of religion, culture, and social networks. Drawing on data from 152 respondents collected through online surveys and in-depth interviews, the study finds that culture, particularly through family norms, domestic responsibilities, and spousal influence, emerges as the most dominant factor (93.4%) in shaping electoral decisions. Religion (77.6%) functions as a source of moral legitimation but is often actualized within cultural contexts and channeled through social networks. Social networks (42.1%) act as conduits for political narratives, primarily via social media and religious figures. This research challenges the simple dichotomy between agency and structure, demonstrating that women’s political autonomy does not always equate to individual independence but often manifests as a form of reflective obedience—wherein choices are forged through a negotiation between religious values, familial demands, and personal aspirations. These findings indicate that women are not merely passive recipients of influence but actively interpret and assign meaning to their political choices. To enhance women’s substantive participation, empowerment strategies must be holistic, addressing the transformation of family norms, the reinforcement of an inclusive religious identity, and the strengthening of social capacity. Consequently, the domestic sphere can be transformed from a restrictive space into a political power base for Muslim women.