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Analisis Pengukuran Kepuasan Konsumen dengan Pendekatan Customer Satisfaction Indeks Pada E-Commerce di Jakarta Oki Lestari; Purwatiningsih Purwatiningsih; Ratih Setyo Rini
Jurnal Manajemen Kreatif dan Inovasi Vol. 2 No. 3 (2024): Juli : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v2i3.3843

Abstract

The development of e-commerce is currently increasingly rapid, marked by the increasing number of internet users in Indonesia. Customer satisfaction and trust are the most dominant problems in every business unit operating in the service sector, but the process of achieving customer satisfaction is not easy. Because many other factors can influence the achievement of this level of customer satisfaction. Through this research, the author aims to determine the level of customer satisfaction, namely by using the Customer Satisfaction Index method. Based on the research results, it is known that female consumers, consumers aged 23-28 years, and private employees are the dominant respondents. The level of consumer satisfaction with e-commerce based on CSI is 97.12%.
Pengaruh Disiplin Dan Motivasi Terhadap Kepuasan Kerja Karyawan Dhuha Safria; Purwatiningsih Purwatiningsih; Alan Budi Kusuma; Frida Aprillia
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 1: November 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i1.6062

Abstract

This study aims to analyze the influence of discipline and motivation on employee job satisfaction at CV. ABC. Using a quantitative approach with a descriptive method, data were collected through a Likert scale questionnaire distributed to 30 employees during the period of July to September 2024. Data analysis was conducted using multiple linear regression with SPSS software version 26. The results indicate that there is a positive and significant effect of discipline and motivation on job satisfaction, both partially and simultaneously. Based on these findings, it is recommended that the company enhances discipline through a clear system of rewards and sanctions as well as regular performance evaluations. To increase motivation, the company is advised to provide recognition for achievements and offer career development opportunities. Implementing these strategies is expected to improve overall employee job satisfaction.
Edukasi tentang Bullying pada Siswa di SMP Negeri 3 Sokaraja Banyumas Apriliyani, Ita; Purwatiningsih
Journal of Health Innovation and Community Services Vol. 2 No. 2 (2023): Journal of Health Innovation and Community Services
Publisher : PPPM Stikes Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54832/jhics.v2i2.188

Abstract

Abtrak: Bullying sudah menjadi fenomena gunung es bagi sebagian remaja saat ini. Pengalaman dibully juga menjadi alasan mengapa perilaku negatif ini sering berulang dengan korban pelaku yang beragam latar belakang. Riset Programmefor Internasional Students Assessment (PISA) 2018 menyatakan korban bullying di Indonesia tercatat sebanyak 41,1% diatas rata-rata negara anggota Organisation for Economic Co- operation and Development (OECD). Adapun jenis bullying yang dilakukan beragam bentuk dari perilaku negatif yang dilakukan pelaku. Tujuan pengabdian kepada masyarakat ini adalah memberikan pengetahuan pada siswa tentang bullying dan berusaha untuk mengurangi dan mencegah perilaku bullying pada remaja di sekolah di SMP Negeri 3 Sokaraja. Metode pendidikan pada pengabdian masyarakat kali ini dengan kegiatan psikoedukasi dan diskusi pada siswa kelas 2 di SMP Negeri 3 Sokaraja yang menjadi mitra kegiatan yang berjumlah 32 siswa. Hasil kegiatan menunjukkan sebelum pendidikan kesehatan tingkat pengetahuan sebagian besar dalam kategori cukup (45%) dan setelah pendidikan kesehatan tingkat pengetahuan dalam kategori baik (85%). Berdasarkan hasil post test, disimpulkan peserta dapat menerima materi yang telah disampaikan dengan baik.
Pengaruh Kualitas Pelayanan, Cita Rasa, dan Harga terhadap Kepuasan Konsumen pada Restoran HokBen Atrium Alifah Dikha Arianto; Purwatiningsih
Jurnal Manajemen Bisnis Digital Terkini Vol. 2 No. 4 (2025): Oktober : Jurnal Manajemen Bisnis Digital Terkini
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumbidter.v2i4.821

Abstract

HokBen, previously known as Hoka Hoka Bento, is a fast-food restaurant offering Japanese-style menus and has successfully built a strong brand in Indonesia since 1985. This study aims to analyze and explain the influence of service quality, taste, and price on customer satisfaction at the HokBen Atrium restaurant. This research uses a descriptive quantitative approach with purposive sampling technique, involving 100 respondents who are customers visiting and purchasing products at the HokBen Atrium restaurant. Data were collected using scale range analysis and path analysis, conducted with the help of Microsoft Excel and SPSS version 23. The results of the study indicate that service quality, taste, and price have a significant simultaneous impact on customer satisfaction. The coefficient of determination shows that these three variables account for 78.0% of the influence on customer satisfaction at the HokBen Atrium restaurant. The most dominant factor influencing customer satisfaction is taste, with the highest t-value of 5.279. This suggests that taste is the most important factor affecting customer satisfaction at the HokBen Atrium restaurant. This study provides valuable insights for the management of HokBen to further improve service quality, taste, and price adjustments to maintain and increase customer satisfaction levels.
Pengaruh Work Life Balance dan Gaya Kepemimpinan terhadap Kinerja Karyawan di Direktorat Jenderal Badan Peradilan Militer dan Peradilan Tata Usaha Negara Mahkamah Agung RI Intan Novindriyani; Purwatiningsih
Jurnal Manajemen Kewirausahaan dan Teknologi Vol. 2 No. 3 (2025): September: Jurnal Manajemen Kewirausahaan dan Teknologi
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumaket.v2i3.812

Abstract

This study aims to examine the influence of Work Life Balance (WLB) and Leadership Style on Employee Performance at the Directorate General of Military Courts and Administrative Courts of the Supreme Court of the Republic of Indonesia. The background of this research is based on the importance of balancing work and personal life, as well as the role of effective leadership in improving the performance of government agency employees. This research uses a quantitative method with an associative approach. The sample of this study consists of the entire population of 94 employees using saturated sampling technique. Data was collected through questionnaires and analyzed using SPSS, including validity and reliability tests, multiple linear regression, t-test, F-test, and coefficient of determination. The results show that Work Life Balance has a positive and significant impact on Employee Performance, indicating that a balance between work and personal life positively affects job productivity and satisfaction. Leadership Style also has a positive and significant impact on Employee Performance, where good leadership can motivate and facilitate employees in achieving organizational goals. Simultaneously, both variables significantly influence employee performance in the organization. This study provides important implications for organizational management, suggesting that implementing a good Work Life Balance and an appropriate leadership style can optimally improve employee performance.
The direct and indirect effects of financial literacy and self-control on financial behavior Purwatiningsih; Ujang Syaifudin Sumadi
Quantitative Economics and Management Studies Vol. 6 No. 5 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.qems4080

Abstract

This study examines the role of simple lifestyle in mediating the effect of financial literacy and self-control on financial behavior. This survey design study involved 126 samples of undergraduate accounting students at Pamulang University. Using the Structural Equation Modeling (SEM) Partial Least Squares estimator method, this study found a positive effect of financial literacy on simple lifestyle. This study also found that financial literacy and self-control directly affect financial behavior. However, this study found no effect of a simple lifestyle on financial behavior. In addition, this study failed to prove the role of simple lifestyle in mediating the indirect effect of financial literacy and self-control on financial behavior. These results indicate that financial literacy and self-control are the most dominant factors in improving students' financial behavior. On that basis, higher education institutions should encourage the strengthening of financial literacy and self-control of students more intensively in order to improve their financial behavior. Good financial behavior in this context is a person's ability to organize, manage, and use their financial resources more wisely and rationally.
Pengaruh Gaya Kepemimpinan dan Motivasi Kerja terhadap Kinerja Pegawai Negeri Sipil Kantor Badan Strategi Kebijakan dalam Negeri Jakarta Pusat Ikhwatul Sahra; Purwatiningsih
Journal Islamic Global Network for Information Technology and Entrepreneurship Vol. 3 No. 4 (2025): Oktober : Journal Islamic Global Network for Information Technology and Entrepr
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/ignite.v3i4.3302

Abstract

This study aims to analyze the influence of leadership style and work motivation on the performance of civil servants (PNS) at the Office of the Domestic Policy Strategy Agency (BSKDN) in Central Jakarta. The study employs a descriptive quantitative approach using a survey method, where data were collected through questionnaires distributed to a number of PNS within BSKDN. The collected data were then analyzed using multiple linear regression with the aid of statistical software to examine the relationships and effects between variables. The results indicate that leadership style has a substantial and positive effect on PNS performance, suggesting that effective, inspiring, and communicative leadership can enhance employee productivity and work quality. Moreover, work motivation also demonstrates a positive and significant impact on PNS performance, indicating that highly motivated employees exhibit greater dedication, discipline, and initiative in carrying out their duties. Further analysis shows that when leadership style and work motivation are applied simultaneously, both provide a substantial influence on improving PNS performance, emphasizing the importance of synergy between good leadership and employees’ internal motivation. The practical implications of this study underscore the urgency for BSKDN to develop leadership training programs that can inspire, motivate, and empower employees comprehensively. Additionally, designing sustainable strategies to enhance work motivation is also crucial to optimize the performance of all PNS within BSKDN, ensuring organizational goals are achieved effectively and efficiently. This study contributes to the development of human resource management practices in the government sector, particularly in the context of enhancing employee performance through the combination of effective leadership and optimal work motivation.
ANALISIS PROMOSI DAN KUALITAS PELAYANAN GOCAR (GOJEK) TERHADAP KEPUASAN KONSUMEN STUDI KASUS PADA MASYARAKAT CENGKARENG JAKARTA BARAT Iwan; Purwatiningsih; Eneng Iviq Hairo Rahayu
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 1 No. 1 (2022): Januari: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v1i1.158

Abstract

PT. Gojek has many types of online transportation services, one of which is Gocar. This study aims to determine the effect of promotion and service quality on the formation of consumer satisfaction using Gocar in the Cengkareng area of ​​West Jakarta. The analytical method used is descriptive analysis and multiple linear regression analysis. The number of samples taken is 100 respondents, the sampling technique uses non-probability sampling, with purposive sampling technique, which is a sampling technique where elements of the population are selected with the researcher's considerations and using a Likert scale method questionnaire, to obtain data, the population used is all the people of Cengkareng Jakarta. westerners who have used Gocar online motorcycle taxis. The results of the multiple regression analysis showed that there was a positive and significant influence between the promotion and service quality variables on the formation of customer satisfaction. The results of the t test, the most dominant variable influencing in shaping consumer satisfaction is the quality of service of 0.698
Program Santripreneur Melalui Pelatihan Ide Bisnis Repacking Snack Di Pesantren Tahfidz La Tahzan sari, silvia; Margie, Lyandra Aisyah; Purwatiningsih
Abdimisi Vol. 6 No. 2 (2025): Abdimisi
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/abms.v6i2.48805

Abstract

Community Service entitled the Santripreneur Program through Snack Repacking Business Idea Training at the La Tahzan Cinangka Depok Tahfidz Islamic Boarding School aims to foster the entrepreneurial spirit of students, identify effective ways to grow creative ideas into business opportunities, and explore approaches based on Islamic values ​​in developing entrepreneurship in Islamic boarding schools. This activity was carried out on March 20-21, 2025 at the La Tahzan Tahfidz Islamic Boarding School - Cinangka, Sawangan, Depok. The training activities began by providing training materials to 20 students, then a snack repacking technique training session by UNPAM lecturers from Accounting. The expected results are the growth of the entrepreneurial spirit of students, identification of effective ways to grow creative ideas into business opportunities, and exploration of Islamic value-based approaches in entrepreneurship.   Keywords: Santripreneur Program; Business Idea Training for Santri; Repacking Snacks
PENGARUH PROMOSI DAN KUALITAS PELAYANAN KARTU KREDIT TERHADAP LOYALITAS NASABAH PADA PT BANK NEGARA INDONESIA KANTOR CABANG MATRAMAN JAKARTA TIMUR Tira Sri Yulistiani; Rani Rani; Purwatiningsih Purwatiningsih
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 3 No. 2 (2023): Juli: Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v3i2.1914

Abstract

The growing number of credit card users in Indonesia is considered to have a fairly high poltelnsial market. This study uses associative research quantitative approach which is analyzed using multiple linear regression analysis with SPSS version 26.0 software. The population in this research is Bank BNI customers. The sample was determined based on the random sampling technique method. The data collection technique used a questionnaire distribution of 106 people from the number of Bank BNI East Jakarta customers. Hypothesis testing using the T-test and F-test. The research conclusion concluded that the promotion and quality of credit card services had a significant positive effect on customer loyalty of PT Bank Negara Indonesia Matraman Branch Office, East Jakarta.