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Journal : Scientific Journal of Informatics

FinTech E-Commerce Payment Application User Experience Analysis during COVID-19 Pandemic Abdillah, Leon A.
Scientific Journal of Informatics Vol 7, No 2 (2020): November 2020
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/sji.v7i2.26056

Abstract

Application of information technology in the era of big data and cloud computing has led to the trend of electronic payments through financial technology, or FinTech. One of the most popular FinTech applications in Indonesia is Go-Pay in the Gojek start-up application. This research will analyze how the FinTech Go-Pay user experience both for transactions on Gojek and at merchants that collaborate with Gojek. User Experience (UX) is analyzed using the User Experience Questionnaire which consists of 6 (six) variables (Attractiveness, Perspicuity, Efficiency, Dependability, Stimulation, and Novelty). Total data collected amounted to 258. After analyzing the calculation results, the mean scores are obtained in the following order: Efficiency, Perspicuity, Stimulation, Attractiveness, Dependability, and Novelty. Then when compared with benchmark data the following sequence is obtained: Efficiency, Perspicuity, Stimulation, Attractiveness, Dependability, and Novelty. Overall the Go-Pay service is efficient and perspicuity, but the Go-Pay service needs to improve its novelty.
FinTech E-Commerce Payment Application User Experience Analysis during COVID-19 Pandemic Abdillah, Leon A.
Scientific Journal of Informatics Vol 7, No 2 (2020): November 2020
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/sji.v7i2.26056

Abstract

Application of information technology in the era of big data and cloud computing has led to the trend of electronic payments through financial technology, or FinTech. One of the most popular FinTech applications in Indonesia is Go-Pay in the Gojek start-up application. This research will analyze how the FinTech Go-Pay user experience both for transactions on Gojek and at merchants that collaborate with Gojek. User Experience (UX) is analyzed using the User Experience Questionnaire which consists of 6 (six) variables (Attractiveness, Perspicuity, Efficiency, Dependability, Stimulation, and Novelty). Total data collected amounted to 258. After analyzing the calculation results, the mean scores are obtained in the following order: Efficiency, Perspicuity, Stimulation, Attractiveness, Dependability, and Novelty. Then when compared with benchmark data the following sequence is obtained: Efficiency, Perspicuity, Stimulation, Attractiveness, Dependability, and Novelty. Overall the Go-Pay service is efficient and perspicuity, but the Go-Pay service needs to improve its novelty.
Enterprise Digital Payment Trends Survey Post COVID-19 Situation Leon A. Abdillah; Dhea K Putri; Anggy Artavi
Scientific Journal of Informatics Vol 10, No 2 (2023): May 2023
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/sji.v10i2.43068

Abstract

Purpose: This research article presents the results of a survey on digital payment transactions using mobile Fintech applications. The target users are from the tenant or seller side. The research locations were conducted in 2 (two) of the biggest malls in Palembang, namely Palembang Square (PS) and Palembang Trade Center (PTC).Methods: The research method applied is a survey involving online questionnaires using Google Forms.Result: The observed Fintech mobile applications are OVO and ShopeePay. The research collected data on 105 tenants of Small and Medium Enterprises (SMEs). The results show that the Fintech ShopeePay application (62%) is used more than OVO (38%). SME business actors are dominated by women (57%) compared to men (43%). These tenants are mainly in the Gen Z category (73%). Meanwhile, many of the business types of tenants are engaged in the culinary sector (42%). Most of the tenants' turnover range is in the range of 0-5 million (Rupiah) per month (38%). but there are 2% who have a turnover of more than 25 million (Rupiah).Novelty: This research enriches the survey on the use of the Fintech platform from the side of tenants who open their businesses in modern shopping places after COVID-19.