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All Journal DiE: Jurnal Ilmu Ekonomi dan Manajemen At-Tadbir : jurnal ilmiah manajemen Warmadewa Economic Development Journal (WEDJ) Jurnal Ekuivalensi Management Studies and Entrepreneurship Journal (MSEJ) Community Development Journal: Jurnal Pengabdian Masyarakat GANDRUNG: Jurnal Pengabdian Kepada Masyarakat Jurnal Graha Pengabdian Jurnal Dinamika Ekonomi Syariah Community Empowerment INVEST : Jurnal Inovasi Bisnis dan Akuntansi Jurnal ABM Mengabdi juremi: jurnal riset ekonomi Journal of Economy, Accounting and Management Science (JEAMS) Economics and Business Journal RISK : Jurnal Riset Bisnis dan Ekonomi Journal of Innovative and Creativity
Angga Rizka Lidiawan
Universitas Kadiri
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Mathematics Physics Public Health Social Sciences Other

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Journal : Community Empowerment

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Assistance of the MSMEs Roti Abimanyu during the pandemic to maximize profits Angga Rizka Lidiawan; Nunung Susilaningsih; Sudjiono Sudjiono; Nabila Andriani; Risma Gesang Ayu Cahyani
Community Empowerment Vol 7 No 7 (2022)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (265.971 KB) | DOI: 10.31603/ce.6490

Abstract

This community service program focuses on increasing productivity at the MSMEs Roti Abimanyu during the COVID-19 pandemic with a training scheme for the use of social media and marketplaces. The target to be achieved in this activity is to increase sales, marketing, and product ordering services through the use of information technology. This activity is carried out with training and assistance in utilizing e-commerce. The result of this activity is that MSMEs Roti Abimanyu have understood marketing techniques through social media and marketplaces.
Baso Aci Tata Snack goes to marketplace for smart city concept in Kediri Djunaedi Djunaedi; Angga Rizka Lidiawan; Nursamsu Nursamsu; Edi Sinengko; Rima Novita Almatari
Community Empowerment Vol 7 No 8 (2022)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.6497

Abstract

The Kediri Government encourages the Smart City concept to be applied by all its people. The smart city concept also influenced Baso Aci Tata Snack to change its marketing method which initially used traditional methods to modern ways using sophisticated technology. Baso Aci Tata Snack is one of the MSMEs in Kediri City engaged in the culinary sector. The purpose of this service activity is to encourage MSME players of Baso Aci Tata Snack to have wise and effective knowledge about the use of digital media (marketplace) in their marketing activities so that their sales turnover can increase. The method used in this activity is the survey method. The results achieved in this activity are the knowledge and understanding of employees and owners of Baso Aci Tata Snack regarding the use of technology in determining strategies to go to marketplace. This service activity is very useful for Baso Aci Tata Snack because it can increase the profit to be obtained besides that the training carried out can increase the productivity of Baso Aci Tata Snack so as to improve employee welfare.
Co-Authors Afif Nur Rahmadi Afif Nur Rahmadi, Afif Nur Ali Djamhuri Alma Hariyati Alma Hariyati Andri Teguh Prasetyo Anita Firdausi Djunaedi Djunaedi Djunaedi Djunaedi Djunaedi Djunaedi Djunaedi Djunaedi Djunaedi Djunaidi Edi Sinengko Ervan Yansen Fariansyah Hassan Basrie Hafidz, Faza Nurizza Hariyati, Alma Harsono, Yhonanda Jihan Rahma Laely, Nur Lusia Lapir Atamina Marwan Man Soleman Marwita Andarini Moh. Arifin Muffida, Nur Indah Nabila Andriani Nita Ayu Chandra Nunung Susilaningsih Nunung Susilaningsih Nur Laely Nur Laely Nurlaely Nursamsu Nursamsu Pamadya Vitasmoro Pamungkas, Rezi Panji Prasetyo, Andri Teguh Putra, Dika Dimas Rian Dimas Nugroho Rima Novita Almatari Risma Gesang Ayu Cahyani Risma Gesang Ayu Cahyani Risma Gesang Ayu Cahyani Rukmini, Meme Siti Susilowati Subianti, Tutut Sudjiono