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Pengaruh Berbagi Pengetahuan (Knowledge Sharing) Dan Komitmen (Commitment) Terhadap Kinerja Guru Pada MTs negeri Polewali I Mandar Najma, Najma; Mandasari, Nur Fitriayu; Qamariah, Nur; Fitriani, Nur
Jurnal Manarang Manajemen dan Bisnis Vol 1 No 01 (2022): Manarang : Manajemen & Bisnis - Oktober
Publisher : Universitas Sulawesi Barat

This research was conducted at the public MTs School Polewali I Mandar. The total population in this study was 68 and all populations were sampled so that the sample in this study amounted to 68 people. This study uses a questionnaire to collect data and has passed the validity and reliability test stages while data analysis uses multiple linear regression analysis normality test, multicollinearity test and coefficient of determination test and T test and F test. The results of the study at MTs Negeri 1 Polewali Mandar found that (1). Sharing knowledge has no effect on teacher performance because teachers do not use other people's opinions in teaching even though this method is very good for students and teachers also cannot combine several knowledge processes that can become new knowledge for students. (2). Teacher commitment Partially influence on teacher performance. Because teachers have a strong commitment to become teachers and teachers are also proud to be teachers at MTs Negeri I Polewali Mandar so they motivate themselves so that students can excel at the regional and national levels (3). Knowledge sharing and commitment have a positive and significant effect on teacher performance at the public MTs Polewali I Mandar school together. Because teachers already know that a good way to share knowledge is by interacting with students. In addition, the explanation of the material must also be precise so that students can understand the lesson, firmly to students who do not pay attention to the lesson. After that, it motivates students to be more active in learning so that they can get achievements at the district and national levels

Analisis Kualitas Laba Pada Perusahaan Perbankan Syariah di Bursa Efek Indonesia Periode 2016-2020 wali, Bunga; Mandasari, Nur Fitriayu; Azis, Akbar; Ayuandiani, Wulan; Syahrir, Nurwahyuni; Syahadat, Edy Fitriawan; Puspita, Chandra Putra
Jurnal Manarang Manajemen dan Bisnis Vol 1 No 02 (2023): Manarang : Manajemen & Bisnis - April
Publisher : Universitas Sulawesi Barat

This study aims to analyze the quality of earnings in Islamic banking companies whether they have maximum earnings quality. The location of this research wa carried out at the Indonesia Stock Exchange through media browsing on the https://www.idx.co.id website for 10 Islamic banking companies. The sampling technique uses a saturated sampling technique in which the entire population is sampled. The data source is taken fromsecondary data. The data analysis technique uses the earnings quality formula, namely operating profit and average cash to analyze finansial from 2016-2020. The results of the study show that (1) Companies that have good earnings quality are Bank BNI Syariah, Bank Mandiri Syariah and Bank BCA Syariah because they have maximum profit quality. (2) Companies that have poor earnings quality are Bank Muamalat Syariah, Bank Mega Syariah and Bank Jabar Banten Syariah, the rest are considered to have constant earnings quality

ANALISIS PEMANFAATAN SISTEM INFORMASI RUMAH SAKIT (SIMRS) PADA RS. IBNUSINA YW-UMI MAKASSAR Radjab, Enny; Mandasari, Nur Fitriayu
Jurnal Paradigma Vol 26, No 2 (2022): July 2022
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v26i2.7463

The development of technological advances today is growing very rapidly. Currently, in various fields, an application sistem is needed which makes it a must and policy for every agency, both government and private, in data management that utilizes information as the basis for technology-based administration. The most important role in providing clinical services administratively with the use of information sistems must be owned by the hospital. At this time the management of information in hospitals has been implemented with the use of an electronic-based information sistem (SIMRS), every hospital requires a management information sistem (SIM) in improving the quality of medical services carried out. In an integrated hospital environment information sistem (SIMRS), the design of which can be used for all hospital activities into one integrated sistem so that it can be stored in a central database. The application of the use of applications that are stored in an existing case, data, and problems so that they can be turned into a new form without losing the basic values of the data, problems, and work itself.

Building Loyalty Through Education on Passenger Trust in Low Cost Airlines Indonesia, The Role Of Service Quality And Passenger Satisfaction Mandasari, Nur Fitriayu; Radjab, Enny; Ashdaq, Muhammad; Nadir, Muhammad
QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama Vol 14 No 2 (2022): Qalamuna - Jurnal Pendidikan, Sosial, dan Agama
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Program Pascasarjana IAI Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/qalamuna.v14i2.3789

The study aims to investigate how service quality contributes to passenger loyalty in LCA Indonesia, considering satisfaction and trust. A survey was conducted with 400 respondents who used LCA services for domestic flights at Sultan Hasanuddin Airport in Makassar between 2021 and May 2022. Structural Equation Modeling (SEM) was employed for data analysis. The results indicate that service quality, passenger satisfaction, and trust are crucial in shaping loyalty. Satisfying services have the potential to foster trust, leading to passenger loyalty. Satisfaction and trust act as effective mediators of service quality and passenger loyalty. The findings highlight the importance of delivering high-quality services that meet passenger expectations and generate satisfaction. LCA Indonesia can build trust and establish a loyal customer base by exceeding customer expectations. Service quality is vital for providing positive experiences to passengers. Understanding the mediating roles of satisfaction and trust is also key. LCA Indonesia can enhance passenger loyalty by prioritizing service quality, improving satisfaction levels, and building trust among passengers. Addressing these factors strengthens the airline's competitive position and ensures long-term customer loyalty in a highly competitive market.

Kompetensi Digital dan Fasilitas Berbasis Digital Pengaruhnya Terhadap Kinerja Sumber Daya Manusia: Studi Pada Organisasi Publik Ashdaq, Muhammad; Bahri, Asa Afiif; Kasim, Ilhamsah; Mandasari, Nur Fitriayu
MANDAR: Management Development and Applied Research Journal Vol 7 No 1 (2024): Vol 07, No 01 (2024): December (2024)
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/mandar.v7i1.4344

Saat ini keseharian masyarakat telah sangat terintegrasi dengan teknologi digital menciptakan tuntutan yang tinggi atas pelayanan public yang berkualitas, mudah dan cepat. Salah satu cara yang dilakukan organisasi public untuk menjawab ekspektasi masyarakat ini diantaranya dengan penyesuaian kapabilitas Sumber Daya Manusia nya. Penelitian ini dilakukan untuk menginvestigasi hubungan kompetensi digital dan fasilitas digital terhadap kinerja Sumber Daya Manusia pada Bidang Penyelanggaraan Haji dan Umrah, Kantor Wilayah Kementerian Agama Provinsi Sulawesi Selatan. Konstruk penelitian disusun berdasarkan telaah penelitian terdahulu dengan metode analisis data kuantitatif statistik regresi linear pada sample jenuh. Instrument penelitian menggunakan kuisioner dengan skala pengukuran likert satu yang menunjukkan ketidak setujuan hingga lima yang menunjukkan persetujuan terhadap item pernyataan. Sample penelitian sejumlah 40 orang Sumber Daya Manusia, dimana data diolah menggunakan bantuan program Statistical Package for the Social Sciences (SPSS) pada versi 26. Penelitian ini memperlihatkan kompetensi digital dan fasilitas digital secara parsial dan simultan memiliki signifikansi pengaruh yang tinggi terhadap kinerja Sumber Daya Manusia. Faktor-faktor pembangun variabel penelitian dapat menjadi perhatian penentu kebijakan pada organisasi ini dalam penyusunan program peningkatan kompetensi digital serta penyediaan fasilitas digital untuk meningkatkan kinerja Sumber Daya Manusia pada organisasi. Implikasi penelitian diantaranya pengadaan pelatihan penggunaan platform artificial intelligence dalam menunjang produktivitas kerja, serta pemenuhan fasilitas hardware, jaringan, dan software/platform terintegrasi pada berbagai fungsi yang ada di unit kerja objek penelitian

Influence of Brand Image on Brand Loyalty Using Brand Trust and Social Media Engagement Mandasari, Nur Fitriayu; Ashdaq, Muhammad; Radjab, Enny; Nadir, Muhammad; Mulatsih, Listiana Sri
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.15

Several variables influencing student loyalty formation include brand image, trust, and social media engagement. This research aims to understand brand loyalty within private universities in West Sulawesi Province, Indonesia. The study focuses on the influence of brand image and investigates the mediating roles of brand trust and social media engagement in shaping brand loyalty among students and alumni. The sample size of 148 respondents, including active students and non-graduating alums from public universities, was chosen to capture a diverse perspective on brand loyalty in higher education. The research method employed was Structural Equation Modeling (SEM), and the data was gathered from official social media accounts managed by four regional private universities. The aim was to provide a rigorous and comprehensive analysis. The results of this study indicate that the brand image of private tertiary institutions has a positive effect on brand trust, the brand image does not affect loyalty, brand image has a positive impact on social media engagement, brand trust has no effect on brand loyalty, social media engagement has no impact on brand loyalty, and there is no direct relationship between brand image loyalty through the variable brand trust and social media engagement and social media engagement. Brand image, trust, and social media engagement do not affect student loyalty. The company's managers strive through social media to provide information that consumers need anytime and anywhere, in addition to providing services related to advice and physical services offered on bicycle products through particular messages on social media.

Enhancing Social Media Content Management in a Public Service Institution through Collaborative Community Service Ashdaq, Muhammad; Mandasari, Nur Fitriayu; Aris, Valentino; Taufik, Muhammad; Ruslan, Andi
Jurnal Sipakatau: Inovasi Pengabdian Masyarakat Volume 2 Issue 5 August 2025: Jurnal Sipakatau
Publisher : PT. Lontara Digitech Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61220/jsipakatau.v2i5.2531

This community engagement initiative was carried out through collaboration between a religious service organization responsible for pilgrimage operations and faculty members from a digital business study program at a public university. The program was motivated by the organization’s challenges in managing its social media content, which included unstructured information flow, inconsistent distribution, and suboptimal visual design. The intervention involved a structured mentoring process covering content documentation, content creation, and news script development. The results demonstrated a noticeable improvement in social media engagement, reflected in higher interaction and responsiveness from the audience. Indirectly, the activity also enhanced the quality of service delivery by ensuring that information for the families of pilgrims was communicated more quickly, clearly, and reliably. These outcomes highlight the value of collaborative capacity-building in digital communication for public and religious service organizations. The study contributes practical insights into how community-based interventions can strengthen digital media strategies to support transparency, trust, and service quality in the era of digital information.

The Impact of Social Media Marketing on Gen Z WomenÃ¢â‚¬â„¢s Buying Interest Through Brand Attitude and Brand Equity in Cosmetic Products : Ashdaq, Muhammad; Jamil, Muhammad; Mandasari, Nur Fitriayu
Manajemen dan Kewirausahaan Vol. 5 No. 1 (2024): Manajemen & Kewirausahaan
Publisher : Manajemen FEB Unima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53682/mk.v5i1.9065

Marketing through social media has become a marketing strategy that is widely used by the cosmetics industry, especially with the number of consumers that continue to grow as generations increase. Generation Z women are a potential market in this industry where this generation is a new entrant consumer. The purpose of this study is to investigate the influence of marketing through social media on the intention to make purchases with variables mediating brand attitude and brand equity on cosmetic products in the city of Makassar. The research was conducted by distributing questionnaires to 288 respondents, selected using a non-probability sampling technique known as convenience sampling. The collected primary data is then processed using the Structural Equation Modelling (SEM) method using AMOS 23 software. The research results indicate that marketing via social media has a positive and significant impact on brand attitude and brand equity but does not significantly influence the purchasing intentions of Gen Z women. Additionally, brand attitude and brand equity do not effectively mediate the relationship between social media marketing and purchase intentions. These findings suggest that cosmetic companies need to refine their social media marketing strategies to better target Gen Z women.

PREFERENSI PRIORITAS SISWA SEKOLAH MENENGAH ATAS SULAWESI BARAT DALAM PEMILIHAN PERGURUAN TINGGI Mandasari, Nur Fitriayu; Hasanuddin, Rahmat; Ashdaq, Muhammad
Procuratio : Jurnal Ilmiah Manajemen Vol 13 No 1 (2025): Procuratio : Jurnal Ilmiah Manajemen
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/procuratio.v13i1.4718

The aim of this study was to identify the priority factors influencing Senior High School (SMA) students in West Sulawesi Province when selecting a university. The research focused on several attributes, including the university's accreditation status, the availability of study programs, tuition financing options, campus location, facilities, and references. A quantitative approach was employed, utilizing the conjoint analysis method with the assistance of SPSS version 23. The study population comprised high school students in West Sulawesi Province, with a sample of 244 Grade XII students, selected proportionally based on the student distribution across various regencies. The findings revealed the following order of importance: References (21.83%), Accreditation (21.26%), Financing (18.02%), Choice of Study Programs (14.82%), Location (13.03%), and Facilities (11.04%). Tujuan penelitian ini adalah untuk mengetahui prioritas siswa Sekolah Menengah Atas (SMA) di Provinsi Sulawesi Barat dalam memilih Perguruan Tinggi. Atribut penelitian yang digunakan diantaranya status akreditasi Perguruan Tinggi, pilihan Program Studi, skema pembiayaan perkuliahan, lokasi kampus, fasilitas kampus, dan referensi. Penelitian ini menggunakan pendekatan kuantitatif dengan menggunakan metode analisis konjoin dengan bantuan program SPSS 23. Populasi penelitian adalah siswa SMA di Prov. Sulawesi Barat dengan sample penelitian sebanyak 244 orang siswa tingkat XII yang ditentukan secara proporsional berdasarkan presentasi siswa di setiap Kabupaten. Hasil penelitian menunjukkan tingkat kepentingan terbesar hingga terkecil yaitu Referensi (21.83%), Akreditasi (21.26%), Pembiayaan (18.02%), Pilihan Program Studi (14.82%), Lokasi (13.03%), dan Fasilitas (11.04%).

Building Loyalty Through Education on Passenger Trust in Low Cost Airlines Indonesia, The Role Of Service Quality And Passenger Satisfaction Mandasari, Nur Fitriayu; Radjab, Enny; Ashdaq, Muhammad; Nadir, Muhammad
QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama Vol. 14 No. 2 (2022): Qalamuna - Jurnal Pendidikan, Sosial, dan Agama
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Program Pascasarjana IAI Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/qalamuna.v14i2.3789

The study aims to investigate how service quality contributes to passenger loyalty in LCA Indonesia, considering satisfaction and trust. A survey was conducted with 400 respondents who used LCA services for domestic flights at Sultan Hasanuddin Airport in Makassar between 2021 and May 2022. Structural Equation Modeling (SEM) was employed for data analysis. The results indicate that service quality, passenger satisfaction, and trust are crucial in shaping loyalty. Satisfying services have the potential to foster trust, leading to passenger loyalty. Satisfaction and trust act as effective mediators of service quality and passenger loyalty. The findings highlight the importance of delivering high-quality services that meet passenger expectations and generate satisfaction. LCA Indonesia can build trust and establish a loyal customer base by exceeding customer expectations. Service quality is vital for providing positive experiences to passengers. Understanding the mediating roles of satisfaction and trust is also key. LCA Indonesia can enhance passenger loyalty by prioritizing service quality, improving satisfaction levels, and building trust among passengers. Addressing these factors strengthens the airline's competitive position and ensures long-term customer loyalty in a highly competitive market.

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