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All Journal Ekuitas: Jurnal Pendidikan Ekonomi Jurnal Promosi Pendidikan Ekonomi DERIVATIF Upajiwa : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat MANAJERIAL J-MAS (Jurnal Manajemen dan Sains) SEIKO : Journal of Management & Business Jurnal Kewirausahaan dan Bisnis JURNAL MANAJEMEN (EDISI ELEKTRONIK) JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) MANAJEMEN DEWANTARA International Journal of Economics, Business and Accounting Research (IJEBAR) Journal Competency of Business Journal of Economy, Accounting and Management Science (JEAMS) Journal of Social And Economics Research International Journal of Community Service (IJCS) Amkop Management Accounting Review (AMAR) Trending: Jurnal Manajemen dan Ekonomi journal of social and economic research
Ignatius Soni Kurniawan
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Journal : Journal Competency of Business

 1 
ANALISIS PENGARUH KERAGAMAN PRODUK, PERSEPSI HARGA DAN LOKASI TERHADAP MINAT BELI ULANG MELALUI BRAND IMAGE PADA KONSUMEN ROCKET CHICKEN Henny Welsa; Ignatius Soni Kurniawan; Risang Nagar
Journal Competency of Business Vol 5 No 1 (2021): Journal Competency of Business
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (330.831 KB) | DOI: 10.47200/jcob.v5i1.871

Abstract

This study aims to determine the effect of product diversity, price perception, and location on repurchase intention through the intervening variable brand image on Rocket Chicken customers. The population in the study were 100 Rocket Chicken buyers. The sampling technique in this study was an online questionnaire via Google Forms which was distributed randomly to Rocket Chicken customers. The results show that product diversity and price perception have a significant effect on brand image with each significance value of 0.000 and 0.017 which is smaller than 0.05, then for locations that have a significant value above 0.05, namely 0.316, it does not have a significant effect. to brand image. Significant values of brand image and location on repurchase intention are 0.000 and 0.002 where a significant value below 0.05 means that these two variables have a positive influence on repurchase intention, while product diversity and price perception have a significant value on repurchase requests. are 0.098 and 0.245 have no significant effect on repurchase interest
PENGARUH MOTIVASI DAN KOMITMEN TERHADAP PRESTASI KERJA PEGAWAI DINAS PERIZINAN DAN PENANAMAN MODAL DAERAH ISTIMEWA YOGYAKARTA (DPPM DIY) Savera Mahenina Juanita; Didik Subiyanto; Ignatius Soni Kurniawan
Journal Competency of Business Vol 5 No 1 (2021): Journal Competency of Business
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (237.757 KB) | DOI: 10.47200/jcob.v5i1.875

Abstract

This study aims to determine the effect of motivation and commitment on employee work performance. This type of research used in this research is quantitative research. The population in this study were all employees of the Yogyakarta Special Region Licensing and Investment Service (DPPM DIY), both permanent and contractual. The number of samples taken in this study were 50 employees. The results of this study indicate that the effect of motivation has a positive and significant effect on work performance, commitment has a positive and significant effect on work performance, and motivation and commitment have a positive and significant effect on work performance of the employees of the Licensing and Investment Service of the Special Region of Yogyakarta (DPPM DIY).
Co-Authors Alfreda Bagus Prasetyo Andriana, Devi Chandra Agung Kusuma Dendhy Umbu Hina Didik Subiyanto Eko Yulianto Elly Agustin, Elly Agustin Ezdwima Putrisia, Ezdwima Putrisia Fajar Imam Ma'aruf Henny Welsa Herlin Laela Naeni Ika Yuliana Irawan Arya Putra Jajuk Herawati Jajuk Herawati Johan Deorian Kurniawan Kusuma Chandra Kirana Maria Rosvita Hoar Mohammad Ahyar Syafwan Lysander Nala Tri Kusuma Nur Tifa Rachmawati Nurita Dewi Setyawati Oki Isdianto Rika Nuraisyah Risang Nagar Savera Mahenina Juanita Setianingrum, Diah Ayu Shelomitha Azzahra Ade Putri Siti Aisyatur Rohmah Syaoky Wahidun Ramadhan Tomi Agus Triono Tri Ratna Purnamarini Wisnu Praja Mukti Yogi Saputra