Article Per Year (5 Year)
p-Index From 2021 - 2026
5.758
P-Index
This Author published in this journals
All Journal International Journal of Artificial Intelligence Research Ultima Management : Jurnal Ilmu Manajemen Jurnal Leverage, Engagement, Empowerment of Community (LeECOM) Jurnal Manajemen Jurnal Ilmiah Manajemen Kesatuan Enrichment : Journal of Management Aksara: Jurnal Ilmu Pendidikan Nonformal BASKARA: Journal of Business and Entrepreneurship IDEI: Jurnal Ekonomi & Bisnis MAHESA : Malahayati Health Student Journal Milestone: Journal of Strategic Management Feedforward: Journal of Human Resource Jurnal Ekonomi Prosiding Konferensi Nasional PKM-CSR COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Publikasi Riset Mahasiswa Manajemen Proceeding National Conference Business, Management, and Accounting (NCBMA) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Proceeding of International Conference on Entrepreneurship (IConEnt) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah JER
Hutabarat, Zoel
Universitas Pelita Harapan
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Nursing Public Health Social Sciences Other

Published : 41 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 41 Documents
Search

 1   2   3   4   5 
PENGARUH SERVICE QUALITY, SOCIAL MEDIA ACTIVITY, DAN SERVICESCAPE TERHADAP CUSTOMER SATISFACTION RELOAD BYHP Zoel Hutabarat
Proceeding National Conference Business, Management, and Accounting (NCBMA) 6th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The growth of members at a fitness center during the pandemic did not significantly impact. The pandemic has made people more aware of the importance of health. Therefore, this study wanted to see the effect of service quality, social media activity, and servicescape on customer satisfaction at the Reload Byhp fitness center membership in Senopati, Jakarta. This study uses quantitative research methods with the census method because the number of Reload Byhp members is only 260. The questionnaires distributed were submitted with a google form via social media. The results of this study indicate a positive and significant effect of the service quality variable on customer satisfaction. The social media activity and servicescape variables positively and significantly impact customer satisfaction. These results show that members of Reload Byhp, in addition to getting excellent service, also more for easy access from the office, making it easier for members to exercise every day. In addition, public figures at the fitness center are a magnet for members to build networking while exercising.
Pengaruh Service Quality, Digital Technology pada Customer Perceived Value dan Perceived Trust pada PT Pupuk Indonesia Holding Company Zoel Hutabarat
Proceeding National Conference Business, Management, and Accounting (NCBMA) 6th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to examine the effect of interaction quality, outcome quality and environmental quality on customer perceived value which is moderated by digital technology and ultimately affects consumer trust. The object of the company in this study is PT Pupuk Indonesia Tbk with the respondents being distributor companies, farmer groups or cooperatives that place orders for subsidized fertilizers produced by the company. The form of this research is quantitative research by distributing questionnaires to 200 respondents spread throughout Indonesia. Questionnaire data will be processed using Smart PLS. The results of this study indicate that digital technology has not been utilized by distributors and farmer groups so that the digital technology variable has no effect on customer perceived value. Including digital technology variable as a moderator does not have an impact on strengthening or weakening the relationship between interaction quality, outcome quality and environment quality variables on customer perceived value. Outcome quality and environment quality variables have a direct effect on customer perceived value and customer perceived value influences perceived trust.Bahasa Indonesia Abstrak: Penelitian ini bertujuan untuk melihat pengaruh kualitas interaksi, kualitas hasil dan kualitas lingkungan terhadap nilai yang dirasakan pelanggan yang dimoderasi oleh teknologi digital dan pada akhirnya mempengaruhi kepercayaan konsumen. Objek perusahaan dalam penelitian ini adalah PT Pupuk Indonesia Tbk dengan responden adalah perusahaan distributor, kelompok tani atau koperasi yang melakukan pemesanan pupuk bersubsidi yang diproduksi oleh perusahaan. Bentuk penelitian ini adalah penelitian kuantitatif dengan menyebarkan kuesioner kepada 200 responden yang tersebar di seluruh Indonesia. Data kuesioner akan diolah menggunakan Smart PLS. Hasil penelitian ini menunjukkan bahwa digital technology belum dapat dimanfaatkan oleh distributor dan kelompok tani sehingga variabel digital technology tidak berpengaruh terhadap customer perceived value. Termasuk juga variabel digital technology sebagai moderator tidak memberi dampak memperkuat atau memperlemah hubunngan antara variabel interaction quality, outcome quality dan environment quality terhadap customer perceived value. Variabel outcome quality dan environment quality berpengaruh secara langsung terhadap customer perceived value dan customer perceived value berpengaruh terhadap perceived trust.
Pengaruh Corporate Social Responsibility dan Corporate Image Terhadap Brand Loyalty: Studi Martha Tilaar Group di Toko Pondok Indah Mall 2 [The Influence of Corporate Social Responsibility and Corporate Image on Brand Loyalty: A Study on Martha Tilaar Group Shop at Pondok Indah Mall] Hutabarat, Zoel; Fitrianti, Asih
Milestone: Journal of Strategic Management Vol. 2 No. 1 April 2022
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v2i1.5347

Abstract

This study aims to identify the effect of corporate social responsibility and corporate image on brand loyalty: a study case on Martha Tilaar Group at Pondok Indah Mall 2. This study uses a quantitative method in which the collection process uses an online questionnaire and uses non-probability sampling techniques with purposive sampling where respondents are respondents who have visited the Martha Tilaar Group store located at Pondok Indah Mall 2. The sample in this study involved 156 respondents which had been obtained from the questionnaires distributed and for data analysis using a partial approach least square (PLS)-structural equation modelling (SEM) with SmartPLS application. The results of this study indicate that there are six variables in which the variables of economic responsibility, ethical responsibility and philanthropic responsibility have a positive effect on corporate image and brand loyalty. Meanwhile, the legal responsibility variable has no positive effect on corporate image and brand loyalty.BAHASA INDONESIA ABSTRACTPenelitian ini bertujuan untuk mengidentifikasi pengaruh antara corporate social responsibility dan corporate image terhadap brand loyalty: studi kasus Martha Tilaar Group di Toko Pondok Indah Mall 2. Penelitian ini menggunakan metode kuantitatif yang di mana proses pengumpulan menggunakan penyebaran kuesioner dengan sistem online dan menggunakan teknik sampling non-probabilitas, dengan purposive sampling yang di mana responden merupakan responden yang pernah melakukan kunjungan ke toko Martha Tilaar Group yang bertempat di Pondok Indah Mall 2. Sampel pada penelitian ini melibatkan 156 responden dan data yang terkumpul diuji dengan menggunakan pendekatan partial least square (PLS)-structural equation modelling (SEM) dengan aplikasi SmartPLS. Hasil penelitian ini menunjukan terdapat enam variabel yang di mana variabel economic responsibility, ethical responsibility dan philanthropic responsibility berpengaruh positif terhadap corporate image dan brand loyalty. Sedangkan untuk variabel legal responsibility tidak berpengaruh positif terhadap corporate image dan brand loyalty.
Analisis Pengaruh Perceived Meaningful Work, Environmental Transformational Leadership Terhadap Organizational Citizenship Behavior Towards the Environment di Hotel Mercure dan Ibis Samarinda [Effect of Perceived Meaningful Work, Environmental Transformational Leadership on Organizational Citizenship Behavior Towards the Environment at Mercure Hotel and Ibis Samarinda] Laurie, Shania; Hutabarat, Zoel
Feedforward: Journal of Human Resource Vol 2, No 1: April 2022
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ff.v2i1.5294

Abstract

An entrepreneur needs to maintain the sustainability of Natural Resources. The aim of this study is to determine the effect of perceived meaningful work and environment transformational leadership on organizational citizenship behavior towards the environment. This research is quantitative research with non-probability sampling method by distributing questionnaires to respondents who are all employees of Mercure and Ibis Samarinda hotels. For the pretest, the respondent's data was collected 30 respondents, while for the sample in the actual test, 222 respondents were collected. The collected data was then processed using the Partial Least Square Structural Equation Model (PLS-SEM) and analyzed further with validity, reliability, bias, and hypotheses testing. The results of the research conducted indicate that the ETL variable has a direct effect on OCBE and also has an indirect effect on OCBE, the PMW variable as a mediating variable. Likewise, the direct effect of ETL on PWM and the direct influence of PMW on OCBE.BAHASA INDONESIA ABSTRACTPelaku bisnis perlu menjaga keberlanjutan Sumber Daya Alam (SDA). Penelitian ini ingin mengetahui pengaruh perceived meaningful work (PMW) dan environment transformational leadership (ETL) terhadap Organizational Citizenship Behavior towards the Environment (OCBE). Penelitian ini merupakan penelitian kuantitatif dengan metode non-probability sampling dengan menyebarkan kuesioner kepada responden yang adalah seluruh karyawan hotel Mercure dan Ibis Samarinda. Untuk pretest, terkumpul data responden sebanyak 30 responden, sedangkan untuk sampel pada actual test terkumpul 222 responden. Data yang terkumpul kemudian diolah dengan menggunakan alat uji Partial Least Square Structural Equation Model (PLS-SEM) dan dianalisis lebih lanjut dengan validitas, reliabilitas, bias, dan hipotesis yang telah dibentuk. Hasil penelitian yang dilakukan menunjukkan bahwa variabel ETL memiliki pengaruh langsung terhadap OCBE dan juga berpengaruh tidak langsung terhadap OCBE variabel PMW sebagai variabel mediasi. Demikian juga dengan pengaruh langsung ETL terhadap PWM dan pengaruh langsung PMW terhadap OCBE.
Pengaruh Social Capital dan Human Capital Terhadap Business Growth Pengusaha Perempuan di Jakarta dan Tangerang [Effect of Social Capital and Human Capital on Business Growth of Women Entrepreneurs in Jakarta and Tangerang] Hutabarat, Zoel; Dini, Shania Jusan
Feedforward: Journal of Human Resource Vol 1, No 1: April 2021
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ff.v1i1.3803

Abstract

The aim of this study is to examine the positive effect of social capital, human capital, reputational capital on business growth on women entrepreneurs in Jakarta dan Tangerang. Intangible assets are widely regarded as a key success factor for business growth in various countries. The growth of women's businesses in developing countries is still rare to find, but in recent years women have been seen to be more active in terms of entrepreneurship and business with women's ownership continues to grow to this day. This study uses a quantitative approach. The data collection technique in this study used an electronic questionnaire via Google Form, consisting of 31 indicators and the number of respondents was 201 respondents who are women and currently have businesses. The analytical method used in this research is SmartPLS 3.0, and in distributing the questionnaire, this study uses judgment sampling technique. The results of this study conclude that social capital has a positive effect on business growth, human capital has a positive effect on business growth, individual reputation capital has a negative effect on business growth, and organization reputational capital has a positive effect on business growth.
PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN DAN LOYALITAS PASIEN DI RUMAH SAKIT IBU DAN ANAK XYZ DI JAKARTA [THE INFLUENCE OF SERVICE QUALITY ON PATIENT SATISFACTION AND LOYALTY AT XYZ MOTHER AND CHILDREN'S HOSPITAL IN JAKARTA] Putra, Derryl Komala; Hutabarat, Zoel
Feedforward: Journal of Human Resource Vol 4, No 2: September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ff.v4i2.8731

Abstract

This study was conducted to find out clearly what factors play the most role for patients to choose one hospital as their choice. Becoming the hospital of choice is not just coming to the hospital for treatment but forming trust and good relations between the two parties, so that patients can make repeated visits and even recommend to their relatives. Data collection in this study was carried out on the parents of patients in the hospital using a questionnaire containing 30 questions on a Likert scale of 1–5. The data that has been collected is then analyzed with PLS-SEM. From the results of the study, it was found that in order to get loyalty so that patients continue to choose the hospital in the future, it is necessary to create patient satisfaction first. All the factors discussed both from the physical environment, quality of care, medical personnel, and price reasonableness each have a positive impact on patient satisfaction. In the results of this study, the most significant factor is the quality of care provided to patients, namely about how patients are treated in the hospital. From these results, it is important for hospitals to build a physical environment and services that support patient comfort so that patients feel well served. This creates patient satisfaction and always returns to use the hospital's services. To achieve this, it is necessary to audit services and equipment as well as maintain the physical environment regularly so that service standards at the hospital can be maintained.Abstrak Bahasa Indonesia: Penelitian ini dilakukan untuk mengetahui secara jelas, faktor apa yang paling berperan bagi pasien untuk memilih satu rumah sakit sebagai pilihannya. Menjadi rumah sakit pilihan yang dimaksud bukan hanya sekedar datang ke rumah sakit untuk berobat namun agar terbentuk kepercayaan dan hubungan baik antar kedua pihak, agar pasien dapat melakukan kunjungan berulang dan bahkan merekomendasikan ke kerabatnya. Pengambilan data pada penelitian ini dilakukan terhadap orangtua pasien di rumah sakit dengan menggunakan kuesioner berisi 30 pertanyaan dengan skala likert 1–5. Data yang sudah terkumpul lalu dianalisis dengan PLS-SEM. Dari hasil penelitian didapatkan temuan bahwa untuk mendapatkan loyalitas agar pasien tetap memilih rumah sakit tersebut di masa mendatang maka perlu diciptakan kepuasan pasien terlebih dahulu. Adapun semua faktor yang dibahas baik dari lingkungan fisik, kualitas perawatan, tenaga medis, dan kewajaran harga masing-masing memberikan dampak yang positif terhadap kepuasan pasien. Pada hasil penelitian ini faktor yang paling signifikan adalah kualitas perawatan yang diberikan kepada pasien, yaitu tentang bagaimana pasien diperlakukan di rumah sakit. Dari hasil ini didapatkan bahwa penting bagi rumah sakit untuk membangun lingkungan fisik serta layanan yang mendukung kepada kenyamanan pasien sehingga pasien merasa terlayani dengan baik. Hal ini menciptakan kepuasan pasien dan selalu kembali menggunakan layanan rumah sakit tersebut. Untuk mencapai itu, dibutuhkan audit terhadap layanan dan peralatan serta pemeliharaan lingkungan fisik yang rutin sehingga standar pelayanan di rumah sakit tersebut dapat terjaga.
Kontribusi Pemimpin Terhadap Kepuasan Kerja Karyawan [Leader's Contribution to Employee's Job Satisfaction] Noferian, Aldy; Hutabarat, Zoel
Feedforward: Journal of Human Resource Vol 1, No 2: September 2021
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ff.v1i2.4344

Abstract

This study aims to determine the effect of the leader-subordinate relationship, task structure, and strength of the leader's position on job satisfaction of Bank X employees in Jakarta and South Tangerang. This research is a quantitative research with survey using online questionnaire with Likert scale with 105 respondents who are employees of Bank X in Jakarta and South Tangerang. The results of this study indicate that the leadership-subordinate relationship, task structure, and strength of the leader's position altogether affect job satisfaction of Bank X’s employees in Jakarta and South Tangerang. Partially, the task structure and strength of the leader's position variables affect job satisfaction, while the leader-subordinate relationship has no effect on job satisfaction. This study emphasizes the relationship between the leader and subordinates, task structure and strength of the leader's position in order to be maintained so that employee productivity can increase in the company.BAHASA INDONESIA ABSTRACT:Penelitian ini bertujuan untuk mengetahui pengaruh hubungan pimpinan-bawahan, struktur tugas, dan kekuatan posisi pemimpin dengan kepuasan kerja karyawan Bank X di Jakarta dan Tangerang Selatan. Penelitian ini merupakan penelitian kuantitatif dengan survei menggunakan kuesioner online dengan skala Likert kepada 105 responden yang merupakan karyawan Bank X di Jakarta dan Tangerang Selatan. Hasil penelitian ini menunjukkan bahwa hubungan pimpinan-bawahan, struktur tugas, dan kekuatan posisi pemimpin secara bersama-sama berpengaruh terhadap kepuasan kerja karyawan Bank X di Jakarta dan Tangerang Selatan. Secara parsial, variabel struktur tugas dan kekuatan posisi pemimpin berpengaruh kepada kepuasan kerja sedangkan hubungan pimpinan-bawahan tidak berpengaruh terhadap kepuasan kerja. Penelitian ini menekankan hubungan antara pimpinan dengan bawahan, struktur tugas dan kekuatan posisi pemimpin agar tetap terjaga sehingga produktivitas karyawan dapat meningkat dalam perusahaan.
Exploring the Innovativeness, Proactiveness, Risk Taking, CSR Support, Organizational Engagement, Job Engagement, and Creativity on PR Tirta Bangunan Baru Hutabarat, Zoel; Kuswanto, Khennedy
Proceeding of International Conference on Entrepreneurship (IConEnt) Vol 3 (2023): Proceeding of 3rd International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Companies that exist all around the world need to have the skills. Those skills are needed to become a flourishing company, because it’s not just about strategies or goals. It's also bound by the worker in that company. That bond is the worker or the employees of that company that contribute to the company which makes a difference against other competitors. The purpose of this research is to analyze the factors that employees need to be able to contribute by Innovativeness, Proactiveness, Risk Taking, CSR Support, Organizational Engagement, Job Engagement, and Creativity to the company. The data gathered was through the use of a survey approach using google forms in a series of questionnaires. The subject of this research is the employees of PT.Tirta Bangunan Baru. The method used is quantitative research and a purposive sampling is used for this research, The Partial Least Square Structural Equation Modelling which is SMART-PLS SEM is used for the technique to scrutinise the data (v 4.0.8.4). Validity and reliability tests were performed in this study with a pretest of 40 respondents. Furthermore, a total of 210 respondents were chosen for the sample size of this study. Additionally, the data concluded having 9 supported hypotheses and 2 not supported hypotheses from all 11 hypotheses that are included in this research. The data that has been gathered produced results to show all the variables examined had a positive effect on PT.Tirta Bangunan Baru employees.
The Influence of Entrepreneurship, Business Strategy, and Business Networking on Competitive Advantage in Micro, Small and Medium Enterprises in the FnB Industry in Jabodetabek Hutabarat, Zoel; Gianina, Gianina
Proceeding of International Conference on Entrepreneurship (IConEnt) Vol 3 (2023): Proceeding of 3rd International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research examines the impact of Entrepreneurship, Business Strategy and Business Networking for Competitive Advantage on small medium enterprises in FnB industry in Jakarta, Bogor, Depok, Tangerang, and Bekasi. This research uses quantitative research methods and purposive sampling. Total respondents in this research is 201 respondents from Jabodetabek area. The spread of the quationnaire is done using Google Form. Analysis and testing of statistical data in this research is using SmartPLS4 application. The result of this research study stated that entrepreneurship has an influence on business strategy, entrepreneurship has an influence on competitive advantage, business strategy han an influence on business networking, and business networking has an influence on competitive advantage. While business strategy doesn’t has influence on competitive advantage.
The Effect of Entrepreneurial Orientation on Social Performance and Financial Performance of Small and Micro Food Business Actors in West Jakarta Area Mediated by Open Innovation Dodi Cristiawana; Hutabarat, Zoel
Proceedings of the International Conference on Entrepreneurship (IConEnt) Vol. 4 (2024): Proceedings of the 4th International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Micro, Small and Medium Enterprises (MSMEs) continue to experience growth and development to this day. In 2022, there will be 65 million MSMEs in Indonesia, which accounts for 99% of all business units in the country. MSMEs play a crucial role in supporting the national economy, especially in facing the threat of recession, and are the backbone of the country's economy. The growth of MSMEs has a positive impact on the economy both macro and micro in Indonesia. Micro and small businesses also have an important role in the economic movement of DKI Jakarta. Micro and small businesses are still categorized as businesses with low productivity and technology use. Although they have begun to have the ability to innovate and develop technology. However, micro and small businesses are still constrained by a number of problems such as access to capital, raw materials, limited employee training, social responsibility and partnerships. The purpose of this study is to see the effect of entrepreneurial orientation on financial performance and social performance mediated by open innovation in micro and small food business actors in the West Jakarta city area. The number of samples used in this study was 210 micro and small food business actors. The data obtained will be processed using PLS-SEM version 4.0.
Co-Authors Adelina, Cynthia Agus Purwanto Ari Sulistyowati Berty, Berty Damarresa Adi Bharata Daniel Ong Kim Kui Denny Larson Dini, Shania Jusan Dodi Cristiawana Evelyn Angelita Februarga Padua Akwila Fitrianti, Asih Gianina, Gianina Handayani, Milda Hutagalung, Christian Daniel Halomoan Ian Nurpatria Suryawan Ian Nurpatria Suryawan Innocentius Bernarto, Innocentius Irdha Helawatunisa Juanna Judith Huliselan, Juanna Judith Komala Putra, Derryl Kuswanto, Khennedy Laurie, Shania Marchel Denny Irawan Megumi Callista Hensen Noferian, Aldy Paramitha Utami Pauline H. Partyranie Tan Phiong, Sunny Putidita, Velya Putra, Derryl Komala Richard Andrew Roman Kanta Sting Ruminggo Samuel, Sylvia Stephanie, Skolastika Stephanie Surya, Laurensius Ramadhan Vidiansyah, Achmad Wuisan, Dewi Yohana F. Cahya Palupi Meilaini