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All Journal Reswara: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Polinema Kepada Masyarakat Jurnal Pengabdian Kepada Masyarakat el-Jizya: Jurnal Ekonomi Islam Jurnal Pengabdian Kepada Masyarakat Jurnal Linguistik Terapan
Abdullah Helmy
Politeknik Negeri Malang
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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BIMBINGAN DAN PENYULUHAN TENTANG PENTINGNYA MEMBANGUN LOYALITAS PELANGGAN PADA KELOMPOK USAHA JAMAAH MASJID AL IKHLAS RT.07, RW.17, SUDIMORO,MOJOLANGU KEC.LOWOKWARU KOTA MALANG Joko Samboro; M Maskan; Heru Utomo; Abdullah Helmy; Yosi Afandi; Musthofa Hadi
Jurnal Pengabdian kepada Masyarakat Vol. 11 No. 2 (2024): JURNAL PENGABDIAN KEPADA MASYARAKAT 2024
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v11i2.6049

Abstract

The purpose of this PKM is to find the problems faced by the congregation of the AL Ikhlas Mosque RT.076 RW.17 Sudimoro, Mojolangu Village, Lowokwaru District, Malang City and at the same time provide the right solution to achieve increased knowledge and skills in the field of marketing management, especially building customer loyalty. The methods used are: observation, to observe activities carried out both in the economic and socio-religious fields, then interviews, explored to find problems and solutions that will be offered and simulations, to find the most appropriate alternatives to market goods more effectively. Description of the technology to be applied. 1. In the form of lectures: Study Group participants are gathered in a certain room and given a lecture on devotion material in the form of: Customer Loyalty. 2. Guidance and Training: In the form of practical guidance and training and discussion of experiences and obstacles in the field. 3. Simulation practice: In the form of a demonstration of how entrepreneurs offer goods, and how to attract potential consumers, until loyal customers are formed Keywords: guidance and counseling, customer loyalty.
Building Sustainable Futures: Developing a Halal Supply Chain Leadership Competency Framework Adam Voak; Brian Fairman; Abdullah Helmy
el-Jizya: Jurnal Ekonomi Islam Vol. 12 No. 1 (2024): el-Jizya : Jurnal Ekonomi Islam
Publisher : Fakultas Ekonomi dan Bisnis Islam, Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/ej.v12i1.10935

Abstract

This paper presents some reflective perceptions of the current issues and the future challenges facing the Halal supply chain sector. Of particular concern is the challenge of attracting suitable talent to sustain its fast growth and developing future leaders to ensure that cross-border interactions remain culturally safe and respectful. Whilst it is agreed that much work has begun in establishing technical Halal competence within supply chains (Abd Rahman, Abd Mubin, Yusof, & Kamarulzaman, 2021; Hashim & Shariff, 2016), there remains a dearth of discussion around the design and development of a leadership framework to ensure its ongoing sustainability. In this respect, current knowledge around leadership in the Halal diaspora appears to consist of narrow definitions drawn from dominant Western-centric understandings of effective leadership (Weir, 2010). However, since these definitions are disconnected from their cultural contexts and cross-border implications, they can result in incongruities in their application, particularly in an Asian context (Harsanto & Roelfsema, 2015). The increasingly complex trading environment in this area would suggest that more focused research is needed to develop meaningful, respectful and relevant Halal sectorial leadership competency frameworks that successfully integrate the necessary socio-political values and cross-cultural complexities inherent in modern supply chains.
PELATIHAN MEMBUKA JALAN BISNIS INKLUSIF UNTUK KOMUNITAS LINGKAR SOSIAL (LINKSOS) MALANG Joni Dwi Pribadi; Umi Khabibah; Halid Hasan; Abdullah Helmy; Rizka Rahmawati; Fahmi Muhammad Az Zuhri
Jurnal Pengabdian kepada Masyarakat Vol. 13 No. 1 (2026): JURNAL PENGABDIAN KEPADA MASYARAKAT 2026
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v13i1.9737

Abstract

The inclusive disability community at LINKSOS in Lawang, Malang Regency, produces various handicrafts such as batik and scrap-fabric accessories but lacks digital marketing reach to expand their market. This community service program aims to empower these inclusive MSMEs through online marketing training using WhatsApp Business. The activity employed a Lesson Study approach (planning, action, monitoring & evaluation) involving 30 participants, predominantly deaf and mute individuals. Training was facilitated through visual materials, direct mentoring, and adaptive communication without sign language interpreters. Evaluation results showed significant improvements: 100% of participants understood the importance of digital marketing, 83% successfully managed business profiles, and 93% mastered automated messaging. Partner satisfaction was rated highly, particularly regarding team mentoring. Overall, WhatsApp Business proficiency increased from 16% to 90%, with 70% of participants achieving independent account management. The program demonstrates that inclusive training methods effectively enhance digital literacy and economic independence for disabled MSMEs, though sustained mentoring remains necessary for advanced feature optimization.
Co-Authors Abdul Muqit Adam Voak Ahmad Abror Rozaqi Fatoni Ane Fany Novitasari Asa Wisesa Betari Aulia Nourma Putri Az zuhri, Fahmi Muhammad Brian Fairman Cahyani, Hilda Drs. Joko Samboro Eny Widiyowati Fauziah Fauziah Halid Hasan Helmy Adisaksana Heru Utomo Ita Rifiani Permatasari Joko Samboro Joni Dwi Pribadi Kun Mustain Lilies Nur Aini M Maskan Mahmudatul Himmah Maskur, M Masreviastuti Musthofa Hadi Nur Salam Nur Salam Nurdjizah Nurtjahjani, Fullchis Nurul Hidayatinnisa R. Sugeng Basuki Rizka Rahmawati Rulirianto Rulirianto Sigit Budisantoso Titien Indrianti Tri Wahyu Widodo Umi Khabibah Widowati, Tutuk Yani Ratnawati Yosi Afandi ZK Abdurahman Baizal Zubaidi Zubaidi