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All Journal JURNAL ECONOMIA Nusantara of Research : Jurnal Hasil-hasil penelitian Universitas Nusantara PGRI Kediri (e-journal) Jurnal Fisika Unand Jurnal Humanitas: Katalisator Perubahan dan Inovator Pendidikan Hasanuddin Economics and Business Review Emerging Science Journal Journal of Institution And Sharia Finance JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Al-Kharaj: Journal of Islamic Economic and Business Jurnal Abdi Insani International Journal on Social Science, Economics and Art Economics and Business Journal Jurnal Pengabdian Inovasi Masyarakat Indonesia Journal of Management, Entrepreneurship and Tourism Menawan : Jurnal Riset dan Publikasi Ilmu Ekonomi Indonesian Journal of Education and Community Services INDONESIAN JOURNAL OF SOCIAL SCIENCE EDUCATION (IJSSE) Media Ekonomi dan Manajemen Elastisitas: Jurnal Ekonomi Pembangunan
Pahrudin
Universitas Hamzanwadi
Religion Agriculture, Biological Sciences & Forestry Humanities Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Physics Social Sciences Other

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The Effect Of Work Motivation And Work Environment On The Performance Of Administrative Staff At Mts Nwdi School Selina Farhiyani; Mispandi; Pahrudin
Al-Kharaj: Journal of Islamic Economic and Business Vol. 8 No. 2 (2026): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v8i2.10799

Abstract

This study aims to determine and analyze the influence of work motivation and work environment on the performance of school administrative staff at Madrasah Tsanawiyah (MTs) in the NWDI environment. This study was motivated by the discovery of several problems in the performance of administrative staff, such as late completion of work, lack of accuracy in administrative management, and less than optimal utilization of work facilities. The study used a quantitative approach with an associative method to determine the relationship and influence between variables. The population in this study was all administrative staff at MTs NWDI with a sample of 100 respondents determined using the Paul Leedy formula and simple random sampling technique. Data collection was carried out through a questionnaire with a Likert scale (1–5), while data analysis used validity and reliability tests, multiple linear regression, t-tests, and F-tests with the help of IBM SPSS. The results showed that work motivation had a positive and significant effect on the performance of administrative staff with a calculated t-value of 3.413 > t-table 1.660 and a significance value of 0.001 < 0.05. The work environment also has a positive and significant effect on performance with a calculated t value of 2.549 > t table 1.660 and a significance value of 0.004 < 0.05. Simultaneously, work motivation and work environment have a significant effect on the performance of administrative staff with a calculated F value of 11.482 > F table 3.09 and a significance value of 0.000 < 0.05. Thus, good work motivation and work environment can improve the performance of school administrative staff optimally.
Analisis Strategi Pengembangan Usaha Dalam Meningkatkan Pendapatan Pada Industri Konveksi UP. Busana Butik Gina Agustina; Riski Yatul Fitri; Rodi Al-Farizi; Solihun As'ari Ahyan; Pahrudin Pahrudin
Jurnal Humanitas: Katalisator Perubahan dan Inovator Pendidikan Vol 10 No 4 (2024): Desember
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/jhm.v10i4.34257

Abstract

This study aims to analyze business development strategies in increasing revenue in the convection industry of UP. Busana Butik. In an effort to compete in a dynamic market and face various challenges such as fluctuations in raw material prices, intense competition, and rapid changes in fashion trends, companies need to implement effective and efficient strategies. The research method used was qualitative with a descriptive approach carried out through observation, interviews and documentation to explain the research object directly. The steps in this study were carried out systematically through the SWOT analysis method to identify the strengths, weaknesses, opportunities, and threats faced by the company. Data was collected through interviews with the person in charge, head of production division and employees, as well as direct observation in the field. Based on internal and external analysis confirmed through SWOT analysis, UP Butik Fashion is in quadrant I, which indicates an aggressive position where the company can use its opportunities and strengths to attract more customers and increase revenue to maintain this aggressive position. UP. Butik Fashion can improve the quality of its products to produce durable and high-quality goods, expand promotional strategies to reach a wider audience, follow rapidly increasing demand, improve operational efficiency and reduce production costs through cooperation with the supply chain, continue to conduct market research and follow the latest trends, and provide job opportunities for experts in the field of convection. Thus, these strategies are expected to help UP. Butik Fashion achieve more significant growth in the convection industry.
The Contribution of Mangrove Forest to Coastal Household Income in East Lombok, Indonesia Muhamad Bai'ul Hak; Rusmin Nuryadin; Muhammad Dzul Fadlli; Al Furkan; Pahrudin Pahrudin; Dedi Kurniawan
Hasanuddin Economics and Business Review VOLUME 10 NUMBER 1, 2026
Publisher : Faculty of Economics and Business, Hasanuddin University, Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v10i1.6588

Abstract

This study examines the contribution of mangrove ecosystems to coastal household income in Jerowaru Village, East Lombok, Indonesia, and evaluates how direct economic benefits shape community incentives for mangrove conservation. Positioned within the governance and development agenda, the study addresses the role of natural capital in supporting coastal welfare and nature-based development in an emerging economy context. A mixed-method design was employed using household questionnaires, direct interviews, and focus group discussions involving 115 respondents living near the mangrove area. The study applied a direct use-value and market-price approach to estimate household income from mangrove-related activities, including ecotourism, fish harvesting, crab and prawn collection, and firewood use. Willingness to pay was also assessed to capture community-level conservation incentives. The findings show that 87.8% of respondents receive direct economic benefits from mangrove resources, while 12.2% report no direct income contribution. Most households gain only IDR 100,000–250,000 per month, indicating that mangroves function mainly as a supplementary livelihood source. Despite high conservation awareness, willingness to pay remains limited, revealing a gap between ecological concern and economic incentives. This study contributes household-level evidence on mangrove ecosystem valuation in a small-island Indonesian setting. By linking direct-use valuation, livelihood dependence, and conservation incentives, it offers policy-relevant insights for community-based mangrove governance, coastal development, and nature-based strategies in Indonesia and comparable developing economies.
Seminar Menulis Artikel Ilmiah: “Menulis Artikel Mulai dari Nol” Bagi Mahasiswa Rahmatullah Rahmatullah; Pahrudin Pahrudin; Zul Hidayatullah; Lita Bela Ariana
Indonesian Journal of Education and Community Services Vol. 6 No. 1 (2026): Edisi Januari-Juni 2026
Publisher : Indonesian Publication Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.67434/ijecs.v6i1.2052

Abstract

Writing articles is a crucial issue for university students. Throughout their studies, students are faced with assignments related to scientific articles, ranging from reviewing articles to writing them as assignments or as requirements for graduation. This challenge is a necessity for them, requiring in-depth training. This seminar aims to equip students with the understanding and skills to write effective articles. Eighty-three participants from various universities in East Lombok participated in the seminar. The event took place at Hamzanwadi University, East Lombok. The seminar included material delivery, discussion, and a question-and-answer session. The material was divided into two separate sessions. The first session explained the content of scientific articles, and the second session discussed writing errors and proper publication procedures in target journals. The event went well and smoothly. Participants responded positively, gaining a deeper understanding of article writing. This activity was highly relevant to students' needs. Participants' apprehension about writing was reduced, and their confidence increased. The conclusion of the event was an increase in participants' understanding and skills of writing scientific articles, from the initial writing process to the publication process.
Addressing the Impact of COVID-19 and Non-Pharmaceutical for Perception Tourism Using Frequentist PLS-SEMs Pahrudin Pahrudin; Li-Wei Liu; Shao-Yu Li; Didy Ika Supryadi
Emerging Science Journal Vol. 5 (2021): Special Issue "COVID-19: Emerging Research"
Publisher : Ital Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28991/esj-2021-SPER-15

Abstract

The pandemic Covid-19 has been changing tourist behavior to visit a tourism destination. This study aims to investigate tourist' visit intention after Covid-19 pandemic period in Indonesia by addressing the Covid-19 phenomenon, health consciousness and theory planned behavior framework. To answer hypotheses in this study, Confirmatory Factor Analysis-Structure Equation Model is used with quantitative approach. The research model is examined by SEM-PLS, using SmartPLS-3 software to analyze research framework. The results show that Covid-19 perception had not significantly impacted attitude, subjective norm, perceived behavioral control and intention. However, the perception of Covid-19 has a significant impact on non-pharmaceutical intervention, which in turn delivers a significant impact on attitude, subjective norm, perceived behavior control and visit intention. The hypothesis presumes that attitude, subjective norm, and perceived behavior control all have significant impact on intention to visit. In contrast, variable of health consciousness works less impact on intention to visit. This study makes significant contribution to the tourism literature by considering health issue and tourist visit behavior after Covid-19 period in Indonesia. Doi: 10.28991/esj-2021-SPER-15 Full Text: PDF
Entrepreneurship Education, Entrepreneurial Competence, Business Strategy, and Technology Access as Determinants of MSME Success in West Nusa Tenggara, Indonesia Muh Fahrurrozi; Yuni Artika; Pahrudin Pahrudin
Journal of Management Entrepreneurship and Tourism Vol. 4 No. 1 (2026): January, Journal of Management Entrepreneurship and Tourism
Publisher : Sumber Belajar Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61277/jmet.v4i1.271

Abstract

Micro, small, and medium enterprises (MSMEs) play a strategic role in fostering employment, economic growth, and community welfare. However, many MSMEs in developing regions continue to face challenges related to limited entrepreneurial education, insufficient competence, weak business strategies, and suboptimal utilization of technology. This study aims to analyze the influence of entrepreneurship education, entrepreneurial competence, business strategy, and technology access on MSME success in West Nusa Tenggara, Indonesia. This research applied a quantitative explanatory survey design with a total sample of 204 MSME owners selected through simple random sampling. Data were collected through questionnaires and Google Forms and analyzed using multiple linear regression. Findings reveal that entrepreneurship education, competence, business strategy, and technology access significantly and positively affect MSME success, both partially and simultaneously. These results highlight the importance of strengthening human capital development, strategic orientation, and digital adoption to improve MSME performance and sustainability. The study contributes to the growing literature on MSME development and provides practical insights for policymakers and business practitioners to formulate effective empowerment strategies.
PENINGKATAN EFISIENSI PRODUKSI GERABAH DI DESA PENUJAK MELALUI PENGENALAN ALAT AUTOMATIC POTTERY WHEEL DAN ELECTRIC SPRAY GUN Taqiyyah Ja’izah; Septian Revy Ananda; Sofian Hadi; Aisyia Azzahara; Sartika Sartika; Windi Rohmawati; Widia Widia; Mido Masardi; Ami Muhamad Guntur; Lalu Ardi Marta Wijaya; Saprizal Hadisaputra; Pahrudin Pahrudin; Saprini Hamdiani
Jurnal Abdi Insani Vol 13 No 1 (2026): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v13i1.2888

Abstract

Penujak Village, located in Central Lombok Regency, is known as the oldest pottery production center on Lombok Island. Supported by skilled and experienced artisans, Penujak pottery is recognized for its high artistic value and serves as a symbol of local cultural identity. However, the production process still relies on manual techniques that are time-consuming, resulting in low productivity, inconsistent shapes, and unstable quality. Therefore, a sustainable development strategy is required. The purpose of this program is to introduce innovations through the use of the Automatic Pottery Wheel and Electric Spray Gun to improve the efficiency, quality, and production consistency without diminishing the artistic and traditional values of Penujak pottery. The activities were carried out through socialization and training sessions aimed at local artisans in Penujak Village. The implementation process consisted of three main stage: socialization, demonstration, and mentoring. The results of the program showed that the introduction of the Automatic Pottery Wheel and Electric Spray Gun had a significant impact on improving the efficiency and quality of pottery production. The time required to produce simple pottery items such as plates, which previously took around ten minutes manually, was reduced to only five minutes using the automatic tool, while maintaining better shape consistency. The Electric Spray Gun also produced more even coloring without covering the distinctive traditional motifs of Penujak pottery. Furthermore, this program successfully increased artisans’ motivation to continue innovating, enhanced product competitiveness, and fostered the growth of the local creative economy in Penujak Village. Thus, the program has successfully achieved its objectives. The Automatic Pottery Wheel proved effective in saving time through stable rotation that accelerates the shaping process, while the Electric Spray Gun produced smoother and more uniform coloring compared to manual methods.
Digitalization of Ecotourism of The Limbungan Traditional House of Perigi Village: Implementation of SDG 8 for Sustainable Local Economic Growth Salman Al Farizi; Pahrudin; Qurratul Aini
Media Ekonomi dan Manajemen Vol 41 No 2 (2026): July 2026
Publisher : Fakultas Ekonomika dan Bisnis Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/mem.v41i2.27

Abstract

The Limbungan Traditional House in Perigi Village, East Lombok, is one of the cultural heritage of the Sasak Tribe which has high ecological and cultural value, but its potential has not been optimally utilized as a competitive ecotourism destination. The purpose of this study is to analyze the digitalization-based branding model that can be applied to the ecotourism area, as well as examine its relationship with the achievement of Sustainable Development Goal point 8 (SDG 8), namely inclusive economic growth and the creation of decent jobs. The method used is qualitative descriptive with a case study approach, involving field observations, in-depth interviews with tourism awareness groups (pokdarwis), local MSME actors, and village stakeholders, as well as analysis of tourism policy documents. The results show that the implementation of digital branding through social media, online booking platforms, cultural video content, and collaborations with local content creators has been proven to significantly increase destination visibility. The designed branding model includes three main dimensions: digital cultural identity, ecotourism narrative, and an integrated MSME ecosystem. This transformation opens up economic opportunities for local tour guides, homestay managers, cultural craftsmen, and traders of typical products or MSMEs in the area. This research emphasizes that the integration of digital branding in the management of cultural ecotourism is not only a promotional strategy, but also an instrument of local economic development that is in line with the principles of sustainability of SDG 8. These findings imply that further research is needed to examine the long-term economic impact of digital branding on local communities, to conduct comparative studies across other village-based cultural ecotourism destinations, and to develop measurable indicators for evaluating the contribution of digital branding to SDG 8 achievement.
Strategic Transformation of MSMEs in East Lombok Regency in Utilizing Social Media and Instant Messaging as Digital Promotional Tools Pina Ania Putri; Danang Prio Utomo; Pahrudin Pahrudin
Economics and Business Journal (ECBIS) Vol. 4 No. 6 (2026)
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v4i6.544

Abstract

Digital transformation has become a strategic necessity for Micro, Small, and Medium-Sized Enterprises to maintain relevance in a rapidly evolving market. However, the rapid growth of business units in East Lombok Regency has not been matched by optimal technological utilization, resulting in a phenomenon of superficial digitalization where social media and instant messaging accounts remain passive communication tools lacking integrated promotional strategies. This study aims to analyze the strategic transformation of business actors in Sikur District in utilizing social media and instant messaging as digital promotion tools. Employing a descriptive qualitative approach, data were collected through technical triangulation, including digital observation, documentation, and in-depth interviews with fifteen micro-entrepreneurs in the trade and creative industry sectors. The results reveal that digital transformation forms a unique adaptation spectrum, where younger business actors undertake rapid digital migration as a reactive response to physical market stagnation. This research synthesizes a new model termed the Visual-Relational Funnel, which is a marketing flow that combines the power of visual stimulation on social media such as TikTok, Instagram, and Facebook as a traffic generator, with the depth of personal relationships on WhatsApp as a transaction conversion space. The concept of Digital Silaturahmi was identified as a decisive factor in building local customer trust, effectively securing organic transactions. Despite the positive impact, this study identifies a second-wave digital divide, characterized by limited device capacity and content creation barriers, that threatens the competitiveness of local business units. This research recommends a shift in government policy from physical infrastructure assistance toward content-oriented creative literacy mentoring for business sustainability.
Analisis Konsep Greenpreneurship dan Strategi Marketing dalam mendukung Keberlanjutan Usaha Kopi Keliling Rindu Sefira; Farhana Muhammad; Pahrudin Pahrudin
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 4 No. 5 (2026): September: MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v4i5.2574

Abstract

The development of electric bicycle-based mobile coffee businesses in Selong Sub-district has not been matched by the comprehensive implementation of eco-friendly practices and optimal digital marketing strategies, which may hinder business sustainability. This study aims to analyze the implementation of greenpreneurship and social media marketing strategies, their contribution to business sustainability in the economic and environmental aspects, as well as the challenges and opportunities faced by JL Coffee. This research employed a qualitative approach with a single case study design and purposive sampling technique. Data were collected through observation, semi-structured interviews, and documentation studies involving the Owner, Financial Manager, Operations Manager, Production Team, Riders, and Consumers, then analyzed through data reduction, data display, and conclusion drawing, with data validity strengthened through triangulation. The results show that JL Coffee's implementation of greenpreneurship remains partial, focusing only on the use of electric bicycles, while aspects such as eco-friendly packaging and waste management have not been optimally implemented due to high initial costs, limited skilled human resources, minimal green technology, low market awareness, and insufficient support from the local government. In terms of marketing strategy, JL Coffee utilizes Instagram as its main promotional platform, yet this remains suboptimal due to low content upload consistency and the absence of a structured content plan. On the other hand, opportunities remain open through technological advancement and the increasing use of social media. Both practices have proven to contribute positively to business sustainability, such as reducing carbon emissions, improving operational cost efficiency, and expanding market reach and competitiveness, even though sales remain volatile.
Co-Authors Abdurahman Abdurrahman Afandi, Muhammad Rosyad Agustina, Gina Agustina, Laila Karina Aini, Qurratul Aisyia Azzahara Al Furkan Ami Muhamad Guntur Antoni Hidayatullah Baiq Maysi Dwi Alvioni3 Danang Prio Utomo Dedi Kurniawan Dian Milvita Didy Ika Supryadi Faizal Madya Faizal Madya Farhana Muhammad Febriansyah, Dimas Raga Gina Agustina Hafizh, Mohd. Syahril Hak, Muhamad Bai'ul Hakim, Irma Wahyuni Handayani Rinuastuti, Baiq Irma Wahyuni Hakim Isfi Sholihah Izzah, Bidayatul Lalu Ardi Marta Wijaya Li-Wei Liu Lita Bela Ariana Mahjus Ekananda Masloka, Michael Jonathan Mido Masardi Mispandi Mohammad Najib Roodhi Mohd. Syahril Hafizh Muh. Fahrurrozi Muhamad Ali Muhamad Bai'ul Hak Muhamad Bai'ul Hak Muhammad Dzul Fadlli Muhammad Mujahid Dakwah Nurul Arma Rohayanti Pina Ania Putri Putra, Danu Eka Putri, Irma Apriliana Qurratul Aini Rahmatullah Rahmatullah Rindu Sefira Riski Yatul Fitri Rodi Al-Farizi Rohaeniyah Zain Rusmin Nuryadin Salman Al Farizi Saprini Hamdiani Saprini Hamdiani Saprizal Hadisaputra Sari, Lidya Maya Sartika Sartika Selina Farhiyani Septian Revy Ananda Septin Anggun Taranita Shao-Yu Li Shollina Shollina Shollina, Shollina Silva, Shelly Melsyan Sitompul, Mahjus Ekananda Sofian Hadi Solihun As'ari Ahyan Suhardi, Rizal M. Sukresna, I Nengah Agus Taqiyyah Ja’izah Tidiane Guindo Tidiane Guindo Trihandayani, Baiq Nisrina Wahyudi Wahyudi Wanda Desta Arlina Wardani, Arifta Kusuma Widia Widia Widiya Selfiyana Windi Rohmawati Yasa, I Komang Permana Yuhaniza Nahdhiyah Yuni Artika Zain, Rohaeniyah Zul Hidayatullah