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All Journal Jurnal Administrasi Publik : Public Administration Journal Journal of Social And Economics Research Outline Journal of Education journal of social and economic research Outline Journal of Community Development International Journal for Advanced Research
Debi Masri
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Journal : Outline Journal of Community Development

 1 
Business Legal Counseling for Micro Entrepreneurs to Prevent Business Disputes in Tembung Debi Masri; Tina Muhardika Handayani; Bambang Sutejo
Outline Journal of Community Development Vol. 2 No. 2: November 2024
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/vm1j6827

Abstract

Business law counseling activities for micro entrepreneurs in Tembung aim to increase legal understanding in running a business and prevent defense. Participated by 50 entrepreneurs from various sectors, this activity included presentations, interactive discussions, and contract drafting practices. Evaluation results show an increase in understanding of business law from 30% to 80%, as well as knowledge of contracts from 25% to 75%. Understanding of settlement solutions also increased from 20% to 70%. Despite the success of the activities, challenges in applying legal knowledge in the field still remain. Therefore, it is recommended to continue the program through workshops and further consultations, in order to support business growth and the local economy in Tembung.
Optimizing Social Media as a Promotional Tool to Attract Consumers to Warung Bakso Muammar Rinaldi; Tina Muhardika Handayani; Debi Masri
Outline Journal of Community Development Vol. 3 No. 2: November 2025
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/g0h2gp59

Abstract

In the digital era, social media plays a crucial role in product promotion, especially in the culinary sector such as meatball stalls. This activity aims to optimize the use of social media as a promotional tool for meatball shop owners through training and mentoring. The activity method consists of observation, in-depth interviews, and social media content analysis. The service results show a significant increase in stall owners' knowledge of digital marketing strategies, which is reflected in their ability to create interesting content and better interactions with consumers. Implementing social media strategies also results in significant increases in consumer engagement and sales turnover, as well as customer loyalty. These findings show that social media training not only improves the competency of stall owners, but also contributes to the growth of small businesses, encouraging sustainability and competitiveness in an increasingly competitive market.
Financial Management and Digital Marketing Training for MSMEs in Fostered Villages Post Pandemic Aprilda Yanti; Zahara meutia; Putri Mauliza; Richna Handriyani; Debi Masri
Outline Journal of Community Development Vol. 3 No. 1: July 2025
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/tctnnj44

Abstract

The COVID-19 pandemic has had a significant impact on the sustainability of micro, small, and medium enterprises (MSMEs), especially in rural areas. Weak financial management and minimal use of digital technology are two main obstacles that exacerbate the condition of MSMEs in facing the crisis. This community service activity aims to increase the capacity of MSME actors in fostered villages through applicable and sustainable financial management and digital marketing training. The training method is carried out in a participatory and practical manner, involving 25 MSME actors from various sectors. The evaluation was carried out using a quantitative and qualitative approach to measure changes in participants' understanding and skills before and after training. The results showed a significant increase in aspects of understanding financial management (from 35% to 85%), financial recording skills (from 25% to 80%), understanding digital marketing (from 30% to 90%), and skills in using social media for business promotion (from 20% to 88%). In addition, participants showed increased confidence in managing their businesses more professionally and based on data. These findings indicate that integrated training that combines financial and digital aspects can strengthen the resilience and competitiveness of MSMEs post-pandemic. The recommendation from this activity is the importance of continued mentoring and ongoing support from the village government and educational institutions to maintain the sustainability of the training impact.
Co-Authors Achmad Taufiq Anton Eka Saputra Aprilda Yanti Bambang Sutejo, Bambang Chairus Suriyat Chairus Suryati Danyl Mallisza Faziatul Amillia Mohamad Basir Grace Tan Mei Ling Henny Purnama Dewi Ichsan Ichsan Irna Herliza Rizki Jhon Rinaldo Juliya Maria Junaidi Lubis Leni Indrayani M. Salim Mela Novita Rizki Muammar Rinaldi Putri Mauliza Richna Handriyani Sattar Rasul Tina Muhardika Handayani Zahara Meutia