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All Journal Indonesian Journal of Educational Review (IJER) JAM : Jurnal Aplikasi Manajemen E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis International Journal of Educational Review, Law And Social Sciences (IJERLAS) Visioner & Strategis International Review of Practical Innovation, Technology and Green Energy (IRPITAGE)
Nurmala Nurmala
Department Of Management, Faculty Of Economic, Universitas Malikussaleh, Aceh, Indonesia
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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ORGANIZATIONAL COMMITMENT AS  AN INTERVENING VARIABLE, THE INFLUENCE OF THE JOB SATISFACTION, ORGANIZATIONAL CITIZENSHIP BEHAVIOR, QUALITY OF WORK LIFE , AGAINST THE EMPLOYEEPERFORMANCE :  A CASE STUDY : IN THE REGIONAL PUBLIC SERVICEWOMEN'S AND CHILDREN’ Ahadi Arifin; Ibrahim Qomarius; Sullaida Sullaida; Nurmala Nurmala; Yenny Novita
IJER - INDONESIAN JOURNAL OF EDUCATIONAL REVIEW Vol 5 No 2 (2018): Indonesian Journal of Educational Review (IJER)
Publisher : Program Pascasarjana Universitas Negeri Jakarta

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Abstract

This aim of this study the organizational commitment as an intervening variable, the influence of the job satisfaction, Organizational Citizenship Behavior, Quality of Work Life, against the employee performance : Case Study : In The Regional Public Service Women's and Children's Hospital of Aceh Province . The research population is all employees of 254 people, and total sample of 156. The data analysis method used is Structural Equation Modelling. The results showed Organizational Commitment able to mediated the affect of the job satisfaction, organizational citizenship behavior and quality of work life against the employee performance is partially. And the relationship the job satisfaction, organizational citizenship behavior and quality of work life have a significant of relationship on the organizational commitment and employee performance.
Pengaruh Iklan Televisi terhadap Minat Beli Sabun Mandi pada Mahasiswa Fakultas Ekonomi Universitas Malikussaleh Nurmala -
Jurnal Aplikasi Manajemen Vol 9, No 1 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This research is to identify the influence of television advertising to ward interest of buying soop at Economic Students is 97 respondents. With using purposive sampling. The data would be analyzed by using multiple regression linear. The result of research shows that R square 0,675, it meens 67,5% of independent variables there are X1 (Advertesing model), X2 (Slogan) and X2 (Repetation) explans the dependent variable y (interest of buying soop). Remain 32,5% is influenced by other variables.The result of F test as simultantly provid that independent variables influence the dependent variable as significantly, it shows with f test 67,477 > F table 2,71. And as partianlly is gotten T test for Independent variables (X1 = 3.550), (X2 = 6,923) and (X3 = 2,284). It means all of independent variables influence toward interest of buying soop by students of Economic Faculty, Malikussaleh University.Keywords: Advertising, Slogan, Repetitation.
IDENTIFICATION OF BUSINESS CONSTRAINTS AND MARKETING OF POTATOES IN ACEH'S GAYO HIGHLANDS Nurmala Nurmala; Hafni Zahara; Sullaida Sullaida; Jamilah Jamilah
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 1 No. 2 (2021): November
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijerlas.v1i2.107

Abstract

This study aims to identify the constraints on potato farming and marketing in the Gayo Highlands of Aceh. The research sample consisted of potato farmers and traders who were involved in potato marketing in Bener Meriah Regency. Determination of the sample of traders is done by snowball sampling technique. The identification of constraints uses a qualitative descriptive approach, while the income analysis uses an analysis of costs and farm revenues. The results showed that there were constraints in potato farming in the form of wilt disease which caused potatoes to be harvested immediately and the fruit produced was smaller. This will have an impact on decreasing the income of potato farming. The relatively high use of pesticides during the rainy season has implications for increasing the cost of potato farming, on the other hand the difficulty of accessing capital causes farmers to enter into potato farming partnerships with collector traders with the provision that potato marketing must be done to these traders. The development of potato farming in the Gayo Highlands of Aceh has encountered several obstacles including fluctuations in potato prices, lack of weed control which has implications for decreasing potato productivity, difficulty in accessing capital which will determine the sustainability of farming, income and farmers' welfare. farmers, namely selling potatoes through collectors, through wholesalers, and selling directly to consumers. Factors that determine farmers' decisions in marketing potatoes are the selling price, farm capital assistance, farm location, and potato quality. Direct marketing of potatoes (3rd type) to consumers is more efficient than other potato marketing channels because it can reduce farming and marketing costs. However this is rare and the sales volume of potatoes is very small.
Pengaruh Kompetensi dan Human Relationship terhadap Kinerja Guru SMA di Aceh Utara Sullaida Sullaida; Nurmala Nurmala; Azhar Azhar
Jurnal Visioner & Strategis Vol 10, No 1 (2021)
Publisher : Department of Management Faculty of Economics and Business, UNIVERSITAS MALIKUSSALEH

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Abstract

The purpose of this study was to determine the effect of Competence and Human Relationship on the Performance of High School Teachers in North Aceh District. The data used in this study were 140 high school teachers in North Aceh Regency. The analytical tool used is SPSS . The results showed that competence and human relationships had a significant effect on the performance of high school teachers in North Aceh Regency. Competence has a significant effect on the performance of high school teachers in North Aceh Regency. Human relationship has a significant effect on the performance of high school teachers in North Aceh Regency.Keywords: Competence, Human Relationship, Teacher Performance
PENGARUH FASILITAS WISATA, DAYA TARIK WISATA DAN KUALITAS LAYANAN TERHADAP KEPUASAN PENGUNJUNG WISATA PANTAI UJONG BLANG LHOKSEUMAWE Nurmala Nurmala; Sullaida Sullaida; Damanhur Damanhur
E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis Vol 23, No 2 (2022): Volume 23 No.2 Oktober 2022
Publisher : Faculty of Economics and Business, Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/e-mabis.v23i2.861

Abstract

Tujuan penelitian untuk menganalisis pengaruh fasilitas wisata, daya tarik wisata dan kualitas pelayanan terhadap kepuasan pengunjung wisata Pantai Ujong Blang Lhokseumawe. Metode analisis data yang digunakan adalah analisis regresi linier berganda. Jumlah Responden 85 orang menggunakan teknik Acidental Sampling. Uji hipotesis menggunakan uji parsial dan uji simultan. Secara parsial fasilitas wisata berpengaruh terhadap kepuasan pengunjung Wisata Pantai Ujong Blang, daya tarik wisata mempengaruhi kepuasan pengunjung Wisata Pantai Ujong Blang dan kualitas pelayanan berpengaruh terhadap kepuasan pengunjung Wisata Pantai Ujong Blang Kota Lhokseumawe. Diharapakan kepada Pemerintah Daerah lebih memperhatikan kondisi Daerah Wisata Pantai Laut Ujung Blang, melalui tata kelola wisata dengan meningkatkan fasilitas wisata dan pelayanan agar minat pengunjung wisata lebih tinggi sehingga mampu meningkatkan pertumbuhan Ekonomi daerah serta meningkatkan pendapatan masyarakat dilingkungan wisata Pantai Laut Ujung Blang Kota Lhokseumawe.
PROCESSED PRODUCT DIVERSIVATION BASED COTTLE FISH FOR COASTAL FISHING COMMUNITIES: PROCESSED PRODUCT DIVERSIVATION BASED COTTLE FISH FOR COASTAL FISHING COMMUNITIES Jamilah Jamilah; Nurmala Nurmala; Sullaida Sullaida; Siti Nadhiratun Nisa; Divia Novita
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 2 No. 1 (2022): March-June 2022
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (514.898 KB) | DOI: 10.54443/irpitage.v2i1.59

Abstract

The highest production (catching) of tuna reached 32.22% per year but the selling price of fish was very low, while the fish processing business was only in the form of wooden fish (keumamah) and smoking due to low mastery of technology and absorption of innovation. The business of processing tuna into shredded fish and fish crackers has never been carried out by the coastal fishing communities of Aceh, even though this business has the potential to be developed on a household scale. The service activity aims to provide training on processing tuna into shredded fish and fish crackers for fishing communities in coastal areas in the category of poor families. The method used is the survey method and Focus Group Discussion (FGD). Demonstrations of processing tuna into shredded fish and fish crackers can open up insights and business opportunities for housewives and young fishermen in creating added value and profit for traditional fishing households as well as improving production management and marketing of competitively processed fish. This activity can foster an entrepreneurial spirit among coastal fishing communities to increase fishermen's household income.
Co-Authors A Hadi Arifin Azhar , Damanhur Damanhur Divia Novita Hafni Zahara Ibrahim Qomarius Jamilah Siti Nadhiratun Nisa Sullaida - Sullaida Sullaida Sullaida Sullaida Yenny Novita