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A Global Bibliometric Analysis of Consumer Susceptibility to Interpersonal Influence Research: Trends, Themes, and Intellectual Structure (1992–2025) Audita Sarashanty Aisha; Tony Wijaya
International Journal of Management Science and Information Technology Vol. 6 No. 1 (2026): January - June 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i1.7108

Abstract

The increasing influence of digital platforms and social media on consumer decision-making has intensified academic interest in Consumer Susceptibility to Interpersonal Influence (CSII), making a comprehensive bibliometric review increasingly important. This study aims to examine the global development of CSII research over the period 1992–2025 using a bibliometric approach. Data were collected from the Scopus database, resulting in a final dataset of 56 relevant documents. The analysis was conducted using VOSviewer version 1.6.20 through four stages: descriptive publication analysis, keyword co-occurrence network analysis, overlay visualization, and density mapping. The findings reveal a fluctuating yet evolving publication trend, with a significant increase after 2010, a peak in 2015, and renewed growth between 2021 and 2023, reflecting the growing importance of social influence in digital consumer environments. The co-occurrence analysis identified seven major research clusters, including consumer behavior and social values, attitudes and product evaluation, interpersonal sensitivity and cultural differences, group influence and purchase intention, emotional and generational factors, sustainable consumption, and digital decision-making. These findings indicate that CSII has evolved from a traditional psychological construct into a multidimensional framework integrating social, cultural, and technological dimensions in understanding consumer behavior. This study contributes to the literature by providing a comprehensive mapping of the intellectual structure and thematic evolution of CSII research. The findings also offer practical implications for marketing strategies, particularly in leveraging social influence, digital trust, and consumer engagement within online platforms. Future research is encouraged to expand data sources and integrate complementary analytical approaches to enrich the understanding of CSII across diverse contexts.
Industry Partnerships as a Strategy for Enhancing Learning Innovation and Vocational School Branding Muhammad Nuruzzaman; Tony Wijaya; V. Lilik Hariyanto; Aan Yudianto
Jurnal Pendidikan Teknik Sipil Vol. 8 No. 1 (2026): June
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jpts.v8i1.98431

Abstract

Background: Collaborations between schools and industry are often merely formalized without a deeper understanding of their benefits. This study will examine the benefits of industry partnerships from the perspective of learning innovation and vocational school branding. Method: The research method used is qualitative with a phenomenological approach. Two schools with unique furniture specialties will be selected. Six respondents will be selected from each school. Data collection will be conducted using primary data (in-depth interviews and participant observation) and secondary data (supporting documents). Result: The results showed that the benefits of partnerships from the perspective of learning innovation are the implementation of TEFA and industry participation in the implementation of the Final Project. Meanwhile, from the perspective of vocational school branding, industry can assist schools in providing positive branding to the community. Conclusion: School-industry partnerships offer numerous benefits in various areas. This collaboration needs to be maximized to benefit learning innovation, school branding, and other sectors.
Artificial Intelligence and the Digital Transformation of Archival Systems: A Bibliometric Study Arum Suryaningtyas; Tony Wijaya
Economics and Digital Business Review Vol. 7 No. 1 (2025)
Publisher : STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/ecotal.v7i1.2906

Abstract

The integration of Artificial Intelligence (AI) in digital archive management has become increasingly important in response to growing demands for efficiency, accessibility, and information preservation in the digital transformation era. This study analyzes the development of research related to this theme through a bibliometric approach based on Scopus data and visualizations using VOSviewer. The results reveal a surge in publications since 2020, driven by accelerated digitalization following the pandemic and the emergence of generative AI technologies such as ChatGPT. Countries such as the United States, China, and the United Kingdom dominate scholarly contributions, although institutions from developing nations like the University of South Africa also play a strategic role. Bibliometric visualizations show that AI serves as a central node closely linked to terms such as digital archives, metadata, sustainability, and ethical technology. Research evolution is shifting from technical focuses toward ethical, social, and sustainability issues. Despite the significant growth in literature, challenges remain, including gaps in global collaboration, the lack of ethical frameworks, and limited technological literacy. This study highlights the importance of interdisciplinary collaboration and the development of equitable digital policies in building sustainable intelligent archival systems.
Trust in Social Commerce: A Bibliometric Analysis of Live Endorsement and Social Proof in the TikTok Shop Era Hafidz Mahkota Jati; Tony Wijaya; Agung Utama
Economic and Business Horizon Vol. 5 No. 2 (2026): March
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/ebh.5.2.2026.1121

Abstract

The rapid growth of digital platforms has transformed social commerce into a key channel for online consumer engagement and transactions. This study aims to provide a comprehensive bibliometric review of the evolution of social commerce research, with a focus on trust, live endorsement, and social proof. Through the analysis of 106 Scopus publications (2013-2025) using VOSviewer, this study maps the network of keywords, author collaboration, and joint citations. The results showed that Business (27.9%), Computer Science (24.2%), and Social Sciences (14.6%) were the dominant disciplines. Geographically, Malaysia, China, and the United States are the main contributors. The cluster analysis identified five key themes, including Platform and Adoption, Social Proof, and Quality of Interaction. The study confirms a significant research gap: core topics such as trust and live streaming commerce are identified as still isolated from the main literature networks. These findings provide practical and theoretical implications by highlighting the need for more integrated research frameworks and encouraging practitioners to shift their strategic focus from purchase intention to actual sales conversion.
Green Finance dan ESG dalam Keuangan Korporasi Berkelanjutan: Kajian Systematic Literature Review Elin Trinovita; Tony Wijaya
Margin: Jurnal Lentera Managemen Keuangan Vol. 4 No. 02 (2026): Agustus 2026
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/margin.v4i02.1285

Abstract

Dalam satu dekade terakhir, konsep green finance dan Environmental, Social, and Governance (ESG) menjadi perhatian penting dalam kajian keberlanjutan dan keuangan korporasi. Penelitian ini bertujuan untuk mengidentifikasi tren penelitian, fokus tematik, serta celah penelitian terkait green economy, green finance, sustainable finance, dan ESG melalui pendekatan Systematic Literature Review (SLR) dan analisis bibliometrik. Data dikumpulkan dari database Scopus menggunakan kata kunci "Green Economy, "Green finance", "Sustainable Finance", dan "Environmental, Social, and Governance (ESG)". Proses seleksi dilakukan melalui kriteria inklusi dan eksklusi berdasarkan relevansi topik, bidang ilmu, serta kualitas publikasi sehingga diperoleh 77 artikel yang memenuhi kriteria analisis. Selanjutnya, data dianalisis menggunakan perangkat lunak VOSviewer untuk memetakan hubungan tematik, tren penelitian, dan perkembangan literatur. Hasil penelitian menunjukkan tiga klaster utama, yaitu strategi keuangan dan ekonomi hijau, keuangan berkelanjutan dan ESG, serta kebijakan dan inovasi keuangan hijau. Visualisasi overlay dan density mengindikasikan bahwa topik ESG performance, green finance policy, dan green bonds merupakan area penelitian yang berkembang pesat. Temuan ini menunjukkan adanya pergeseran fokus literatur dari pendekatan konseptual menuju kajian empiris yang lebih aplikatif. Penelitian ini berkontribusi dalam memetakan lanskap keilmuan green finance dan ESG serta mengidentifikasi agenda penelitian masa depan terkait efektivitas kebijakan keuangan hijau, pengaruh kinerja ESG terhadap kinerja perusahaan, pengembangan instrumen green bonds, dan implementasinya dalam konteks negara berkembang.
Attitude as a Bridge between Brand Awareness and Purchase Intention: A Bibliometric Analysis of Research Developments and Future Directions Theresia Ayu Kusuma Iswari; Tony Wijaya; Agung Utama
Research Horizon Vol. 6 No. 3 (2026): Research Horizon - Juni 2026
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.6.3.2026.1380

Abstract

This study maps the development of research on the role of attitude mediation in the relationship between brand awareness and purchase intention. Using a bibliometric approach, data were retrieved from the Scopus database covering the period 1997–2025. A total of 96 selected documents were analyzed using VOSviewer to examine the relationships and relevance of keywords, authors, institutional affiliations, and publication sources. The results show a significant increase since 2015 and a peak in productivity in 2023. Major journals include developments in Marketing Science Proceedings, Journal of Business Research, and PLOS ONE, with major contributions from the United States, India, Taiwan, Malaysia, and Indonesia. The results of this study confirm that attitude is a key mediator that connects brand awareness with purchase intent. This research was conducted by integrating the Customer-Based Brand Equity (CBBE) and Theory of Planned Behavior (TPB) frameworks and highlighting the importance of credibility, user digital experience, and brand emotional relationships in building positive consumer attitudes.