Article Per Year (5 Year)
p-Index From 2020 - 2025
5.618
P-Index
This Author published in this journals
All Journal Jurnal Administrasi Publik (JAP) Jurnal Manajemen STIE Muhammadiyah Palopo Jurnal Pengabdian kepada Masyarakat International Journal of Economy, Education and Entrepreneurship (IJE3) Indonesian Journal of Engagement, Community Services, Empowerment and Development (IJECSED) Indonesian Journal of Economy, Business, Entrepreneuship and Finance (IJEBEF) International Journal of Engagement and Empowerment (IJE2) Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Jurnal Ekonomi Jurnal Bina Bangsa Ekonomika Indonesian Collaboration Journal of Community Services (ICJCS) International Journal of Multidisciplinary Research and Literature (IJOMRAL) National Conference on Applied Business, Education & Technology (NCABET) Bhinneka Multidisiplin Journal
Suflani
Universitas Bina Bangsa
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Physics Public Health Social Sciences Other

Published : 35 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search
Journal : International Journal of Economy, Education and Entrepreneurship (IJE3)

 1 
THE ROLE OF PERSONNEL MANAGER TO INCREASE EMPLOYEE MOTIVATION Titus Indrajaya; Syech Idrus; Suflani Suflani; Nurdin Natan
International Journal of Economy, Education and Entrepreneurship Vol. 1 No. 3 (2021): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v1i3.43

Abstract

The personnel manager has a vital role in increasing the effectiveness of human resources in the organization. The success of an organization is highly dependent on the activities and creativity of its human resources. The task of a charm manager is always to create conditions so that employees are always passionate about carrying out and carrying out their work. The purpose of this study is to find out how the role of personnel managers in motivating employees' work, and to find out how personnel managers improve employee performance. This research method is a requirement in research, namely ways of thinking and doing that are well prepared to carry out the research process using specific strategies and achieve research objectives. This method uses strict requirements to provide detailed and thorough direction and guidance to high scientific value. This research is in a company engaged in the service sector, namely Hotel X. This research shows that in the implementation of work, every human being is to lead. If equipped with the knowledge and honed with experience, he will be more successful. In implementing the manager's role, it has not been fully implemented following the applicable rules and norms. This performance can be seen from the activities of its employees when they carry out their activities
EVALUATION AND JOB MOTIVATION ANALYSIS IN IMPROVING EMPLOYEE PERFORMANCE Irwan Sugiarto; Yuliana Yuliana; Lilis Suryani; Suflani Suflani
International Journal of Economy, Education and Entrepreneurship Vol. 2 No. 1 (2022): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v2i1.60

Abstract

Human Resource Management which cannot manage globalization, requires work is a burden. They carry out work as a necessity and demand, and then human resources can be said to have a low work ethic. This study aims to determine the evaluation and analysis of work motivation in improving employee performance. The type of search used is descriptive qualitative, which is the symptoms and facts of the object when the research occurs. Data collection techniques used in this study were interviews and extensive documentation. The results showed that work motivation is significant for employees to support their performance. And performance, we can say helpful in creating job satisfaction for employees and can improve the company's image
ANALYSIS OF THE ROLE OF LEADERSHIP IN HUMAN RESOURCE MANAGEMENT AT PT. KHANSA TOUR & TRAVEL SERANG Suflani, Suflani
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 4 No. 3 (2024): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v4i3.322

Abstract

This study aims to analyze the role of leadership in human resource management (HRM) at PT. Khansa Tour & Travel Serang. Using a qualitative approach with a case study method, data were collected through in-depth interviews, observations, and documentation. The results indicate that transformational and situational leadership play a crucial role in enhancing employee motivation, productivity, and loyalty. Leaders who provide inspiration and support create a conducive work environment for employee development. However, challenges faced by the company include high turnover rates, low adaptation to digital technology, and differences in work styles across generations. Compared to previous studies, these findings suggest that flexible and innovative leadership can enhance HRM effectiveness. Therefore, the company is advised to adopt more adaptive leadership strategies, strengthen digital transformation, and improve employee well-being to maintain competitiveness in the tourism industry
DIGITAL MARKETING STRATEGIES TO IMPROVE MARKETING EFFECTIVENESS AND SALES PERFORMANCE OF MSMEs IN THE FOOD SECTOR Tabroni, Tabroni; Bahits, Abdul; Suflani, Suflani; Salapudin, Salapudin; Wulansari, Retno
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 1 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i1.349

Abstract

This research aims to analyze how digital marketing strategies can improve marketing effectiveness and sales performance of MSMEs in the food sector in Indonesia. Using a qualitative approach, simulation data was collected through semi-structured interviews with 12 MSME actors in the food sector (traditional food traders, small cafes, and packaged food businesses) as well as observing their social media content. Thematic analysis revealed that social media, especially Instagram and TikTok, are effective in increasing brand visibility and customer engagement, with visual content and local influencer collaborations as key factors. However, low digital literacy and budget constraints are significant obstacles. Opportunities such as digital training programs from the government and increased internet access in rural areas support digital marketing adoption. This research integrates the AIDA Model and Theory of Planned Behavior to understand the adoption behavior of MSME actors, as well Diffusion of Innovation to analyze the spread of digital innovation. The research results offer a theoretical framework for academics and practical guidance for MSME actors and policy makers to strengthen the digitalization of MSMEs in the food sector. Policy implications include increasing digital literacy training and technology subsidies to support the competitiveness of MSMEs.
Co-Authors Abdurrohman, Bagas Adien Nurdiansyah Agustin, Tia Ahmad Mukhlis, Ahmad Ahmad Suherman Amri, Saipul Andini, Andini Ardi Hidayat Aria Cendana Kusuma Arta Rusidarma Putra Asarah Asarah Aulia Fitriani, Aulia BAHITS, ABDUL Darmawan, Muhamad Rival Nur Fadhila, Khoirun Nisa Fahad Fatari Fatari, Fatari Fauji, Ade Fawwazni, Ahmad Hilmy Hadi Kurniawanto Hafidz Hanafiah Hartatik Hartatik I Komang Wahyu Wiguna Iis Suryanah Indah Diana Irwan Sugiarto Jawahir, Masmanto Moh Jayawarsa, A.A. Ketut Kemal Firdaus Khaeruman Komarudin, Mochamad Fahru Leni Triana LENI TRIANA, LENI Leny Afrianty Lesmana, Ihwan Satria Lilis Suryani Lukas Lukas Luvita Santi Mahesa, Alif Dava Majammi, Maghfira Adjanni Ghifara Martinus Rambe Purba Masmanto Moh Jawahir Muhammad Zhikri Faiqurohman Nurdin Natan Nurhasan Nugroho Ombi Romli Pandjaitan, MM. Lanny W. Panulisan, Bambang Setyo Pramudi Harsono Purwatisari, Ani Raden Irna Afriani Retno Wulansari Rezky, Reditya Putra Octevio RIKA KARTIKA Rika Kartika Rizki, Wahyu Romli, Ombi Rona Aulia Berliyana Rustia, Eneng Salapudin, Salapudin Siti Khodijah Suganda, Ahmad Sukmawan, Irwan Sumarsid Sumarsid Surachman Surachman SYAMSUL HIDAYAT Syech Idrus Tabroni Titus Indrajaya Wahyudi, Dichy Yuliah Yuliah Yuliana Yuliana Yus Resya Adesta