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All Journal E-Journal Home Economic and Tourism Bimbingan dan Konseling Jurnal Pelangi Jurnal Darma Agung Jurnal Pemberdayaan Masyarakat Indonesia (JPMI)
Gusneli Gusneli
STKIP PGRI Sumbar
Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Social Sciences

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1 PENGARUH FASILITAS WISATA TERHADAP KEPUASAN PENGUNJUNG KE OBJEK WISATA AIR TERJUN BAYANG SANI KABUPATEN PESISIR SELATAN Gusneli, Gusneli; Silfeni, Silfeni; Kasmita, Kasmita
Journal of Home Economics and Tourism Vol 11, No 1 (2016): Priode Maret 2016
Publisher : Faculty of Tourism and Hospitality - Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (391.666 KB)

Abstract

The purpose of this research is to examine the influence between the facility on the tourism object towards visitor satisfaction in Air Terjun Bayang Sani, Pesisir Selatan Distric. The type of research is clausal assosiative. Population in this research are amounted to 3.720 people. The sampling technique is non probability sampling, by using insidental sampling. Sample in this research are amounted to 97 people. Data collecting using a questionnaire that has been tested for validity and reliability. Based on the result of the research, show that most of all the facility on the tourism in Air Terjun Bayang Sani is good (53,60 %), and also for visitor satisfaction in Air Terjun Bayang Sani exist on enough category (60,82 %). The result also indicate that the are significant influence between facility on the tourism and visitor satisfaction in Air Terjun Bayang sani value is 7,3% while 92,7% are influenced by other factors with the coefficient determinant (R Square) value is 0,270 and the significant value is 0,008. Key Words: Facility on the Tourism and Visitor Satisfaction
EFEKTIVITAS HARGA DAN PRODUK TERHADAP PENJUALAN DALAM UNIT YANG DIPERLUKAN UNTUK MENCAPAI TARGET LABA PADA PERUSAHAAN DAGANG Gusneli, Gusneli
JURNAL DARMA AGUNG Vol 31 No 6 (2023): DESEMBER
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Darma Agung (LPPM_UDA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46930/ojsuda.v31i6.3780

Abstract

Efektivitas harga dan produk adalah dua faktor kunci yang sangat berpengaruh dalam mencapai target laba dalam sebuah perusahaan dagang.tujuan penelitian ini adalah untuk Efektivitas Harga dan Produk Terhadap Penjualan dalam Unit yang Diperlukan untuk Mencapai Target Laba pada Perusahaan Dagang. Artikel ini menggunakan pendekatan kualitatif dengan penelitian pustaka atau studi pustaka. Artikel ini bertujuan untuk membandingkan dan membedakan berbagai teori, seperti yang ditemukan dalam literatur penelitian, untuk mengkaji teori-teori yang ada. Berdasarkan hasil literature review yang dilakukan pada beberapa artikel maka hasil penelitian ini adapat disimpulkan sebagai berikut: Produk mempengaruhi laba perusahaan dagang. Untuk meningkatkan penjualan dan mencapai tujuan perusahaan dagang, kita harus menjaga produk dan menjaga kualitas tersebut. Harga mempengaruhi terhadap laba perusahaan dagang.
Inovasi Teknologi Pemasaran Terintegrasi bagi Pembudidaya Ikan Hias Siswanto, Tito; Gusneli, Gusneli; Mardika, Isnan Hari
Journal Pemberdayaan Masyarakat Indonesia Vol 4 No 2 (2022): Jurnal Pemberdayaan Masyarakat Indonesia (JPMI)
Publisher : Pusat Pengabdian kepada Masyarakat (PPKM) Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/jpmi.4.2.151-160

Abstract

The main problems faced by partners in general are marketing problems; It is still limited and conventional and there is no integrated marketing between decorative fish cultivators. A solution to the main problem is the application of integrated marketing technology using joint marketing methods for decorative fish cultivators in Parigi Mekar Village, Ciseeng District. In particular, this program has the objective of increasing market reach for decorative fish cultivators through website media, and increasing sales effectiveness by creating decorative fish sales centers. The activity approach method is through a participatory approach. This approach emphasizes efforts to improve human quality in order to increase real participation in activities. Devotion provides value to farmers and creates a positive image of the partner's location as the largest ornamental fish producer in West Java through the Ornamental Fish Village brand. In addition, by implementing the program effectively and sustainably, the program can motivate cultivators to develop their cultivation results. Other support in the form of website-based digital marketing can also reach a wider market network which has an impact on creating connectedness between cultivators and outsiders.
Co-Authors Afrizal Sano Asmaiwaty Arief Bayu Ichsan Debi Putra Utama Delza Anggilia Alista Deni Okto Nengsi Desi Arpa Dewi Ratna Sari Fidha Riyani Fitria k Fitria Kasih Ika Ramayani Imelda Gustina Indra Ibrahim Isnan Hari Mardika Kasmita Kasmita Kiki Ricardo Lusi Desrianti Marwisni Hasan Mela Yunita Mellyarti Syarif Mona Elya Priska Mariana Simamora Ratih Susanti Rinda Bimei Tizia Rismailia Sari Silfeni Silfeni Sriwahyuni Deswita Tito Siswanto, Tito Wenny Darnawita