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PEMBERDAYAAN IBU RUMAH TANGGA DESA KABONGAN KIDUL MELALUI EKONOMI KREATIF BERBASIS ENTREPRENEURSHIP UNTUK MENINGKATKAN PENDAPATAN EKONOMI KELUARGA Dewi, Nurma Gupita; Ilhami, Susanti Dwi
Buletin Abdi Masyarakat Vol 5, No 2 (2025): Edisi Februari 2025
Publisher : Universitas YPPI Rembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47686/bam.v5i2.758

Abstract

This community service aims to improve the family economic income in Kabongan Kidul Village through the empowerment of housewives with a creative economy approach based on entrepreneurship. Kabongan Kidul Village faces challenges in optimizing human resource potential, especially housewives, to play an active role in the family economy. This service activity involves entrepreneurship training, which includes enhancing skills, understanding the principles of creative economy, and the right marketing strategies for the products produced. This program is expected to improve the skills of housewives in creating business opportunities, introduce creativity-based business concepts, and have a positive impact on family economics, both in terms of additional income and social empowerment. Furthermore, this program also encourages collaboration among housewives to form supportive and sustainable business networks. Keywords: Creative Economy, Entrepreneurship, Empowerment.
ENHANCING MILLENNIAL PERFORMANCE THROUGH INDIVIDUAL CHARACTERISTICS AND EMPLOYEE ENGAGEMENT Ilhami, Susanti Dwi; Armanu, Armanu; Noermijati, Noermijati; Korsakul, Nattharuja
Jurnal Aplikasi Manajemen Vol. 19 No. 3 (2021)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2021.019.03.01

Abstract

This study presents a model linking individual characteristics, employee engagement, and employee performance. The primary objective was to investigate the direct effect of individual characteristics on employee performance and its indirect effect through employee engagement. This study used a non-probability sampling technique with a saturation sampling type. The data were obtained by a questionnaire from a sample of 118 respondents of millennial employees in the media and information technologies sector in Yogyakarta. Data were analyzed by used variance-based SEM (SEM-PLS) and found four significant paths models. The result reveals that individual characteristics have a positive and significant effect on improving employee performance. Moreover, individual characteristics are significantly positive in increasing employee engagement, while employee engagement has a positive and significant effect on employee performance. The mediation test result indicated that employee engagement could partially mediate the relationship of individual characteristics on employee performance. Further research can incorporate variables that influence millennial performance, such as job characteristics, intention to leave, job satisfaction, and other variables to improve strategies in enhancing millennial performance.
PENGEMBANGAN USAHA MELALUI PENINGKATAN STRATEGI PEMASARAN PADA UMKM KRUPUK RAMBAK BAWANG TUMBAR Damayanti, Damayanti; Asrori, Muhammad; Ilhami, Susanti Dwi; Mabruroh, Nisa Atul; Mahiza, Rossa Salsabila Hayya
Fokus ABDIMAS Vol 2, No 2: OKTOBER 2023
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.2.2.104-109

Abstract

MSMEs Krupuk Rambak Bawang Tumbar has an address in Soditan Village, RT.01/ RW.02, Lasem District, Rembang Regency, Central Java. MSMEs Krupuk Rambak Bawang Tumbar is one of the MSMEs in Rembang engaged in food production. The problems faced by Partners are: 1). Erratic weather makes crackers unable to be dried, 2). The product is not yet known by the wider community, 3). Unattractive packaging, 4). Many consumers do not know their location, 5). Lack of variations in the shape of MSMEs Krupuk Rambak Bawang Tumbar product. The service team carried out several programs including: 1). Making a Google Map, 2). Facebook Account Creation, 3). Sticker Making, 4). Making notes and stamps, 5). Making Directions, and 6). Product marketing with another variant in the form of raw crackers. Through this community service activity, it is hoped that MSMEs will be able to compete, increase sales, income and welfare of MSME owners. Keyword: Business Development, MSMEs and Marketing Strategy
MENINGKATKAN KINERJA PEGAWAI MELALUI EFIKASI DIRI DAN PERILAKU KERJA INOVATIF: MODEL MEDIASI Mulyono, Deni Tri; Ilhami, Susanti Dwi; Rosyidi, Syaiko
Jurnal Ilmiah Manajemen dan Akuntansi Vol. 2 No. 3 (2025): Mei : Jurnal Ilmiah Manajemen dan Akuntansi
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/bbks8e12

Abstract

This study aims to identify the relationship between self-efficacy and employee performance of ASN OPD Rembang District, Rembang Regency through innovative work behavior. The three variables are constructed and the relationship given between the three is seen. This study uses a descriptive quantitative method with data collection techniques using questionnaires and PLS-SEM as a tool for analyzing data. The sample of this study was 54 people with a total sampling method. Then, the data analysis stage was carried out by looking at the results of the evaluation of the outer model, inner model and conducting a model fit evaluation. Based on the data that has been processed using smartPLS version 4.1.1.2, a positive influence was found on each variable. Where the positive influence is seen in self-efficacy which has a significant positive effect on employee performance, self-efficacy which has a significant positive effect on employee innovative work behavior, and employee innovative work behavior has a significant positive effect on employee performance and innovative work behavior plays a significant role as a mediator in the influence of self-efficacy on employee performance. Therefore, it can be concluded that innovative work behavior can affect the relationship between self-efficacy and employee performance of ASN OPD Rembang District, Rembang Regency as partial mediation.
Unpacking the Black Box Between Entrepreneurial Leadership and Innovation Performance: The Role of Digital Orientation Susanti Dwi Ilhami; Damayanti Damayanti
MANAJEMEN Vol. 5 No. 1 (2025): MEI : MANAJEMEN (Jurnal Ilmiah Manajemen dan Kewirausahaan)
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/manajemen.v5i1.930

Abstract

The purpose of this study is to explore the role of digital orientation as a moderation in the influence of entrepreneurial leadership and innovation performance on culinary UMKM in Rembang Regency. The research that has been conducted uses the concept of explanatory research as a reference in accordance with the objectives of the study. The sampling technique used is the purposive sampling technique with 82 business owners. The data analysis method implements SEM-PLS. The results of the study revealed that entrepreneurial leadership has no significant influence on innovation performance. In addition, further findings indicate that digital orientation is unable to moderate the influence of entrepreneurial leadership on innovation performance. Research has contributed widely to the understanding of business owners behavior in an effort to improve innovation performance with entrepreneurial leadership and strengthened by digital orientation.
PENINGKATAN STRATEGI PEMASARAN UMKM YOFI FISH GUNA MENINGKATKAN KEUNGGULAN BERSAING Elsamia Ramadhani Juairiyah; Susanti Dwi Ilhami; Syaiko Rosyidi; Angelina Salsa Faradilla; Ahmad Saiful Ade Prayoga
Jurnal Padamu Negeri Vol. 2 No. 2 (2025): April : Jurnal Padamu Negeri (JPN)
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/5e1k6w72

Abstract

Business Work Lecture (KKU) is one of the community service programs implemented by students as part of the higher education curriculum. The target of this activity is 1 business actor, namely Mr. Yokim, the owner of the Yofi Fish business, an MSME who needs help to develop his business. The purpose of this activity is to help develop his business in terms of marketing and branding. The community service activity (KKU) carried out by YPPI Rembang University Students together with the Supervisor provides assistance to MSME actors. Especially the Yofi Fish MSME which is one of the business actors in the field of catfish cultivation and processing which is facing increasingly tight market competition. The results show that optimizing marketing strategies, especially through improving product quality, adjusting competitive prices, wider distribution, and utilizing social media and digital promotions, can increase the competitiveness of the Yofi Fish MSME. The owner of the MSME, Mr. Yokim, feels very helped and very satisfied with the program. To expand the distribution network of MSME products more effectively, namely through marketing strategies using social media WhatsApp and Facebook.
Peran Pendidikan Kewirausahaan dalam Memoderasi Pengaruh Entrepreneurial Self-Efficacy terhadap Intensi Wirausaha Mahasiswa Universitas YPPI Rembang Ilhami, Susanti Dwi
JURNAL ILMIAH FEASIBLE: Bisnis, Kewirausahaan dan Koperasi Vol 4 No 2 (2022): JURNAL ILMIAH FEASIBLE (JIF): Bisnis, Kewirausahaan dan Koperasi
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/fb.v4i2.2022.135-144.22794

Abstract

Tujuan penelitian yakni untuk mengetahui peran pendidikan kewirausahaan dalam memoderasi pengaruh entrepreneurial self-efficacy terhadap intensi wirausaha pada mahasiswa Universitas YPPI Rembang. Teknik sampling yang digunakan dalam penelitian ini yaitu sampling jenuh dengan jumlah responden 76 mahasiswa Universitas YPPI Rembang yang telah memperoleh mata kuliah Entreprenerurial Skill. Teknik analisis data dengan menggunakan structural equation model dengan pendekatan variances based sem. Hasil penelitian menunjukkan bahwa entrepreneurial self-efficacy berpengaruh signifikan terhadap intensi wirausaha. Namun pendidikan kewirausahaan tidak memoderasi pengaruh entrepreneurial self-efficacy terhadap intensi wirausaha mahasiswa Universitas YPPI Rembang.
Analisis Perbandingan Model Altman, Springate dan Zmijewski dalam Memprediksi Kebangkrutan pada Perusahaan Subsektor Hotel, Restoran dan Pariwisata Periode 2017-2021 Meilawati, Aizah; Damayanti, Damayanti; Ilhami, Susanti Dwi
JURNAL ILMIAH FEASIBLE: Bisnis, Kewirausahaan dan Koperasi Vol 5 No 2 (2023): JURNAL ILMIAH FEASIBLE (JIF): Bisnis, Kewirausahaan dan Koperasi
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/fb.v5i2.2023.163-172.33302

Abstract

Penelitian ini mengkaji hasil model Altman, Springate, dan Zmijewski dalam memprediksi kebangkrutan untuk menentukan model yang paling akurat untuk perusahaan subsektor hotel, restoran, dan pariwisata. 11 perusahaan sampel dikumpulkan dengan menggunakan metode purposive sampling dan rentang waktu 2017–2021. Menggunakan jenis data sekunder dan metode dokumentasi. Uji One Way Anova dan uji akurasi digunakan untuk menguji hipotesis. Hasil penelitian ini menunjukkan bahwa model Altman, Springate, dan Zmijewski sangat berbeda satu sama lain dalam memprediksi kebangkrutan di perusahaan sub sektor hotel, restoran, dan pariwisata. Model Zmijewski paling akurat dengan tingkat akurasi 94,5%.
Improving Women Entreprenurial Performance with Environmental Sustainability and Social Support Ilhami, Susanti Dwi; Damayanti, Damayanti
Studi Akuntansi, Keuangan, dan Manajemen Vol. 5 No. 2 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/sakman.v5i2.5495

Abstract

Purpose: The purpose of this study was to explore the role of environmental sustainability and social support in influencing agility towards women entrepreneurial performance of moslem women entrepreneur in Rembang Regency. Methodology: The data collection technique implemented was a questionnaire analyzed using SEM-PLS analysis. The sample size was 140 Muslim female entrepreneurs in Rembang Regency, particularly in SMEs. Result: The results showed that agility significantly effect women entrepreneurial performance and environmental sustainability. However, the role of environmental sustainability as a mediator and social support as a moderator was not proven. Conclusions: The moslem women entrepreneur can improve the entrepreneurial performance by using agility. Furthermore, Research indicate that agility can booster the environmental sustainability of women entrepreneur. Limitations: This study has a small number of variables, making it less comprehensive. Furthermore, the small number of respondents means the results cannot be generalized. Contribution: The high number of female entrepreneurs encourages further exploration of women business conditions. However, female entrepreneurs face obstacles and patriarchy, which discourages them from pursuing careers as entrepreneurs. Therefore, solutions are needed to achieve gender equality, especially for Muslim female entrepreneurs.
PELATIHAN PENGELOLAAN REFERENSI DENGAN APLIKASI ZOTERO PADA HIMPUNAN MAHASISWA JOMBANG DI JEMBER-BANYUWANGI Ilhami, Susanti Dwi; Kusumasari, Findi Citra
INTEGRITAS : Jurnal Pengabdian Vol 7 No 1 (2023): JANUARI - JULI
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat - Universitas Abdurachman Saleh Situbondo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/integritas.v7i1.2841

Abstract

Perguruan tinggi membuat kebijakan dengan mensyaratkan penggunaan aplikasi reference manager dalam penyusunan karya tulis ilmiah. Namun banyak mahasiswa yang merasa kesulitan dalam menggunakan aplikasi reference manager. Hal ini mendorong dilakukannya pelatihan pengelolaan referensi Zotero bagi mahasiswa. Tujuan utama dari kegiatan pelaksanaan pelatihan yakni untuk meningkatkan kemampuan mahasiswa dalam menggunakan aplikasi Zotero dalam mengelola referensi. Kegiatan pelatihan diikuti oleh 47 peserta yang merupakan anggota dari Himpunan Mahasiswa Jombang di Jember- Banyuwangi. Pelatihan dilaksanakan selama 2 hari dan dilakukan secara daring (online). Metode yang digunakan dalam kegiatan pengabdian kepada masyarakat yakni metode knowledge transfer melalui pemberian pelatihan pengelolaan referensi dengan menggunakan aplikasi Zotero. Kegiatan pelatihan terdiri atas tiga tahapan yang telah dilalui yakni perencanaan, pelaksanaan pelatihan, dan evaluasi kegiatan pelatihan. Hasil dari kegiatan pelatihan pengelolaan referensi menunjukkan bahwa mahasiswa telah memiliki kemampuan dalam pengelolaan referensi dengan menggunakan aplikasi Zotero sehingga bisa diaplikasikan dalam penyusunan karya tulis ilmiah mahasiswa. Melalui kegiatan pelatihan ini mahasiswa menyadari pentingnya mengelola referensi dengan benar dalam penyusunan karya tulis ilmiah menggunakan aplikasi Zotero.