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All Journal UNEJ e-Proceeding Bisma: Jurnal Bisnis dan Manajemen J-MKLI (Jurnal Manajemen dan Kearifan Lokal Indonesia) Batara Wisnu : Indonesian Journal of Community Services BISMA (Bisnis dan Manajemen) Jurnal Manajemen dan Pemasaran Jasa VALUE: Journal of Business Studies JPMA Jurnal Hasil Pengabdian Kepada Masyarakat Universitas Jember eJEBA
Ketut Indraningrat
Universitas Jember
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

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Journal : UNEJ e-Proceeding

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PENGARUH NILAI PELANGGAN, KUALITAS LAYANAN, HARGA DAN KEPERCAYAAN TERHADAP LOYALITAS MELALUI KEPUASAN PENUMPANG KERETA API SRI TANJUNG JEMBERYOGYAKARTA PT. KAI DAOP IX JEMBER Diah Yulisetiarini; Ketut Indraningrat; Hafifatul Hijriah
UNEJ e-Proceeding 2018: Prosiding Seminar Nasional Manajemen dan Bisnis III (SNMB3)
Publisher : UPT Penerbitan Universitas Jember

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Abstract

AbstrakPenelitian ini bertujuan untuk mengetahui pengaruh nilai pelanggan, kualitas layanan, harga,dan kepercayaan terhadap loyalitas melalui kepuasan penumpang kereta api Sri TanjungJember-Yogyakarta PT. KAI Daop IX Jember. Populasi penelitian ini adalah seluruh penumpangkereta api Sri Tanjung. Teknik pengambilan sampel yang digunakan adalah purposive samplingdengan sampel sebanyak 120 responden. Metode analisis yang digunakan adalah analisis jalur(path analysis). Hasil penelitian ini menunjukkan bahwa nilai pelanggan tidak berpengaruhsignifikan terhadap kepuasan konsumen. Kualitas layanan berpengaruh signifikan terhadapkepuasan konsumen. Harga berpengaruh signifikan terhadap kepuasan konsumen.Kepercayaan berpengaruh signifikan terhadap kepuasan konsumen. Nilai pelanggan tidakberpengaruh signifikan terhadap loyalitas konsumen. Kualitas layanan berpengaruh signifikanterhadap loyalitas konsumen. Harga berpengaruh signifikan terhadap loyalitas konsumen.Kepercayaan berpengaruh signifikan terhadap loyalitas konsumen. Kepuasan konsumenberpengaruh signifikan terhadap loyalitas konsumen.Kata Kunci: harga, kualitas, kepuasan, kepercayaan, loyalitas, nilai
COCONUT SUGAR BUSINESS DEVELOPMENT IN SARI MANGGAR COCONUT SUGAR CRAFTERS THROUGH MOLD DESIGN AND MARKETING Herlina Herlina; Ketut Indraningrat; Dewi Prihatini; Elok Sri Utami; Yuli Wibowo
UNEJ e-Proceeding 2022: E-Prosiding Kolokium Hasil Penelitian dan Pengabdian kepada Masyarakat
Publisher : UPT Penerbitan Universitas Jember

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Abstract

The industry that has the potential to be developed and produce export-worthy products in Banyuwangi district is the coconut sugar processing industry. This industry is generally managed by craftsmen scattered in various remote rural areas. The partner of this activity is a group of coconut palm sugar craftsmen in the hamlet of Gumuk Agung, Gintangan village, Blimbingsari sub-district. Coconut sugar products produced by the Sari Manggar craftsman group are less able to develop as expected, the sugar produced is of low quality, the mold is not uniform and the marketing is local so that the welfare of the coconut farmers / craftsmen does not change much and their contribution to regional income is also low. The purpose of this activity is to improve the quality of coconut sugar through mold design and marketing of coconut sugar. Therefore, it is necessary to find a solution to engineer the mold design and improve promotion and marketing. The methods used in this activity are: 1) Observation; 2) Interview; 3)Training; 4) Sugar processing demonstration; and 5) Assistance in online promotion and marketing. The results of the activity show that the implementation of service can be carried out 100%, coconut sugar craftsmen Sari Manggar can produce coconut sugar in a cylindrical shape that weighs 100g/piece and is in a half ball shape, and coconut sugar craftsmen can do promotion and marketing online. Keywords: coconut sugar, coconut sugar craftsmen, print design, online marketing
Co-Authors Abdul Halim Achmad Zamroni Hazim Adi Prasodjo Afandi, Mochammad Farid Agus Priyono Ahmad Ahsin Kusuma Mawardi Alif Mirzania Andi Eko Wiyono, Andi Eko Ayniyah, Zaqiyatul Ayu Sukmawati Ayunda Nurul Nirmala Bambang Irawan Chaerul Saleh Chairul Saleh Chairul Saleh Choirunnisa' Kurnia Safitri Christian, Juan Berly Deasy Wulandari Destari, Fajar Dewi Prihatini Diah Yulisetiarini Didik Pudjo Musmedi Eka Bambang Gusminto Elok Sri Utami Elok Sri Utami Evrylia Tri Purnama Sari Fajar Destari Farid Afandi, Mochammad Furqoni, Deurucci Sabda Gusti Ayu Wulandari Hafifatul Hijriah Hari Sukarno Herlina Herlina Herlina Herlina Imam Suroso Kristanto, Okta Dwi Kristian Suhartadi Widi Nugraha Lilik Farida Marmono Singgih Maulita Nanda Nilam Putri Mirzania, Alif Mirzania N. Ari Subagio Nanda Fatimatuzzahrah Nila Anindya Anggraini Nyoman Gede Krishnabudi Pradiptya Ayu Harsita Prasetyaningtyas, Susanti Raden Andi Sularso, Raden Andi Riska Rian Fauziah Rizqi Maulana Ilham Akbar Senna Saflianda Cendikia Putra Sundari, Sri Susanti Prasetiyaningtiyas Tatok Endhiarto Tria Apriliana, Tria Triana Lindriati Utami, Mega Yuli Wibowo