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ANALISIS KEPUASAN WISATAWAN MANCANEGARA TERHADAP TOURIST INFORMATION CENTRE DI LABUAN BAJO, NUSA TENGGARA TIMUR Dewi Handriana N. Meo; I Nyoman Sudiarta; I Ketut Suwena
Jurnal IPTA (Industri Perjalanan Wisata) Vol 7 No 2 (2019): Jurnal IPTA (December 2019)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (297.315 KB) | DOI: 10.24843/IPTA.2019.v07.i02.p11

Abstract

Tourist Information Center (TIC) is a facility that provides specific information about local areas, tourist attractions, festivals and all services related to tourism in the area. The purpose of this study was to determine how much influence the Quality of Service and Trust Affected on Foreign Tourist Satisfaction Using the Tourist Information Center in Labuan Bajo East Nusa Tenggara. Determination of samples in this study using purposive sampling method as many as 115 respondents. Data collection techniques using questionnaires, observation, interviews, documentation, and literature. The data analysis technique in this study is descriptive analysis, validity and reliability, classic assumptions, multiple regression analysis, correlation analysis, and coefficient of determination analysis using SPSS version 17.0.The results of this study indicate the effect of service quality on the satisfaction of foreign tourists using the Tourist Information Center in Labuan Bajo was stated to have a very significant effect with a tcount of 5.243> t table 2.23214. The effect of trust on satisfaction shows a significant value of 8.924> t table 2.23214, while for the influence of service quality and trust simultaneously on satisfaction is significant with a value of 151.617> t table 1.770.
ANALISIS KEPUASAN WISATAWAN PENGGUNA JASA TRANSPORTASI KOPERASI ANGKUTAN PARIWISATA SURYA KENCANA SANUR Ni Komang Ayu Trisna Dewi; I Ketut Suwena; I Putu Sudana
Jurnal IPTA (Industri Perjalanan Wisata) Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (344.416 KB) | DOI: 10.24843/IPTA.2018.v06.i02.p03

Abstract

The aim of this research is to determine tourists’ tourist satisfaction analysis of users of tourism transport cooperative services Surya Kencana Sanur. Data was collected using observation method, interview, questionnire, documentation, and literature study. Respondents were determined using purpose sampling method with 18 indicators, and total respondents involved were 108 individuals. Data were analyzed using quantitative descriptive analysis technique with Importance Performance Analysis (IPA) with Likert scale to determine each indicator’s quadrant. Services dimension studied were tangibility, reliability, responsiveness, assurance, and empathy. He results of this research showed that the average of tangibility variable is 88,60% categorized as less satisfied, average of reliability variable is 92,84% categorized as highly satisfied, average of responsiveness variable is 89.13% categorized as less satisfied, average of assurance variable is 89.70% categorized as less satisfied, and average of empathy variable is 89.39% categorized as less satisfied. Overall total of appropriate level is 89.77%. From this research, it is expected that the company improves services which are considered as important by tourists, but drivers’ performances have not met tourists’ expectation. Indicators which have fulfilled tourists’ expectation need to be maintained.
KARAKTERISTIK DAN MOTIVASI WISATAWAN MANCANEGARA BERKUNJUNG KE PANTAI JEMELUK-AMED, DESA PURWAKERTI, KECAMATAN ABANG, KARANGASEM Helmi Cahyana; I Ketut Suwena; I Putu Sudana
Jurnal IPTA (Industri Perjalanan Wisata) Vol 6 No 1 (2018): Jurnal IPTA (July 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (357.846 KB) | DOI: 10.24843/IPTA.2018.v06.i01.p04

Abstract

Jemeluk-Amed Beach is a marine tourism destination in the Purwakerti Village. Marine tourism which has a potential in variety of coral reef maintained continuity. Jemeluk-Amed beach has a wide range of tourism activities such as snorkeling, diving, canoeing, and sailing. Travelers who come to visit Jemeluk-Amed Beach certainly has the characteristics and motivations are different from each other. The purpose of this study was to determine the characteristics and motivations of foreign tourists who visited Jemeluk-Amed Beach, Karangasem. The method used to determine the rating by trip characteristics and tourist descriptor, while the tourist motivation is classified into four groups: the physical motivation, cultural motivation, social motivation, motivation fantasy. A total 110 questionnaire were distributed by field research to tourist as a respondent. The results of the questionnaire then processed quantitative presented in the form of tables and analysis of qualitative data in the form of a narrative text according to the research objectives. The research results showed that foreign tourists visited Jemeluk-Amed Beach is dominated by tourists from The Europe Continent with an average age of 26-35 years (53.64%); the average length of stay 1-3 days (78.18%); most of travelers visited is drifter tourists. Tourist motivation mostly physical stated motivation as a reason to visited; partly motivated to exercise (sports) as much as 40.91% of the overall respondents. Travelers visited for fun (28.18%) of the overall respondents. Suggestions of this study are expected to be contribute ideas to The Government of Karangasem and for groups of fishermen Tunas Mekar and Mina Prami.
PENGARUH FAKTOR KUALITAS PELAYANAN BIRO PERJALANAN WISATA TERHADAP KEPUASAN WISATAWAN PADA PAKET WISATA BULAN MADU KE BALI Dwi Widya Mandasari; I Ketut Suwena; I Wayan Suardana
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 1 (2016): Jurnal IPTA (July 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (171.667 KB) | DOI: 10.24843/IPTA.2016.v04.i01.p17

Abstract

okus dari penelitian ini adalah pengaruh faktor kualitas pelayanan biro perjalanan wisata terhadap kepuasan wisatawan pada paket wisata bulan madu ke Bali. Tujuan penelitian ini adalah untuk mengetahui: (1) faktor yang menjadi penentu dari kualitas pelayanan pada paket wisata bulan madu ke Bali, (2) faktor yang dominan dalam kualitas pelayanan pada paket wisata bulan madu ke Bali, dan (3) pengaruh kualitas pelayanan terhadap kepuasan wisatawan pada paket wisata bulan madu ke Bali. Lokasi penelitian dilakukan di tempat wisata Ubud, Pantai Jimbaran, Kintamani, dan Bedugul. Dari tempat tersebut, dijumpai biro perjalanan wisata yang sedang menyelenggarakan paket wisata bulan madu ke Bali, antara lain Hana Tour and Travel, Bali Suci Tour and Travel, Korean Travel, My Bali Tour serta Triangle Tour and Travel. Teknik penentuan sampel menggunakan Slovin dengan mengambil 100 wisatawan yang sedang menggunakan paket wisata bulan madu ke Bali, dan teknik yang digunakan Judgment Sampling.Wisatawan yang menggunakan paket wisata bulan madu 55% berasal dari Indonesia dan 45% berasal dari mancanegara.. Teknik analisis data menggunakan analisis kualitatif dan kuantitatif. Analisis kuantitatif digunakan pada analisis faktor dan regresi sederhana. Hasil analisis faktor menunjukkan bahwa lima (5) variabel kualitas pelayanan TERRA dari Parasuraman (1985) antara lain Tangible/bukti langsung, Empathy/empati, Reliability/keandalan, Responsive/daya tanggap, Assurance/jaminan, merupakan faktor dari kualitas pelayanan pada paket wisata bulan madu ke Bali. Nilai eigen value dari faktor Tangible/bukti langsung = 2.694, Empathy/empati dengan eigen value = 2.254, Reliability/keandalan dengan eigen value = 1.991, Responsive/daya tanggap dengan eigen value =3.107, dan Assurance/jaminan dengan eigen value = 4.176. Faktor yang dominan dalam kualitas pelayanan pada paket wisata bulan madu ke Bali adalah faktor jaminan/assurance. Hasil dari uji regresi sederhana di dapat nilai R square sebesar 0,64. Ini berarti pengaruh variabel kualitas pelayanan terhadap kepuasan wisatawan sebesar 64%. Sedangkan sisanya sebesar 36% dipengaruhi oleh variabel lain yang tidak masuk dalam model penelitian. Diharapkan bagi biro perjalanan wisata yang menjual paket wisata bulan madu ke Bali dapat lebih memperhatikan faktor jaminan/assurance. Karena faktor jaminan merupakan faktor penentu dari kepuasan wisatawan yang menggunakan paket wisata bulan madu ke Bali.
FAKTOR PENDORONG DAN PENARIK WISATAWAN BACKPACKER MANCANEGARA BERWISATA KE BALI Gayatri Manik; I Ketut Suwena; I Wayan Suardana
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 2 (2016): Jurnal IPTA (December 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (462.983 KB) | DOI: 10.24843/IPTA.2016.v04.i02.p04

Abstract

Trend backpackers is growing in various areas, including in Bali. Backpackers have been identified as having “a preference for budget accommodation, independently organized travel and emphasis on meeting other travellers, longer rather than brief holidays. The purpose of this research are to anlyses the push and pull factors that motivate the foreign backpacker tourists traveled to Bali. Sample on this research is 200 respondents of backpackers and using purposive sampling technique. Offline questionnaires are used for data collecting and the analysis technique is based on factor analysis. The results of research shows that the push factors backpackers traveled to Bali are (1) facilitation of social interaction, (2) self-identity, (3) relaxation, (4) prestige, (5) adventure (6) novelty. The push factor that dominantly is facilitation of social interaction. The pull factors are (1) cultural/historical, (2) affordable price, (3) variety seeking, (4) tourism facilities, (5) safety and clean, (6) environment. The pull factor that dominantly is Cultural / Historical.
TINGKAT KEPUASAN WISATAWAN MANCANEGARA TERHADAP KUALITAS PELAYANAN JASA PEGUYUBAN TRANSPORT BALE AGUNG UBUD IPMM. Manuaba; I Ketut Suwena; NGAS. Dewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p15

Abstract

The increasing number of foreign tourists visiting Ubud, makes local people take advantage of these opportunities for transportation services business. Many people own a car, selling roadside transportation services in Ubud. So came the idea of the local community to form a group called Peguyuban Transport Bale Agung Ubud abbreviated ptbau. Therefore, this study is important to be carried out, in order to help PTBAU to measure the level of satisfaction of foreign tourists who use ptbau services. This study was conducted in Ubud Village using 105 respondents determined based on the concept of J.Supranto (2006) indicator multiplied by 5, samples in this study were selected using purposive sampling method. Data collected through questionnaires distributed when tourists use PTBAU services, then analyzed using Importance Performance Analysis and Customer Satisfaction Index. The results of this study were1) Characteristics of tourists who dominate from Germany, female gender, middle-aged, have the last education of high school equivalent, work as a private employee, married, first visit to Bali and use the services of PTBAU, visiting with friends, with a stay of 4-7 days, modes of transportation used for tours, accommodation used by hotels, and large daily expenses of Rp. <1,000,000. 2) The level of satisfaction of foreign tourists to the quality of services Peguyuban Transport Bale Agung Ubud is in the category of satisfied and priority that takes precedence in the improvement is the appearance and neatness of drivers, the price offered, the response of tourists to tourist questions, and security when tourists tour.
SISTEM KERJA SAMA TRAVEL AGENT PENJOR BALI DENGAN KEBERADAAN GEKKO THE OCEAN CAFE? DI PANTAI KEDONGANAN KECAMATAN KUTA SELATAN KABUPATEN BADUNG I Putu Agus Darmawan; I Ketut Suwena; Ni Putu Eka Mahadewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 3 No 2 (2015): Jurnal IPTA (December 2015)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (162.87 KB) | DOI: 10.24843/IPTA.2015.v03.i02.p12

Abstract

To develop cafe? industry in Kedonganan, cafe? managers work together with Travel Agent to maintain cafe? industry. One of cooperation is conducted in collaboration with Travel Agent, because it has been known that Kedonganan Cafe? is one of the including culinary destinations for the package of Travel Agent. Data collection technique use observation, in-depth interviews, and library research. Type of data used is quantitative data and qualitative data. Data sources use primary data and secondary data. Data analysis method is descriptive qualitative analysis using the SWOT. Results of discussions conducted with SWOT that SO strategy is a strategy to increase cooperation with the Travel Agent, WO strategy is a strategy of delivering the best service and increase promotion, ST strategy is a strategy for cooperation contract agreements so that there are rules that bind both parties, WT strategy is a strategy to maintain and seafood prices set by mutual agreement so that the entire cafe? manager harmonious relationship between fellow managers.The suggestion in this paper is in the doing that the agreement has been agreed to include regulations that govern both parties, preferably whole cafe? manager called a meeting together to set prices and package alacarte seafood for Travel Agent.
FAKTOR-FAKTOR YANG MEMPENGARUHI WISATAWAN CHINA MELAKUKAN FINTECH PAYMENT DI BALI Ni Luh Putri Utari Cahyani; I Made Kusuma Negara; I Ketut Suwena
Jurnal IPTA (Industri Perjalanan Wisata) Vol 7 No 2 (2019): Jurnal IPTA (December 2019)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (246.434 KB) | DOI: 10.24843/IPTA.2019.v07.i02.p08

Abstract

WeChat Pay is a Chinese payment platform that makes it easy for users to make mobile phone payments using the Quick Response Code (QR) technology in cooperating merchants. The purpose is to know the characteristics and factors that influencing Chinese tourists doing payment transactions using WeChat Pay in Bali by taking case studies at Discovery Shopping Mall Kuta, and the sample is Chinese tourist who has made a payment transaction using WeChat Pay at Discovery Shopping Mall Kuta. Sampling technique using purposive sampling on 110 respondents. Data collection techniques were conducted in several ways, including: observation, questionnaires, interview, literature study, and documentation. Data analysis techniques done with several stages, including: validity test, reliability test, and factor analysis. The result is there are seven factors that influence the decision of the China's tourist to make a payment transaction using WeChat Pay at Discovery Shopping Mall, including: (1) ease of various transaction activities, (2) increase efficiency, (3) the cost of charge, (4) ease of using/operation, (5) ease of understanding and learning, (6) improve performance, and (7) user satisfaction. The results of factors analysis is ease of work becomes the most dominant factor. This factor consists of several variables, including: Ease of various transaction activities, improve accessibility, availability of payments, and transaction capabilities.
PENGARUH KUALITAS PELAYANAN PRAMUWISATA MANDARIN TERHADAP TINGKAT KEPUASAN WISATAWAN CINA YANG BERKUNJUNG DI DAYA TARIK WISATA PURA ULUWATU, KUTA SELATAN BADUNG Anindya Putri Lestari; I Ketut Suwena; I Nyoman Sudiarta
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 2 (2016): Jurnal IPTA (December 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (188.501 KB) | DOI: 10.24843/IPTA.2016.v04.i02.p15

Abstract

This research is aimed at to know the positive influence on the quality of service guides to tourist satisfaction mandarin Chinese. Sample in this study were 105 respondents using purposive sampling technique. Data collection techniques used were observation, questionnaire, interview, and literature study. Data were analyzed using analysis of Likert scale, validity, reliability, classical assumption (normality test, multicoloniarity test, heteroscedasticity test), multiple linear regression analysis (t test and f), the analysis of correlation and coefficient of determination. The result of analysis shows the fifth factor research (tangibles, empathy, reliability, responsiveness, assurance) has a positive influence and significant to satisfaction rating of 51.2%. The test results of multiple linear regression analysis states that variable reliability has a positive coefficient 3,599 and greater influence to the satisfaction of Chinese tourists who visit the tourist attraction Uluwatu South Kuta Badung.
MODEL KEMASAN PAKET WISATA BATUR GLOBAL GEOPARK MENUJU PARIWISATA BERKELANJUTAN DI KINTAMANI I Made Darmaja; I Ketut Suwena; I Made Sendra
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 1 (2016): Jurnal IPTA (July 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (186.777 KB) | DOI: 10.24843/IPTA.2016.v04.i01.p04

Abstract

Aktivitas dari paket wisata Kintamani masih terlihat monoton dan kurang bervariasi, sehingga perlu adanya kemasan paket wisata yang menggambarkan Batur Global Geopark Kintamani secara utuh. Rumusan masalah yang diangkat adalah (1) Apa potensi wisata yang dimiliki Batur Global Geopark Kintamani?, (2) Bagaimana model kemasan paket wisata Batur Global Geopark Kintamani?, dan (3) Bagaimana kemasan paket wisata Batur Global Geopark Kintamani menuju pariwisata berkelanjutan?. Pengumpulan data dilakukan dengan observasi, studi kepustakaan, dokumentasi, dan wawancara. Penelitian ini menggunakan analisis deskriptif kualitatif. Berdasarkan hasil analisis data menunjukkan bahwa model kemasan paket wisata Batur Global Geopark Kintamani sudah menuju pariwisata berkelanjutan. Produk wisata yang dihasilkan adalah wisata petualangan, wisata kesehatan, wisata pertanian, wisata sejarah geologi, wisata budaya, serta wisata pilgrim. Konsep Gunung Batur sebagai lingga dan Danau Batur sebagai yoni dijadikan center point yang menggambarkan kesuburan. Geotrail (jejak bumi) dijadikan indentitas dan disusun sebagai paket wisata musim panas (summer pacgake). Penyelenggaraannya berlangsung selama 3 hari 2 malam dengan nama Paket wisata Explorer Geotrail Batur Global Geopark Kintamani dan di bagi menjadi tiga rute perjalanan yaitu (1) Paket wisata Traditional Terunyan Village Culture Geotrail (2) Paket wisata Batur Mountain Trakking Geotrail dan (3) Paket wisata Chinese Temple Geotrail. Pelibatan masyarakat, pemerintah dan stakeholder pariwisata adalah upaya menuju pariwisata berkelanjutan di Kintamani.