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Optimalisasi Penerapan Standard Operating Procedure (SOP) dalam Meningkatkan Pelayanan Front Office Department di Four Star By Trans Hotel, Renon, Bali Ni Luh Putu Sri Antari; Trianasari Trianasari; Luh Putu Triyanti Ariestiana Dewi
Dharma Ekonomi Vol. 32 No. 1 (2025): DHARMA EKONOMI
Publisher : sekolah Tinggi Ilmu Ekonomi Dharmaputra Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59725/de.v32i1.291

Abstract

This study was conducted at Four Star by Trans Hotel, Renon, Bali which discussed the Optimization of the implementation of standard operating procedures (SOP) in improving front office department services. The purpose of this study was to determine the implementation of Front Office SOPs at Four Star by Trans Hotel and how SOPs can improve service quality. Researchers used primary and secondary data to support this study. Data collection techniques used were observation, interviews and document studies. The method used was a qualitative descriptive method. The results of the study showed that the front office (bellboy, reservation, telephone operator, receptionist) had implemented existing SOPs and had provided the best service to guests, but not optimally, due to several reasons, one of which was the lack of front office staff. The dimensions used as a reference to measure how SOPs are implemented by the front office include reliability, responsiveness, certainty or guarantee, empathy, tangibles.
Determinants of Interest in Using E-Library of Ganesha University of Education Students SUGITA, Wayan; TRIANASARI, Trianasari; RAHMAWATI, Putu Indah
Journal of Tourism Economics and Policy Vol. 5 No. 2 (2025): Journal of Tourism Economics and Policy (April - June 2025)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i2.1380

Abstract

This study aims to examine the effect of performance expectancy, effort expectancy, social influence, facilitating conditions, hedonic motivation, price value, and habit on the intention to use the E-Library by Ganesha University of Education students. The research method used is quantitative research. The population of this research is the students of Ganesha University of Education. Determination of the sample using the non probability sampling method, with the purposive sampling technique, where the sample is determined by selecting students who come to the library and students who have used the E-Library. The data in this study used a questionnaire as a data collection instrument consisting of 28 (twenty-eight) question items. The data were tested using SPSS version 20. The results showed that: performance expectancy, effort expectancy, social influence, facilitating conditions, hedonic motivation, price value and habit have a positive and significant effect on the interest in using the E-Library by students of the Ganesha University of Education. Therefore, the indicators for each variable can be used as a reference in the development of the E-Library by the Ganesha University of Education Library so that students' interest in using the E-Library will increase.
Workforce Economics in Hospitality: Analyzing the Determinants of Employee Performance at Sumberkima Hill Hotel Adnyaswari, Ni Putu; Irwansyah, Rudi; Trianasari, Trianasari
International Journal of Economics Development Research (IJEDR) Vol. 6 No. 3 (2025): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i3.7590

Abstract

Employee performance plays a vital role in shaping a hotel's reputation and ensuring high-quality guest experiences, especially in a competitive tourism landscape like Bali. Preliminary observations at several hotels in West Bali, including Sumberkima Hill Hotel, revealed performance-related challenges among staff. This study aims to analyze the economic and organizational determinants that influence employee performance, focusing on five key variables: ability, motivation, work environment, leadership, and organizational culture. Adopting a causal quantitative research design, data were collected from 120 respondents using questionnaires based on a 5-point Likert scale. The data were analyzed using multiple linear regression along with F-tests, t-tests, and the coefficient of determination (R²), processed via SPSS. Results indicate that all five variables have a positive and significant effect on employee performance at Sumberkima Hill Hotel. These findings highlight the importance of investing in workforce development as an economic strategy for enhancing service quality in the hospitality sector. As competition intensifies in the post-pandemic era, understanding the economic dynamics of employee performance becomes essential for hotel sustainability and growth.
Optimizing Human Capital Performance Through Compensation and Work-Life Balance: The Mediating Effect of Motivation at PT. Alam Batu Beach Bungalow Andiani, Ni Made Nur Ayu; Trianasari, Trianasari; Irwansyah, M. Rudi
International Journal of Economics Development Research (IJEDR) Vol. 6 No. 4 (2025): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i4.8319

Abstract

This study aims to analyze the influence of compensation and work-life balance on employee performance with motivation as a mediating variable at PT Alam Batu Beach Bungalow in Karangasem Regency. The research employs a quantitative method with a path analysis approach. The sampling technique used was total sampling, involving 51 respondents. The results reveal that compensation has a positive and significant effect on both motivation and employee performance. Similarly, work-life balance positively and significantly affects motivation and performance. Furthermore, motivation significantly mediates the effect of compensation and work-life balance on employee performance. These findings indicate that enhancing employee motivation through fair compensation and effective work-life balance contributes to improved performance.
Strategi Peningkatan Kinerja Operasional Bagian F&B Product di The Oberoi Beach Resort Bali Mertasih, Komang Lenni; Rahmawati, Putu Indah; Trianasari
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 8 No. 1 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v8i1.95747

Abstract

This study aims to identify the condition of kitchen equipment in an effort to improve the operational performance of the F&B Product section at The Oberoi Beach Resort Bali. The method used is a qualitative approach with a semi-structured interview technique with 12 informants who are employees in the kitchen sector. The results of the study indicate that most of the equipment is in good condition but there are still tools that are often damaged and have not been handled systematically. The condition of the equipment has an impact on work efficiency, motivation and employee stress levels. The strategies implemented include equipment maintenance management and improvements in aspects of preventive maintenance and reporting. This study recommends strengthening facility management, improving employee competence and modernizing kitchen equipment as part of a sustainable strategy to improve operational performance.
Penerapan Pelatihan LEARN Model Untuk Meningkatkan Penanganan Keluhan Tamu di Evolution Restaurant and Bar Four Points by Sheraton Bali Ungasan Pratama, Ida Bagus Gede Yogi Wisma; Trianasari; Andiani, Nyoman Dini
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 8 No. 1 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v8i1.96981

Abstract

This research aims to identify the use of the LEARN MODEL method used to handle complaints by waiters/waitresses at the Evolution Restaurant and Bart Four Points by Sheraton Bali Ungasan, using a qualitative descriptive method. The study used qualitative methods, where data were collected through observations, interviews and documentation, and documentation. The results of this research show that handling customer complaints by applying empathy to angry customers makes feelings of empathy very important when dealing with angry consumers.   Speed in Complaint Handling problems quickly can turn dissatisfaction into satisfaction and increase consumer loyalty. Complaint analysis and evaluation collecting and analyzing information from consumer complaints can provide a valuable understanding of aspects that need to be improved.  Improving the quality of service for employees who have adequate knowledge and skills in handling complaints can provide a better experience for consumers. Good Communication Clear and easy to understand communication is crucial in conveying information and solutions to customers. This research makes a practical and theoretical contribution to how to respond to good complaints from customers who come to stay at hotels
Analisis SWOT Strategi Pemasaran Marriott Bonvoy Membership Untuk Meningkatkan Penjualan Kamar di Hotel Four Points By Sheraton Bali Ungasan Wendy, Komang; Trianasari
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 8 No. 1 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v8i1.98126

Abstract

Penelitian ini bertujuan untuk menganalisis strategi pemasaran Marriott Bonvoy Membership dalam meningkatkan penjualan kamar di Hotel Four Points by Sheraton Bali Ungasan melalui pendekatan SWOT guna mencapai stabilitas okupansi. Penelitian ini menggunakan pendekatan deskriptif kualitatif dengan teknik wawancara dan analisis SWOT. Data dianalisis melalui reduksi, penyajian, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa strategi pemasaran Marriott Bonvoy Membership di Hotel Four Points by Sheraton Bali Ungasan dapat ditingkatkan melalui analisis SWOT. Strategi yang dapat dikembangkan mencakup pemanfaatan teknologi, personalisasi layanan, edukasi pelanggan, dan peningkatan pengalaman menginap untuk mendorong loyalitas serta meningkatkan penjualan kamar secara signifikan. Penelitian ini menyimpulkan bahwa strategi pemasaran Marriott Bonvoy Membership perlu dikembangkan melalui pendekatan SWOT. Fokus utama strategi mencakup pemanfaatan teknologi, personalisasi layanan, perluasan manfaat lokal, serta peningkatan kualitas layanan untuk meningkatkan loyalitas pelanggan dan penjualan kamar di Hotel Four Points by Sheraton Bali Ungasan.
Eksplorasi Strategi Kualitas Pelayanan Berbasis Pada Lima Dimensi Servqual di Palm Restoran Holiday Inn Resort Baruna Bali Ayustini, Putu Esa; Trianasari
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 8 No. 1 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v8i1.94180

Abstract

Tujuan dari penelitian ini adalah untuk mengeksplorasi bagaimana strategi yang digunakan oleh Palm restoran untuk mempertahankan kualitas pelayanan berbasis pada lima dimensi SERVQUAL (service quality). Penelitian ini menggunakan metode kualitatif dengan pendekatan secara deskriptif. Dalam penelitian ini menggunakan beberapa metode pengumpulan data seperti observasi dan wawancara. Terdapat dua sumber data pada penelitian ini, yaitu sumber data primer dan sumber data sekunder. Hasil penelitian menunjukan bahwa dari lima dimensi SERVQUAL yang dieksplorasi, dimensi empathy dan responsiveness mendapatkan penilaian yang cukup sempurna dari para tamu yang memberikan ulasan pada guest comment card. Sedangkan dimensi assurance, reliability, dan tangibles mendapatkan ulasan yang belum sempurna menurut penilaian tamu, sehingga memerlukan strategi untuk meningkatkan kualitas pelayanan.
The Effect Of Benefit Perception And Financial Literacy With Consumer Satisfaction As A Mediating Variable On Interest In Using Payment Systems Shopee Paylater Febriyanthi, Putu Wina; Suarmanayasa, I Nengah; Trianasari
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 3 (2025): : All articles in this issue include authors from 3 countries of origin (Indone
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i3.7844

Abstract

Advances in technology have made many aspects of life easier, including in terms of payment systems and financial services. Paylater is one of the financial services offered by several e-commerce companies and has similarities with the banking credit system. The objectives of this study were (1) to examine the effect of perception of benefits on the interest in using Shopee PayLater payment methods; (2) to examine the effect of financial literacy on the interest in using Shopee PayLater payment methods; (3) to examine the effect of perception of benefits on Shopee PayLater consumer satisfaction; (4) to examine the effect of financial literacy on Shopee PayLater consumer satisfaction; (5) to examine the effect of consumer satisfaction on Shopee PayLater usage interest; (6) to examine consumer satisfaction mediate the effect of perception of benefits on interest in using Shopee PayLater; and (7) to examine financial literacy mediate the effect of perception of benefits on interest in using Shopee PayLater. This type of research used quantitative with a population of 3,117 students of the Faculty of economics class of 2023/2024, while the sample required 97 respondents, and the sampling technique used purposive sampling. The results showed that (1) perception of benefits has a significant positive effect on interest in using Shopee PayLater; (2) financial literacy has a significant positive effect on interest in using Shopee PayLater; (3) perception of benefits has a significant positive effect on consumer satisfaction Shopee PayLater; (4) financial literacy has a significant positive effect on consumer satisfaction Shopee PayLater; (5) consumer satisfaction has a significant positive effect on interest in using Shopee PayLater; (6) consumer satisfaction can mediate the perception of benefits to the interest in using Shopee PayLater; and (7) consumer satisfaction can mediate financial literacy to the interest in using Shopee PayLater.
The Analysis of Digital Marketing Strategy of Starbucks in Shanghai, China Lin, Yao; Trianasari, Trianasari
Eqien - Jurnal Ekonomi dan Bisnis Vol 14 No 03 (2025): Journal Of Economics and Business
Publisher : Fakultas Ekonomi dan Bisnis Universitas Islam DR KH EZ Mutaqien

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34308/eqien.v14i03.2130

Abstract

This study examines Starbucks' marketing strategies in China, within a dynamic competitive landscape and the evolving post-COVID-19 consumer behavior. Using a descriptive research design, data was collected through interviews and document analysis, supplemented by a survey of 69 participants. The study explores Starbucks' localization strategies, challenges from local competitors, and the impact of global events on its operations. Theoretical frameworks such as the 4P Marketing Theory, Gratifications Theory, Global Marketing Strategy, Motivation Needs Theory, Value Chain Analysis, and the RACE model guided the analysis. The findings indicate strong brand loyalty driven by effective digital marketing and local adaptation, though pricing remains a key concern for consumers. Thematic analysis identified eight key themes influencing Starbucks' success, including customer engagement and technological integration. While Starbucks has successfully localized its offerings, further enhancements in personalization and pricing strategies are recommended. The study suggests future research on customer segmentation, emerging technology applications, and corporate social responsibility initiatives to strengthen market competitiveness. These insights provide valuable implications for Starbucks to sustain its market position and drive continued growth in Shanghai’s evolving consumer landscape.
Co-Authors A.A. Ngr. Yudha Martin Mahardika Adnyaswari, Ni Putu Andi Subhan Amir, Andi Subhan Andiani, Ni Made Nur Ayu Ani, Ni Komang Santi Apriani Nurlaela Aprilia, Desak Made Siwi Reva Aprilia, Tika Arisandi, Kadek Dwi Arisanti, Ni Putu Hertina Artawan, Komang Agus Aulia, Vidia Ayustini, Putu Esa Bantara, Ana S Bariocha Benaya Brendana Putra Bidari, Ni Putu Intan Cahaya, Nur Damayanti, Desak Made Chita Budi Desak Made Chita Budi Damayanti Desak Made Siwi Reva Aprilia Desy Cahyani Lari Dwi Ramadhani DWI RAMADHANI Febriyanthi, Putu Wina Fridayana Yudiaatmaja Gede Aditya Nareswara Gede Parma Gede Rendrawan Rendrawan Gresika, Putu Tirza Hasri Hasri I Gede Bobi Suryano I Gede Putra Nugraha I Gede Putu Suarmadi I Nengah Suarmanayasa I Wayan Bagia I Wayan Widiantara Ida Ayu Komang Putri Mayuni Devi Ilvan, Ilvan Irwansyah, Rudi Kadek Dwi Arisandi Kadek Restu Sidiarta Kadek Santi Rahayu Kadek, Kadek Agus Hendriawan Laksana, Ida Bagus Adi Laksmi, Made Sri Lin, Yao Lu Ao Luh Putu Triyanti Ariestiana Dewi M. Rudi Irwansyah Made Aristia Prayudi Made Sri Laksmi Made Sri Rejeki Arthasari Made Suwandewi Made Windu Antara Kesiman Mahardika, A.A. Ngr. Yudha Martin Mayuni Devi, Ida Ayu Komang Putri Mertasih, Komang Lenni Nareswara, Gede Aditya Ni Kadek Sinarwati Ni Kadek Swandayani Ni Ketut Piska Pebrianti Ni Komang Dharmi Yudhi Utami Ni Komang Santi Ani Ni Luh Henny Andayani Ni Luh Putu Eka Pradnyawati Ni Luh Putu Sri Antari Ni Luh Wayan Sayang Telagawathi Ni Made Ary Widiastini Ni Made Dwi Arini Ni Made Suci Ni Nyoman Parwati Ni Nyoman Srutiningsih Ni Putu Darma Yanti Niluh Dewi Niluh Kurnia Dewi Pratami Niluh Kurnia Dewi Pratami, Niluh Dewi Nosita, Nosita Nurlaela, Apriani Nyoman Dini Andiani Pebri Saniantara Pebrianti, Ni Ketut Piska Pongdatu, Merry Pradhana, I Made Aswin Pratama, Ida Bagus Gede Yogi Wisma Prisetiawan, Ariel Putu Ayu Lalita Srivisakha Putu Eka Kusumayani Putu Gede Parma Putu Gede Parma Putu Indah Rahmawati Putu Nata Kusuma Putu Satcitanandadewi Putu Tirza Gresika Putu Widiastuti Rahmadani, Sahbila Zahra Rahutama Atidira Rendrawan, Gede Rendrawan Selsiawati, Indar Sidiarta, Kadek Restu Suarmadi, I Gede Putu SUGITA, Wayan Telagawati , Ni Luh Wayan Sayang Varicela, Nesda Vidia Aulia Wayan Cipta Wendy, Komang Widiantara, I Wayan Widiastuti, Putu Yanti, Ni Putu Darma