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All Journal Jurnal Bisnis dan Manajemen Jurnal Manajemen Teori dan Terapan Jurnal Bisnis dan Manajemen Jurnal Ekonologi Ilmu Manajemen Indonesian Journal Of Business And Economics Referensi : Jurnal Ilmu Manajemen dan Akuntansi Journal of Indonesian Tourism, Hospitality and Recreation E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis EkBis: Jurnal Ekonomi dan Bisnis Jurnal Sains Manajemen dan Bisnis Indonesia Revenue: Jurnal Manajemen Bisnis Islam Pasundan International of Community Services Journal (PICS-J) Asian Management and Business Review Journal of Islamic economy and Community Engagement International Journal of Tourism and Hospitality in Asia Pasific
Taufik, Nuryanti
Fakultas Ekonomi Dan Bisnis Universitas Siliwangi
Religion Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Materials Science & Nanotechnology Social Sciences Other

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Indonesian Favorite Destinations: Antecedent and Consequence Destination Experience Nuryanti Taufik; Faizal Haris Eko Prabowo
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 13 No. 3 (2020)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jmtt.v13i3.21239

Abstract

Almost all countries in the world try to increase the attractiveness of tourist destinations owned by their countries, including Indonesia. Various strategies have been decided by the stakeholders in the tourism industry to lure tourists to their tourist destinations. The purpose of this study is to develop a model in the tourism industry by analyzing tourist behavior in returning visits to a tourist destination. This study uses a survey method with a quantitative approach. The attitude measurement scale is the differential magnetic scale, the primary data obtained from 502 respondents who had visited Bandung, or Yogyakarta, or Bali. The analytical tool used in this study is Structure Equation Modeling with AMOS 23.0 software. There are six variables examined in this study, namely revisit intention, e-WOM, destination experience, destination identity, destination service quality, and destination natural quality. The results found that revisit intention and e-WOM will be affected by destination experience. A pleasant experience during a visit to a tourist destination can be maintained by the right destination identity and destination service quality. Also, destination experience strengthened by excellent destination natural quality. This research model can be adopted in various tourist destinations to increase the number of tourists visiting.
ADAPTATION OF MSMEs BUSINESS IN NEW NORMAL CONDITIONS WITH THE IMPLEMENTATION OF STANDARD HEALTH PROTOCOLS Nuryanti Taufik; Andina Eka Mandasari; Dewi Permata Sari; Epi Dani Harison
Pasundan International of Community Services Journal (PICS-J) Vol 3 No 1 (2021): Volume 03 Number 1 June 2021
Publisher : LPM Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/pics-j.v3i1.4173

Abstract

2020 is a tough year for all people in the world, including Indonesia. This is due to the emergence of a new virus called Covid-19. In order to avoid a wider spread of the virus, the Indonesian government adopted the PSBB or Large-Scale Social Restrictions policy, one of which limits direct contact between humans. One of the business sectors affected by this policy is MSMEs, where business is daily in nature and relies heavily on direct interaction. After almost two months of implementing the PSBB in Indonesia, the government finally announced a new condition for Indonesia, namely "New normal". In order to be able to survive with the new normal conditions, MSME players are required to be able to adapt by prioritizing health protocols according to standards so that their business activities can continue to survive in competition. Therefore, a problem decoder is needed for MSMEs to be able to understand and apply standard health protocols in each of their business activities during the new normal period. This program provides guidance in the form of counseling and assistance to MSMEs regarding standard health protocols in business activities in new normal conditions so that they can adapt and maintain their business. In addition, Partners were also provided with standardized personal protective equipment and other health support tools that were able to help their business activities during the Covid-19 pandemic..
KUR-MIKRO BRI CUSTOMER EXPERIENCE MEASUREMENT Nuryanti Taufik; Faizal Haris Eko Prabowo
Jurnal Ekonologi Ilmu Manajemen Vol 5, No 2 (2018)
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.2827/jeim.v5i2.1763

Abstract

ABSTRAK Tujuan dari penelitian ini adalah untuk mengukur customer experience dan pengaruhnya terhadap customer satisfaction nasabah KUR-Mikro BRI. Metode yang digunakan dalam penelitian ini adalah metode survei dengan pendekatan kuantitatif dan dijelaskan secara deskriptif. Populasi dalam penelitian ini terdiri dari 1151 nasabah dengan 92 sampel yang dijadikan sebagai responden. Analisis data menggunakan analisis regresi linier berganda. Berdasarkan hasil penelitian ditemukan bahwa customer experience memberikan pengaruh positif terhadap customer satisfaction dengan nilai koefisien determinasi 93% , hasil F hitung 392,80 dan nilai signifikansi sebesar 0,000. Variabel experimental customer yang memberikan pengaruh paling tinggi adalah relational experience. Nasabah mendapatkan pengalaman yang memuaskan saat menjadi nasabah KUR-Mikro BRI, hal ini dikarenakan tingkat suku bunga yang rendah dibandingkan dengan tingkat suku bunga produk perbankan lainnya, selanjutnya pelayanan frontliner terhadap nasabah serta interior kantor BRI juga mampu memberikan pengalaman yang menyenangkan bagi nasabah
The Analysis of Ease of Use, Trust, and Website Quality towards Purchasing Decision in Lazada.co.id Dadang Suhardi; Nuryanti Taufik
Indonesian Journal Of Business And Economics Vol 1, No 1 (2018)
Publisher : Universitas Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25134/ijbe.v1i1.1358

Abstract

This research aims to find out the impact of ease of use, trust, website quality towards purchasing decision in online trading site “Lazada.co.id”. The quantitative research is conducted through the implementation of survey. The data collection techniques used in this study with a questionnaire method is distributed to respondents in Ciamis District who had transaction in Lazada.co.id. The number of the sample gained in this research is the population of Ciamis district with the coverage of 100 respondents. The sampling technique used is non-probability sampling with purposive sampling method. The analysis tool applied in this research is by the use of simple linear Regression and multiple linear regression with SPSS 23. The result of the research indicates that the ease of use, trust, and website quality influenced positive and significance towards purchasing decision partially and simultaneously. In this research, website quality gives stronger influence towards purchasing decision comparing with ease of use and trust.
DECREASING SATISFACTION OF URBAN TRANSPORT PASSANGERS Faizal Haris Eko Prabowo; Dwi Laela Rachmawulan; Nuryanti Taufik
E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis Vol 20, No 2 (2019): Oktober
Publisher : Faculty of Economics and Business, Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (363.693 KB) | DOI: 10.29103/e-mabis.v20i2.362

Abstract

Transportation services become one of the most needed facilities by many people. in every business activity, satisfaction becomes one of the factors to develop business in the transportation services industry. The decrease of passenger quantity and passenger satisfaction level at public transport service in Ciamis regency become some business problems. The purpose of this research to find out the level of passenger satisfaction and any factors that can affect passenger satisfaction in the district ciamis This research using survey methods. Survey in this research is to describe the phenomenon-related passenger satisfaction level and factors that affect passenger satisfaction in Ciamis.  The study findings that there are three variable which affect passenger satisfaction such as service quality, price fairness and innovation also the level of passenger satisfaction was bad. Required participation from both business owner, driver and government to improve public transportation service system like improving service quality skills for driver, make a price fairness for whole passenger, and make some business innovation both method and business practice.
Distribution Optimization With The Transportation Method Risna Kartika; Nuryanti Taufik; Marlina Nur Lestari
Jurnal Sains Manajemen dan Bisnis Indonesia Vol 10, No 2 (2020): Jurnal Sains Manajemen dan Bisnis Indonesia
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/jsmbi.v10i2.4123

Abstract

Indonesia has several potential plantation commodities, one of them is tea plant, because tea is one of the most consumed beverages in the world. West Java Province accounts for 70% of national tea production. The X Indah Tea Factory is one of the managers of tea from the results of the people's tea plantations located in Tasikmalaya, which supplies processed dried tea to various cities. The tendency of high distribution costs requires a combination of the right product allocation so that it can make distribution costs to be optimal (minimum cost). The transportation method is a method used to find the cheapest way to distribute products from several sources (distribution centers: factories, warehouses) to several destinations so that total transportation costs are minimized. The transportation method used is North West Corner, Least Cost and Vogel's Approximation Method (VAM) to find the initial problem resolution followed by the Stepping Stone method and Modified Distribution (MODI) to determine the optimum solution. Before using the Transportation Method, X Indah Tea Factory spent a distribution cost was IDR. 69,900,000,- in March 2019, after using the transportation method, the distribution cost was IDR. 64,400,000,- so the company saves distribution costs of IDR. 5,500,000 every month. This method is recommended that factories located in Bojonggambir should distribute dry tea only to Singaparna, Bandung, Sumedang and Purwakarta. Whereas the factory located in Bantarkalong should distribute the tea to Subang, Sukabumi and fulfill some of the requests from Purwakarta in order to achieve optimum distribution costs.
DIVERSIFICATION PRODUCTION AND CONSUMPTION OF MORINGA OLEIFERA BECOMING MORINGA LEAF EXTRACT CAPSULES AS AN ALTERNATIVE FOR FOOD RESILIENCE Asep Budiman; Raden Lucky Radi; Dewi Permata Sari; Nuryanti Taufik
Pasundan International of Community Services Journal (PICS-J) Vol 4 No 1 (2022): Volume 04 Number 01 June 2022
Publisher : LPM Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/pics-j.v4i1.5920

Abstract

Since the occurrence of the COVID-19 pandemic at the end of 2019 until now, the world is threatened with a food crisis, including in Indonesia. The food crisis occurs as a result of the uncertainty of when the pandemic will end. This situation made the Indonesian government start to include food security as a priority program of the government. One of the food security programs declared by the Ministry of Agriculture is the food production and consumption program. Diversification of food production and consumption is the diversification of the types of food consumed and produced with the aim of improving the quality of human resources, developing agriculture in the food sector and improving community nutrition. In this regard, Anaka Village, Kawalu Sub-district is one of the areas in Tasikmalaya that has Moringa farming products, but the community around the plant only uses these agricultural products to make home-cooked food. Therefore, the purpose of this community service program is to provide knowledge and training regarding the production and consumption of Moringa Oleiferainto Moringa leaf extract capsules with the hope that the community will be able to take advantage of the maximum Moringa crop yields and can have business opportunities to generate new sources of income to survive. living in the midst of a food crisis.
CONSUMER DECISION MAKING IN CHANGING DEBIT CARD FROM VISA OR MASTERCARD INTO GPN (GERBANG PEMBAYARAN NASIONAL) Faizal Haris Eko Prabowo; Nuryanti Taufik; Jacobus Cliff Diky Rijoly
Referensi : Jurnal Ilmu Manajemen dan Akuntansi Vol 10, No 1 (2022)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/ref.v10i1.3363

Abstract

The existence of the fourth industrial revolution made the whole way of banking work a little changed. From these events, the government and the central bank took advantage of this opportunity to create a debit card that has the same function as a visa and mastercard but originated from Indonesia. The inefficiency of the velocity of money that must be paid to foreign companies makes them act and take the decision to issue a debit card with a gerbang pembayaran nasional brand. The purpose of this study is to uncover what factors are causing customers to change their cards from visa or mastercard to GPN. The method used in this study is a survey with a quantitative approach. The population in this study amounted to 978, while the sample chosen was 211. The data used in this study were primary data obtained from questionnaires. The subjects in this study were customers who had a visa or mastercard debit card which eventually changed to GPN. The research sites were conducted in East Priangan city and regency namely Tasikmalaya City, Tasikmalaya Regency and Ciamis Regency. Data analysis techniques in this study used structural equation modeling (SEM). The results revealed that there were two variables that had an influence on the customer's decision to replace their debit cards namely word of mouth and brand awareness, while the two other variables that had no influence were customer value and price. The strategy undertaken by the government and the central bank is effective enough to stimulate customers in replacing their debit cards into GPN, by making GPN a news that is always being talked about and the intensity of GPN campaigns or promotions that are spread across every bank.
SMES’ E-COMMERCE ADOPTION TOWARDS CONSUMER EXPERIENCE Nuryanti Taufik; Faizal Haris Eko Prabowo; Allicia Deana Santosa; Andina Eka Mandasari
Jurnal Bisnis Manajemen Vol 21, No 2 (2020): September 2020
Publisher : Fakultas Ekonomi dan Bisnis Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jbm.v21i2.373

Abstract

This study aims to determine how the effect of e-commerce adoption on SMEs towards consumer experience in shopping online and its impact on repurchases. This research is a quantitative study with a survey method. The analytical tool used is Structural Equation Modeling. The sample size in this study is 205 respondents who have made transactions on the fashion SME e-commerce websites. The results showed that the better the adoption of e-commerce carried out by SMEs fashion, the better it is in providing a good experience for consumers, which ultimately made consumers repurchase on the website. This study provides new measurements of consumer responses in the form of experience after using SME e-commerce websites.
Post-Pandemic Behavior: Continuance Intention of Baby Boomer and X Generation as New Users of Online Shopping Platforms during COVID-19 Allicia Deana Santosa; Nuryanti Taufik
Jurnal Bisnis dan Manajemen Vol 10, No 1 (2023): Jurnal Bisnis dan Manajemen Volume 10 Nomor 1 Tahun 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v10i1.9241

Abstract

The Covid-19 pandemic has led to an unavoidable surge in the use of digital technology due to social restrictions and lockdowns. Various restrictions on activities during the COVID-19 quarantine period had resulted in many new users of digital services for daily activities and needs, including the elderly generation such as the X Generation and baby boomers, who before the pandemic were often considered as a generation that was difficult to accept technological change. In the midst of the COVID-19 pandemic, the baby boomers and X Generation have begun to adopt and use various digital applications, one of which is e-commerce, to make online purchases. With the return to the post-pandemic situation and routine, we wanted to test the continuance intention of X Generation and baby boomers in using e-commerce for online shopping. This study needs to be done since the data shows that the average number of online purchases issued by X Generation and baby boomers is greater than other generations. Unfortunately, the literature and previous research on the post-pandemic behavior of baby boomers and X generation for online shopping activities are still very limited, so this research is expected to contribute to a wider literature. The survey was conducted on 198 people aged 40-76 years who had made online purchases in e-commerce during the COVID-19 pandemic using Structural Equation Modeling.
Co-Authors Akbar, Dendy Syaiful Alisa, Juniar Allicia Deana Santosa Andani, Listia Ardiani, Gusti Tia Asep Budiman Aziz, Noviawan Abdul Dadang Suhardi Dewi Permata Sari Dwi Laela Rachmawulan Epi Dani Harison Fikrinnisa, Rizka Herdiyanti, Herdiyanti Jacobus Cliff Diky Rijoly Kartika, Risna Komarlina, Dwi Hastuti Lestari Lu'liyatul Mutmainah Mandasari, Andina Eka MARLINA NUR LESTARI Muhammad Aliyuddin Prabowo, Faizal Haris Eko Raden Lucky Radi Rahayuningrat, Prahita Sri Rasyid, Ari Farizal Rosyadi, Agi Sugiarti, Rubiah Supriadi, Apip