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All Journal Journal of Economics, Business, & Accountancy Ventura Jurnal Informatika EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Mirai Management EQIEN - JURNAL EKONOMI DAN BISNIS Revenue: Jurnal Manajemen Bisnis Islam Jurnal Riset Entrepreneurship Jurnal Scientia Economics and Digital Business Review Nusantara Hasana Journal Buguh: Jurnal Pengabdian Kepada Masyarakat International Journal of Education, Social Studies, And Management (IJESSM) Jurnal Ekonomi Bisnis dan Akuntansi Jurnal Pengabdian Mandiri Jurnal Pemberdayaan Umat E-journal Field of Economics, Business and Entrepreneurship (EFEBE) Jurnal Indonesia Sosial Teknologi Innovative: Journal Of Social Science Research Jurnal Manajemen, Ekonomi, Hukum, Kewirausahaan, Kesehatan, Pendidikan dan Informatika (MANEKIN) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Dinamika Sosial: Jurnal Pengabdian Masyarakat Dan Transformasi Kesejahteraan Harmony Management: International Journal of Management Science and Business
Wiryawan, Driya
Fakultas Ekonomi Dan Bisnis, Managemen, Universitas Lampung, Bandar Lampung, Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Other

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PENGARUH KUALITAS PELAYANAN, PROMOSI DAN KETEPATAN WAKTU PENGIRIMAN TERHADAP KEPUASAN PELANGGAN PADA PENGGUNA APLIKASI ALFAGIFT DI BANDAR LAMPUNG Dwi Ayu Sularsih; Driya Wiryawan
Nusantara Hasana Journal Vol. 4 No. 10 (2025): Nusantara Hasana Journal, March 2025
Publisher : Yayasan Nusantara Hasana Berdikari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59003/nhj.v4i10.1416

Abstract

Advances in digitalization technology make it easier to carry out daily activities, especially shopping activities online is a trend that continues to grow in the digital era, including among the people of Bandar Lampung. Alfagift application, as one platform shopping online, offers easy shopping with various attractive features. However, as usage increases, issues arise such as inconsistent service quality, questionable effectiveness of promotions, and on time delivery that does not match what is offered and sometimes does not meet customer expectations. The problem of this research is whether service quality, promotions and on time delivery have an effect on customer satisfaction for Alfagift application users. The aim of this research is to determine the influence of service quality, promotions and timeliness of delivery on customer satisfaction among Alfagift application users in Bandar Lampung. The method used in this research is a quantitative approach with data collection through surveys and questionnaires as research instruments and a sample of 100 people using the method purposive sampling. The data analysis method used in this research is multiple linear regression technique. The calculation results from the determination test (R2) shows that 82% of customer satisfaction is influenced by the independent variables of service quality, promotions and on time delivery. Meanwhile, the remaining 18% is influenced by other variables not studied. So it can be concluded that service quality, promotions and on time delivery can influence customer satisfaction.
PENGARUH PERSEPSI KEGUNAAN DAN PERSEPSI KEMUDAHAN TERHADAP NIAT PENGGUNAAN E-WALLET SHOPEEPAY (Studi Pada Pengguna ShopeePay di Bandar Lampung) Nadia, Gita; Wiryawan, Driya
REVENUE: Jurnal Manajemen Bisnis Islam Vol. 3 No. 2 (2022)
Publisher : Sharia Business Management UIN Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/revenue.v3i2.13486

Abstract

Era digital saat ini sudah mulai berkembang sangat pesat khususnya teknologi yang memegang peranan penting bagi manusia untuk dapat bersaing dan beradaptasi di era yang semakin canggih dan cepat ini. Teknologi telah menghasilkan banyak perubahan yang memudahkan berbagai aspek kehidupan manusia, seperti inovasi produk-produk pendukung dalam memenuhi aktivitas sehari-hari sehingga kehadiran berbagai model bisnis baru yang berbasis teknologi. Fenomena yang terjadi di Indonesia adalah menerapkan sistem pembayaran tanpa uang tunai dengan menggunakan e-wallet. Salah satu e-wallet di Indonesia adalah ShopeePay. Penelitian ini untuk mengetahui apakah terdapat pengaruh yang diberikan oleh variabel Persepsi Kegunaan dan Persepsi Kemudahan sebagai variabel bebas terhadap variabel Niat Pengunaan sebagai variabel terikat (Sudi Pada Pengguna ShopeePay di Bandar Lampung). Adapun data yang digunakan dalam penelitian ini yaitu data primer dan data sekunder. Jumlah sampel dalam penelitian ini adalah sebanyak 130 responden. Metode pengambilan sampel menggunakan teknik non probability sampling yaitu teknik untuk menentukan sampel dengan pertimbangan tertentu. Hasil penelitian ini menunjukkan bahwa variabel Persepsi Kegunaan berpengaruh terhadap variabel Niat. Lalu variabel Persepsi Kemudahan berpengaruh terhadap variabel Niat Penggunaan.
Penguatan Ekowisata dan Pemberdayaan Lokal dalam Rangka Pembentukan Pariwisata Berkelanjutan di Kawasan Pantai Mutun, Pesawaran Rinaldi Bursan; Dina Safitri; Aida Sari; Driya Wiryawan; Prakarsa Panjinegara; Faila Shofa
Dinamika Sosial : Jurnal Pengabdian Masyarakat dan Transformasi Kesejahteraan Vol. 2 No. 3 (2025): September: Dinamika Sosial : Jurnal Pengabdian Masyarakat dan Transformasi Kese
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/dinsos.v2i3.2220

Abstract

Sustainable tourism aims to maximize the potential of travel destinations while maintaining a careful balance between social, economic, and environmental factors, and coastal tourism such as that found at Mutun Beach in Lampung illustrates both the promise and the urgency of this approach. Coastal tourism is one of the fastest-growing segments of the global travel industry, offering visitors natural beauty, recreational activities, and cultural experiences that generate significant income for local economies. In Indonesia, beaches are major attractions that can boost regional development through job creation, small business opportunities, and improved infrastructure. Mutun Beach, a well-known coastal destination on the southern coast of Sumatra, contributes greatly to the Regional Original Income (PAD) of Lampung Province and provides livelihoods for surrounding communities. Yet despite its popularity, the area continues to face persistent problems such as weak administrative management, limited community participation, inadequate facilities, and signs of environmental degradation, all of which threaten its long-term sustainability. This service project therefore focuses on designing a comprehensive plan for sustainable tourism growth at Mutun Beach for the 2025–2030 period. A participatory strategy is employed through Focus Group Discussions (FGD) involving local government, tourism stakeholders, community members, academics, and potential investors to ensure inclusive decision-making. The resulting five-stage roadmap emphasizes strengthening tourism regulations, constructing eco-friendly infrastructure, empowering residents with training and entrepreneurial opportunities, creating tourism products that highlight environmental and cultural values, and adopting digital marketing to reach broader audiences. Success indicators include increased regional revenue, rising visitor numbers, higher tourist satisfaction, and measurable improvements in coastal environmental health. Implementing this roadmap is urgent because coastal tourism directly supports economic growth, provides steady employment, and safeguards natural resources, ensuring that Mutun Beach remains both competitive and environmentally resilient for generations to come.
Co-Authors Achmad Ulin Nuha Aida Sari Aida Sari Aida Sari Alfarizi, Muhammad Zidan Alodia Salsabila Azzahra anggalia wibasuri Anissa, Julie Dwi Arnesti, Ines Aryadi Aryadi Azmi Farhan Fauzian Bintang Abyan Dwi Anggoro Dina Safitri Dinda Tiara Luqman Dona Primasari Dwi Asri Sit Dwi Asri Siti A Dwi Asri Siti Ambarwati Dwi Ayu Sularsih Eivando Fanlikhin Faila Shofa Fajar Kholillulloh Faradiba Isra Miranda FEBRIAN, ANGGA Irwan Adi Pribadi Karim, Mirwan Lego Waspodo Mahatir Muhammad Mahrinasari MS Mila Fadila Muhammad Lungit Wicaksono Muji Rahmat Ramelan Mutiara Verischa Putri N.A. Regata Satya Dewi Nadia, Gita Nursiyanto Nurul Husna Nuzul Inas Nabila Nuzul Inas Nabila Nuzul Inas Nabila Nuzul Inas Nabila Nuzul Inas Nabila Nuzul Inas Nabila, Nuzul Inas Ossy Dwi Endah Wulansari Ossy Dwi Endah Wulansari Prakarsa Panjinegara Pratama, Dafa Rafif Ramelan, Mudji Rachmat Rayhan Aliamin Rianadia Agustina Ricardiansyah, Mochammad Rifandi Rifky Bimo Prayoga Rinaldi Bursan Rinaldi Bursan Rini Widianingsih Riska Gusti Rahmani Rizyki Addin Ramadhan Rosi Tamara Rusdiansyah, Muhammad Sadam Husein Sherly Noveliza T M Zaini T. M. Zaini T.M. Zaini Yanti, Yuli Rahma