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Locality as a space for negotiation and resistance in local television Rianto, Puji; Setiawati, Titin; Wahyudi, Risky; Sari, Genny Gustina; Susilo, Daniel
ProTVF Vol 8, No 2 (2024): September 2024
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v8i2.53979

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Background: Local television has an important role in displaying local culture and identity. This role is becoming crucial amidst the dominance of Jakarta’s national television, which not only broadcasts certain cultures and groups but also tends to be biased. Purpose: This study was conducted to explain how locality is used as a means of negotiation and resistance of local television against the domination of national television. Method: This research was conducted using qualitative methods by taking local television, RBTV, part of the national television network Kompas TV, as a case. Data was collected with in-depth interviews, observations, and documents. Result: This research shows that although local television has limited broadcast time (5 hours), it creatively uses locality to negotiate and resist the domination of national television. RBTV uses three tactics to bargain its position with Kompas TV. First, they negotiate the presenter’s standard. For instance, RBTV welcomes presenters who speak at standard speed but does not accept people with oriental faces and Jakarta accents. Second, they broadcast local communities to increase engagement with the audience. Third, they broadcast local culture, such as tradition, customs, food, and fashion. Conclusion: RBTV makes the most of its time to serve and show the local community. Something that Jakarta national television cannot do well. Implications: Local television has become an “arena” for cultural battles and acts as an actor. The thesis of imperialism and cultural domination in the context of RBTV fails. This research suggests the importance of studies with a local perspective so that the dialogue between local, national and global cultures can be investigated.
REINFORCEMENT THE INDEPENDENT OF CULTURAL VILLAGE COMMUNITIES BY E-TOURISM IN KOTO SENTAJO Firzal, Yohannes; Yesicha, Chelsy; Sulistyani, Andry; ., Safri; Sari, Genny Gustina
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 4, No 2 (2020): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v4i2.2480

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This article is a research conducted in the cultural tourism village of Koto Sentajo. The research was initiated by creating a network with various related advice and assistance in improving the quality of local community skills through training and hands-on practice which aims to be able to help increase income for the village. Apart from the collection of Rumah Godang, this tourist village is also enriched with natural beauty such as protected forests, rice fields and rivers that have interesting potentials for the benefit of local residents. However, all the potential of this tourist village has not been well mapped as a tourist attraction and is supported by tourism promotion management. This then becomes an interesting object of research on how all the potentials of this tourist village can be mapped and helps strengthen community independence in managing existing tourism potential. This research puts forward the method of direct local community participation in data collection which is also supported by the method of interviews, observation and literature study. The research succeeded in carrying out a comprehensive mapping of tourism potential on a number of tourist objects, cultural attractions, culinary delights and local arts. In terms of strengthening the role, the community has begun to be able to receive live in tours through various involvement of tourism activities in their daily activities. This new phenomenon in the life of cultural village communities is an indication that the community can grow and develop in terms of tourism through inclusive behavior in accepting tourists and at the same time promoting local tourism potential towards e-tourism
PENDAMPINGAN PEMANFAATAN MEDIA SOSIAL DALAM MENGEMBANGKAN POTENSI EKOWISATA TASIK MERAH DI PULAU RANGSANG PROVINSI RIAU Chelsy Yesicha; Genny Gustina Sari; Gun Faisal
BULETIN ILMIAH NAGARI MEMBANGUN Vol. 2 No. 2 (2019)
Publisher : LPPM (Institute for Research and Community Services) Universitas Andalas Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/bina.v2i2.138

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Gemala Sari village, located on the outermost island adjacent to Malaysia and the Indonesian island of Batam, holds a natural and exotic beauty. The challenging condition of access roads to the villages will add to the challenges of the natural tourist adventurers who are currently being loved now. This becomes interesting if the village community independently wants to manage the ecotourism potential while at the same time introducing other potential potentials in the village. The red lake is caused by the red water due to the swampy ground. The red lake is still somewhat closed and has not been touched by the ignorant hands of the community so that the red lake is still maintained its naturalness. Independent community service activities in collaboration with students of the University of Riau develop the natural potential into their thematic programs. The implementation method is in the form of assistance in realizing ecotourism, and the results of the output in the form of promotional videos of Tasik Merah ecotourism are expected to begin to open people's eyes to develop this potential. From the results of the evaluation of assistance, it is very necessary for the participation of extension participants, especially the local government, to be able to manage this potential on their own. The team hopes that this activity can foster their motivation to be selective and active in media. Smart and critical attitude in media that is grown makes them village youths become a virus for their friends who have not participated in tourism promotion. They also hope that the activity can be carried out sustainably, bearing in mind that this is not just education but also entertainment and foster motivation in developing the country by utilizing the potential around them.
Sosialisasi Literasi Digital untuk Mengurangi Risiko Kecanduan Game Online pada Pelajar di Kabupaten Siak Ismandianto, Ismandianto; Suyanto, Suyanto; Nurjanah, Nurjanah; Yesicha, Chelsy; Ersa Putri, Winda; Wahidar, Tutut Ismi; Sari, Genny Gustina
Warta Ikatan Sarjana Komunikasi Indonesia Vol 8, No 1 (2025): Warta Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/wartaiski.v8i1.376

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Pengaruh perkembangan internet yang pesat di Kabupaten Siak, Riau telah meningkatkan ketergantungan anak-anak pada game online. Penelitian ini bertujuan untuk melakukan sosialisasi literasi digital terhadap dampak game online pada pelajar SMA di Kecamatan Dayun, Kabupaten Siak, Riau. Kegiatan ini menggunakan metode ceramah dan diskusi interaktif dengan melibatkan remaja, guru, dan orang tua. Hasil kegiatan menunjukkan peningkatan pemahaman peserta terhadap dampak positif dan negatif game online, serta meningkatnya kesadaran tentang pentingnya penggunaan teknologi secara bijak. Sosialisasi ini membantu menumbuhkan sikap positif terhadap literasi digital dan mengurangi risiko kecanduan game online.
Nation and the construction of masculinities in the Film Seperti Dendam Rindu Harus Dibayar Tuntas Sari, Genny Gustina; Udasmoro, Wening; Noviani, Ratna
Jurnal Civics: Media Kajian Kewarganegaraan Vol. 22 No. 2 (2025)
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jc.v22i2.87209

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Films often represent masculinities influenced by social constructions produced and legitimised by the state. This research examines how the state shapes multiple forms of masculinity through the film Seperti Dendam Rindu Harus Dibayar Tuntas. The film critiques the hegemonic masculinity constructed by the state, while also illustrating that masculinity is not monolithic. Instead, it consists of diverse and sometimes conflicting contextually negotiated constructions. This study uses multimodal discourse analysis to explore the interrelationship between the state, masculinities, and gender representation within the film. The findings reveal that the state plays a significant role in maintaining hegemonic masculinity through policies and regulations that reinforce patriarchal norms. However, the film also opens up spaces for renegotiation, particularly for heterosexual men who fail to conform to dominant standards, allowing them to reclaim recognition within the masculine hierarchy. Furthermore, the film, produced in the Reformation era, set in the Orde Baru era, reflects a transitional moment where representations of masculinity become more fluid and contested. In a patriarchal system, while masculinity is still maintained through social control mechanisms, its boundaries are increasingly permeable, enabling cultural shifts and new gender negotiations. This research contributes to gender and media studies by showing how films, particularly Seperti Dendam Rindu Harus Dibayar Tuntas, can challenge and disrupt patriarchal constructions of masculinity shaped by the state, thereby opening up new avenues for understanding and redefining masculinity.
The politics of masculinity: male virility and social coercion in indonesian cinema Sari, Genny Gustina; Udasmoro, Wening; Noviani, Ratna
Jurnal Komunikasi Vol. 19 No. 3 (2025): VOLUME 19 NO 3 OKTOBER 2025
Publisher : Program Studi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/komunikasi.vol19.iss3.art7

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This article analyzes the representation of male virility as a form of social coercion in two Indonesian films: Test Pack (2012) and Seperti Dendam Rindu Harus Dibayar Tuntas (Vengeance Is Mine, All Others Pay Cash,2021). Drawing on Gunther Kress and Theo van Leeuwen's multimodal discourse analysis, the study explores how the two films construct and critique the pressure on men to prove their masculinity through sexual performance. Although set in different political eras, the Orde Baru and the Reformation, both films depict the penis as a symbolic measure of virility. Characters like Rahmat and Ajo Kawir demonstrate that heterosexual men can also experience subordination due to infertility or impotence, challenging dominant ideals of masculinity. Despite their distinct visual and narrative strategies, the two films reveal how virility operates as a persistent mechanism of social control, shaping male identity across time. These findings underscore the role of cinema in reflecting on and questioning gender norms, particularly ideals surrounding male sexual performance.
MAKNA PERILAKU KOMUNIKASI ANTARA PECANDU NARKOBA DI KOTA PEKANBARU Musthafalmi, Muhammad; Sari, Genny Gustina
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 5: Edisi I Januari - Juni 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar

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The purpose of this study is to analyze the Behavior of Communication between Drug Addicts in Pekanbaru City. In addition, researchers also want to know the meaning of verbal and non verbal communication behavior between drug addicts in Pekanbaru City. This research uses qualitative method method with phenomenology approach as research design. The subjects in this study can not be determined the amount due to this research using data collection techniques Snowball. this study shows that drug addicts in Pekanbaru City in interacting using verbal and nonverbal communication behavior. As for the verbal communication used not as usual, they use verbal communication in the form of a term for the mention of the types of drugs they want to use. The term language used is divided into two types namely general terms and special terms, common terms that drug addicts use is Ck, while special terms such as dompeng, inex, lambuik, narek, niup, mompa, uuk, geleg. The novel communication used is to use body movements such as fisted hands and fingers.
Strategi komunikasi customer bonding C Plus Organizer mempertahankan loyalitas PT. Capella Dinamik Nusantara Sari, Genny Gustina; Wirman, Welly; Wahidar, Tutut Ismi; Fahira, T. Salwa
Manajemen Komunikasi Vol 6, No 1 (2021): Accredited by Republic Indonesia Ministry of Research, Technology, and Higher Ed
Publisher : Faculty of Communication Sciences Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jmk.v6i1.29650

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PT. Capella Dinamik Nusantara (PT. CDN) merupakan pelanggan tetap dan loyal C Plus Organizer dari tahun 2011 hingga tahun 2020, yang merupakan usaha bisnis pelayanan jasa yang bergerak di bidang Event Organizer dan Advertising di Pekanbaru. Di tengah berkembangnya perusahaan EO di Pekanbaru, PT. CDN tetap mempercayakan pengerjaan keseluruhan event mereka kepada C Plus Organizer dan menjadi pelanggan tetap selama 10 tahun. Penelitian ini bertujuan untuk mengetahui bagaimana strategi komunikasi kegiatan customer bonding yang dilakukan oleh C Plus Organizer kepada PT. CDN, yaitu strategi komunikasi penambahan manfaat finansial (adding financial benefits), penambahan manfaat sosial (adding social benefits), dan penambahan ikatan struktural (adding structural ties). Metode yang digunakan dalam penelitian ini adalah metode kualitatif. Hasil penelitian menunjukkan bahwa dalam penambahan manfaat finansial, C Plus Organizer memberikan potongan, memberikan pinjaman properti event secara gratis, mengikuti mekanisme pembayaran PT. CDN, dan mendesain dan memproduksi material event yang bisa digunakan berkali-kali untuk menghemat biaya. Untuk penambahan manfaat sosial, C Plus Organizer tidak memendam masalah dan mengakui kesalahan, mempunyai tim yang memiliki kemampuan komunikasi yang efektif, aktif bertanya, mendengarkan keluhan, aktif memperbarui laporan, melakukan meeting dan briefing dengan PT. CDN dan tim, menciptakan suasana meeting yang baik, mengevaluasi, melakukan eksplorasi dan imajinasi sesuai standar pelaksanaan, melakukan kegiatan yang meningkatkan keakraban, dan memberikan hadiah pada hari-hari besar. Untuk penambahan manfaat struktural, C Plus Organizer membuat database biodata pelanggan dan perusahaan pelanggan, dan database riwayat pekerjaan event PT. CDN untuk memudahkan pemesanan. Intinya Strategi Customer Bonding terletak pada kemampuan mendengarkan dan memahami kebutuhan pelanggan serta membangun komunikasi efektif secara berkesinambungan sehingga konsumen menjadi loyal dan puas dengan kinerja perusahaan.
Identity negotiation and cross-cultural strategies of Young Southeast Asian Leaders Initiative participants Yozani, Ringgo Eldapi; Arifin, Mohd Yahya Mohammed; Octavianti, Meria; Sari, Genny Gustina; Handoko, Tito; Azzmi, Muhammad
Manajemen Komunikasi Vol 10, No 2 (2026): Accredited by Republic Indonesia Ministry of Research, Technology, and Higher E
Publisher : Faculty of Communication Sciences Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jmk.v10i2.67617

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Background: Existing research on face negotiation tends to overlook short-term leadership exchange programs, resulting in a limited understanding of how participants navigate the contrasting communication styles between Southeast Asian high-context cultures and the low-context culture of the United States. Purpose: This study aims to examine the intercultural communication strategies and identity negotiation practices of participants in the Young Southeast Asian Leaders Initiative (YSEALI) 2022–2025 cohort during their exchange in the United States, with a particular focus on how they manage self-face, other-face, and mutual-face concerns. Methods: Employing a qualitative descriptive approach, data were collected through in-depth interviews with 11 participants representing 11 Southeast Asian countries and analyzed using Stella Ting-Toomey’s Face Negotiation Theory. Results: The findings indicate that self-face was primarily expressed through symbolic cultural representations rather than direct verbal confrontation, whereas other-face concerns were managed by avoiding sensitive topics to preserve interpersonal harmony. Mutual-face was achieved through inclusive and collaborative communication styles that emphasized group cohesion and shared understanding. Conclusion: The study concludes that Face Negotiation Theory provides a valuable framework for understanding how individuals from collectivist cultures adapt in short-term intercultural exchanges, demonstrating that cultural identity can serve as a bridge rather than a barrier to effective communication. Implications: These findings have important implications for advancing efforts to reduce social inequalities, suggesting that program organizers should implement targeted pre-departure orientations focusing on intercultural communication styles to enhance participants’ adaptability and foster more inclusive interactions.
PENERAPAN STRATEGI WORD TO MOUTH DALAM SISTEM JUAL BELI DI KELOMPOK PENGAJIAN SALAFI KOTA PEKANBARU Genny Gustina Sari; Genny Ervina Gusti
LONTAR: Jurnal Ilmu Komunikasi Vol. 5 No. 1 (2017): Lontar : Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (299.599 KB) | DOI: 10.30656/lontar.v5i1.483

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Use shar'i hijab among Muslim today has become a phenomenon. Hijab syar'i not yet old-fashioned clothes and rigid model for a Muslim, is now so many models that mix and match colors and patterns so as to remove the effects of rigid and archaic that has been attached to the hijab syar'i. This phenomenon has been accompanied by the rise of online sales system is so attractive but informants in this study is still more favor with the Word of Mouth, By using the phenomenological theory of Alfred Schutz and the concept of Word of Mouth research results; communication Word of Mouth (WOM) is considered successful influence prospective buyers, because even if the purchase happens online, the kind of sales that berlangsusng a direct sales activities with direct marketing strategy. The purchase by Word of Mouth (WOM) is more interested in the Jemaah Salafi because they regard it as a Muslim woman and a sinner is a sinner misconduct. System on the basis of religious beliefs is what causes WOM strategy to be more effective, especially as the seller is a member of the Salafi school or at least use the hijab syar'i. Keyword : WOM, buy and sell, salafi