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ANALISIS FINANSIAL AYAM RAS PEDAGING (Kasus Pembesaran Ayam Ras Pedaging di Kecamatana Bekasi Barat) Nursinah, Is Zunaini; Lutfiadi, Ridwan; Mustaiem, Mustaiem
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 3 No. 2 (2012): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

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Abstract

Livestock industry aims to expand jobs and trying to increase the consumption of animal protein communities through the provision of meat, eggs, and dairy development. One of the cattle business has a good prospect of broiler business is that demand continues to increase along with the increase of population. The purpose of research is to look at business development and the sensitivity of broiler business. The research method used was the case study method. The data used in the analysis is the analysis of feasibility are: Net Present Value (NPV), Internal Rate of Return (IRR) and Sensitivity Analysis. The results showed that the chicken business "Tani Rahayu" deserves to be developed with a NPV of Rp 654.093.820,00, 30.1% IRR, B-C ratio 2,1, and a PP of 1,9 years.
ANALISIS EFISIENSI BISNIS KOMODITAS BUAH-BUAHAN DAN PERKEBUNAN UNGGULAN DI KABUPATEN BEKASI Lutfiadi, Ridwan
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 1 No. 2 (2010): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

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Abstract

Bekasi area is quite appropriate for the development of fruit and plantation crops. But development is very slow to compete with similar commodities from other blood. Seeded fruit and plantation commodities in Bekasi is the mango, rambutan, banan, guava water and guava with the R/C respectively 1.92, 5.95, 1.98, 2:14, and 2.03. Similarly for plantation commodities are coconut, melinjo, and sengon efficiently with the R/C respectively;1.42; 3.16; and 3.16. The allocation of production factors for commodities of fruit and plantation almost all of them can still be improved and are on increasing returns to scale except the bananas are on the decreasing returns to scale.
KAJIAN EFISIENSI TATANIAGA JENGKOL DI DESA PARDASUKA PRINGSEWU PROVINSI LAMPUNG: STUDY EFFICIENCY COMMERCE JERING IN THE VILLAGE OF PARDASUKA PRINGSEWU, LAMPUNG PROVINCE Kamilah, Ahya; Lutfiadi, Ridwan; Lukman, Hadi
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 6 No. 1 (2023): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v6i1.5881

Abstract

Jengkol or jering (Archidendron pauciflorum, synonyms: A jiringa, pithecellobium jiringa, P.Plobatum) is a plant typical of Southeast Asia. in Malaysia it is called (jering) and Myanmar (da nyin thee). In Thailand it is called (luk nieng) Jengkol including the leguminous tribe (Fabaceae). Jengkol in this case belongs to the fruit group that has not been cultivated optimally. This study aims to determine: (1) the jengkol trading system in Pardasuka Village, Pardasuka District, Pringsewu Regency. (2) jengkol trading system institutions involved in the trading system in Pardasuka Village, Pardasuka District, Pringsewu Regency. (3) how is the efficiency of the jengkol trading system in Pardasuka Village, Pardasuka District, Pringsewu Regency. The results of this study concluded that the jengkol trading channel involved four trading institutions namely farmers, collector traders, wholesalers, retailers. Operationally, of the three existing trading system channel patterns, channel III is more efficient when viewed from the value of the trading system margin which is evenly distributed in each trading system institution involved and seen from the spread of the ratio of profits and costs that is the greatest.
STRATEGI PEMASARAN KUE DI “TOKO KUE SUVENIR” PONDOK KELAPA JAKARTA TIMUR: MARKETING STRATEGYCAKE AT THE “SUVENIR CAKE SHOP” KELAPA POINT, EAST JAKARTA CITY Lutfiadi, Ridwan; Rahmanto, M Ikhwan; Dwihatmojogeni, Cesarjati
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 6 No. 1 (2023): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v6i1.5883

Abstract

The study aims to identify internal and external environment, to know the position of the firm, and to determine priority with alternative marketing strategy. The analytical method used is IFE and EFE matrices, IE matrices, SWOT matrices and QSPM matrices. The results based on IFE matrices has a greatest strength is strategic store location and the worst weakness is less adequate parking space. In EFE matrices,the greatest opportunity is many requests for the cake and the worst threat is facilities at the other shop are better. Then, IFE matrices and EFE matrices combined in IE matrices show that the Suvenir Cake store is at sel V. At this position, the right strategy is strategy of keeping and maintaining. The preparation of alternative strategy is used SWOT matrices. Based on QSPM analysis there are three strategy with highest score. the main strategy that can be executed first is maintain and improve quality and service, improve good business governance, cooperate with suppliers and purchase equipment to increase customer satisfaction.
RISIKO DALAM PETERNAKAN AYAM PETELUR: SEBUAH ANALISIS DARI CIMUNING FARM, BEKASI Lutfiadi, Ridwan; Rahmanto, M. Ikhwan; Purwanto, Rindo; Asyani Listyowati, Esi
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 6 No. 2 (2023): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v6i2.8260

Abstract

Risk as an obstacle is always faced in every business, including the Cimuning Farm laying chicken farming business which is also not free from business risks. The aim of this research is to identify sources of production risk, determine the probability value of production risk, determine the impact of production risk, and formulate handling strategies that can be applied to prevent and handle production risks in the Cimuning Farm laying chicken farming business, Bekasi City. The research method is a case study of the Cimuning Farm laying chicken farming business in Bekasi City. Descriptive analysis is used to determine the sources of risk, z-score analysis is used to determine the magnitude of risk probability and risk map analysis to determine preventive and mitigation strategies. The research results show that the sources of production risk at Cimuning Farm are weather, disease and pests. The probability that the weather has an influence is 24.20%, the disease factor is 33.36% and the pest factor is 32.28%. The impact of sources of production risk at Cimuning Farm from the largest to the smallest losses, namely those caused by disease amounting to IDR 5,724,122.00, weather amounting to IDR 1,849,575.00, and pests amounting to IDR 1,011,001.00. Preventive strategies that can be implemented include installing barbed wire around the enclosure walls, and scheduling guard shifts at night. Mitigation strategies that can be implemented include spraying insecticides regularly, cleaning eating and drinking places regularly and administering medicines and vaccines periodically
STRATEGI PEMASARAN BENIH PADI SAWAH (ORYZA SATIVA L.) PADA PB TANI REJO SEED DI YOGYAKARTA Rahayu, Hanny Fitriana; Listyowati, Esi Asyani; Lutfiadi, Ridwan
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 7 No. 2 (2024): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v7i2.10866

Abstract

The study aims to identify internal and external environment, to know of the firm, determine alternative and priority marketing strategy. The research method used in this research is a case study method. The analysis used is the analysis of IFE and EFE matrix, IE matrix, SWOT matrix, and QSPM matrix. The results of research based on the IFE matrix have the greatest strength, namely producing quality rice seeds and weaknesses, namely the financial recording system that is not optimal, there are no marketers, promotion that is not optimal, and products cannot be stored for too long. In the EFE matrix, the biggest opportunities are dealers as a source of market information and threats, namely the increasing number of competitors, and the variety rotation system carried out by farmers. Then the IFE and EFE matrices are combined in the IE matrix which shows that PB.Tani Rejo Seed is in cell I. In this position the right strategy is a strategy to grow and develop. Based on the QSPM analysis, there is a strategy with the highest score namely increasing the effective promotion program.
ANALISIS BAURAN PEMASARAN PADA PRODUK DAGING AYAM: (Studi Kasus: Konsumen Ayam Ras Mulyo Pitik Di Kabupaten Bekasi) Lutfiadi, Ridwan; Ismarani; Tokan, Antika Rizky
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 7 No. 1 (2024): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v7i1.10883

Abstract

Mulyo Pitik is one of the businesses engaged in the sale of broiler. Mulyo Pitik’s marketing areas are Cibitung Subdistrict, South Tambun Subdistrict and its surroundings. This study aims to determine: (1) general characteristics of consumers at Mulyo Pitik; (2) Do marketing mix factors affect simultaneously and partially the buying decision of broiler Mulyo Pitik in Bekasi District. This study uses a survey method and the analytical tools used are Descriptive Analysis and Multiple Linear Regression Analysis using the SPSS 24 application. The results of the data analysis show that there are two factors that influence purchasing decisions significantly, namely the product factor because chicken is a food ingredient that is often consumed by consumers in their daily life and the factor that influences subsequent decisions is the price factor because consumers are more dominant in women and as it is known that women are more sensitive consider price in purchasing decisions
ANALISIS KEPUTUSAN PEMBELIAN TANAMAN HIAS DAUN PADA LINSY NURSERY KOTA BEKASI Ardisela, Dawud; Lutfiadi, Ridwan; Afrilian Sarmudin, Suryadimatha Dwi
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 7 No. 1 (2024): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v7i1.10885

Abstract

Floriculture is a type of commodity from horticulture such as cut flower ornamental plants, potted plants and garden decoration plants. Linsy Nursery is one of the ornamental plant businesses in Bekasi City which focuses on the ornamental plant business. This study aims to (1) determine and analyze the effect of the marketing mix partially on purchasing decisions for leaf ornamental plants at Linsy Nursery, and (2) determine and analyze the effect of the marketing mix simultaneously on purchasing decisions for leaf ornamental plants at Linsy Nursery. The method used in this research is a survey method and then will be analyzed using descriptive quantitative analysis with multiple regression analysis tools. The sampling technique used in this study is using non probability sampling technique with convenience sampling method as many as 60 respondents. The results of this study indicate that the product has a significant effect on purchasing decisions for leaf ornamental plants, the price has a significant effect on purchasing decisions for leaf ornamental plants, the place has no significant effect on purchasing decisions for leaf ornamental plants.
ANALISIS EFESIENSI BISNIS TANAMAN PANGAN UNGGULAN DI KABUPATEN BEKASI Najmulmunir, Nandang; Lutfiadi, Ridwan
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 1 No. 1 (2009): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

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Abstract

Tanaman pangan yang berkembang di Kabupaten Bekasi adalah padi, jagung, ubi kayu, ubijalar, kedelai, kacang hijau, dan kacang tanah. Berdasarkan luas panen dan produktivitasnyatanaman pangan unggulan di Kabupaten Bekasi adalah padi, ubi kayu, dan jagung.Berdasarkan R/C komoditas pangan unggulan di Kabupaten Bekasi masih efisien. Hal iniditunjukkan oleh nilai R/C padi 2.17, R/C jagung 1.74, dan R/C ubi kayu 2.75. Penggunaanfaktor produksi pupuk dan pestisida untuk komoditas padi sudah tidak efisien tetapi masihberada dalam kondisi icreasing return to scale, sedangkan untuk komoditas ubi kayupenggunaan faktor produksi biit dan biaya panen sudah tidak efisien, dan komoditas ini sudahberada pada posisi decreasing return to scale. Untuk komoditas jagung penggunaan pestisidadan benih sudah tidak efisien lagi.
ANALISIS PERILAKU KONSUMEN DALAM PROSES PEMBELIAN IKAN HIAS AIR LAUT DI BUNAKEN AKUARIUM KOTA BEKASI Lutfiadi, Ridwan; Hamzah, Ferdian Mahendra
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 4 No. 2 (2013): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

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Abstract

Competition ornamental fish in Bekasi increasingly stringent, requiring appropriate marketing strategies to excel compete. One way that can be taken by employers ornamental fish including Bunaken Aquarium, is a strategy to increase sales volume by studying and knowing the factors that influence consumers decide to buy ornamental fish. The purpose of this study was to determine (1) the consumer characteristics of ornamental fish in Bunaken Aquarium, (2) ornamental fish type whatever demand by consumers, and (3) factors that influence the purchase of ornamental fish in Bunaken Aquarium.The method used in this study is a survey method. The data will be used in this study are primary and secondary data. The sampling technique used was purposive sampling method, with a total sample of 100 respondents. Analysis of the data : (1) descriptive analysis to get an overview of consumer characteristics and type of ornamental fish that consumers demand; (2) factor analysis with factor analysis PCA extraction method. The results showed that the majority of respondents were male (71%), aged 20-30 years (81%), unmarried (73%), family size 3-5 people, educated scholars (49%), private sector employees ( 42%), and the average monthly income of more than Rp. 2,500,000. Ornamental fish species are widely purchased by consumers in the top five is Clown Fish, Blue Stone, Rivet, Beauty and Six Letter / Dori. The factors that influence consumer decisions in the purchase of ornamental fish are cultural factors, social factors, personal factors, and psychological factors.