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Journal : Research Horizon

The Role of Entrepreneurial Orientation, Knowledge Management, and Partnership on the Competitive Advantage Putri, Intan Tsania; Sundawa, Afdholul Ihsan; Mahfudz, Mahfudz; Rahardjo, Susilo Toto
Research Horizon Vol. 4 No. 6 (2024): Research Horizon - December 2024 (Thematic Issue)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.4.6.2024.436

Abstract

This research examines the influence of entrepreneurial orientation, knowledge management, and partnership strategy on business performance through competitive advantage in Batik Micro EnteIDRrises in Semarang City. Small businesses are crucial to the national economy, creating jobs and boosting the GDP. Yet, small batik businesses struggle with tough competition, lack of new product ideas, and limited market reach. We gathered information from 25 small batik businesses in Semarang City using a survey method. We analysed this data using statistical techniques, specifically the SEM PLS method with Smart-PLS 3.0 software, to test our research hypotheses. Our research shows that entrepreneurial mindset, knowledge management, and strategic partnerships positively impact competitive advantage, which in turn improves the performance of small batik businesses in Semarang City. The findings of this study underline the importance of strategic insight for Micro Business actors. in increasing the competitiveness of their business in order to compete with each other. Another contribution of this research can provide recommendations for the Government or related institutions in determining the approach to support the development of Micro Batik Businesses in Semarang City.
Revealing the Vital Role of MSMEs in Community Workforce Empowerment Kautsar, Namal; Maulana, Denny; Mahfudz, Mahfudz; Raharjo, Susilo Toto
Research Horizon Vol. 5 No. 1 (2025): Research Horizon - February 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.1.2025.443

Abstract

Empowering the regional economy through the development of micro, small, and medium enterprises (MSMEs) plays a vital role in fostering inclusive and sustainable economic growth at the local level. This research investigates the success and challenges faced by MSMEs in Thamrin City, focusing on strategies to enhance their development and contribute to local economic empowerment. Employing a descriptive approach, the study analyzes employment trends within MSMEs from 2019 to 2023, complemented by interviews with MSME owners and key stakeholders. The findings reveal that while MSMEs in Thamrin City face significant challenges such as limited access to funding, restricted market reach, and resistance to innovation, these hurdles can be addressed through strategic initiatives. Strong human resource (HR) capabilities, coupled with effective marketing strategies, are identified as critical factors in enabling small businesses to overcome these barriers and achieve sustainable growth. The study contributes to a deeper understanding of the pivotal role that MSMEs play in supporting regional economic development. It highlights the necessity of targeted empowerment policies and initiatives to facilitate the expansion of small businesses, which, in turn, enhances community well-being. By focusing on capacity-building and market development, stakeholders can create an environment that fosters the resilience and competitiveness of MSMEs. This research underscores the need for collaborative efforts between governments, financial institutions, and local communities to unlock the full potential of MSMEs as drivers of economic progress and social inclusion.
Co-Authors A.A. Ketut Agung Cahyawan W Abd. Rauf Aden Tatag Surya Bhara Dhaksa Alam Anshary Alfian Sabila, Dandy Alfian Toar, Alfian Almadanaa, Aulia Vidya Amany Irwanto, Nabila Fadiya Anindyta Mauliandari Arantika, I Wayan Ova Asparita, Asparita B, Jumiati Bolong, Aprianto Burhan Ismail, Burhan Elsafiana, Elsafiana Faizal Fachri, Muhamad Fathi, Muhamad Fathir Fathir Firmansyah, Ilham Fitria, Fariza Dewi Hamdan , Hamdan Adma Hamdan Adma Adinugraha Hamdan, Hamdan Adma Adinugraha Harry Soesanto Hidayatullah, Annas Irawan Ismail, Burhan Ismail Isnu Nurrochman, Isnu Jarniati, Jarniati Jaya Sakti, Brillyan Kardison Lumban Batu Kartika Bungas Kautsar, Namal Labdhagati, Haifa Lismawati, Lismawati M. S. N., Utomo Maemunah Maemunah Maria Josephine Widya Arshita Kussulisty, Maria Josephine Widya Arshita Mariska, Angela Markus, Novita Lely Marpi, Arpika Maryani Maryani Maulana, Denny Muhammad Basir Cyio Muhammad Sukron Muhdam Azhar Muljibir Rahman, Muljibir Nazahah Juhana, Manar Palaguna Haana, Halber Paramitha Azizah Nursyabani, Paramitha Azizah Permono Nugroho, Sidiq Pilo, Fandy Izmi Putri, Intan Tsania Putri, Julia Rafi, Muhamad Arya Ramadhan Noor Rachman Fatoni Ranita Agustina Riatri, Alya Yumna Ridho Dwinurcahyo, Ridho Rusmidin, Rusmidin S Sunarti Saddam F, Muammar Sakka Samudin Setiawan, Zakaria Anam Setyaningrum Setyaningrum Shahabuddin Saleh Simson, Simson Solekah, Siti Maratus Sucitra Ika Putri, Nur Sugeng , Sugeng Pudjiono Sugeng Pudjiono, Sugeng Suharnomo Suharnomo Sulistyawati, Poppy Dyah Sundawa, Afdholul Ihsan Surviola, Anggun Susilo Toto Rahardjo Susilo Toto Raharjo Suthama, Suthama Syafa’at, Syafa’at Syamsiar, Syamsiar Tajuddin Akbar Tiara Trie Chandra Dewi, Tiara Trie Chandra Usman Made Vahdist, Riski Wahid Mongkito, Abdul Wibawana, Widhia Arum Widajati, Widajati Wijayanto, Andika Wahyu Wijayasari, Nilla Wike Winarti