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All Journal Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Humanism : Jurnal Pengabdian Masyarakat Jurnal Ilmiah Mahasiswa Ekonomi Islam (JIMEKI)
Ahmad Nizam
Fakultas Ekonomi Dan Bisnis, Universitas Syiah Kuala, Indonesia
Religion Humanities Economics, Econometrics & Finance Education Public Health

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FAKTOR-FAKTOR YANG MEMPENGARUHI KONSUMEN MEMBELI SEPATU CONVERSE PALSU PADA MAHASISWA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS SYIAH KUALA Chikita Divariyana, Ahmad Nizam
Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Vol 3, No 2 (2018): Mei
Publisher : Departemen Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (346.9 KB) | DOI: 10.24815/jimen.v3i2.7145

Abstract

Abstract :This study aims to determine the factors that affect consumers to buy fake converse shoes consisting of  value consciousness, social status, low prices, and past experience of purchasing fake converse shoes on students faculty of economics and business of Syiah Kuala University . The sample used in this research is the on students faculty of economics and business of Syiah Kuala University who have used converse shoes with price below Rp.500.000.,-. This research method using questionnaire as research instrument. Non probability sampling is used as a sampling technique. Methods of testing analysis and data analysis were done using SPSS (Statistic Package for Social Science) version 20 with the formulation of multiple regression. The results of this study indicate that value consciousness does not affect the purchase of fake converse shoes, Social status affects the purchase of fake converse shoes, Low prices affect the purchase of fake converse shoes, and past experiences affect the purchase of fake converse shoes.Keywords:Value Conscoiusness, Social Status, Low Price, Past Experience, Purchase of Fake Converse Shoes
PENGARUH DESAIN KEMASAN PRODUK DAN DAYA TARIK IKLAN TERHADAP KEPUTUSAN PEMBELIAN YANG DIMEDIASI OLEH KESADARAN MEREK PRODUK AIR MINUM CLEO DI KOTA BANDA ACEH Rizka Pratiwi; Ahmad Nizam
Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Vol 6, No 3 (2021): Agustus
Publisher : Departemen Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimen.v6i3.17697

Abstract

This study aims to find out the Influence of Product Packaging Design and Advertising Attractiveness on Purchasing Decisions Mediated by Cleo Drinking Water Product Brand Awareness in Banda Aceh City. The technique used in the study for sampling is non-probability sampling, with a sample count of 207 respondents. The equipment in the data collection in this study used questionnaires that were distributed directly to the people of Banda Aceh. In this study, researchers used the Structural Equation Modeling (SEM) method as an analysis method to see the influence of all the variables involved. Based on the results of the hypothesis, it states that Product Packaging Design has a significant effect on purchasing decisions. The attractiveness of advertising has a significant effect on purchasing decisions. Product packaging design has a significant effect on brand awareness. The attractiveness of advertising has a significant effect on brand awareness. Brand awareness has a significant effect on purchasing decisions. Brand awareness is able to mediate product packaging design on purchasing decisions. Brand awareness is able to mediate the attractiveness of advertising on purchasing decisions. 
PEMAHAMAN KARYAWAN PT. LKMS MAHIRAH MUAMALAH TERHADAP ETIKA KERJA ISLAM, MOTIVASI KERJA ISLAM, DAN BUDAYA ORGANISASI ISLAM Marissa Azzahra; Ahmad Nizam
JURNAL ILMIAH MAHASISWA EKONOMI ISLAM Jurnal Ilmiah Mahasiswa Ekonomi Islam (JIMEKI) Vol. 2 No. 2, November 2020
Publisher : FEB Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimeki.v2i2.18499

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This study aims to determine the understanding of the employees of PT. LKMS Mahirah Muamalah towards Islamic work ethics, Islamic work motivation, and Islamic organizational culture. Using descriptive qualitative methods by conducting interviews. The sample in this study were employees of PT. Mahirah Muamalah LKMS which numbered 13 people taken using purposive sampling technique. Based on the results of the study, it is known that the understanding of the employees of PT. LKMS Mahirah Muamalah towards Islamic work ethics, Islamic work motivation, and Islamic organizational culture is good. However, employees do not yet know the meaning of Islamic work ethics, Islamic work motivation, and the culture of Islamic organizations as a whole. Penelitian ini bertujuan untuk mengetahui pemahaman karyawan PT. LKMS Mahirah Muamalah terhadap etika kerja Islam, motivasi kerja Islam, dan budaya organisasi Islam. Menggunakan metode deskriptif kualitatf dengan melakukan wawancara. Sampel dalam penelitian ini adalah karyawan PT. LKMS Mahirah Muamalah yang berjumlah 13 orang yang diambil menggunakan teknik purposive sampling. Berdasarkan hasil penelitian, diketahui bahwa pemahaman karyawan PT. LKMS Mahirah Muamalah terhadap etika kerja Islam, motivasi kerja Islam, dan budaya organisasi Islam sudah baik. Akan tetapi, karyawan belum mengetahui makna dari etika kerja Islam, motivasi kerja Islam, dan budaya organisasi Islam secara keseluruhan.
FAKTOR-FAKTOR YANG MEMPENGARUHI BISNIS UMKM MAKANAN DAN MINUMAN DI BANDA ACEH Muhammad Arief Furqan; Ahmad Nizam
JURNAL ILMIAH MAHASISWA EKONOMI ISLAM Jurnal Ilmiah Mahasiswa Ekonomi Islam (JIMEKI) Vol. 3 No. 1, Mei 2021
Publisher : FEB Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimeki.v3i1.18504

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This study aims to determine the factors that influence the decision to choose a Food and Beverage UMKM business in Banda Aceh. The sample used in this study were 100 UMKM entrepreneurs of Food and Beverage in Banda Aceh. The data collection equipment used in this study was a questionnaire. The sampling technique used was purposive sampling. Multiple linear regression is used as a method of analysis to determine the effect of all the factors involved. Based on the results of partial and simultaneous analysis, it indicates that location, price, labor, shop atmosphere, and halal certification simultaneous influence the decision to choose UMKM business. Penelitian ini bertujuan untuk mengetahui faktor-faktor yang mempengaruhi keputusan memilih bisnis UMKM Makanan dan Minuman di Banda Aceh. Sampel yang digunakan dalam penelitian ini adalah pengusaha UMKM Makanan dan Minuman di Banda Aceh yang berjumlah 100 responden. Peralatan pengumpulan data yang digunakan pada penelitian ini adalah kuesioner. Teknik pengambilan sampel yang digunakan adalah purposive sampling. Regresi linear berganda digunakan sebagai metode analisis untuk mengetahui pengaruh dari semua faktor-faktor yang terlibat. Berdasarkan hasil analisis parsial dan simultan, mengindikasikan bahwa lokasi, harga, tenaga kerja, suasana toko, dan sertifikasi halal berpengaruh terhadap keputusan memilih bisnis UMKM
PENGARUH PEOPLE DAN PROCESS TERHADAP LOYALTY YANG DIMEDIASI OLEH SATISFACTION PADA NASABAH PT BANK SYARIAH INDONESIA (BSI) CABANG DARUSSALAM-BANDA ACEH Rona Susanti; Ahmad Nizam
Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Vol 7, No 3 (2022): Agustus
Publisher : Departemen Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimen.v7i3.20916

Abstract

This study aims to measure the influence of people and process on loyalty mediated by satisfaction with PT. Bank Syariah Indonesia (BSI) Darussalam Branch Banda Aceh. The sample used in this study was the customer of the Indonesian Sharia Bank (BSI) Darussalam branch, amounting to 200 respondents. The data collection equipment used in this study was a questionnaire. The sampling technique used is purposive sampling. Structural equation modeling (SEM) was used as an analytical method to determine the effect between the variables involved. Based on SEM analysis identified that people have a positive effect on loyalty, process has a positive effect on loyalty, people have a positive effect on satisfaction, process has a positive effect on satisfaction, satisfaction has a positive effect on loyalty, satisfaction has a positive effect on loyalty, satisfaction mediates the influence of society on loyalty, and satisfaction process mediates the effect on loyalty.
PENGARUH PROMO GRATIS ONGKIR, CUSTOMER REVIEWlDAN DISKON TERHADAP KEPUTUSAN PEMBELIAN MELALUI APLIKASI SHOPEE Dara Melfaliza; Ahmad Nizam
JURNAL ILMIAH MAHASISWA EKONOMI ISLAM Jurnal Ilmiah Mahasiswa Ekonomi Islam (JIMEKI) Vol. 4 No.2, November 2022
Publisher : FEB Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimeki.v4i2.25094

Abstract

This study aims to examine the effect of free shipping promos, customer reviews and discounts on purchasing decisions through the shopee application. The population used is the students of the Faculty of Economics and Business, Syiah Kuala University with a sample of 173 respondents determined by purposive sampling technique. The data used are primary data obtained from distributing questionnaires to respondents. This study uses multiple linear regression as the method of analysis. The results showed that either partially or simultaneously, the variables of free shipping promos, customer reviews and discounts had an effect on purchasing decisions through the shopee application for students of the Faculty of Economics and Business, Syiah Kuala University. Thus, consumers do not object to making purchasing decisions because they do not have to pay more for shipping costs.
PENGARUH PENGETAHUAN PRODUK DAN RELIGIUSITAS TERHADAP KEPUTUSAN PEMBELIAN SCARLETT WHITENING DENGAN SIKAP SEBAGAI VARIABEL MEDIASI Nanda Irma Rahayu; Ahmad Nizam
JURNAL ILMIAH MAHASISWA EKONOMI ISLAM Jurnal Ilmiah Mahasiswa Ekonomi Islam (JIMEKI) Vol. 5 No.1, Mei 2023
Publisher : FEB Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimeki.v5i1.25767

Abstract

This study aims to measure the effect of product knowledge and religiosity on scarlett whithening's purchasing decisions with attitude as a mediating variable. The population used is scarlett whitening product users in the city of Banda Aceh with a sample of 114 respondents. The data collection equipment used in this study was a questionnaire. The sampling technique used was purposive sampling. Path analysis and Sobel test are used as analytical methods to determine the effect of the variables involved. Based on the results of the research analysis, it was found that product knowledge had a positive and significant effect on purchasing decisions. Religiosity has a positive and significant effect on purchasing decisions. Product knowledge has a positive and significant effect on attitudes. Religiosity has a positive and significant effect on attitudes. Attitude has a positive and significant effect on purchasing decisions. And the results of the Sobel test on the indirect effect show that product knowledge has a positive and significant influence on purchasing decisions with attitude as a mediating variable. Religiosity has a positive and significant influence on purchasing decisions with attitude as a mediating variable.
Upaya Peningkatan Literasi Keuangan Syariah Di Kalangan Santri Pesantren Tradisional Aceh Khairil Umuri; Muhammad Haris Riyaldi; Ahmad Nizam; Syahriyal; Sartiyah; Amri; Ikhsan; Nurma Sari; Teuku Muhammad Syahrizal
Humanism : Jurnal Pengabdian Masyarakat Vol 4 No 3 (2023): Desember
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/hm.v4i3.20368

Abstract

Pengabdian ini bertujuan untuk memberikan edukasi keuangan syariah bagi santri Pesantren Darul Hikmah Khaju melalui kegiatan literasi keuangan syariah dengan menggunakan media edukatif. Kegiatan ini dilatarbelakangi masih rendahnya literasi keuangan syariah di Provinsi Aceh, terutama kalangan santri pesantren. Padahal Provinsi Aceh dikenal dengan pelaksanaan syariat Islam. Kegiatan pengabdian meliputi persiapan pelaksanaan kegiatan, pelaksanaan kegiatan, dan evaluasi kegiatan. Persiapan pelaksanaan kegiatan dilakukan dengan berkoordinasi dengan pihak pesantren mengenai kesediaan, tempat, dan peserta kegiatan. Kegiatan dilakukan dengan melibatkan para santri yang dibagi tiga kelompok berdasarkan tingkat pendidikan. Penyampaian materi mengenai konsep dasar ekonomi Islam dan keuangan syariah dilakukan dengan menggunakan media video. Evaluasi pelaksanaan kegiatan pengabdian tergambar dari kehadiran dan antusias peserta dalam menyimak materi yang disampaikan. Kegiatan pengabdian masyarakat diharapkan dapat memberikan hasil yang positif dengan meningkatnya literasi keuangan syariah para peserta.
Co-Authors Amri Dara Melfaliza Ikhsan Khairil Umuri Marissa Azzahra Muhammad Arief Furqan Muhammad Haris Riyaldi Nanda Irma Rahayu Nurma Sari Rizka Pratiwi Rona Susanti Sartiyah Sartiyah Syahriyal Teuku Muhammad Syahrizal