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All Journal Ekonomi Bisnis PINISI Discretion Review BERNAS: Jurnal Pengabdian Kepada Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences International Journal on Advanced Technology, Engineering, and Information System (IJATEIS) El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Khidmah Nusantara
Az zuhri, Fahmi Muhammad
Politeknik Negeri Malang
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Journal : PINISI Discretion Review

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The Influence of Online Advertising and Perceived Usefulness and Its Impact on Actual Use through Payment Intention among ShopeePay E-Wallet Users Permanasari, Kartika Indah; Azzuhri, Fahmi Muhammad; Asmar, Asmar; Salam, Rudi
PINISI Discretion Review Volume 8, Issue 1, September 2024
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pdr.v8i1.66587

Abstract

This study aims to identify and explain whether there is an influence of online advertising on payment intention and actual use among ShopeePay e-wallet users, to determine whether perceived usefulness affects payment intention among ShopeePay users, and whether online advertising influences perceived usefulness among ShopeePay e-wallet users. Additionally, it seeks to identify and explain whether there is an effect of payment intention on actual use among ShopeePay e-wallet users, and whether perceived usefulness affects actual use of ShopeePay. The methodology involves 250 respondents who use ShopeePay, have seen online advertisements, and are between the ages of 15 to 50. The results indicate that online advertising significantly influences perceived usefulness, and has a significant effect on payment intention and actual use. Likewise, perceived usefulness significantly influences both payment intention and actual use. These findings support previous research on the antecedents of advertising attitudes in the context of social media, confirming that online advertising influences product evaluation, and reinforcing that advertising attitude, product evaluation, and incentives are important factors in determining consumer purchase intentions. Practical implications—these findings are crucial for advertising marketing managers. Online advertising on credible social media platforms and apps increases consumers' purchasing intentions. Advertisers should build a good reputation for the online advertisements they broadcast.
Effect of E-Archive Utilization on Work Performance and Productivity: The Moderating Effect of Study Quality Systems in Malang’s State Universities Azzuhri, Fahmi Muhammad; Permanasari, Kartika Indah; Iqbal, Muhammad; Sinartya, Jatrifia Ongga
PINISI Discretion Review Volume 9, Issue 1, September 2025
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pdr.v1i1.78686

Abstract

This study aims to analyze the effect of e-Archive system utilization on the performance and work productivity of educational staff at state universities in Malang City, with quality systems serving as a moderating variable. Data were collected through questionnaires distributed to academic administrative staff from three state universities in Malang. The analysis employed Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). The findings reveal that the utilization of e-Archive systems has a significant positive effect on improving work performance and productivity. Furthermore, the quality system strengthens the relationship between e-Archive utilization and employee performance improvement. These results highlight the importance of digital document management that is not only technically efficient but also supported by a consistent quality system and responsive service delivery.
Co-Authors Afandi, Yosi Arif Rochman Fachrudin, Arif Rochman Astuti, Fina Andika Frida Baroroh Lestari Ega Nirwana, Karina Erlangga Andi Sukma Evi Suwarni, Evi Fiernaningsih, Nilawati Hasan, Halid Kartika Indah Permanasari Kartika Indah Permanasari Kusumasasti, Ika Lina Budiarti, Lina Maskur Maskur Muhammad Iqbal Nikmah, Farika Ramadani Arjo, Tri Rizka Rahmawati, Rizka RR. Ella Evrita Hestiandari Rudi Salam Sinartya, Jatrifia Ongga Suharto, Ririn Pratiwi Wahyu Widyananda Wahyu, Ellyn Eka Zubaidi