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The Determinant of Craftsmen Business Performance During Pandemic Period in Lake Toba Marbun, Diki Febrianto; Ngatno, Ngatno; Wijayanto, Andi
Gema Wiralodra Vol. 14 No. 2 (2023): gema wiralodra
Publisher : Universitas Wiralodra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/gw.v14i2.561

Abstract

This study was conducted to examine the effect of entrepreneur orientation on business performance and Innovation. This research was carried out in the Lake Toba area. The sample in this study amounted to 75 ulos craftsmen. The data collection method used a questionnaire. The analytical method used in this study is SEM with Smart PLS 3.3.3. The results of this study indicate that entrepreneur orientation does not have a significant influence on business performance. Innovation can mediate the influence of Entrepreneur Orientation on Business Performance.
PENGARUH MEKANISME GOOD CORPORATE GOVERNANCE DAN CORPORATE SOCIAL RESPONSIBILITY TERHADAP NILAI PERUSAHAAN DENGAN PROFITABILITAS SEBAGAI MEDIATOR PADA PERUSAHAAN SEKTOR ENERGI DI INDONESIA Firdauzi, Amalia; Wijayanto, Andi; Ngatno, Ngatno
Jurnal Ekonomi Pembangunan STIE Muhammadiyah Palopo Vol 10, No 2 (2024)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/jep.v10i2.2246

Abstract

ABSTRAKSektor energi memegang peranan penting dalam perekonomian Indonesia, berkontribusi terhadap pasokan energi untuk rumah tangga, transportasi, dan industri, sekaligus mendorong pertumbuhan dan pembangunan ekonomi. Meskipun penting, sektor ini menghadapi tantangan yang semakin besar, termasuk masalah lingkungan dan permintaan energi global yang berfluktuasi, yang telah memengaruhi valuasi perusahaan dan minat investor. Tujuan dari penelitian ini adalah untuk menguji pengaruh GCG dan CSR terhadap nilai perusahaan sektor energi di Indonesia, dan untuk menguji peran profitabilitas dalam memediasi hubungan tersebut. Penelitian ini menggunakan pendekatan kuantitatif dengan data sekunder. Data yang diambil adalah laporan tahunan perusahaan di sektor energi yang terdaftar di Bursa Efek Indonesia (BEI) tahun 2020-2022. Metode penelitian ini adalah analisis regresi linear dan sobel test dengan menggunakan Statistical Package for Social Science (SPSS). Hasil penelitian yang didapatkan adalah mekanisme GCG kepemilikan manajerial berpengaruh signifikan terhadap nilai perusahaan, sedangkan CSR tidak berpengaruh langsung terhadap nilai perusahaan. CSR berpengaruh signifikan terhadap profitabilitas, dan profitabilitas berpengaruh positif terhadap nilai perusahaan. Hasil uji mediasi variabel profitabilitas dengan sobel test menunjukkan bahwa profitabilitas memediasi CSR dengan nilai perusahaan dan tidak memediasi GCG dengan nilai perusahaan. Penelitian ini memperkuat teori dengan menunjukkan bahwa praktik GCG dan CSR penting untuk meningkatkan nilai perusahaan.Kata Kunci: Corporate Social Responsibility; Good Corporate Governance; nilai perusahaan; profitabilitas.ABSTRACTThe energy sector plays a vital role in the Indonesian economy, contributing to the energy supply for households, transportation, and industry, while driving economic growth and development. Despite its importance, the sector faces increasing challenges, including environmental issues and fluctuating global energy demand, which have affected firm valuations and investor interest. The purpose of this study is to examine the effect of GCG and CSR on the value of energy sector firms in Indonesia, and to examine the role of profitability in mediating this relationship. This study uses a quantitative approach with secondary data. The data taken are the annual reports of companies in the energy sector listed on the Indonesia Stock Exchange (IDX) in 2020-2022. The research method is linear regression analysis and the Sobel test using the Statistical Package for Social Science (SPSS). The results of the study are that the managerial ownership GCG mechanism has a significant effect on firm value, while CSR does not have a direct effect on firm value. CSR has a significant effect on profitability, and profitability has a positive effect on firm value. The results of the profitability variable mediation test with the Sobel test show that profitability mediates CSR with firm value and does not mediate GCG with firm value. This study strengthens the theory by showing that GCG and CSR practices are important for increasing firm value.Keywords: Corporate Social Responsibility; Good Corporate Governance; firm value; profitability.
The Implementation of Stimulus Organism Response on Repeat Purchase Intention for fashion products on Tokopedia (Study of Generation Z in Semarang City) Febrianto Marbun, Diki; Ngatno, Ngatno; Wijayanto, Andi
International Journal of Economics, Management and Accounting (IJEMA) Vol. 2 No. 2 (2024): July
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ijema.v2i2.179

Abstract

This study was conducted to examine the effect of social media interactivity on perceived utilitarian value, the influence of social media interactivity on perceived hedonic value, the influence of social media interactivity on repeat purchase intention, the influence of perceived utilitarian value on repeat purchase intention, the influence perceived hedonic value on repeat purchase intention, the role of perceived utilitarian value mediates the reliationship between social media interactivity and repeat purchase intention, the role of perceived hedonic value mediates the reliationship between social media interactivity and repeat purchase intention. This research was carried out in the Semarang City area. The sample in this study amounted to 100 generation z who shop for fashion products on Tokopedia. The analytical method used in this research is SEM with Smart PLS 3. The results of this study indicate that social media interactivity was able to create perceived utilitarian value and perceived hedonic value. It was found that there was a significant influence of social media interactivity on repeat purchase intention, an insignificant influence of perceived utilitarian value on repeat purchase intention, a significant influence of perceived hedonic value on repeat purchase intention, the role of perceived utilitarian value which was unable to mediate the relationship between social media interactivity and repeat purchase intention, and found the role of perceived hedonic value which can mediate the relationship between social media interactivity and repeat purchase intention.
Green Brand Products in Small and Medium Batik Industries with Pls-Sem Approach Farida, Naili; Prihartini, Apriatni Endang; Ngatno, Ngatno
JURNAL ILMU SOSIAL Vol 18, No 2 (2019)
Publisher : Faculty of Social and Political Sciences, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1161.118 KB) | DOI: 10.14710/jis.18.2.2019.126-143

Abstract

This study examines Regiocentric Image Capabilities and Market Penetration on Green Products and the effect of Green Products on Marketing Performance. The sample in this study were 58 entrepreneurs of Small and Medium Batik Industries, who used natural colouring. The sampling technique used was purposive sampling, and the analysis technique used was PLS-SEM. The study found that Regiocentric Image Capabilities and Market Penetration significantly influence the Green Products, and it has a significant effect on Marketing Performance. Moreover, Green Brand Image does not influence a significant increase in Marketing Performance. These results indicated that Regiocentric Image Capabilities can enhance the capability of green product innovation with environmentally friendly natural colouring. The product is also supported by a broad market penetration capability. Furthermore, Green Brand Image on batik colouring products has no significant effect on marketing performance. The focus on green products appears so that the SMIs can increase marketing of environmentally friendly batik products.
Co-Authors Agus Hermani Andi Wijayanto Apriatni Endang Prihartini Apriatni Endang Prihatini Ardhito Katon Bagaskara, Ardhito Katon Ari Pradhanawati Ashfia, Sumayyah Ashfa Banurea, Paulus Christian Ciptowening, Adhi Kurniawan Damayanti, Annisa Rahmadila Dilla, Sri Farah Eko Prihanto, Eko Endang Larasati Fahmi Rezqa Afifi, Fahmi Rezqa Febrianto Marbun, Diki Firdauzi, Amalia Gultom, Melky Hari Susanta Nugraha Hudatama, Budiarmanda Ikhsan Imbaruddin, Amirul Kusumarita, Anna Lisdiani, Vendriana Marbun, Diki Febrianto Marcelo, Stephen Hammel Marthalova, Rani Atika Mumpuni, Wahyuni Putri Mustamu, Elijah Joel Naili Farida Narendra Bagaskara, Nicodemus Nasrullah Nasrullah Nawazirul Lubis Nur Amalia Zulfa Nur Fitriasih, Rika Olivia, Gegahertzy Rindo Pradipta, Alvidy Brilian Pramesti, Nafi Addin Prawira, Insanul Kahfi Rachmi Murti, Canta Lalita Rahman, Ferdiyan Aditya Raidandi, Akbar Reni Shinta Dewi Rita Kartika Sari Rodhiyah Rodhiyah SAFITRI, Retno Vivi Sakti, Sandi Yudha Salvandi Qito Pratama Sari Listyorini Saryadi Saryadi Sendhang Nurseto Sofi Nurul Ghoini, Sofi Nurul Sri Suryoko Sri Suwitri Sugiyarsih, Susi Tunggal, Cecilia Audrey Tyas Rooswitasari, Tyas Unsha, Tanzila Al Widiartanto Widiartanto Yogia Dana Mandhala, Yogia Dana