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STRATEGI KOMUNIKASI ORGANISASI PESANTREN DALAM MELIBATKAN ALUMNI UNTUK MEMPROMOSIKAN PONDOK PESANTREN NURUL QUR’AN PRAYA LOMBOK TENGAH ENDANG RAHMAWATI; WENI ARIANA
TASÂMUH Vol. 19 No. 2 (2021): THE ROLE OF ISLAMIC COMMUNICATION IN INCREASING RELIGIOUS MODERATION
Publisher : Universitas Islam Negeri (UIN) Mataram

Seeing the increasingly diverse competitiveness of Islamic boarding schools because the number of Islamic boarding schools continues to increase every year, for this reason, Nurul Quran Islamic Boarding School also has a strategy in promoting its Islamic boarding schools. This study aims to find out how the communication strategy of Islamic boarding schools in involving alumni to promote Nurul Quran Islamic boarding schools and what alumni do in promoting Islamic boarding schools. The approach used in this research is modern organizational communication theory and qualitative research methods with data collection techniques of observation, interviews and documentation. as for the subject of this research is the Organization of the Nurul Qur'an Islamic Boarding School. The results of this study indicate that the pesantren's communication strategy in involving alumni to promote the boarding school is to form Jami;ah or ILMINA management groups, Alumni maintain good relations with the pesantren, build good communication between alumni, create ILMINA social media accounts, participate in activities cottage. then the alumni in promoting the cottage, namely by following the social media accounts of the cottage and ILMINA administrators on the social media of each alumni, holding special alumni events at the cottage and outside the cottage.

Urgensi Pendidikan Karakter Dalam Membentuk Da’i Berkepribadian Positif Pada Mahasiswa Komunikasi Penyiaran Islam Univeritas Muhammadiyah Mataram (Eksperimental Studi) Nurliya Nimatul Rohmah; Endang Rahmawati
Al-I'lam: Jurnal Komunikasi dan Penyiaran Islam Vol 2, No 2 (2019): Maret
Publisher : Universitas Muhammadiyah Mataram

Abstrak:Ada dua persoalan yang dikaji dalam penelitian ini yaitu : Apakah urgensi pendidikan karakter bagi mahasiswa Komunikasi Penyiaran Islam Universitas Muhammadiyah Mataram? Bagaimanakah bentuk kegiatan-kegiatan eksperimental studi pendidikan karakter dalam membentuk da’i berkepribadian positif mahasiswa KPI Universitas Muhammadiyah Mataram? Untuk menjawab persoalan tersebut peneliti menggunakan metode kualitatif dengan menggunakan pendekatan eksperimental studi. Peneliti menggunakan pendekatan ini untuk dapat menelaah urgensi pendidikan karakter bagi mahasiswa dalam membentuk da’i berkepribadian positif dalam mendukung visi KKN KPI UMMat Abstract:There are two issues examined in this study, which are: What is the urgency of character education for students of Islamic Broadcasting Communication University of Muhammadiyah Mataram University? What is the form of the experimental activities of character education studies in shaping the positive personality preach of KPI students at the Muhammadiyah University of Mataram? To answer these problem researchers used a qualitative method using an experimental study approach. Researchers use this approach to be able to examine the urgency of character education for students in forming positive personality preachers in supporting the vision of KKN KPI UMMat

Peran Program Reporter on Campus RRI Mataram Dalam Meningkatkan Kemampuan Jurnalistik Mahasiswa KPI Universitas Muhammadiyah Mataram Muhammad Syaoki; Endang Rahmawati
Al-I'lam: Jurnal Komunikasi dan Penyiaran Islam Vol 2, No 1 (2018): September
Publisher : Universitas Muhammadiyah Mataram

Abstrak:Media massa mengalami perkembangan yang pesat, selain menyampaikan informasi kepada masyarakat media juga memiliki tugas mendidik publik melalui literasi media. Dengan menggunakan metode deskriptif kualitatif penelitian ini bertujuan untuk melihat peranan program reporter on campus dalam upaya menumbuhkembangkan literasi media khususnya di kalangan mahasiswa. Hasil penelitian ini menunjukkan bahwa program reporter on campus sangat menunjang kemampuan mahasiswa baik dalam aspek teoritis maupun aplikatif.Kata Kunci: Radio, Reporter on Campus, Mahasiswa JurnalistikAbstract: The mass media experienced development fastly, in addition to conveying information to the media community also had the task of educating the public through media literacy. Using qualitative descriptive method, this study aims to see the role of on campus reporter program in an effort to develop media literacy, especially among students. The results of this study indicated that on the campus reporter program supports greatly the ability of students in both theoretical and applicative aspects.Keywords: Radio, Reporter on Campus, Student, Journalism

Kecerdasan Emosional Para Da’i Dalam Aktivitas Dakwah Pada Majelis Ta’lim Kajian Senja Di Masjid Nasional Al-Akbar Surabaya Endang Rahmawati
Al-I'lam: Jurnal Komunikasi dan Penyiaran Islam Vol 1, No 2 (2018): Maret
Publisher : Universitas Muhammadiyah Mataram

Abstrak: Penelitian ini bertujuan untuk mengungkap dan mendeskripsikan: Kecerdasan emosional para da’i dalam aktivitas dakwah, Kecerdasan emosional yang dimaksud adalah meliputi kecerdasan emosional secara intra personal dan kecerdasan emosional antar personal. Penelitian ini menggunakan pendekatan kualitatif dengan menggunakan paradigma alamiah (naturalistic paradigm) yang bersumber pada pandangan fenomenologis. Pengumpulan data yang dilakukan dengan observasi non partisipan, wawancara, dan dokumentasi dengan instrumen pengumpul data berupa human instrument. Sedangkan sumber data atau informan penelitian ditentukan dengan snowball sampling tehnique yang keabsahan datanya ditentukan melalui keajegan pengamatan, triangulasi data dan auditing analisis data menggunakan model analisis interaktif Milles & Huberman melalui kegiatan utama yakni reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa : Kecerdasan emosional para da’i / pemateri kajian senja masjid nasional Al-Akbar Surabaya meliputi dua hal yakni kecerdasan emosional secara intra personal dan antar personal. pada kecerdasan emosional intrapersonal menunjukkan bahwa para da’i mampu mengelola emosinya dalam berdakwah, dan menggunakan potensinya secara tepat dalam dakwah dan mempunyai motivasi yang kuat serta juga mampu memotivasi jamaah untuk terus ada di jalan dakwah. kecerdasan emosional para da’i secara antar pribadi ditunjukkan dengan interaksi sosial yang baik antara da’i dan mad’u dan ini terbukti dari beberapa pendapat jamaah yang rutin mengikuti kajian senja bahkan ada beberapa jamaah yang sudah menjadi jamaah rutin kajian senja selama beberapa tahun. Para da’i juga menggunakan rasa empatinya kepada mad’u secara proposional atau tepat, sehingga banyak mad’u merasa nyaman ketika para da’i menyampaikan dakwahnya dan mereka bisa menerima materi dakwah dengan baik dan bisa mengamalkannya dalam kehidupan sehari-hari, kecerdasan antar personal selanjutnya yang dimilki oleh da’i di kajian senja masjid nasional Al-Akbar surabaya adalah rasa tanggung jawab. Para da’i melaksanakan tugasnya untuk mengisi materi kajian senja sesuai jadwal yang ditentukan oleh pengurus, dan tanggung jawab yang terpenting dalam dakwah adalah apa yang sudah disampaikan harus sesuai dengan apa yang diamalkan. Abstract : This research aims to reveal and describe: Emotional intelligence of Da'is in da'wah activity, Emotional Intelligence in question are including intrapersonal and interpersonal emotional intelligence. This study uses a qualitative approach using natural paradigm (naturalistic paradigm) which is based on phenomenological views. The data collection is done by non participant observation, interview, and documentation with data collecting instrument in the form of human instrument. While data sources or informant of research determined by snowball sampling technique which validity of its data determined through daily observation, triangulation of data and auditing data analysis using interactive analysis model of Milles & Huberman through main activity ie data reduction, data presentation, and conclusion. The results showed that: The emotional intelligence of the Da'is or speakers of “Kajian Senja” of National Mosque Al-Akbar Surabaya includes two things, are intrapersonal and interpersonal emotional intelligence. In the intrapersonal emotional intelligence shows that the Da'is are able to manage their emotions in preaching, and use their potential correctly in dakwah and has strong motivation and also able to motivate public to continue to exist in the way of da'wah. The emotional intelligence of the Da'is are interpersonally demonstrated by the good social interaction between Da'i and Mad'u and this is proven from opinions of “jamaah” who's following the “Kajian Senja” regularly even there is some “jamaah” whose have been following this study for several years. The Da'is also use their sense of empathy to Mad'u proportionally or appropriately, so that many mad'u feel comfortable when the da'i deliver their da'wah and they can received the material of da'wah very well and practiced it in everyday life. The next interpersonal emotional intelligence that is owned by Da'is in the “Kajian Senja” of national mosque Al-Akbar Surabaya is a sense of responsibility. The Da'is carry out their duties to fill the “Kajian Senja” in accordance with the schedule specified by the board, and the most important responsibility in the da'wah is that what has been submitted must be in accordance with what is practiced.

THE URGENCY OF DIGITAL BROADCASTING FOR PUBLIC INTEREST TO GET QUALITY BROADCASTING SERVICES: (STUDY ON TVRI NTB LOVERS GROUP) Yusron Saudi; Endang Rahmawati
KOMUNIKE: Jurnal Komunikasi Penyiaran Islam Vol. 15 No. 1 (2023): Islamic Communication
Publisher : Universitas Islam Negeri Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/jurkom.v15i1.7590

The transition from analog to digital broadcasting has been mandated for West Nusa Tenggara (NTB) Province. Numerous stakeholders are involved in the dissemination of information about the relocation of broadcasting in NTB. The spread of information about broadcasting migration and the pressing need for digital broadcasting are investigated in this study using the qualitative technique. The study's findings show that the government used a number of broadcasting organizations (TV and radio) to disseminate information about the migration to digital television in NTB. The public has endorsed this in order to acquire broadcasting services of a higher caliber. This switch to broadcasting is the best move for making optimum use of frequency and fostering the development of the digital economy and industry.

Interpretation of Media System Dependency Theory on Financial Technology Nurliya Ni'matul Rohmah; Endang Rahmawati
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 8, No 1 (2023): Jurnal ASPIKOM
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24329/aspikom.v8i1.1186

A study on the interpretation of people's dependency behavior on digital technology, one of which is in the financial sector in daily life by adapting the theory of Media Dependency System. This article discusses the application of the theory which consists of (1) an analysis of dependence on fintech based on the social system of womenprenuers in Lombok; and (2) interpretation of media system dependency theory on fintech. A total of 108 samples from the population of womenprenuers in Lombok to test its statistical hypotheses. The results revealed there is a positive correlation between the location of the respondents, the business they were in and the financial platform used simultaneously on their dependence on fintech ecosystem

Woman’s Da’wah Communication Strategies for Generation Z: A Study of Viral Cultural Phenomena on Social Media Riski Hardianti; Endang Rahmawati; Suhadah Suhadah
Edusoshum : Journal of Islamic Education and Social Humanities Vol. 6 No. 1 (2026)
Publisher : Ikatan Cendikiawan Ilmu Pendidikan Islam (ICIPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52366/edusoshum.v6i1.316

The development of digital communication technology has brought significant changes to contemporary da'wah practices, particularly through the use of social media, which has become the main space for interaction for Generation Z. This condition opens up wider opportunities for young female preachers to convey Islamic messages through various digital platforms. However, the rise of viral culture on social media also presents challenges in maintaining the authenticity of religious messages while adapting them to the ever-evolving dynamics of digital culture. Therefore, this study aims to analyze the communication strategies used by Generation Z female preachers in responding to viral culture on social media without compromising the authenticity of Islamic preaching messages. This study uses a descriptive qualitative approach with content analysis methods on seven preaching contents published by Dinda Ibrahim through the Instagram platform. Data were collected through documentation techniques on digital content and analyzed using the Miles and Huberman data analysis model, which includes the stages of data collection, data reduction, data presentation, and conclusion drawing. The results of the study show three main strategies for digital da'wah, namely the internalization of moral values through contextual narratives and dialogic communication, the development of digital authenticity and credibility through consistency of values and emotional closeness with the audience, and the use of visual aesthetics as a language of da'wah through the use of humor, cosplay, and curated visual packaging. These findings indicate that the integration of moral narratives, authentic communication, and visual aesthetics keeps digital da'wah relevant and effective for Generation Z audiences.

Optimalisasi Pengelolaan Kelas Riset Sebagai Program Lulus Tanpa Skripsi di Fakultas Agama Islam Syaharuddin Syaharuddin; Endang Rahmawati; Aqodiah Aqodiah; Sahman Z; Nur Fitri Hidayanti; Zaenafi Ariani
NuCSJo : Nusantara Community Service Journal Vol. 2 No. 1 (2025)
Publisher : Lembaga Penelitian Dan Publikasi Ilmiah (lppi) Yayasan Almahmudi Bin Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70437/nucsjo.v2i1.261

Pengelolaan riset yang efektif merupakan kunci keberhasilan mahasiswa dalam menghasilkan penelitian berkualitas dan publikasi ilmiah. Kegiatan Pengabdian Kepada Masyarakat ini bertujuan untuk mengoptimalkan pengelolaan Program Kelas Riset sebagai alternatif lulus tanpa skripsi di Fakultas Agama Islam. Metode kegiatan dilaksanakan melalui pendampingan dan simulasi pengelolaan riset yang melibatkan 45 mahasiswa peserta Kelas Riset. Kegiatan mencakup penyampaian materi, praktik simulasi pengajuan judul penelitian, penyusunan proposal mini riset, sistem bimbingan dosen, serta proses publikasi artikel ilmiah, yang dikombinasikan dengan diskusi interaktif untuk meningkatkan pemahaman peserta secara konseptual dan praktis. Tahapan kegiatan meliputi pra pelaksanaan, pelaksanaan, dan evaluasi. Hasil evaluasi menunjukkan rata-rata skor pemahaman peserta sebesar 83,64, dengan nilai tertinggi 88,37 dan nilai terendah 78,60. Hasil ini menegaskan bahwa metode pendampingan dan simulasi efektif dalam meningkatkan kompetensi mahasiswa dalam pengelolaan riset secara sistematis dan terarah.

STRATEGI PEMBERDAYAAN EKONOMI UMAT BERBASIS KULINER SYARIAH DAN LITERASI DIGITAL UNTUK KOMUNITAS MAJELIS TAKLIM BAITURRAHMAN PESONA GRIYA ASRI Muhammad Zaki; Nur Fitri Hidayanti; Zaenafi Ariani; Endang Rahmawati; Ilham Ilham; Ahmad Hulaimi
Journal of Community Empowerment Vol 5, No 1 (2026): Maret
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jce.v5i1.35973

ABSTRAKPelaku usaha kuliner yang tergabung dalam Komunitas Majelis Taklim Baiturrahman Pesona Griya Asri menghadapi berbagai permasalahan dalam pengelolaan usaha, khususnya pengelolaan keuangan yang masih tradisional, belum melakukan perhitungan Harga Pokok Produksi (HPP) secara sistematis, mencampur keuangan usaha dengan keuangan pribadi, serta memiliki keterbatasan literasi digital untuk mendukung pemasaran produk. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kapasitas ekonomi umat melalui pemberdayaan pelaku usaha kuliner berbasis prinsip syariah dan literasi digital sehingga mampu mengelola usaha secara lebih profesional dan berdaya saing. Metode pelaksanaan menggunakan pendekatan partisipatif-terintegrasi melalui Focus Group Discussion (FGD) untuk identifikasi kebutuhan, workshop perhitungan HPP dan pencatatan keuangan digital, pelatihan literasi digital meliputi fotografi produk dan pemanfaatan media sosial serta e-commerce, seminar fikih muamalah, serta pendampingan dan monitoring pascapelatihan. Kegiatan dilaksanakan di Perumahan Pesona Griya Asri, Lombok Barat, dengan mitra sasaran anggota Majelis Taklim Baiturrahman yang memiliki usaha kuliner, melibatkan sebanyak 25 peserta. Hasil kegiatan menunjukkan adanya peningkatan pemahaman peserta mengenai perhitungan HPP, meningkatnya kemampuan dalam menggunakan aplikasi pencatatan keuangan digital, tumbuhnya konsistensi dalam melakukan pencatatan keuangan usaha secara rutin, meningkatnya pemanfaatan platform digital untuk pemasaran produk, serta meningkatnya pemahaman peserta terhadap praktik bisnis yang sesuai dengan prinsip ekonomi syariah sehingga mendukung penguatan kapasitas usaha kuliner masyarakat secara berkelanjutan.Kata kunci: Pemberdayaan Ekonomi; Kuliner Syariah; Literasi Digital; UMKM.ABSTRACTCulinary entrepreneurs who are members of the Majelis Taklim Baiturrahman Pesona Griya Asri community face various challenges in managing their businesses, particularly in financial management which is still traditional in nature. Many of them have not systematically calculated the Cost of Goods Sold (COGS), still mix business finances with personal finances, and have limited digital literacy to support product marketing. This community service activity aims to enhance the economic capacity of the community through the empowerment of culinary entrepreneurs based on sharia principles and digital literacy so that they are able to manage their businesses more professionally and competitively. The implementation method employed a participatory-integrated approach through Focus Group Discussions (FGD) to identify needs, workshops on COGS calculation and digital financial record-keeping, digital literacy training including product photography and the utilization of social media and e-commerce platforms, seminars on fiqh muamalah, as well as post-training mentoring and monitoring. The activity was conducted in the Pesona Griya Asri Housing Area, West Lombok, targeting members of the Majelis Taklim Baiturrahman who run culinary businesses, involving a total of 25 participants. The results of the activity indicate an increase in participants’ understanding of COGS calculation, improved ability to use digital financial recording applications, growing consistency in conducting routine business financial records, increased utilization of digital platforms for product marketing, and enhanced understanding of business practices in accordance with sharia economic principles, thereby supporting the sustainable strengthening of community-based culinary enterprises. Keywords: Economic Empowerment; Sharia Culinary; Digital Literacy; MSMEs.

SOSIALISASI PENTINGNYA GIZI SEIMBANG DALAM MENURUNKAN RISIKO STUNTING PADA ANAK DI DESA JAGARAGA, KECAMATAN KURIPAN KABUPATEN LOMBOK BARAT Arif Maulana; Ammar Muis; Abelia Putri; Muhammad Zainul Fani; Yulianti Yulianti; Endang Rahmawati
Journal of Community Empowerment Vol 3, No 2 (2024): Desember
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jce.v3i2.27239

ABSTRAK Stunting merupakan salah satu masalah kesehatan yang signifikan di Indonesia, terutama di daerah dengan tingkat kesejahteraan rendah seperti Desa Jagaraga, Kecamatan Kuripan, Provinsi Nusa Tenggara Barat. Kondisi ini disebabkan oleh kurangnya asupan gizi pada masa awal kehidupan anak, yang berdampak pada pertumbuhan fisik dan perkembangan kognitif mereka. Tingginya prevalensi stunting di wilayah ini menunjukkan perlunya intervensi terpadu untuk meningkatkan kesadaran dan penerapan pola makan bergizi seimbang. Kegiatan pengabdian ini bertujuan untuk menurunkan risiko stunting melalui edukasi tentang gizi seimbang kepada ibu dengan anak di bawah tiga tahun, pemberian makanan tambahan (PMT), dan peningkatan pemahaman masyarakat mengenai pentingnya pola makan sehat. Metode yang digunakan meliputi sosialisasi, pelatihan, dan pemberian kuesioner untuk mengukur tingkat pemahaman ibu terkait gizi. Intervensi ini juga dilengkapi dengan pendistribusian PMT yang disesuaikan dengan kebutuhan gizi anak. Mitra sasaran dalam kegiatan ini adalah ibu-ibu dan kader Pos PAUD di Desa Jagaraga, dengan total partisipasi sebanyak 26 ibu, 28 anak, 4 kader Pos PAUD, dan 1 perwakilan perangkat desa. Hasil kegiatan menunjukkan bahwa 96% ibu memiliki pemahaman yang baik tentang pentingnya gizi seimbang, sedangkan 4% lainnya masih membutuhkan edukasi lanjutan. Kegiatan ini berhasil meningkatkan kesadaran dan pemahaman masyarakat tentang pentingnya gizi seimbang untuk anak, yang diharapkan dapat menurunkan angka stunting di Desa Jagaraga. Intervensi ini dapat menjadi model untuk diterapkan di wilayah lain dengan permasalahan serupa. Kata Kunci: Stunting; gizi seimbang; pemberian makanan tambahan (PMT.); pengabdian masyarakat.ABSTRACTStunting is a significant health problem in Indonesia, especially in low-welfare areas such as Jagaraga Village, Kuripan District, West Nusa Tenggara Province. This condition is caused by a lack of nutritional intake in the early years of a child's life, which impacts their physical growth and cognitive development. The high prevalence of stunting in this area indicates the need for integrated interventions to increase awareness and implementation of a balanced nutritious diet. This service activity aims to reduce the risk of stunting through education about balanced nutrition to mothers with children under three years old, providing additional food (PMT), and increasing community understanding of the importance of a healthy diet. The methods used include socialization, training, and administration of questionnaires to measure the level of understanding of mothers regarding nutrition. This intervention is also complemented by the distribution of PMT tailored to the nutritional needs of children. The target partners in this activity were mothers and PAUD cadres in Jagaraga Village, with a total participation of 26 mothers, 28 children, 4 PAUD cadres, and 1 representative of village officials. The results of the activity show that 96% of mothers have a good understanding of the importance of balanced nutrition, while 4% still need further education. This activity succeeded in increasing community awareness and understanding of the importance of balanced nutrition for children, which is expected to reduce stunting rates in Jagaraga Village. This intervention can be a model to be applied in other areas with similar problems.Keywords: Stunting; balanced nutrition; supplementary feeding; community service.

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