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All Journal Saintek Perikanan : Indonesian Journal of Fisheries Science and Technology The Journal of Experimental Life Sciences (JELS) AGRIKA Jurnal Teknologi Pangan Jurnal Teknologi Pertanian Jurnal Studi Komunikasi TEKNOLOGI PANGAN : Media Informasi dan Komunikasi Ilmiah Teknologi Pertanian Food Science and Technology Journal (Foodscitech) Jurnal Pascapanen dan Bioteknologi Kelautan dan Perikanan Jurnal Komunikasi Profesional Abdi Kami : Jurnal Pengabdian Kepada Masyarakat Soeropati: Journal of Community Service Lumbung Inovasi: Jurnal Pengabdian Kepada Masyarakat The Center For Sustainable Development Studies Journal Lempuk: Jurnal Ilmu Kelautan dan Perikanan Jurnal Perikanan dan Kelautan (PERAUT)
Matheus Nugroho
Universitas Yudharta Pasuruan
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Medicine & Pharmacology Neuroscience Social Sciences Other

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Journal : Jurnal Perikanan dan Kelautan (PERAUT)

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Pengaruh Faktor Sosial, Ekonomi, Pemasaran, Terhadap Keberhasilan Budidaya Ikan Nila Metode Keramba Sungai Dusun Sukun Rohma, Akhmad Sohibur; Nugroho, Matheus
Jurnal Perikanan dan Kelautan Vol. 2 No. 2 (2025): PERAUT - Desember
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/peraut.v1i1.782

Abstract

This study examines the influence of social, economic, and marketing factors on the success of tilapia (Oreochromis niloticus) farming using river cage culture in Sukun Hamlet, Pasuruan Regency. A quantitative descriptive approach was applied with total sampling of 35 farmers. Data were collected through questionnaires, observation, and documentation, and analyzed using multiple linear regression. The results revealed that individually social, economic, and marketing factors had no significant effect, but simultaneously they significantly influenced farming success, contributing 59.1%, while 40.9% was explained by other variables outside the model. The findings highlight the importance of integrating social collaboration, economic efficiency, and marketing strategies to enhance aquaculture performance. Recommendations are directed to government and farmer groups to strengthen cooperation, optimize resources, and apply sustainable marketing practices.
Analisis Kelayakan Usaha Rempeyek (Teriyummy) Di Desa Sengonagung Kecamatan Purwosari Kabupaten Pasuruan Khasanah, Jamiyatul; Nugroho, Matheus
Jurnal Perikanan dan Kelautan Vol. 2 No. 2 (2025): PERAUT - Desember
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/peraut.v2i2.783

Abstract

This study aims to analyze the feasibility of the "TeriYummy" anchovy crackers business, a Micro, Small, and Medium Enterprise (MSME) pioneered by students of Yudharta University Pasuruan in Sengonagung Village. As a maritime country, Indonesia has abundant fisheries potential, one of which is anchovies, which are the main raw material for this product. This study uses a descriptive quantitative approach by analyzing five aspects of feasibility: market and marketing, technical, management, legal, and financial. Data collection was carried out through interviews, documentation, and literature studies. Financial analysis uses three main indicators, namely the Revenue Cost Ratio (RCR), Break-Even Point (BEP), and Return on Investment (ROI). The results of the study indicate that "TeriYummy" has strong market potential, supported by an effective hybrid marketing strategy, as evidenced by an increase in sales of up to 300% over a four-month period. Technically, the production process runs efficiently with adequate capacity. The management aspect is well structured, and this business has fulfilled all necessary legal requirements, including NIB, PIRT, and Halal Certificate. Financially, this business is highly profitable, with a Return on Assets (ROA) of 2.89, an average net profit of Rp 1,036,184 per month, and an ROI of 189%. Based on these findings, it is concluded that the "TeriYummy" business is highly feasible for further development.
Co-Authors A. Zainul A Akbar, Maulana Jamaludin Alfan Nur Abadi Alfan Nur Abadi Alvin Taufiky Alvin Taufiky E Ernawati, E Eli Susanti Emrin Hoiriyah Ernawati Ernawati Fadjar Kurnia Hartati Fadjar Kurnia Hartati, Fadjar Kurnia Farida, Alimatul Faruk Alrosyidi Hapsari Titi Palupi Hardiana, Windi Amalia Hidayati, Novi Itsna kasheem, Majdy Khairul Anam Khasanah, Jamiyatul Lasman Parulian Purba Mohammad Taufiq Hidayat Obaid, Hind Hussein Purba, Lasman Parulian Rekna Wahyuni, Rekna Rohma, Akhmad Sohibur Sugiono Sugiono Sugiono Sugiono Sugiono Sugiono Sulfiatus Zannuba Sulfiatus Zannuba Teguh Sarwo Aji Wisma Soedarmadji, Wisma Yustinus Budi Hermanto Yustinus Budi Hermanto