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All Journal MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Jurnal Ekonomi dan Bisnis Jagaditha Jurnal Ekonomi dan Bisnis SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Jurnal Pengabdian kepada Masyarakat Nusantara International Journal of Accounting & Finance in Asia Pasific Journal of International Conference Proceedings Jurnal Abdi Masyarakat International Journal of Application on Economics and Business EMAS SENEMA Jurnal Pengabdian Dosen Republik Indonesia (JPDRI)
I Dewa Made Arik Permana Putra
Universitas Mahasaraswati Denpasar
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Journal : Journal of International Conference Proceedings

 1 
How Investment Motivation and Digital Literacy Affect Investment Interest Among University Students Ni Made Indah Mentari; Tiara Carina; I Dewa Made Arik Permana Putra
Journal of International Conference Proceedings Vol 5, No 1 (2022): 2022 Malang ICPM Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v5i1.1475

Abstract

Restrictions on social activities during the Covid-19 pandemic have made students have more free time at home. To fill their free time, students become more diligent in seeking information digitally, one of which is about investment and stocks. Digital literacy and investment motivation make students have an interest in investing. The awareness of students as the younger generation to invest arises because they see that most people struggle not to have investment funds when they lose their jobs during the pandemic. This research aims to determine the effect of investment motivation and digital literacy on investment interest among university students. The samples were 380 students of the Faculty of Economics and Business, Universitas Mahasaraswati Denpasar, were obtained using the stratified random sampling method. Data were analyzed using Multiple Linear Regression Analysis. The result showed that investment motivation and digital literacy significantly affected investment interest (sig. 0.00; Adjusted R2 = 0.475). According to the result, investment interest will be increased if students have higher investment motivation and digital literacy. Keywords: Investment Motivation, Investment Interest, Digital Literacy
Co-Authors Anak Agung Ayu Sriathi Anak Agung Dwi Widyani Ananda, Komang Dean Dari, Ni Kadek Ulan Desak Ketut Sintaasih Dewa Ayu Tri Padmi Putri Dewi, Putu Tasiya Purnama Gde Bayu Surya Parwita Guruh Taufan Hariyadi Gusti Ngurah Putu Pramana Putra I Gede Cahyadi Putra I Made Aditya Wardana I Made Bayu Wisnawa I Nengah Aristana Ida Ayu Nyoman Yuliastuti Laila Munzila Luh Putu Meilya Widyasti Made Ika Prastyadewi Mahmud Mahmud Melani Gita Sari Mentari, Ni Made Indah Ni Diah Patni Pratiwi Ni Made Dwi Puspitawati Ni Made Indah Mentari Ni Made Indah Mentari Ni Made Putri Veriyantini Ni Putu Tasiya Purnama Dewi Ni Putu Yeni Astiti Pradana Jati Kusuma Raniati, Ni Luh Gede Sari, Putu Melani Gita Tiara Carina