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Peningkatan Kesejahteraan Usaha Kecil Menengah (Ukm) Melalui E-Commerce & Promosi Jejaring Sosial Media Desa Cicalengka Kecamatan Pagedangan Kabupaten Tangerang Muhamad Guruh; Muhammad Abdul Rajak; Rahmi Hermawati; Fitri Sabina; Rima Handayani
DEDIKASI PKM Vol 2, No 3 (2021): DEDIKASI PKM UNPAM
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/dedikasipkm.v2i3.10724

Abstract

Dalam era digital sekarang ini, pengguna internet untuk perdagangan yang semakin bertambah, sehingga mendorong munculnya bisnis baru sebagai start up bisnis. Semua bisnis tersebut bergerak dalam bidang perdagangan dan jasa yang memenuhi kebutuhan sehari-hari, mayoritas dari mereka bergerak di bidang online. Pemanfaatan perkembangan teknologi pada bidang pemasaran yang mengubah cara pengerjaan suatu pekerjaan dari cara konvensional mengarah kepada teknologi digital dengan memanfaatkan e-commerce. Namun karena keterbatasan latar belakang pendidikan dan pengetahuan yang dimiliki oleh sebagian penduduk, membuat para Usaha Kecil Menengah (UKM) ini mengalami kesulitan dalam memasarkan produk-produk hasil karya mereka. Pemasaran akan produk- produk hasil kerajinan tangan dan olahan kebun, selama ini hanya diperdagangkan melalui pasar tradisional atau dengan cara menitipkan ke warung-warung atau dengan promosi dari mulut ke mulut. Cara pemasaran yang konvensional ini membuat penghasilan mereka kurang meningkat, mengingat perkembangan teknologi saat ini makin berkembang. Tentu saja Usaha Kecil Menengah (UKM) ini akan tergerus oleh perkembangan zaman yang sudah menggunakan teknologi informasi. Melihat situasi seperti itu, maka kami mencoba untuk mengarahkan dalam membantu perekonomian Usaha Kecil Menengah (UKM) agar dapat meningkatkan penghasilan melalui pemanfaatan e-commerce sebagai solusi alternatif dalam melakukan inovasi pada strategi pemasaran dengan tujuan untuk menjaring potensi pasar yang lebih besar.
PROGRAM PENINGKATAN KUALITAS DAN EFEKTIVITAS PROSES BELAJAR DARING DI TENGAH PANDEMI VIRUS CORONA Nurdinni Tilova; Muhamad Guruh; Hendri Gunawan; Devi Putri Isnaeni; Henni Marlinah
DEDIKASI PKM Vol 2, No 2 (2021): DEDIKASI PKM UNPAM
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/dedikasipkm.v2i2.9762

Abstract

Tujuan dilaksanakannya kegiatan pengabdian masyarakat adalah untuk memberikan penyuluhan serta tanya jawab akan arti pentingnya meningkatkan kualitas dan efektivitas proses belajar daring di tengah pandemi virus corona, agar proses pembelajaran daring dapat terlaksana dengan baik, dan siswa dengan mudah memahami materi yang disampaikan para pedidik. Metode kegiatan pengabdian kepada masyarakat ini berlangsung dari bulan November sampai dengan Desember 2020 dan terdiri dari tiga tahapan kegiatan. Tahapan pertama yaitu tahap persiapan dalam melakukan survey lokasi mitra, peserta kegiatan dan penyusunan materi. Tahap ke dua yaitu pelaksanaan yang meliputi pemberian ceramah materi Peningkatan Kualitas dan Efektivitas Proses Belajar Daring di Tengah Pandemi Virus Corona. Tahap ketiga yaitu evaluasi antara lain untuk mengetahui seberapa dalam pemahaman peserta pelatihan terhadap materi yang diberikan. Kesimpulan dari kegiatan pengabdian masyarakat ini adalah SMK Muhammadiyah Parakan hanya menggunakan aplikasi whatsapp dalam melakukan pembelajaran daring, sehingga kurang efektifnya kegiatan belajar jarak jauh. Perlu adanya aplikasi lain yang digunakan sekolah ini agar guru dapat menyampaikan materinya dengan efektif, serta siswa dapat memahami materi yang disampaikan.
Pelatihan Dasar Manajemen Pada Usaha Kecil Dan Menengah (Umkm) Desa Cicalengka Kabupaten Tangerang Darmadi Darmadi; N Lilis Suryani; Ratna Sari; Muhamad Guruh; Faisal Faisal
DEDIKASI PKM Vol 3, No 1 (2022): DEDIKASI PKM UNPAM
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/dedikasipkm.v3i1.14613

Abstract

Tujuan dari kegiatan PKM ini adalah untuk memberikan pelatihan dasar manajemen bagi Usaha Mikro Kecil dan Menengah Desa Cilengka. Metode kegiatan pengabdian kepada masyarakat ini dimulai dengan tahap persiapan dan survei lapangan. Tahap survei ini dimulai dengan berdiskusi langsung bersama ketua Desa Cicalengka Kecamatan Pagedangan Kabupaten Tangerang untuk mengidentifikasi kebutuhan, peluang, dan tantangan yang dihadapi oleh para pelaku usaha UMKM. Kemudian, tahap sosialisasi dan pelatihan dilakukan oleh tim. Hasil dari kegiatan pengabdian kepada masyarakat ini adalah pengetahuan peserta dalam hal ini pelaku usaha UMKM mengenai manajemen usaha sebelum kegiatan PKM mayoritas berada di kategori kurang memahami. Setelah kegiatan PKM dilaksanakan dan pemaparan materi disampaikan, diketahui bahwa pengetahuan peserta mengenai manajemen usaha setelah disampaikan semakin meningkat.
MENDORONG PENINGKATAN KINERJA MELALUI PEMBERIAN MOTIVASI DAN KESESUAIAN KOMPENSASI Muhamad Guruh; Asep Sulaeman; Komarudin Komarudin; , Lili Sularmi
SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 1 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business
Publisher : Sekolah Menengah Kejuruan (SMK) Pustek

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/sjr.v6i1.632

Abstract

In particular, this study aims to determine how much influence work motivation (X1) has on the performance of employees of PT. Gunung Himun Pertamama in South Jakarta, to find out how much influence compensation (X2) has on employee performance (Y) PT. Gunung Himun Pertamama in South Jakarta and to find out how much influence work motivation (X1) and compensation (X2) have on employee performance (Y) PT. Mount Himun Pertamama in South Jakarta either partially or simultaneously. The research method used is the associative method. The sampling technique used was random sampling using a sample of 60 respondents. Data analysis used validity test, reliability test, classical assumption test, regression analysis, correlation coefficient analysis, coefficient of determination analysis and hypothesis testing. The results of this study are that work motivation has a significant effect on employee performance with the regression equation Y = 20.994 + 0.449 X1, the correlation coefficient value is 0.449 meaning that the two variables have a strong relationship with a determination coefficient of 44.9%. Hypothesis testing obtained t count > t table or (3.889 > 2.00247). Thus H0 is rejected and H1 is accepted, meaning that there is a significant influence between motivation on employee performance. Compensation has a significant effect on employee performance with the regression equation Y = 23.319 + 0.355 X2 correlation coefficient value of 0.355 meaning that the two have a strong relationship with a determination coefficient of 35.5%. Hypothesis testing obtained t count > t table or (2.408 > 2.00247). Thus H0 is rejected and H2 is accepted, meaning that there is a significant influence between compensation on employee performance. Work motivation and compensation have a significant effect on employee performance with the regression equation Y = 10.279 + 0.416X1 + 0.295X2. The correlation coefficient value obtained is 0.711, meaning that the independent variable and the dependent variable have a strong relationship with the coefficient of determination or simultaneous influence of 71.1% while the remaining 28.9% is influenced by other factors. Hypothesis testing obtained F count > F table or (11.842 > 3.16). Thus H0 is rejected and H3 is accepted. This means that there is a significant influence simultaneously between work motivation and compensation on the performance of employees of PT. Mount Himun Pertama in South Jakarta.
Pengaruh Kompensasi dan Disiplin Kerja terhadap Produktivitas Kerja Karyawan pada PT. Idea Solusi Indonesia (Erigo) Kantor Pusat Tangerang Muhamad Guruh; Surya Budiman; Fitri Sabina; Esti Suntari
J-MAS (Jurnal Manajemen dan Sains) Vol 8, No 1 (2023): April
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v8i1.1024

Abstract

The purpose of this study was to determine whether there is a positive and significant effect between compensation and work discipline on work productivity partially or simultaneously at PT Idea Solusi Indonesia, Tangerang. This study uses an associative quantitative method where the data is in the form of a questionnaire distributed to 68 people and the data is processed using SPSS Version 22. The results of this study are the regression equation Y = 4.748 + 0.877 X1 the correlation coefficient (R) is 0.728 which means the coefficient between variable X1 to Y is strong The tcount value of the Compensation variable is 4.658 which is greater than the ttable value of 1.99656 with a significant level of 0.0 less than 0.05, it can be interpreted that Ha is accepted and H0 is rejected, so it can be concluded partially Compensation has a positive and significant effect on Productivity . the regression equation Y = 12.758 + 0.704X2 the correlation coefficient (R) is 0.721, which means the coefficient between X2 and Y is strong. The t-count value of the Work Discipline variable is 4.463, which is greater than the t-table of 1.99656 with a significant level of 0 being less than 0.05, which means that Ha is accepted and H0 is rejected. So it can be partially concluded that work discipline has a positive and significant effect on Work Productivity, the regression equation Y = 1.419 + 0.543 X1 + 0.422X2 the correlation coefficient (R) is 0.714, which means the coefficient between the variables of Compensation and Work Discipline on Very Strong Work Productivity is known. the value of the coefficient of determination (KD) = (R2) x 100% is obtained from R, namely KD = 0.640 x 100% = 64% The output is known Fcount is 57.780 and the significance value is 0 while the Ftable value is at a significance level of 0.05 with df 1 (the number of variable -1) 3-1 = 2, and df 2 (n-k-1) or = 68-2-1 = 65 obtained F table value of 3.14 So it can be concluded that Fcount > Ftable (57.780 > 3.14) and significance < 0, 05 (0 < 0.05), then Ha is accepted, so it can be concluded that Compensation and Work Discipline together affect Work Productivity.
Pengaruh Motivasi Dan Disiplin Kerja Terhadap Kinerja Karyawan Pada PT Pos Indonesia Tangerang Selatan Nur Afifah Amir; Muhamad Guruh
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 8 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i8.2344

Abstract

The purpose of this study was to determine the effect of leadership style and work discipline on employee performance at PT Pos Indonesia South Tangerang. The method used is quantitative. The sampling technique used saturated sampling, namely 60 respondents. Data analysis using validity test, reliability test, classical assumption test, regression analysis, correlation coefficient, coefficient of determination and hypothesis testing. The results of this study are Motivation has a significant effect on employee performance with a coefficient of determination of 79.2% and hypothesis testing obtained t count> t table or (10.853> 2.001). Work discipline has a significant effect on employee performance with a coefficient of determination of 73.9% and hypothesis testing obtained t count> t table or (4,032> 2,001). Motivation and work discipline have a positive and significant effect on employee performance with the regression equation Y = 5.318 + 3.45X1 + 0.678X2. The coefficient of determination is 79.2% while the remaining 20.8% is influenced by other factors. Hypothesis testing obtained the value of F count> F table or (108.695> 2.001). And the significant value of the results of X1 and X2 on Y (0.001 <0.05) then H0 is rejected and H3 is accepted, meaning that it can be concluded that there is a positive and significant influence between motivation and work discipline on employee performance at PT Pos Indonesia South Tangerang.
PENGARUH MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PADA PT GRAHADIKA REALTY TANGERANG SELATAN Dava Aria Wicaksana; Muhamad Guruh
Journal of Research and Publication Innovation Vol 2 No 4 (2024): OCTOBER
Publisher : Journal of Research and Publication Innovation

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Abstract

The purpose of this study is to determine the effect of motivation and work discipline on employee performance both partially and simultaneously. The method used is quantitative, with a total of 60 respondents. Data analysis uses validity tests, reliability tests, classical assumption tests, regression analysis, correlation coefficient analysis, determination coefficient analysis and hypothesis tests. The result of this study is that motivation has a significant effect on employee performance with the regression equation Y = 11.346 + 0.704X1. The value of the correlation coefficient of 0.744 means that both variables have a strong degree of relationship. The value of the coefficient of determination is 55.3%. Test the hypothesis obtained the value of t count > t table or (3.628 > 2.001). indicating that there is a significant influence between work motivation and employee performance Work discipline has a significant effect on employee performance with the regression equation Y = 12.422 + 0.682X2. The correlation coefficient value is 0.682, meaning that the two variables have a strong level of relationship. The coefficient of determination value is 50.3%. Hypothesis testing obtained a calculated t value > t table or (3.749 > 2.001). indicating that there is a significant influence between work discipline on employee performance. Motivation and work discipline have a significant effect on employee performance with the regression equation Y = 7,472 + 0,459X1 + 0,354X2. The value of the correlation coefficient or the degree of relationship between the independent variable and the dependent variable is obtained at 0.788, meaning that it has a strong level of relationship. The value of the coefficient of determination is 62.1%.  Test the hypothesis obtained the value of F calculate > F table or or (46,685 > 3,16). indicating that there is a simultaneous significant influence between motivation and work discipline on employee performance.
PENGARUH DISIPLIN KERJA DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN PADA PT MAJAPAHIT DIAN SELARAS TANGERANG SELATAN Daniel Bagas Danurwenda; Muhamad Guruh
Journal of Research and Publication Innovation Vol 3 No 1 (2025): JANUARI
Publisher : Journal of Research and Publication Innovation

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Abstract

This study aims to determine the Influence of Work Discipline and Work Motivation on Employee Performance at PT Majapahit Dian Selaras Tangerang Selatan. The method used in this study is the quantitative associative method. The population in this study were all employees as many as 56 respondents. The sampling technique in this study was the saturated sampling technique or all members of the population were sampled. Data analysis used validity tests, reliability tests, classical assumption tests, coefficient tests, linear regression tests, hypothesis tests. The results of this study are that Work Discipline (X1) has a positive and significant effect on Employee Performance (Y) with a regression value of Y = 19.068 + 0.484 X1. The correlation value is 0.542 where the value has a moderate level of relationship. The determination or contribution value is 0.294 or 29.4% while the remaining 70.6% is influenced by other factors. And the results of the hypothesis test (t test) obtained a value of tcount> ttable or (4.744> 2.005). Thus H01 is rejected and Ha1 is accepted, meaning that there is a positive and significant influence between Work Discipline (X1) on Employee Performance (Y) at PT Majapahit Dian Selaras Tangerang Selatan. Work Motivation (X2) has a positive and significant influence on Employee Performance (Y) with a regression value of Y = 14.013 + 0.632 X2. The correlation value is 0.709 where this value has a strong level of relationship. The determination or contribution value is 0.503 or 50.3% while the remaining 49.7% is influenced by other factors. And the results of the hypothesis test (t test) obtained a value of tcount> ttable or (7.392> 2.005). Thus H02 is rejected and Ha2 is accepted, meaning that there is a positive and significant influence between Work Motivation (X2) on Employee Performance (Y) at PT Majapahit Dian Selaras Tangerang Selatan. Work Discipline (X1) and Work Motivation (X2) have a positive and significant effect on Employee Performance (Y) with a regression value of Y = 12.710 + 0.103 X1 + 0.563 X2. The correlation value is 0.714 where the value has a strong level of relationship. The determination or contribution value is 0.510 or 51% while the remaining 49% is influenced by other factors. And the results of the hypothesis test (f test) obtained tcount> ttable or (27.593> 2.779). Thus H03 is rejected and Ha3 is accepted, meaning that there is a positive and significant effect between Work Discipline (X1) and Work Motivation (X2) simultaneously on Employee Performance (Y) at PT Majapahit Dian Selaras Tangerang Selatan.
PENGARUH DISIPLIN KERJA DAN MOTIVASI KERJA TERHADAP KINERJA PEGAWAI PADA KANTOR KECAMATAN CIMANGGU KABUPATEN PANDEGLANG Novia Oktaviani; Muhamad Guruh
Journal of Research and Publication Innovation Vol 3 No 1 (2025): JANUARI
Publisher : Journal of Research and Publication Innovation

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Abstract

This study aims to determine the effect of Work Discipline and Work Motivation on employee performance at the cimanggu sub-district office, pandeglang district. The method used is quantitative analysis method, which uses in-depth data in the form of numbers. The sampling technique uses saturated sampling which takes the entire population to be sampled, the sample in this study were 62 respondents. Data analysis using descriptive data analysis, with validity test, reliability test, classical assumption test with normality test, multicollinearity test, auto correlation test, heteroscedasticity test, simple linear regression analysis, multiple linear regression analysis, correlation coefficient analysis, coefficient of determination analysis and hypothesis testing with t test and f test. The results showed that Work Discipline has a statistical effect on employee performance but is not unidirectional, which means that the opposite effect is the difference between the impact of Work Discipline and Work Motivation on employee performance. With the value of the regression equation Y = 75.343 + -.1064X1. The coefficient of determination is 42.2%. hypothesis testing in the t test count> t table or (6.619> 1.670). Work Motivation has a positive and significant effect on employee performance with a regression equation value of Y = 29.7767 = 0.943X2. The coefficient of determination is 38.1%. hypothesis testing in the t test count> t table or (6,076> 1,670).
PENGARUH KEPEMIMPINAN DAN MOTIVASI KERJA TERHADAP KINERJA PEGAWAI PADA SUKU DINAS TENAGA KERJA, TRANSMIGRASI DAN ENERGI KOTA ADMINISTRASI JAKARTA BARAT Noviena Diktianti; Muhamad Guruh
Journal of Research and Publication Innovation Vol 3 No 1 (2025): JANUARI
Publisher : Journal of Research and Publication Innovation

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Abstract

This study aims to examine the influence of leadership and work motivation on employee performance at the Department of Manpower, Transmigration, and Energy of the West Jakarta Administrative City, both partially and simultaneously. The research employs a quantitative method. The population consists of all employees in the department, with a sample of 50 individuals selected using a saturated sampling technique. The data collected is quantitative and obtained from primary and secondary sources, such as observations, questionnaires, literature reviews, and documentation. The data analysis includes instrument validity and reliability tests, classical assumption tests, multiple linear regression analysis, correlation and determination tests, and hypothesis testing using t-tests and F-tests. The results show that partially, leadership has a positive and significant influence on employee performance, with a t-value of 13. 539 > 2. 008 (t-table value). Similarly, work motivation also has a positive and significant impact, with a t-value of 16. 373 > 2. 008 (t-table value). Simultaneously, leadership and work motivation have a positive and significant influence on employee performance, with an F-value of 167. 329 > 3. 20 (F-table value) and a determination value of 87. 7%. The remaining 12. 3% is influenced by other factors not included in this study