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All Journal ETTISAL Journal of Communication JPM (Jurnal Pemberdayaan Masyarakat) Jurnal Pengabdian Pada Masyarakat Avant Garde PERSPEKTIF G-Couns: Jurnal Bimbingan dan Konseling Nivedana : Jurnal Komunikasi dan Bahasa Al-Ittishol : Jurnal Komunikasi dan Penyiaran Islam Prosiding Seminar Nasional Program Pengabdian Masyarakat Jurnal Signal Majalah Ilmiah Inspiratif Khatulistiwa: Jurnal Pendidikan dan Sosial Humaniora Jurnal Ilmiah Multidisiplin Indonesia ARKANA: Jurnal Komunikasi dan Media Journal of Innovative and Creativity Finance Proceedings Series of Educational Studies Jurnal Pendidikan dan Sosial Humaniora Journal of Social Humanities and Education: Scripta Humanika
Ike Desi Florina
Universitas Pancasakti Tegal
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Medicine & Pharmacology Physics Social Sciences Other

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Journal : perspektif

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Representasi Heroisme Sosok Ayah dalam Film Maharaja: Analisis Semiotika Roland Barthes atas Makna Perlindungan Rendy Setya Nugroho; Didi Permadi; Ike Desi Florina
PERSPEKTIF Vol. 15 No. 3 (2026): PERSPEKTIF Juli
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v15i3.17895

Abstract

This study aims to analyze the representation of fatherly heroism in the film Maharaja using Roland Barthes’ semiotic approach. This research applies a descriptive qualitative method, with selected scenes depicting Maharaja’s relationship with his child as the object of analysis. Primary data were obtained through observation and documentation of scenes, dialogues, expressions, gestures, settings, and visual symbols in the film, while secondary data were collected from literature related to representation, heroism, fatherhood, film, and semiotics. The analysis was conducted through Barthes’ three levels of meaning: denotation, connotation, and myth. The findings show that fatherly heroism in Maharaja is represented through affection, protection, emotional presence, responsibility, defense of the child’s dignity, and the pursuit of justice. At the mythical level, the father is constructed as a family hero with a moral obligation to protect his child. However, this representation remains ambiguous because it intersects with violence, revenge, and protective masculinity.
Framing Pemberitaan Kebijakan dan Pernyataan Menkeu Purbaya Terhadap IHSG di Media Kontan.co.id Dan CNBC Indonesia Laelatul Najma Maharani Azzahra; Diryo Suparto; Ike Desi Florina
PERSPEKTIF Vol. 15 No. 3 (2026): PERSPEKTIF Juli
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v15i3.17961

Abstract

Media coverage of economic policy not only disseminates information but also constructs social reality that shapes public understanding of government policies. Differences in the editorial characteristics of economic news media may produce distinct framing of the same issue. This study aims to analyze and compare the framing of news coverage on the policies and statements of Minister of Finance Purbaya Yudhi Sadewa concerning the capital market in Kontan.co.id and CNBC Indonesia. The study employed a descriptive qualitative approach using Zhongdang Pan and Gerald M. Kosicki’s framing analysis model, which examines four analytical structures: syntactic, script, thematic, and rhetorical. The data consisted of four news articles purposively selected from 24 relevant articles published between September 8 and November 8, 2025. The findings indicate that Kontan.co.id framed the issue through an institutional-procedural perspective by emphasizing policy mechanisms, inter-institutional relations, and capital market governance. In contrast, CNBC Indonesia highlighted government action, market responses, and the protection of retail investors through more direct and accessible language. The study concludes that differences in the editorial characteristics of the two media influence the construction of economic reality, demonstrating that economic news media function not only as information providers but also as actors shaping public interpretations of government policy signals in the capital market.
Komunikasi Humor dalam Film Si Paling Aktor: Analisis Semiotika Roland Barthes Andre Aditriyanto; Didi Permadi; Ike Desi Florina
PERSPEKTIF Vol. 15 No. 3 (2026): PERSPEKTIF Juli
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v15i3.18008

Abstract

Film functions not only as a medium of entertainment but also as a communication medium that represents various social messages through humor. Although studies on humor in Indonesian films have continued to develop, research specifically examining humor communication in Si Paling Aktor using Roland Barthes' semiotic approach remains limited. This study aims to analyze humor communication in Si Paling Aktor by interpreting the levels of denotation, connotation, and myth. The research employed a descriptive qualitative approach using Roland Barthes' semiotic analysis. Data were collected through observation of humorous scenes and analyzed based on denotative, connotative, and mythical meanings, supported by Arthur Asa Berger's humor theory. The findings reveal that humor communication in the film is constructed through six forms of humor: irony, satire, verbal humor, hyperbole, situational irony, and slapstick. At the denotative level, humor is expressed through dialogue, actions, facial expressions, and situations that generate comedic effects. At the connotative level, humor represents ambition, professionalism, the pursuit of social recognition, and everyday social dynamics, while at the mythical level it reproduces and critiques social constructions concerning social status, meritocracy, masculinity, validation culture, and standards of self-perfection. The findings demonstrate that humor in Si Paling Aktor functions not only as entertainment but also as an effective communication strategy for conveying social criticism, representing life values, and constructing cultural meanings.
Strategi Komunikasi Digital Berbasis Bahasa Ngapak dalam Membangun Keterlibatan Audiens pada Konten TikTok Yulia Faramudita; Didi Permadi; Ike Desi Florina
PERSPEKTIF Vol. 15 No. 3 (2026): PERSPEKTIF Juli
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v15i3.18032

Abstract

The rapid development of digital media has encouraged content creators to utilize regional languages as communication strategies to strengthen audience engagement while reinforcing cultural identity. Although previous studies have examined the use of local languages on social media, research specifically explaining how the Ngapak language functions as a digital communication strategy for building audience engagement through the perspective of symbolic interactionism remains limited. This study aims to analyze the Ngapak language-based digital communication strategy employed by the TikTok accounts @RofiqKompak and @Mamichula in fostering audience engagement. A qualitative approach was employed using Herbert Blumer's Symbolic Interactionism framework, emphasizing the concepts of meaning, language, and thought. Data were collected through content observation, documentation, and analysis of audience interactions in the comment sections. The findings reveal that the Ngapak language functions not only as a communication tool but also as a symbol of cultural identity that creates meaning, emotional closeness, and social relationships between creators and audiences. The @RofiqKompak account utilizes Ngapak as a personal branding strategy by combining local identity with experiences of working in South Korea, whereas @Mamichula employs Ngapak to reinforce communication authenticity despite visual characteristics that initially lead audiences to perceive the creator as a foreigner. The findings further demonstrate that the use of the Ngapak language encourages audience participation through comments, likes, and shares while strengthening creator identity and fostering digital community formation on TikTok. This study contributes to the development of digital communication literature by highlighting the strategic role of local cultural identity within symbolic interactionism and offers practical implications for content creators in designing authentic, contextual, and engagement-oriented digital communication strategies.
Representasi Propaganda dan Ideologi Perang dalam Anime Spy x Family melalui Analisis Semiotika Roland Barthes Fita Yauma Sabita; Sarwo Edy; Ike Desi Florina
PERSPEKTIF Vol. 15 No. 3 (2026): PERSPEKTIF Juli
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v15i3.18095

Abstract

This study analyzes the representation of propaganda and war ideology in the anime Spy x Family episodes 39–40. The research focuses on Loid Forger’s childhood, which reveals how war narratives, hostility toward the enemy, and militaristic values are constructed through media, family, social environment, and children’s play. This study employs a qualitative descriptive approach using Roland Barthes’ semiotic analysis, which includes denotation, connotation, and myth. Jacques Ellul’s propaganda theory is also used to classify the forms of propaganda represented in the selected scenes. The findings show that war propaganda is represented through integration, vertical, horizontal, sociological, and political propaganda. Sociological propaganda appears as the most dominant form because war ideology operates subtly through daily habits, social language, peer pressure, and children’s games. These findings indicate that Spy x Family functions not only as entertainment, but also as a medium of social criticism against the normalization of war, the dehumanization of enemies, and the formation of military identity from an early age. This study emphasizes the importance of critical media literacy in interpreting ideological messages embedded in popular culture
Pengelolaan Emosi atas Validasi Sosial melalui Komunikasi Intrapersonal dalam Perspektif Stoikisme Aminah Ummul Kamal; Diryo Suparto; Ike Desi Florina
PERSPEKTIF Vol. 15 No. 3 (2026): PERSPEKTIF Juli
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v15i3.18362

Abstract

This study examines emotional management toward social validation through intrapersonal communication from a Stoic perspective among Generation Z in Tegal City. The study is motivated by individuals’ tendency to evaluate themselves based on recognition, appreciation, and social responses from their environment. This research employed a descriptive qualitative approach using purposive sampling involving 14 informants, consisting of main informants, key informants, and supporting informants. Data were collected through in-depth interviews, non-participant observation, and documentation, then analyzed using the interactive model of Miles and Huberman. The findings show that the lack of social validation in family relationships, friendships, work environments, and romantic relationships generates negative emotions such as disappointment, sadness, anger, feeling unappreciated, and feeling inadequate. These emotions are processed through intrapersonal communication, including sensation, perception, memory, and thinking. Stoic principles, such as the dichotomy of control, premeditatio malorum, amor fati, and inner discipline, help individuals reorganize their inner dialogue more rationally. This study concludes that intrapersonal communication and Stoicism can help Generation Z reduce dependence on external validation and build a more stable sense of self-worth.
Representasi Animisme & Spiritualisme dalam Tari Sintren: Kajian Komunikasi Budaya Lita Gunawan; Ike Desi Florina; Sarwo Edy
PERSPEKTIF Vol. 14 No. 3 (2025): PERSPEKTIF Juli
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v14i3.15011

Abstract

This study explores the representation of animism and spiritualism in Sintren Dance through the perspective of cultural communication. Sintren is a traditional Javanese dance performance rooted in mystical beliefs, particularly involving ancestral spirits and the spirit realm. The study aims to identify the role of Sintren Dance as a medium of cultural communication that conveys deeply embedded values of animism and spiritualism. A qualitative method with an ethnography of communication approach was employed. Data were gathered through direct observation, in-depth interviews, and documentation, including photos and video recordings. The research focuses on three communities in the northern coastal region of Central Java: Paguyuban Sintren Sekar Arum (Tegal), Paguyuban Sintren Satria Nada (Brebes), and Paguyuban Sintren Satria Budaya (Pemalang). Findings reveal that Sintren functions as a symbolic channel of communication involving sacred objects (incense, chicken cages, black glasses, shawls, and flowers) that represent animism. Spiritualism is reflected in the ritual use of mantras and the belief in spirit possession, where the dancer enters a trance. The pawang acts as a spiritual intermediary, while the dalang manages the performance. The saweran tradition and audience interaction also reflect deep emotional and spiritual engagement. Ultimately, Sintren is more than entertainment—it is cultural heritage and spiritual expression that communicates ancestral values across generations.
Representasi Ideologi Media Sosial dan Netizen Indonesia pada Film Budi Pekerti (2023) Almas Aqil Gusni Rahmana; Ike Desi Florina; Didi Permadi
PERSPEKTIF Vol. 15 No. 1 (2026): PERSPEKTIF January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v15i1.16739

Abstract

The phenomenon of social media has given birth to a new culture in social life, where digital public opinion often plays the role of moral controller. This study analyzes the representation of Indonesian social media and netizens in the film Budi Pekerti (2023) by Wregas Bhanuteja using Teun A. van Dijk's Critical Discourse Analysis approach. This research aims to reveal how the ideology of social media and Indonesian netizens is represented in ethical films. The results of the study show that in the text dimension, films depict the distortion of meaning and public judgment in the digital space as a form of instant morality ideology. In the dimension of social cognition, it displays ideological awareness of netizens' culture that is reactive and loses empathy. Meanwhile, in the context dimension, it reflects the condition of Indonesian people who live in the hegemony of social media, where image is more important than humanity.
Co-Authors Almas Aqil Gusni Rahmana Aminah Ummul Kamal Andre Aditriyanto Arini Okta Ramadanti Arini Sakinati Deswa Fairysa Zahra Devia Tantri Rachmani Dian Septiani Didi Permadi Dini Septiana Candra DIRYO SUPARTO Dwi Rizqi Mulyani Endang Listiani Erny Rosyanti Fajar Maulana Iqbal Fika Febri Eristiani Fita Yauma Sabita Galuh Setyawan Putra Herlambang Hendrayana Hendrayana Hijrah Eko Putro Imaniar Dwi Retno Pangesti Inas Sany Muyassaroh Itsna Hidayatul Khusna Izatul Amalia Khafidhu Robi Kireina Putri Dyasari Laelatul Najma Maharani Azzahra Laelia Nurpratiwiningsih, Laelia Lita Gunawan Lutri Bunga Lestari Maulina Azahra Oemi Hartati Rendy Setya Nugroho Sarwo Edy Sarwo Edy, M.I.Kom Sesya Dias Mumpuni Sri Adi Nurhayat Sri Adi Nurhayati Sri Mulyani Yulia Faramudita Zasqia Dwi Apriliani Zidan Rahmatullah