Gracia Ongkowijoyo
International Business Management, School Of Business And Management, Universitas Ciputra Surabaya

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The Role Of Intellectual Property And Value Creation In Career Sustainability: The Impact Of Collaboration In The Music Industry Onodte, Jocely; Ongkowijoyo, Gracia
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9876

Abstract

The rapid growth of Indonesia’s music scene has created challenges related to unfair royalty distribution and limited intellectual property protection. This study investigates how intellectual property and value creation influence the career sustainability of musicians, with collaboration as the mediating factor. A quantitative approach was applied, using a structured questionnaire distributed to 110 musicians across major cities such as Jakarta, Bandung, and Surabaya, resulting in 102 valid responses. The questionnaire aims to measure the perceptions of intellectual property management, value creation, and long-term career sustainability. Findings reveal that Value Creation’s impact on Career Sustainability is fully mediated by Collaboration. Collaboration itself has a significant positive effect on Career Sustainability. Conversely, Intellectual Property was found to have no significant impact on either collaboration or career sustainability, which may be due to inefficient royalty systems in Indonesia. These results highlight that collaboration is the critical mechanism transforming an artist’s value into long-term viability, supporting the Service-Dominant Logic framework. Future research should utilize larger samples and explore additional factors like digital platform policies.
DRIVING BUSINESS GROWTH THROUGH GREEN INNOVATION AND SUSTAINABILITY: EVIDENCE FROM INDONESIA’SWOOD PROCESSING INDUSTRY Erin Natasha Tobing; Gracia Ongkowijoyo
Journal of Economic, Bussines and Accounting (COSTING) Vol. 9 No. 1 (2026): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/ebck6a52

Abstract

This study’s research objective is to analyze the relationship between Green Innovation (GI), Sustainable Practices (SP), Competitive Advantage (CA), and Business Performance (BP) in Indonesia’s wood processing industry. This research utilizes a quantitative explanatory technique and Partial Least Squares-Structural Equation Modeling (PLS-SEM) to analyze the hypothesis. The research population includes medium to large enterprises in Indonesia’s wood processing industry, categorized under wood sawmilling (KBLI 1610) and wood preservation (KBLI 16102). The data was obtained through an online questionnaire, utilizing a purposive sampling technique, where 100 valid data was collected. The results demonstrate that GI has a significant and positive effect on CA and BP. SP has a significant effect on CA, however SP has a nonsignificant effect on BP. However, CA partially mediates the relationship between GI and BP. CA fully mediates the relationship between SP and BP. Thus, suggesting that firms in Indonesia’s wood processing industry should integrate green innovation and sustainable practices to gain sustained competitive advantage and enhanced business performance.
The Influence Of Corporate Social Responsibility On Customer Loyalty Through Trust And Electronic Word Of Mouth At Emina Cosmetics Keisha Attila Fardhana; Gracia Ongkowijoyo
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 3 (2026): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i3.11891

Abstract

This study was conducted to analyze the influence of Corporate Social Responsibility (CSR) on customer loyalty through trust and Electronic Word of Mouth (E-WOM) in Emina Cosmetics consumers. This research was carried out with a quantitative method through the distribution of questionnaires to Emina Cosmetics consumers who have purchased Emina products. This study utilizes data sourced from questionnaires that have been filled out by Emina Cosmetics consumers who have purchased products, with 160 respondents' data processed using the PLS-SEM method assisted by SmartPLS 4. This research shows that CSR has been proven to be able to increase consumer trust, E-WOM, and customer loyalty. In addition, trust and E-WOM have also proven to be bridges that connect CSR with customer loyalty, where E-WOM has a much stronger role than trust. These findings confirm that relevant and efficiently communicated CSR programs through digital media can encourage consumers to share positive experiences, ultimately strengthening customer loyalty in a sustainable manner.
Entrepreneurial Orientation Dimensions, Competitive advantage, and Indonesian F&B SMEs Performance Shrinithy Parthasarathi; Gracia Ongkowijoyo
Dinasti International Journal of Economics, Finance & Accounting Vol. 5 No. 6 (2025): Dinasti International Journal of Economics, Finance & Accounting (January - Feb
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v5i6.4055

Abstract

This research examines the relationship between entrepreneurial orientation and the performance of SMEs within the food and beverage industry in East Java – Indonesia. With the help of an online survey, data were gathered from 105 participants using a structured questionnaire adopting an exploratory quantitative research design. These highlights indicate that many respondents are mature business people, with over 50% being 36 years and above. The study reveals that F&B remains the fastest-growing sector, with an average annual growth rate of 5.33% after COVID-19. The findings of the study show that the element of entrepreneurial orientation has the most significant impact on the firm competitiveness and performance. This research adds to the literature on how these businesses can effectively manage environmental changes and adjust to new opportunities and threats. The findings indicate that educating SME owners about entrepreneurship would enhance the businesses’ performances and sustainability in the F&B market
The Mediating Effect of Operational Capabilities: How the Construction Materials Industry in Indonesia Improves Its Operational Performance through Supply Chain Management Aldrich Jeremiah; Gracia Ongkowijoyo
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 6 (2026): Dinasti International Journal of Economics, Finance & Accounting (January - Feb
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i6.5923

Abstract

This study aims to analyze the influence of Collaborative Supply Chain Management (CSCM) and Supply Chain Adaptability (SCA) on the Operational Performance (OP) of the building materials industry in Indonesia. The research utilized online survey data to analyze 93 companies. The analysis of the data was conducted through PLS-SEM using the SmartPLS3 software. The results show that CSCM shows a positive but negligible impact on OP, while SCA does not have an effect on OP. However, the effect of CSCM and SCA on operational performance is significant and positive through a full mediation by operational capabilities. The conclusion emphasizes that external strategy success depends on strengthening internal resources, highlighting the importance of operational capability development as a core element for performance improvement.
The interplay of CSR, ethical leadership, and corporate governance on Indonesia’s construction material firm performance Theresia Dinda Kusuma Dewi; Gracia Ongkowijoyo
Manajemen dan Bisnis Vol 24, No 2 (2025): September 2025
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v24i2.910

Abstract

This study examines how Corporate Social Responsibility (CSR), Ethical Leadership (EL), and Corporate Governance (CG) affect firm performance in Indonesia's construction materials industry. Using data from 84 industry professionals, the research employed partial least squares regression analysis to investigate these relationships. The findings reveal that corporate governance has a significant direct positive impact on firm performance, while CSR and ethical leadership show no significant direct effects. However, corporate governance plays a crucial moderating role, negatively moderating the relationship between CSR and performance while positively moderating the link between ethical leadership and performance. These results suggest that the effectiveness of both CSR initiatives and ethical leadership practices depends heavily on the strength of corporate governance mechanisms. The study contributes to stakeholder theory and provides practical insights for business leaders and policymakers on how to enhance organizational performance through better integration of social responsibility, ethical leadership, and governance practices. The findings highlight the importance of developing robust governance frameworks that can effectively translate CSR and ethical leadership initiatives into improved business outcomes.
Examining Business Performance of Indonesian MSMEs: Dynamic Capabilities that Matter Gracia Ongkowijoyo; Lindsey Brittany Phandy; Nielsen Gandakusuma
Management Analysis Journal Vol. 14 No. 3 (2025): Special Edition
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v14i3.25473

Abstract

The study aims to examine the influence of various dimensions of DC—sensing, learning, and integrating/coordination capabilities—on the business performance of Micro, small, and medium-sized enterprises (MSMEs), as well as the potential moderating effect of firm scale. MSMEs are integral to Indonesia's economic framework. However, their resilience is challenged by economic crises and the COVID-19 pandemic, which emphasized the importance of dynamic capabilities (DC) in adapting to volatile environments. Using a quantitative approach, data were collected via questionnaires from 51 Indonesian MSMEs. Findings indicate that learning and integrating/coordination capabilities significantly enhance business performance, while sensing capability does not. Firm scale shows no moderating effect, suggesting uniform strategies across micro, small, and medium enterprises. This study enhances the existing DC theory by elucidating the specific contributions of its dimensions within resource-limited environments and offers practical recommendations for MSME managers to focus on skill enhancement and operational effectiveness to achieve sustained growth.
PROMOTING STARTUP BUSINESS’ SUCCESS IN UNIVERSITAS CIPUTRA SURABAYA: THE ROLE OF ENTREPRENEURSHIP EDUCATION Carlyn Soesanto; Wendra Hartono; Charly Hongdiyanto; Gracia Ongkowijoyo
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 5 No 4 (2021): IJEBAR : Vol. 05, Issue 04, December 2021
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v5i4.2884

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Entrepreneurship is one of the ways to decrease the unemployment rate and promote economic growth. Entrepreneurial character can be taught through entrepreneurship education, which also help new entrepreneurs to minimize failure rate when starting a business. Universitas Ciputra Surabaya (UCS) is considered as the pioneer of entrepreneurial university in Indonesia and has an entrepreneurship course series called E-Wednesday. This university encourages students to have entrepreneurial spirits. The purpose of this study is to explore the role of entrepreneurship course in UCS toward startup business’ success. Semi-structured interview, documentation, and secondary data were used to collect data. Purposive sampling was used to select informants. The result of this study indicates that E-Wednesday gives positive impact and contributes to students startup business’ success. Students can implement the theories learned when creating real business projects. The entrepreneurship course has important roles such as to provide mentoring, facility, networking, and motivation for students. Specifically, UCS’s E-Wednesday provides students not only business lecturers, but also real entrepreneurs as facilitators. Exhibition, workshop, bazaar, and business incubators are the facilities provided by E-Wednesday to help students develop their businesses. Nonetheless, there are still some improvements to be made for the betterment of E- Wednesday. Keywords: Entrepreneurship Course, Startup Business’ Success, Qualitative Method
THE EFFECT OF ENTREPRENEURSHIP EDUCATION AND FAMILY BUSINESS BACKGROUND ON THE INTENTION TO CONTINUE THE FAMILY BUSINESS AS THE NEXT GENERATION ON FAMILY BUSINESS STUDENTS IN CIPUTRA UNIVERSITY Ortega Sevylla Tandra; Wiliam Santoso; Wendra Hartono; Charly Hongdiyanto; Gracia Ongkowijoyo
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6 No 3 (2022): IJEBAR, Vol. 6 Issue 3, September 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i3.6446

Abstract

This Research is conducted to analyze the effect of entrepreneurship education and family business background on the intention to continue the family business as the next generation. This questionnaire was distributed to active students who are members of the Family Business Guild Classes 8.9 and 10 with a total of 169 respondents. This study uses Cluster Sampling where the sample will be divided by each batch. The data analysis method used in this research is Statistical Product and Service Solutions (SPSS) software with multiple linear regression analysis technique. The results of the analysis of this study stated that Entrepreneurship Education had no significant effect on the intention to continue the family business and the background of the family business had a positive relationship and had a significant effect on the intention to continue the family business. So it is stated that one of the factors that can influence students' interest in continuing their family business is the background of the family business. Where the child is able to establish good relations with the family so that work is not forced.
Assessing the Mediating Role of Competitive Advantage: The Influence of Innovation Capabilities and Strategic Flexibility on Firm Performance in East Java’s F&B Industry Post COVID-19 Clara Angelia Gunawan; Gracia Ongkowijoyo
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 1 (2025): Dinasti International Journal of Economics, Finance & Accounting (March-April 2
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i1.4004

Abstract

This study investigates the mediating role of competitive advantage in the innovation capability and strategic flexibility-firm performance link, in regard to the food and beverage SMEs of East Java, post-COVID-19. This research will seek to explain how these two factors contribute to firm performance by having competitive advantage as a mediating variable. Data were collected from 107 respondents who underwent quantitative analysis. The results showed that innovation capability significantly and directly affects competitive advantage and firm performance, while strategic flexibility affects firm performance only significantly through the mediation of competitive advantage, noting its indirect role. Again, this research points to the enhancement of innovation capabilities as an important way to sustain competitive advantages; hence, a recommendation goes to SMEs in East Java for strategizing to become adaptable. The findings form a helpful indication for the SME managers on how to develop long-term performance in the dynamic business environment.