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The Impact of Employer Branding Towards Intention to Apply on Novo Club Community Batch 1 with Corporate Reputation as Mediation Variable Shofia Mumtaz Alifa; Vita Sarasi
Journal of Social Science Vol. 4 No. 3 (2023): Journal of Social Science
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jss.v4i3.576

Abstract

This study aims to examine the effect of employer branding on the intention to apply by mediating variable corporate reputation in Novo Club Community Members Batch 1. The data in this study were tested using the SEM-PLS (Structural Equation Modeling-Partial Least Square) method by sampling using purposive sampling techniques to 157 respondents who were active members of Novo Club Batch 1. The data in this study was obtained through questionnaires that were distributed using the help of google forms and processed using SmartPLS 3.0 software. The result of this study is that employer branding through corporate reputation has no positive and significant effect on the intention to apply with T-statistical values of 1,485<1.96 and P-values of 0.138>0.05. Therefore, ParagonCorp needs to carry out a new strategy that is more targeted and measurable to improve the company's good reputation.
Pembinaan dan Simulasi Prospek Budidaya Maggot BSF dengan Sistem Dinamik di Kecamatan Cimenyan Bandung Vita Sarasi; Iman Chaerudin; Joval Ifghaniyafi Farras
Warta LPM WARTA LPM, Vol. 25, No. 4, Oktober 2022
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (716.213 KB) | DOI: 10.23917/warta.v25i4.613

Abstract

Cimenyan District has a problem in the form of accumulation of waste which pollutes the environment and endangers health. Another problem is the very high price of animal feed because it has to be imported from abroad. An alternative solution to these two problems is to use the Maggot Black Soldier Fly (BSF). BSF maggot is proven to be able to decompose organic waste, it is also animal feed that has high nutrition. Research objectives: (1) to describe the implementation of community development activities regarding how to cultivate BSF maggot in Cimenyan District, (2) to analyze the results of a simulation on the future prospects for BSF maggot cultivation to motivate training participants and readers regarding its potential. This coaching involved 17 participants which was carried out online and offline. Participants were given modules and then guided to carry out cultivation practices. The author also simulated the prospects for BSF maggot cultivation using the dynamic system method. The output of this research is how to cultivate BSF maggot and simulation results using a dynamic system which shows the potential for very good BSF maggot cultivation in the next ten years that the government needs to consider both in reducing organic waste, as a substitute for animal feed, and as a business product to create a circular economy and also support the Sustainable Development Goals (SDGs) targetsCimenyan District has a problem in the form of accumulation of waste which pollutes the environment and endangers health. Another problem is the very high price of animal feed because it has to be imported from abroad. An alternative solution to these two problems is to use the Maggot Black Soldier Fly (BSF). BSF maggot is proven to be able to decompose organic waste, it is also animal feed that has high nutrition. Research objectives: (1) to describe the implementation of community development activities regarding how to cultivate BSF maggot in Cimenyan District, (2) to analyze the results of a simulation on the future prospects for BSF maggot cultivation to motivate training participants and readers regarding its potential. This coaching involved 17 participants which was carried out online and offline. Participants were given modules and then guided to carry out cultivation practices. The author also simulated the prospects for BSF maggot cultivation using the dynamic system method. The output of this research is how to cultivate BSF maggot and simulation results using a dynamic system which shows the potential for very good BSF maggot cultivation in the next ten years that the government needs to consider both in reducing organic waste, as a substitute for animal feed, and as a business product to create a circular economy and also support the Sustainable Development Goals (SDGs) targets.
Boosting Circular Economics On Municipal Waste Management: Case Study In, West Java Iman Chaerudin; Vita sarasi Vita sarasi
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 2 No. 6 (2023): JETBIS : Journal Of Economics, Technology and Business
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v2i6.44

Abstract

The economic development and population rapid growth has led to the uncontrolled increase of Municipal Solid Waste (MSW) generations in West Java since around half of the world’s waste production is MSW from the residential, commercial, and service sectors. Currently, the government implements some actions of MSW management, such as composting programs, recycling programs, and MSW banks. Although the programs run well they can only reduce 18% of MSW every day. Thus, the government is still facing MSW problems while landfill, as the most common waste disposal practice, is considered unsustainable. Now the government is trying to shift its mind that sound waste management should generate economic, social & environmental value while offering great opportunities to the private sector for revenue-making business instead of a cost center. The purpose of this study is to develop a circulating economic business model on the recycling and recovery system of MSW using green technology to create alternative sustainable products for social development business as a circulating economy. This is applied research that uses the qualitative analysis method to get a zero household waste management model based on secondary data (from the period of 2019-2022) from the pilot project at the Nambo site, Cirebon plant, and Cibiru site. The result of the study is beneficial for the government in supporting its policies to recycle & recover MSW. Moreover, the integrated business process of MSW will encourage the private sector to invest in sustainable waste management businesses.
Optimization of production planning for food and beverage MSMEs: case in the covid-19 pandemic Vita Sarasi; Nugroho Djati Satmoko; Vivian Winita
Operations Excellence: Journal of Applied Industrial Engineering Vol. 15, No. 1, (2023): OE March 2023
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/oe.2023.v15.i1.071

Abstract

Micro, Small, and Medium Enterprises (MSMEs) in the food and beverage sector is one of the sectors negatively affected by the COVID-19 outbreak, even though this sector is one of the largest contributors to the Gross Domestic Product of the non-oil and gas industry in Indonesia. This study intends to provide an overview of solutions in the form of case studies on the Mahkota Caman MSME in Bekasi, Indonesia, which experienced a decline in sales during the pandemic, resulting in overstock and damage to non-durable raw materials. As a result, it leads to an increase in inventory costs and even a loss of sales. The solution offered by this study is an optimization of production planning, namely determining what products and how many of these products should be produced in a certain period. The method used is goal programming, both with and without priority, so that Mahkota Caman can meet consumer demands, and minimize production costs, while minimizing the purchase of raw materials. The results of this study indicate that the optimal optimization method used by Mahkota Caman is goal programming with priority because it provides a more efficient solution to production costs and the purchase of raw materials. Based on the results of this study, it is recommended that optimization methods be used by MSMEs in the food and beverage sector during a pandemic, and to avoid using only feeling in production planning.
ANALYSIS OF HOLT-WINTERS AND ARIMA MODEL IN MUSLIMAH SCARF DEMAND FORECASTING Vita Sarasi; Iman Chaerudin; Nugroho Djati Satmoko; Destiana Ayuningtyas Zahra
Jurnal Bisnis Manajemen Vol 24, No 1 (2023): March 2023
Publisher : Fakultas Ekonomi dan Bisnis Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jbm.v24i1.2063

Abstract

Scarf and Muslimah clothing are popular phenomenon that can become a trend in Indonesia as an expression of cultural identity and communication. Demand forecasting in the fashion industry is one of the most important elements in an operational decision support system that significantly influences inventory management. Rapid changes in fashion cause the number of demand to be uncertain and cause forecasting discrepancies, which can lead to overstock. The purpose of this research is to design a forecasting method using the Holt Winters Model for four products and the ARIMA Model (0,1,1) for one product. The result is that by using these two forecasting models, the amount of overstock decreased by 5.6% and cost savings of IDR 67,742,481.04 for nine months. The proposed amount of safety stock is at the service level of 90 to 95%
The DeLone and McLean model for measuring success in online learning systems: Indonesian evidence Vita Sarasi; Iman Chaerudin; Irhaz Aulianandatama Sundoro
Journal of Education and Learning (EduLearn) Vol 17, No 4: November 2023
Publisher : Intelektual Pustaka Media Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/edulearn.v17i4.20839

Abstract

The development of information and communication technology (ICT) during the era of the fourth industrial revolution, the impact of the COVID-19 pandemic in 2020, and the government’s call for large-scale social restrictions have led to the emergence of online learning systems (OLS) in higher education. This study develops a measurement model for the success of OLS based on the DeLone McLean model. Surveys were conducted on a sample of 175 students from domestic and international universities. Data processing used the partial least squares structural equation modeling or PLS-SEM method, and root cause analysis. The results show that platform quality has a positive influence on OLS success, whether mediated by user satisfaction or OLS usage. Social influence has a positive effect on OLS success, mediated by OLS usage. User computer anxiety has a negative effect on OLS success, mediated by user satisfaction. Recommendations to improve OLS success include adjusting internet package rates to make them more affordable, improving signal strength to various locations for better coverage, limiting the number of users in one learning session for more effective OLS, and the need for organizational support in using the right applications.
Revegetasi Lahan Bekas Tambang dengan Tanaman Multifungsi di Karang Panganten, Desa Gunungmasigit, Kabupaten Bandung Barat Abdurahman, Oman; Sarasi, Vita; Afrullah, Yunardi
Warta LPM WARTA LPM, Vol. 26, No. 4, Oktober 2023
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/warta.v26i4.1949

Abstract

The uncontrolled sand, stone, limestone, and marble mining activities have caused damage to Karang Panganten in the Rajamandala karst area, West Bandung Regency, which is a geologically protected area in the form of a nature reserve. The resulting damage has had adverse effects on the community, such as the loss of clean water sources, environmental degradation, decreased air quality, and disruptions to the livelihoods of people dependent on natural resources in the area. Therefore, a Community Service Activity (PKM) was conducted by the Bandung Energy and Mining Polytechnic (PEP) from June to December 2022 with approximately 50 to 75 participants. The method used involved providing materials on organic fertilizer production using stacked buckets, greening the mining area by distributing and planting 140 multifunctional plant seedlings, namely moringa, bamboo, and balsa, renovating some slippery and steep footpaths, and installing plaques as a sign that the activity had been carried out. The results of this PKM activity include conveying an understanding of the importance of greening to achieve a balance between mining activities and environmental sustainability management, as well as increasing the community's knowledge of organic fertilizer production for optimal plant growth. This PKM activity indirectly contributes to the Citarum River Basin (DAS) conservation program, specifically the "Citarum Harum" program. Subsequent PKM activities can replicate this initiative in other villages in the Cipatat Subdistrict or other karst areas in West Bandung, as these areas are in great need of rehabilitation. The entire process can be modularized as a guide for future educational activities.
Pengaruh Kesadaran Halal, Harga, dan Promosi terhadap Keputusan Pembelian Shopee Food pada Konsumen Muslim Generasi Z di Bandung Raya Dwina, Rebeca; Sarasi, Vita
JPNM Jurnal Pustaka Nusantara Multidisiplin Vol. 3 No. 1 (2025): February : Jurnal Pustaka Nusantara Multidisiplin
Publisher : SM Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59945/jpnm.v3i1.216

Abstract

This study aims to the influence of halal awareness, price, and promotion on purchase decisions for Shopee Food among Generation Z Muslim consumers in Bandung Raya. With more than 87% of Indonesia's population being Muslim, understanding how these factors influence consumption behavior, particularly among Generation Z who are the primary users of online food delivery services, is crucial. This research employs a quantitative approach with a survey method. The research sample consists of 160 respondents, all Muslim Generation Z Shopee Food consumers in Bandung Raya, selected using purposive sampling and data collected via questionnaires. The analysis technique used in this study is Structural Equation Modeling (SEM), assisted by Smart Partial Least Square 3.2.9 (SmartPLS 3.2.9) software. The results indicate that each independent variable (halal awareness, price, and promotion) has a positive and significant effect on the dependent variable, namely purchase decisions. Keywords : Halal Awareness, Price, Promotion, Purchase Decision, Shopee Food
Resilience in The Ruins Sarasi, Vita; Nugraha, Denny Sidharta; Farras, Joval Ifghaniyafi; Fadillah, Afrizal; Aulia, Sulthonul; Setiono, Muhammad Fahri
Jurnal ICMES Vol 8 No 2 (2024): Jurnal ICMES: The Journal of Middle East Studies
Publisher : Indonesia Center for Middle East Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35748/jurnalicmes.v8i2.213

Abstract

Amid the devastation caused by the Israeli occupation, the Palestinian economy faces profound systemic challenges, including trade restrictions, widespread unemployment, and collapsing infrastructure. This study adopts a systems thinking approach to explore economic survival under such conditions, bridging the gap in understanding the interconnected dynamics of macroeconomic and microeconomic factors. Using causal loop diagrams, the analysis uncovers reinforcing loops of poverty, aid dependency, and infrastructure collapse alongside balancing loops driven by community resilience and policy interventions. Key findings reveal that trade restrictions have caused GDP contractions of up to 35 percent, while unemployment in Gaza has surged to 45 percent due to disrupted labor markets. Furthermore, only 33 percent of hospitals remain operational, exacerbating health crises and food insecurity. The study emphasizes the critical need for targeted infrastructure investments to restore market functionality and reduce unemployment by 15–20 percent, paired with community empowerment to strengthen resilience. The systems thinking framework offers policymakers actionable insights to navigate the socio-economic complexities of occupation and promote sustainable survival strategies for Palestine.
The Management of Power System Reliability in the Offshore Oil and Gas Field Reinhard, Welly; Yulius, Gustav; Sarasi, Vita; Harsanto, Budi; Azis, Yudi; Yunani, Akhmad
MIX: JURNAL ILMIAH MANAJEMEN Vol 13, No 2 (2023): MIX: JURNAL ILMIAH MANAJEMEN
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441//jurnal_mix.2023.v13i1.014

Abstract

The reliability of electric power systems is needed in offshore oil and gas field operations because disruptions can have a direct impact on oil production, costs, and company profits.Objectives: to determine the evaluation of reliability performance and propose a model for managing the power system reliability of the PHE OSES offshore oil and gas field.Methodology: A case study with data collected through observation, interviews, and analysis of relevant documents.Finding: Reliability in 2015-2016 has not reached the target but from 2017-2021 has reached the target of 97.5%, as well as availability in 2015, 2018, 2019 & 2020 has not reached the target but in 2016, 2017 & 2021 has reached the target of 95%. This resulted in the highest production losses in 2015 at 266,965 and the lowest in 2021 at 21,388 barrels of oil. The model is proposed by combining elements in risk-based asset management method, RCM method, and redesign.Conclusion: In recent years, reliability has been on target but availability is volatile. The model is proposed to maintain reliability & availability on target so that production losses can be minimized.