Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Jurnal Dehasen Untuk Negeri

Penyuluhan Peningkatan Kualitas Pelayanan Prima Pada Toko Baju Tulip Bengkulu Yuliana, Alisa; Yulianti, Oni; Wijaya, Ermy; Sudarsono, Aji; Putri, Lydia Gustina
Jurnal Dehasen Untuk Negeri Vol 3 No 2 (2024): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdun.v3i2.6272

Abstract

The title of this service is Counseling on Improving the Quality of Excellent Service at Tulip Clothing Stores Bengkulu. This service mainly wants to socialize and explain matters concerning Counseling on Improving the Quality of Excellent Service in determining the purchase of a product. as for the purpose of this service is so that the community can find out about improving Excellent Service at Tulip Clothing Stores. The results of the service show that the improvement of the Tulip Clothing Store's Prima Service is quite good and the prices are friendly, ranging from the cheapest to the most expensive ones there are also, for the completeness of the products in the Tulip Clothing Store is arguably quite complete ranging from children's clothing to adults, and there are also many choices of clothes, such as Muslim clothes, dresses, children's koko, robes and many more choices of clothes that suit your needs. So it is likely to attract customers to shop and buy products at the Tulip Clothing Store.
Strategi Pemasaran Digital Dalam Meningkatkan Penjualan Pada Thrifting Panorama Kota Bengkulu Andini, Puja; Soleh, Ahmad; Irawan, Yudi; Sudarsono, Aji; Ertanto, Dodi
Jurnal Dehasen Untuk Negeri Vol 3 No 2 (2024): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdun.v3i2.6273

Abstract

This research aims to explore digital marketing strategies that can be implemented to increase sales at the thrifting shop in Panorama, Bengkulu City. By utilizing social media and e-commerce platforms, it is hoped that thrifting business actors can increase market reach and income. The research methods used were surveys and interviews with Ms. Elytha as a thrifting business actor as well as analysis of sales data before and after implementing digital strategies. The research results show that effective use of social media and e-commerce can increase sales by up to 30%. The conclusion of this research is that digital marketing strategies have great potential to be implemented in thrifting businesses in Bengkulu. The challenge faced is tight competition between business actors who use the same digital marketing strategy.