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ANALISIS TINGKAT KEPUASAN NASABAH TABUNGAN SIMPEDES ATAS KUALITAS PELAYANAN PT. BANK RAKYAT INDONESIA (PERSERO), TBK UNIT NGESREP SEMARANG Ashiva, Dita Laila; Lubis, Nawazirul; Suryoko, Sri
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 4, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

PT. Bank Rakyat Indonesia is a company engaged in the field of financial services the largest and has the most extensive network in Indonesia. PT. Bank Rakyat Indonesia has also been successfully serving the financial needs of the Indonesian people’s for 119 years. PT. Bank Rakyat Indonesia (Persero), Tbk in providing services to their customers should be as optimal as possible so that they are satisfied. But in reality there is no indication of customer dissatisfaction over the quality of services provided by BRI Unit Ngesrep Semarang.The purpose of the research was to determine the extent to which the level of customer satisfaction BRI Unit Ngesrep Semarang on the quality of services provided to customers. The type of this research is descriptive analytical. The sample in this research were 98 respondents who are customers of savings simpedes at PT. BRI (Persero) Tbk Unit Ngesrep Semarang. The research data was collected using interview techniques, while the research instrument using a questionnaire. Data analysis using Importance and Performance Analysis.            Based on the Importance and Performance Analysis, then be conclusion that the average total for the dimension of quality of service is 86,27 % include in the category are satisfied.Advice can be given for the company is to maximize the suggestion box, improving the condition of the parking BRI Unit Ngesrep Semarang, increase comfort lounge area and increase the speed of the queuing system.
PENGARUH LINGKUNGAN KERJA, KEMAMPUAN KERJA DAN KOMPENSASI TERHADAP KINERJA KARYAWAN BAGIAN PRODUKSI PJ. MURIA JAYA KUDUS Nabila, Ismi; Suryoko, Sri; Listyorini, Sari
Jurnal Ilmu Administrasi Bisnis Volume 2, Nomor 4, Tahun 2013
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Along with the rapid development of today's business world, the more visible the role of human resource management in an effort to grow the business. In the past two  years,  quantity of product below the standard in PJ. Muria Jaya Kudus keep increasing. So company must maintance the employee performance in order to reach company goals. This study aims to determine the influence of variable work environment, work ability and compensation on the performance of the production employees PJ Muria Jaya Kudus. This study population are permanent employees of the production, amounting to 38 people. This study uses census approach, where all members of the population be respondents. Measurement scale using a Likert scale. In the analysis of data using simple linear regression test and regression test with SPSS 20.00. The results showed that the work environment have a positive effect on employee performance, work ability have a positive effect on employee performance, and compensation have a positive effect on employee performance. work environment, work ability, and compensation are jointly contributing positively towards employee performance. Based on the results of this study concluded that the work environment, employability and compensation a positive influence on the performance of the production employees in PJ. Muria Jaya, either partially or simultants. From the results of this study suggested the company to improve the work environment related to air circulation and air temperature in the workspace; Improve employees ability to understand the rules and policies of the company. And expected to consider the wage increases granted to employees throughout the company are still in capability.
PENGARUH NILAI PELANGGAN DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN (Studi kasus pada penumpang KA Kaligung Mas di Stasiun Poncol Semarang) Ikasari, Ajeng Utami; Suryoko, Sri; Nurseto, Sendhang
Jurnal Ilmu Administrasi Bisnis Volume 2, Nomor 2, Tahun 2013
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

KA Kaligung Mas is a local train, route Semarang - Tegal Tegal –Semarang. departing from Semarang Poncol Station as first Station. In an effort to maintain relationships with customers, service quality is the key to retaining customers and providing high value through customer value. The problem in the center of competition in the transportasion industry is the decrease of the train passenger from 2010-2012, in 2011 decrease 36% and 2012 decrease 50% from the first year 2010. Customers will compare the quality of services provided by the facility what they are and what value they get from KA Kaligung Mas. This study aimed to determine the effect of Customer Value and Quality Service to Customer Satisfaction KA Kaligung Mas . The population in this study is the customers Kaligung Mas passenger trains.. The research sample was taken 100 first responders and sampling techniques accidental sampling is then conducted purposive sampling. Measurement scales using Likert scale. In the analysis of the data using simple linear regression and multiple regression test with the help of the program PASW 18.00. Testing the hypothesis the researchers used Customer Value and Quality Service has positive and significant impact on customer satisfaction, either partially or simultaneously. Views of Variable Quality of Service with the 5% significance obtained t value table is 1.6606, where the t value of (8.289)> t table (1.6606) so the hypothesis received the greatest impact on customer satisfaction in the amount of 41.2% and with a 5% significance obtained t value table is 1.6606, where the t value (5.933)> t table (1.6606) so the hypothesis is accepted. Variable influence on Customer Value Customer Satisfaction 26.4%. Simultaneously, variable Customer Value and Service Quality on Customer Satisfaction effect of 43.3%. This means better service quality and customer value is high, it may increase Customer Satisfaction. The suggestions for increase comfort, through improved facilities such as a lack of cold air, train departure time in order to improve over time, pay attention to the condition of facilities such as seating and cleanliness of the car, improving quality in serving the passengers to be more comfortable when it is in train and is expected to always maintain reputation of the company in order to increase customer confidence.  
PENGARUH KOMPENSASI DAN MOTIVASI TERHADAP PRODUKTIVITAS KERJA KARYAWAN DIVISI OPERASIONAL PT. KAMIJAYA MITRA UTAMA TANGERANG Tyas, Peni Pradityaning; Suryoko, Sri
Jurnal Ilmu Administrasi Bisnis Vol 8, No 4 (2019): Jurnal Ilmu Administrasi Bisnis
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Work productivity is an issue that needs serious attention from a company, because the company and employees must be take part and effort to be able to increase work productivity. PT. Kamijaya Mitra Utama is a company engaged in cleaning services. With the increasing business competition between similar companies engaged in the same field, will require companies to increase productivity. The increased of employee productivity is done by increasing motivation which can be realized by providing compensation to employees. This study aims to determine the impact of compensation and motivation on work productivity in operational division of PT. Kamijaya Mitra Utama Tangerang. The type of research used is explanatory research with the population of operational division’s employees of PT. Kamijaya Mitra Utama. The sampling technique used in this study is the saturated sample that is all 75 Operational Division employees as respondents. The technique used is quantitative analysis with the test used is the validity test, reliability test, correlation coefficient, simple and multiple regression tests, coefficient of determination, significance test (t and F test) using SPSS version 25. The results showed that there was a positive relationship between compensation and motivation on productivity, evidenced by the results of the compensation regression coefficient of 0.315 and motivation of 0.284. The compensation and motivation variables together have a positive effect on work productivity, it can be seen from the results of the F test that produces an F count (4.982)> from the F table (2.38). The researcher suggested that the reward given by PT. Kamijaya Mitra Utama needs to be improved so that employee motivation is created so that it can give a positive impact on productivity.
PENGARUH KEPEMIMPINAN, BUDAYA KERJA, DAN KOMPENSASI TERHADAP KINERJA KARYAWAN (STUDI KASUS PADA SELURUH KARYAWAN PT. PELINDO III CABANG TANJUNG EMAS SEMARANG) Handoko, Wisnu Pratama; Hidayat, Wahyu; Suryoko, Sri
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 2, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

This research is motivated by globalization era that made a changed economy issued, like demands for economy actors to compete competitively. Every organization be charged to face every changed that happen responsively and can to equalize between external organization change and internal organitaion change. So that organization can adjust those changes. The purpose of this study was to determine the effect of leadership, work culture and compensation  on employee performance of PT. Pelindo III Branch Tanjung Emas Semarang. This research method is explanatory, with data collection through questionnaires and interviews. The sampling technique used purposive technique sampling. The samples are 55 peoples whom are employees of PT. Pelindo III Branch Tanjung Emas Semarang. The analysis technique used was qualitative and quantitative. Quantitative analysis using validity, reliability, cross tabulation, correlation coefficient, coefficient of determination, simple and multiple regression analysis, as well as the significance test (t test and F test). The results of this study showed a relatively high level of kepemimpinan, but there are still residing in the medium category. Work culture is in good category, although there are still existing in the medium category. compensation is in good category, but there is still residing in the medium category. High employee performance, but still there are employees who have medium performance.All independent variables, named leadership (X1), work culture (X2), and compensation (X3) together (simultaneously) or individually (partial) affect employee performance dependent variable (Y). Advice can be given that the management of PT. Pelindo Branch Tanjung Emas Semarang need to give more attention to leadership that applied by general manager. Continously guidance need to apply for better  performance of employee. And outbond activity need to present more to increase the teamwork. . Companies need to increase the compensation given to employees. This business can be done by providing the opportunity greater promotion and fees adjustment according to the hard work and dedication of the employees. The need for continued research by the company or outside the company regarding other variables that can provide additional contributions to improve employee performance.
PENGARUH STRATEGI CO-BRANDING, BRAND EQUITY TERHADAP PURCHASE INTENTION MELALUI BRAND PREFERENCE Kurniawan, Arif; Suryoko, Sri; Listyorini, Sari
Jurnal Ilmu Administrasi Bisnis Volume 3, Nomor 4, Tahun 2014
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

In 2003 Daihatsu doing Co-Branding with Toyota to produce two identical products, namely Daihatsu Xenia and Toyota Avanza. Results of Co-Branding makes Daihatsu got many achievements. Daihatsu Xenia including three best-selling MPV in Indonesia, contributing to the Daihatsu Xenia reach above 56% and the contribution make Daihatsu get ranked the two acquisition of the car market in Indonesia. In 2012 Daihtsu Xenia awarded a top brand. This study aims to determine the effect of co-branding strategies, brand equity toward purchase intention through the Brand Preference. This study is included in the explanatory research. Data collection techniques with accidental sampling method with a sample of 100 analyzes conducted qualitatively and quantitatively. Quantitative analysis using validity, reliability test, crosstab, product moment correlation, simple linear regression, coefficient of determination, multiple regression, t test, and path analysis. The results of this study indicate that the strategy of Co-Branding positive effect on brand equity, co-branding strategy positive effect on Brand Preference, Brand Equity positive effect on Brand Preference, Brand Equity positive effect on Brand Preference and Brand Preference positive effect on Purchase Intention. Based on path analysis get information that to improve the Purchase Intention must be done by increasing the effectiveness of co-branding strategy and followed by efforts to increase the brand equity that is able to increase the Brand Preference. Communicate and provide information about products Daihatsu Xenia is interesting as Co-Brand Product Daihatsu-Toyota and innovation should be done so that consumers want to buy, reuse, do not switch to another brand and make the Daihatsu Xenia first choice when buying a MPV.
THE ANALYSIS ON FACTORS INFLUENCING COSTUMERS TO DO SHOPPING AT SRIRATU SUPERMARKET PEMUDA BRANCH SEMARANG Puspitasari, Mayranni Rizky; Suryoko, Sri; Prabawani, Bulan
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Along with the rise of people's daily need, numbers of small retail start to grow with its own characteristics. It results in a tight competition among retail outlets. To  win the competition so that it won't be left by the consumers, those small retail should understand and fill the consumer's needed. One of the small retail in Semarang is Pasaraya Sri Ratu Pemuda Semarang. But nowadays in line with the increasing number of small retail  it causes the decreasing of sales of Sri Ratu Pemuda year by  years.The objective of this research is find out the influencing factors for consumers to shop at Pasaraya Sri Ratu Pemuda Semarang. This research used exploratory research. The technique of sampling is nonprobability sampling and incidental sampling. The sample of this research is about 100 people who visited and shopped at Pasaraya Sri Ratu Pemuda Semarang. The measurements scale used Likert scale. SPAS 20.0 is also used to help the analysis.For the result, it can be seen that the factor which influence the costumers to shop at Pasaraya Sri Ratu Pemuda Semarang include of price, product, location, service quality and other factors. The price factor variable is divided into two, they are primary price factor and secondary price factor. The product factor variable is divided into two, they are the main factor and product attribute factor. The location variable in this research analysis is getting reduced so one of the remaining factor  is safety and location comfort factor. The service quality variable is divided into four factors, they are the ability of workers in giving service , the communication ability with consumer, physical and supporting facilities factor. The other variable is divided into two, they are utilitarian value and hedonic value.It is suggested that  the company  pay attention for some factors such as pricing strategy,  providing variety of product line, increasing the service quality and supporting facilities so that the consumers feel comfortable  in shopping.
PENGARUH LINGKUNGAN KERJA, DISIPLIN KERJA, DAN KOMPENSASI TERHADAP KINERJA KARYAWAN PT. MASSCOM GRAPHY SEMARANG Aji, Oki Prasetyo; Suryoko, Sri; Budiatmo, Agung
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 2, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

This research is motivated by the human resources play an important role in realizing the performance of a company. Companies are required to improve the performance of employees in order to output the resulting competitive. PT. Masscom Graphy Semarang is a company engaged in the printing and publishing of daily newspapers and magazines so need to maintain human resources work in order to meet the quality and quantity product. However, in 2013 an increase Missdruk in the work of the PT. Masscom Graphy Semarang which causes a decline in the quality and quantity of production.The purpose of this study was to determine the effect of the work environment, work discipline, and compensation for the performance of PT. Masscom Graphy Semarang. This type of research is explanatory, with technique of collecting data through using interviews, questionnaires and library research. The sampling technique using disproportionate random sampling technique. Sample of 60 people who are employees of the production of a wide - range of sub-section. This study used a qualitative analysis techniques and quantitative analysis. Quantitative analysis using validity, reliability test, correlation coefficient, simple and multiple regression analysis, the coefficient of determination, cross tabulation, as well as the significance test (t test and F test).Results of this study variable working environment variable is good, variable labor discipline is exceptionally high, and variabel compensation is relatively adequate and the variable performance is excellent .The results of this study all independent variables, namely the work environment (X1), labour discipline (X2), and compensation (X3) together (simultaneously) or individually (partial) affect employee performance dependent variable (Y).Suggestions in this research that the company should pay attention to hygiene in the workplace, improve regulatory oversight of the work, and reviewing the compensation following the employee's needs, and maintaining the quality and quantity of printing as a result of employee performance and the need for further research by the company or outside the company about the variables - other independent variables that can be considered to provide an additional contribution to improving employee performance.
Pengaruh Kepuasan Pelanggan dan Hambatan Berpindah TerhadapRetensi Pelanggan Kartu Prabayar SimPATI di Wilayah Semarang Novianti, Novianti; Suryoko, Sri; Nugroho, Hari Susanto
Jurnal Ilmu Administrasi Bisnis Volume 2, Nomor 2, Tahun 2013
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

This research was conducted to determine the effect of customer satisfaction and switching barriers on customer retention SimPATI prepaid card in Semarang region. This study used an explanatory approach to research on 100 respondents. Sampling is done by accidental sampling technique. Data analysis techniques used are simple regression and multiple regression. Determination test result showed that 40,7% of customer retention variables can be explained by the variable customer satisfaction, 47,7% customer retention variables can be explained by the variable switching barriers. 58,9% customer retention variables can be explained by the customer satisfaction and switching barriers. The result of hypothesis testing (t test) that customer satisfaction has a positive and significant impact on customer retention. Switching barriers has a positive and significant impact on customer retention. Hypothesis test (F test) the customer ssatisfaction and switching barriers together – each has a positive influence and significant impact on customer retention. So that conclude the two variables, both individually and collectively – each has a positive and significant impact on the customer retention of SimPATI prepaid card in Semarang region.
PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN (STUDI KASUS PADA TAMAN REKREASI WONDERIA SEMARANG) Panjaitan, Virginia Meryanta; Suryoko, Sri
Jurnal Ilmu Administrasi Bisnis Volume 6, Nomor 1, Tahun 2017
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

The tourism sector is one sector which has bright prospects and huge potential for development. Humans are increasingly recognizing the importance of entertainment to release saturation and refresh your mind. Wonderia recreational park is an object Travel Semarang in Semarang City, which is one means of entertainment and recreation for menyedikan modern conceptual entertainment facilities, recreational and community activities. Recreational park Wonderia Semarang included into the top five most favored tourist attraction by tourists, but in the last 5 years Wonderia Semarang recreation park has begun rarely visited.The purpose of this study was to determine the effect of price and quality of service on purchasing decisions in the recreation park Wonderia Semarang. This type of research is explanatory research, with a sample of 100 respondents who visited Wonderia and decision maker. Sampling technique used is accidental sampling and purposive sampling. Research results obtained by analyzing primary data using validity, reliability test, correlation coefficient, determination coefficient, simple linear regression analysis and tests of significance in both directions.Most respondents (43%) stated the price is quite cheap. Most respondents (55%) stated that the quality of service is good. The results of this study indicate that there is a strong relationship between the variables in the category of price and quality of service with the purchase decision where the r value of 0.733. Both independent variables proved to have a positive and significant impact on purchasing decisions. Evidenced by the results of test calculations positive regression coefficient of 0.250 to 0.208 for the price and quality of service. F-count value amounted to 56.299 larger than F-table (3.090). If partially tested, the more influence purchasing decisions is the variable quality of service. However, when tested together more influential is the price variable.Suggested recreation park owner Wonderia Semarang provide efficient package vehicle to play and improve the quality of services provided, such as understanding Wonderia SOP to employees as well as the treatment of physical conditions and locations of games in Wonderia.
Co-Authors Agung Budiatmo Agus Hermani Ajeng Utami Ikasari Apriatni Endang Prihartini Apriatni Endang Prihatini Arief Yudhanto Arifah, Mutia Nur Aristyo Adisaputro Arum Jati, Theo Dora Sinta Audi Surya Krissabda Bastian Dwi Cahyo Boedi Hendrarto Bulan Prabawani Burhan Nugroho D Diarto Della Sebrica Dita Laila Ashiva, Dita Laila Edi Wijaya Kusuma Ema Ratna Dewi Endah Wahyu Yuliani Handoyo Djoko Waluyo Hari Susanta Nugraha Hari Susanto Nugroho Ismi Nabila Jamaluddin Nurma Malau, Jamaluddin Nurma Kartika Ayu Wulandari Larasati, Fitria Latanba Via Tavisar, Latanba Via Mayranni Rizky Puspitasari Nawazirul Lubis Ngatno Ngatno Nimas Lailia Novianti Novianti Oki Prasetyo Aji Okky Kurniawati Eka Pusaka, Semerdanta Puspita, Rahmilla Chairani Ratih Widi Setyowati Reni Shinta Dewi Rhodiyah Rhodiyah Rita Mustika Sihotang, Rita Mustika Saputra, Rizky Hadi Sari Listyorini Saryadi Saryadi Sendhang Nurseto Setyaningriani, Eka Dewi Sudharto P Hadi Sunriati Grace Silitonga Surya Arliawan, Surya Tyas Rooswitasari, Tyas Tyas, Peni Pradityaning Virginia Meryanta Panjaitan, Virginia Meryanta Wahyu Hidayat Widyasmoro, Putri Arista Wisnu Pratama Handoko Yuningsih, Resi