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PENGARUH STORE ATMOSPHERE, VARIAN PRODUK DAN WORD OF MOUTH (WOM) TERHADAP KEPUTUSAN PEMBELIAN PADA HEAR COFFEE BATAM Cindy Septiani; Syaifullah Syaifullah
EKOBIS Vol 11 No 1 (2023)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v11i1.796

Abstract

Perkembangan dalam dunia bisnis tidak lepas dari aspek pemasaran dalam proses pelaksanaanya dan memerlukan strategi pemasaran yang efektif untuk evaluasi bisnis terutama pada jenis usaha FnB (Food and Beverage) salah satunya coffee shop. Maraknya jenis usaha cafe yang ada di Batam mengakibatkan persaingan yang ketat antara sesama pelaku bisnis, maka dari itu dibutuhkan stategi dan analisis untuk perkembangan usaha coffee shop dalam jangka panjang. Penelitian ini bertujuan untuk melihat adanya pengaruh pada variabel Store Atmosphere, Varian Produk dan Word Of Mouth (WOM) terhadap keputusan pembelian pada Hear Coffee Batam. Sampel pada penelitian berjumlah 112 responden dari pengunjung Hear Coffee Batam dengan pengambilan sampel menggunakan teknik Slovin Sampling. Dalam olah data program SPSS versi 25 yang telah di uji oleh peneliti, menunjukan bahwa variabel Store Atmosphere (X1) dengan nilai Thitung 4.903, mengindikasikan bahwa Store Atmosphere berpengaruh secara signifikan terhadap keputusan pembelian. Dan pada variabel Varian Produk (X2) menunjukan nilai Thitung sebesar 2.993, mengindikasikan bahwa Varian Produk memiliki pengaruh yang signifikan terhadap keputusan pembelian. Selanjutnya pada variabel Word Of Mouth (WOM) (X3) menunjukan nilai Thitung 2.940, yang berarti bahwa Word Of Mouth (WOM) berpengaruh secara positif dan signifikan terhadap keputusan pembelian. Pada hasil Uji F menghasilkan nilai Fhitung sebesar 33.998, maka dari itu peneliti menarik kesimpulan bahwa variabel Store Atmosphere (X1), Varian Produk (X2) dan Word Of Mouth (WOM) (X3) menunjukan pengaruh secara positif atau parsial dan simultan terhadap keputusan pembelian yang terjadi pada Hear Coffee Batam. Kata Kunci : Store Atmosphere; Varian Produk ; Word Of Mouth (WOM) ; Keputusan Pembelian
The Influence of Motivation and Work Facilities on Organizational Commitment and its Impact on the Employee Performance at Dinas Perindustrian dan Perdagangan Provinsi Jambi Zahari, M.; Ali Akbar; Syaifullah Syaifullah
Dinasti International Journal of Digital Business Management Vol. 4 No. 6 (2023): Dinasti International Journal of Digital Business Management (October-November
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i6.2109

Abstract

The purpose of this research is to describe the motivation, work facilities, organizational commitment and performance of employee at Dinas Peindustrian dan Perdagangan Provinsi Jambi. Then for analyze the influence of motivation and work facilities on organizational commitment, analyze the influence of organizational culture and style leadership of motivation and work facilities on employee performance , then analyze effect of organizational commitment on the performance of employees, then analyze the influence of motivation and work facilities through organizational commitment to employee performance. This research is a research using descriptive and verification research methods, namely a a method in examining a group of people, an object, situation and condition of a system of thought with the aim of making a description, a systematic picture according to the facts being investigated. The verification research aims to test hypothesis about the influence of the variables of this study. The analytical tools used in this study were track analysis and samples used by census method involving 96 employees. Data were analyzed using SPSS.22. The results of the research show that motivation in high conditions, work facilities in good condition, organizational commitment and employee performance also high , that motivation and , work facilities simulataneously or partial positive and significant effect on Organizational commitment, motivation and work facilities simultaneously and partially have a positive and significant effect on performance employee, and organizational commitment has a positive and significant effect on performance employee at Dinas Peirindustrian dan Perdagangan Provinsi Jambi.
Kriteria Wajib Zakat (Muzaki) dan Penerima Zakat (Mustahik) Ali Murtadho Emzaed; Ilham Perdana Akbar; Muhammad Afriza Rifandy; Ahmad Arif Setiawan; Syaifullah Syaifullah
TADHKIRAH: Jurnal Terapan Hukum Islam dan Kajian Filsafat Syariah Vol. 2 No. 2 (2025): TADHKIRAH : Jurnal Terapan Hukum Islam dan Kajian Filsafat Syariah
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/tadhkirah.v2i2.115

Abstract

Zakat is one of the pillars of Islam that must be fulfilled by every Muslim who meets specific conditions. Linguistically, zakat means “clean,” “pure,” “fertile,” and “blessed,” while in Islamic terminology, zakat refers to a specific portion of wealth that must be given to those who are entitled to receive it according to Islamic law. Zakat serves both social and spiritual purposes, namely purifying wealth and the soul, as well as reducing social inequality within society. There are various types of zakat, such as zakat al-fitr and zakat on wealth (zakat al-mal). Through the proper implementation of zakat, it is hoped that economic justice, social solidarity, and the overall welfare of the Muslim community can be achieved.
Tinjauan Konseptual terhadap Kaidah-Kaidah Fikih yang Khusus dalam Bidang Hukum Keluarga Islam Haliza Nur Madhani; Syaifullah Syaifullah; Hikmal Asril Annaza; Lisnawati Lisnawati
Jurnal Budi Pekerti Agama Islam Vol. 3 No. 3 (2025): Juni : Jurnal Budi Pekerti Agama Islam
Publisher : Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jbpai.v3i3.1160

Abstract

Islamic family law is one of the crucial fields within Islamic law in the lives of Muslims, as it regulates family relationships, such as marriage, divorce, maintenance, child custody, inheritance, and guardianship. In the dynamics of Muslim life, family law is not only about matters of worship and social ethics but also related to justice and the protection of individual rights within the family sphere. Thus, a comprehensive approach is needed in the study of Islamic family law that is not only based on textual evidence but also on fiqh principles that can serve as a foundation in establishing Islamic law. The purpose of this research is to examine the specific fiqh principles in the field of Islamic family law, which include concepts, application examples, and the role of these fiqh principles in the context of Islamic family law. This research uses normative legal methods in qualitative form, with data obtained through library studies followed by content analysis to draw research conclusions. The research findings indicate that specific fiqh principles in the field of Islamic family law play an important role in establishing laws and resolving various issues within the family context.