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All Journal Jurnal Manajemen Teknologi Gadjah Mada International Journal of Business JAM : Jurnal Aplikasi Manajemen Jurnal Minds: Manajemen Ide dan Inspirasi Jurnal Manajemen Teori dan Terapan EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis The Asian Journal of Technology Management (AJTM) Binus Business Review Asia-Pacific Management and Business Application Jurnal Manajemen Indonesia Jurnal Organisasi Dan Manajemen Petra International journal of Business Studies (IJBS) International Journal of Business Studies Journal of Economics and Business Aseanomics Jurnal Ilmiah Manajemen Kesatuan Ilomata International Journal of Management Ilomata International Journal of Social Science Jurnal Manajemen dan Usahawan Indonesia Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF) The South East Asian Journal of Management Journal of Management Analytical and Solution ASEAN Marketing Journal Jurnal Manajemen dan Pemasaran Jasa Eduvest - Journal of Universal Studies Jurnal Manajemen dan Usahawan Indonesia Jurnal Penelitian Pendidikan Indonesia Journal Of Management Analytical and Solution (JoMAS) Journal of Youth and Outdoor Activities Jurnal Dinamika Manajemen
Tengku Ezni Balqiah
Faculty Of Economics And Business, Universitas Indonesia, Depok, Indonesia
Religion Aerospace Engineering Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Neuroscience Public Health Social Sciences Other

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Exploring Non-Attitudinal Factors: The Role of Symbolic Meanings and Consumer Mindset in Driving Generation Z's Green Clothing Purchase Intention Hanni Audi Chesyta Zihni; T. Ezni Balqiah
International Journal of Business Studies Vol. 10 No. 1 (2026): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v10i1.406

Abstract

This study examined the determinants of green clothing purchase intention among Indonesian Generation Z by integrating the Theory of Planned Behavior with symbolic meanings and consumer mindset. Data were collected from 384 respondents through an online survey and analyzed using Partial Least Squares Structural Equation Modeling. The results indicated that all dimensions of symbolic meanings, including environmentalism symbol, status symbol, innovation symbol, and fashion symbol, positively and significantly influenced attitude toward green clothing purchasing behavior. Environmentalism symbol showed the strongest effect on attitude. Attitude emerged as the most influential predictor of purchase intention, followed by subjective norm, while perceived behavioral control did not exhibit a significant effect. Mediation analysis confirmed that attitude partially mediated the relationships between symbolic meanings and purchase intention. In addition, moderation analysis demonstrated that consumer mindset significantly strengthened the influence of symbolic meanings on attitude, with stronger effects observed among consumers with a fixed mindset. Overall, the findings suggested that green clothing purchase intention among Generation Z was driven by a combination of symbolic interpretations, attitudinal evaluation, and cognitive orientation, highlighting the importance of symbolic and psychological factors in sustainable fashion consumption.
Breaking the Commodity Trap: Exploring Consumers Paying More for Soto in Premium Local Restaurants in the Jabodetabek Area, A Means-End Chain Study derry rinaldi; Tengku Ezni Balqiah
International Journal of Business Studies Vol. 10 No. 2 (2026): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v10i2.434

Abstract

This study examined the cognitive structures underlying consumers' willingness to pay premium prices for traditional Indonesian soto in premium casual dining restaurants. Using Means-End Chain (MEC) methodology, in-depth laddering interviews were conducted with 10 urban professionals aged 25-45 at Assistant Manager level and above in Jabodetabek. NVivo 12 analysis identified 104 unique codes with 12 core codes appearing in ≥90% of respondents. The findings revealed four dominant cognitive pathways: (1) Comfort-Security-Occasion route, (2) Quality-Authenticity-Price Boundary route, (3) Service-Family Care route, and (4) Value-Fairness-Price Boundary route. Security emerged as the central terminal value, appearing in three of four pathways, challenging Western MEC literature where happiness or status typically dominate. The study introduced the concept of "Authenticity-Constrained Premiumization," wherein consumers accepted premium modifications only when traditional spice profiles remained dominant. A category-specific price anchor of Rp 100,000-150,000 was identified, distinct from general premium dining anchors. Family occasion emerged as the primary willingness-to-pay trigger, reflecting collectivist decision-making culture. This research contributes to emerging market consumer behavior literature by demonstrating that premium local food consumption is fundamentally collective and security-driven rather than individualistic and status-oriented. Managerial implications include prioritizing broth consistency, tender protein, anticipatory service, and family-inclusive features while communicating "premium but authentic" positioning.
The Role of Premium Services in Co-Creation Experience and Game Loyalty Margaret Megan Suhardi; Tengku Ezni Balqiah
Jurnal Organisasi dan Manajemen Vol. 20 No. 2 (2024)
Publisher : LPPM Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/jom.v20i2.7140.2024

Abstract

Purpose – This research aimed to analyze relationship between leader-member exchange, person-organization fit, and perceived organizational support on employee work engagement. Purpose – The aim of this study was the assessment of how co-creation experiences and in-game value creation contribute to increased game loyalty in premium services. Methodology – A total of 326 mobile online gamers in Indonesia who utilized premium services provided survey data for the model analysis. This was carried out using structural equation modeling based on partial least squares (SEM-PLS). Results – The results demonstrated that players' propensity to co-create with gaming firms was significantly influenced by online brand community identification, greater functionality, customization, and self-indulgence. Also, on the basis of co-creation experience, there were significant value realization results. In addition, the results demonstrated a strong correlation between game loyalty, in-game value co-creation, and social experience. Originality – This literature provided valuable insights for improving game loyalty in premium game services through value co-creation experience.
Perceptions and EV Attributes Influencing Adoption in Indonesia: A TPB Approach Muhamad Gifari Rusdi; Tengku Ezni Balqiah
Ilomata International Journal of Social Science Vol. 7 No. 3 (2026): July 2026
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijss.v7i3.2235

Abstract

Electric vehicles (EVs) are considered a promising solution for reducing greenhousegas emissions and environmental impacts. However, public perceptions of EVs remain diverse and are influenced by various factors. This study examines the effects of EV perceptions, perceived environmental benefits, perceived risks, incentive policies, vehicle attributes (design, economic feasibility, functionality, and safety), environmental concern, and knowledge on attitudes toward EVs and their adoption. It also investigates the roles of attitude, subjective norms, perceived behavioral control, and brand image in influencing EV adoption. A quantitative approach was employed using survey data from 296 respondents who had knowledge of EVs but did not own one. The data were analyzed using SmartPLS 3. The results indicate that EV perception, perceived environmental benefits, incentive policies, economic feasibility, functionality, safety, brand image, and environmental concern have significant positive effects on attitudes toward EVs. In contrast, perceived risks and design have negative effects on attitude. Knowledge was found to have no significant effect on either attitude or EV adoption. Design, economic feasibility, functionality, and safety significantly influence brand image. Furthermore, brand image, attitude, environmental concern, subjective norms, and perceived behavioral control positively affect EV adoption. These findings provide new insights into non-user perceptions of EVs in developing countries and identify key factors that encourage consumers to transition from conventional fuel-powered vehicles to EVs.
How Fast-Fashion Brands Changed Garment Industry Landscape: Study Case On Relationship Of Garment Factories And Sewing Thread Suppliers In Jakarta, Banten And West Java Ryzky Pamungkas; Tengku Ezni Balqiah
Ilomata International Journal of Management Vol. 6 No. 2 (2025): April 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i2.1474

Abstract

The garment industry is currently facing considerable challenges in meeting the demands of overseas buyers. The fast fashion trend has shortened garmen production cycles and forced garmen factories to work with reliable suppliers, especially sewing thread suppliers, to fulfil the production needs of garmen factories in a short period of time. This research emphasises the importance of building strategic partnerships between garmen factories and sewing thread suppliers within the framework of B2B marketing relationships to ensure an effective and sustainable supply chain. Previous research states that there is a positive influence between commitment, trust, and relative dependence on customer satisfaction and customer loyalty in distributor and seller relationships. This study builds a model to further analyse the influence of Affective Commitment, Instrumental Commitment, Capability-based Trust, Benevolence-based Trust, and Relative Dependence factors to achieve customer satisfaction and customer loyalty in the relationship between garmen factories and sewing thread suppliers. The research method used is quantitative method with data collection through surveys sent to garmen factories located in Banten, West Java, and DKI Jakarta Provinces. Data analysis was conducted using SmartPLS to determine the relationship between the research variables.The findings of this study state that Affective Commitment, Instrumental Commitment, Capability-based Trust, and Benevolence-based Trust can increase customer satisfaction and customer loyalty, but relative dependence was found to have no significant effect on customer satisfaction and customer loyalty. These findings provide new insights for companies in developing their business strategies.
Consumer Financial Behavior: Mediating Role of Risk Tolerance and Moderating Role of Emotional Intelligence Wiranata, Garnet Dana; Balqiah, T. Ezni
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 13 No 2 (2026): September
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v13i2.63194

Abstract

This study examines the influence of psycho-social factors (e.g., trust, family financial socialization) and cognitive factors (e.g., financial literacy) on financial risk tolerance and consumer financial behavior. It also investigates financial risk tolerance as a mediator on specific pathways (especially trust and family financial socialization) as well as emotional intelligence as a moderator that influences the power of financial literacy influence on risk tolerance and behavior. Using a survey of 349 respondents who were deliberately sampled to test a series of hypotheses, the data was analyzed through Structural Equation Modeling-Partial Least Squares (SEM-PLS). Results showed trust and family socialization significantly affected risk tolerance, while financial literacy, threats, deliberative thinking, and optimism did not. Financial literacy, family socialization, and risk tolerance directly affect behavior. Risk tolerance mediates the effects of trust and socialization on behavior, and emotional intelligence moderates (in a negative direction) the impact of literacy.
The Influence of Perceived Value on Impulse Buying in Omnichannel Beauty Retail in Indonesia Amanda Jati, Bella; Balqiah, Tengku Ezni
ASEAN Marketing Journal Vol. 18, No. 1
Publisher : UI Scholars Hub

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to examine the influence of perceived value on both cognitive and affective impulse buying in omnichannel beauty retail in Indonesia using the S-O-R (Stimulus-Organism-Response) theory. By distributing questionnaires to 279 respondents who had shopped at Sociolla or Sephora, both online and offline, the study found that channel integration positively affects consumer empowerment, while convenience does not have a significant impact. Consumer empowerment influences satisfaction, trust, and perceived value. Additionally, trust positively impacts perceived value, but satisfaction does not show a significant effect. Perceived value affects cognitive and affective impulse buying. This study provides theoretical contributions regarding the influence of perceived value in driving cognitive and affective impulse buying in the omnichannel beauty retail industry in Indonesia. It also offers managerial contributions related to marketing strategies for omnichannel beauty retail in Indonesia. The study emphasizes the importance of maintaining data security and consumer privacy, ensuring information equality, ease of shopping access, and preventing the negative impacts of impulse buying.
Co-Authors Abdul Rahman Sutara Purba Adi Zakaria Afiff Aji Lesmana Albert Widjaja Amanda Jati, Bella Andre Tanuwijaya Arif Qaedi Hutagalung Assyfa Meilyandra Panca Putri Audry Dwithabakti Tungki Augustin, Eldest Axton Trixie Chandra Chandra, Axton Trixie Cindy Suwandhi Citra Putri Sakinna Damar Sumeru derry rinaldi Devita Sari Dita Sari Suwandi Doli Muhammad Jafar Dalimunthe Dwi Anggraeni Dwi Anggraeni Elevita Yuliati Firmanzah Firmanzah Ginsi Trianesti Ginsi Trianesti Glenn Cahya Dwi Ramadhan Hanni Audi Chesyta Zihni Hapsari Setyowardhani Heri Pratikto Hutabarat, Rendra Hymne Fajar Indrajaya, Amelia Naim Khairani Khairani Khairani Khairani Kusumawardhani, Dianti E Lisia Astari Pertiwi Luh Putu Ratna Sundari Mahaganti, Fergie S Mahmud, Adinda Amalia Margaret Megan Suhardi Martawidjaja, Kelvin Levi Muhamad Gifari Rusdi Nilakurnia, Roswita Nurdin Sobari Pamungkas, Ryzky Permata Wulandari Pertiwi, Lisia Astari Pradana, Fadly Eka Pramasanti, An Nisa Purba, Abdul Rahman Sutara Puspita Pratama Novianti Putra, Fadhila Rianda Rafli, Muhammad Rahmawati, Riani Ratih Dyah Kusumastuti Rifelly Dewi Astuti Ryzky Pamungkas Saragih, Tarimantan Sanberto So Yohanes Jimmy Sonda, Ambun Salsabila Kandung Supomo, Anggun Dwi Puspo Supriadi, Arief Dahyan Suwandhi, Cindy Trianesti, Ginsi Vindytia, Mona Viverita Wiranata, Garnet Dana