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Empowering Micro Enterprises through the Bondowoso Makmur Program by Baznas Bondowoso: A Case Study of Local Economic Development Hermanto, Annisa Ramadhani; Titisari, Purnamie; Amijaya, Rachmania Nurul Fitri; Endut, Wan Anisah
Jurnal Internasional Ekonomi Islam Vol 7 No 01 (2025): International Journal of Islamic Economics
Publisher : The Postgraduate of Institut Agama Islam Negeri Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32332/ijie.v7i01.10392

Abstract

Introduction: Microenterprises play a significant role in the Indonesian economy. However, they often face obstacles, including limited capital, market access, and management skills. In this context, zakat institutions such as the National Amil Zakat Agency (BAZNAS) become very relevant in supporting their development. Objective: This study discusses micro-businesses' problems in the Bondowoso District, including the lack of capital. Bondowoso Regency has limitations in capital, so the Badan Amil Zakat Nasional (BAZNAS) meets the need for productive zakat assistance. Method: The research used is qualitative with a phenomenological approach. Data collection techniques include observation, interviews, and documentation. Result: The results show that the program's distribution process, including data verification, feasibility surveys, and monitoring, has positively impacted mustahik businesses, increasing turnover, profits, production capacity, and customer base, though full development has yet to be achieved. Implication: This article emphasises the important role of institutions in easing the burden on micro-entrepreneurs; such support can alleviate poverty.
Analisis Strategi Pemasaran Dalam Meningkatkan Penjualan Produk Pada Toko Ozie Sejahtera Di Jember : (Ditinjau dari Perspektif Ekonomi Syariah) Sari Dewi, Beti; Titisari, Purnamie; Yuliati, Lilis
IJABAH Vol. 1 No. 2 (2023): IJABAH
Publisher : UPT Penerbitan Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ijabah.v1i2.380

Abstract

The purpose of this study was to identify and analyze marketing strategies to increase product sales at TokoOzie Sejahtera in Jember (Viewed from the Perspective of Islamic Economics). In this study, the informants were the owner, employees, and several consumers of Toko Ozie Sejahtera.The research method used in this research is qualitative by conducting interviews and making observations at the Ozie Sejahtera Shop. Field research procedures that produce descriptive data in the form of data from interviews and written data from the owners, employees and consumers of Toko Ozie Sejahtera.The results of this study stated that the strategy carried out by Toko Ozie Sejahtera was an Islamic marketing mix which contained 9 (nine) elements, namely product, price, place, promotion, people, process, physical evidence, promise, and patience; The most effective marketing strategies in increasing sales by Toko Ozie Sejahtera are product and location strategies. The products provided are many choices, many models and always follow current trends. A strategic location that makes it easier for the public to find the existence of Toko Ozie Sejahtera; and the strategy implemented by Toko Ozie Sejahtera is in accordance with sharia marketing which has 9 (nine) elements and also by applying the characteristics of the Islamic marketing mix, namely with the characteristics of rabbaniyyah, akhlaqiyyah, waqi'iyyah and insaniyyah.
Keputusan Pedagang Menabung di Koperasi Simpan Pinjam Syariah (KSPS) Baitul Maal Wat Tamwil (BMT) Sidogiri Cabang Silo (Studi Kasus Pasar Sempolan Kecamatan Silo Kabupaten Jember) aria bagaskara, mohammad egar; Titisari, Purnamie; Munir, Akhmad
IJABAH Vol. 2 No. 1 (2024): IJABAH
Publisher : UPT Penerbitan Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ijabah.v2i1.780

Abstract

The aim of this research is to explore the decisions of traders to save at the Sharia Savings and Loans Cooperative (KSPS) Baitul Maal Wat Tamwil (BMT) Sidogiri Silo Branch (Case Study of Sempolan Market, Silo District, Jember Regency). This research is a type of descriptive qualitative research. Using participant observation methods, interview methods and documentation. The research results show that decision making at BMT Sidogiri is influenced by Islamic principles such as the absence of ribawi elements which are considered as the basis for saving decisions. For affordable locations along highways or cities, it will be easy for customers to find them to save. Speed and accuracy of service carried out in a friendly, fair, fast, precise and ethical manner so as to meet customer needs and satisfaction. For traders, the pick-up system is very important because it allows consumers to pay quickly and easily, making this system more valuable and different from other systems.