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All Journal Kompak : Jurnal Ilmiah Komputerisasi Akuntansi Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal KEUNIS Jurnal Akuntansi dan Pajak Jurnal Ekonomi, Manajemen Akuntansi dan Perpajakan (Jemap) EBSJ MBIA JURNAL EKONOMI SAKTI (JES) JURNAL PUNDI Jurnal Ilmiah Edunomika (JIE) SOLUSI Asian Management and Business Review Jurnal Applied Research in Management and Business Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Indonesian Accounting Research Journal Jurnal Ilmiah Fokus Ekonomi, Manajemen, Bisnis & Akuntansi (EMBA) Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Tematik Insight Management And Business International Journal of Management, Business and Social Sciences Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Universal Business and Management Review
Ayu Nurafni Octavia
Universitas Semarang
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

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Determination of Xiaomi Smartphone Purchasing Decisions Among College Students: The Role of Price, Innovation, and Product Quality Lukman Faridlo Ariawan; Ayu Nurafni Octavia
International Journal of Management, Business, and Social Sciences Vol. 5 No. 1 (2026): Mei
Publisher : Universitas Wahid Hasyim Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31942/ijmbs.v5i1.15142

Abstract

In phenomena that varying levels of consumer satisfaction and dissatisfaction have made competition in the smartphone market increasingly intense. This competition can be seen in terms of price, innovation, and the smartphone products themselves. Several smartphone brands have emerged, each with its own advantages. Xiaomi smartphones, which have typically been a popular choice among the public, are now facing many competitors. As a result, a problem has arisen in which Xiaomi smartphones face numerous competitors with various strengths, meaning that Xiaomi smartphones are not always in a leading position. This research was conducted using a quantitative method. The primary data source was obtained through the distribution of questionnaires, with a sample of 98 respondents consisting of Xiaomi smartphone users from the Management Study Program, Faculty of Economics, University of Semarang. This study is also supported by secondary data, including classical assumption tests, multiple linear regression analysis, and the coefficient of determination (R²), using SPSS for Windows version 26 for data processing. The results of this study indicate that price does not have a significant effect on purchase decisions. Innovation and product quality have a significant effect on purchase decisions. Therefore, based on these factors, this study provides several recommendations for Xiaomi smartphone company management to improve innovation and product quality so that Xiaomi smartphones can better compete with other smartphone brands
Peran Kader Dalam Peningkatan Motivasi Dan Partisipasi Masyarakat Dalam Program Bank Sampah “Ayo Kita Menabung” Di Desa Cabean Demak Sulistyorini; Any Setyarini; Ayu Nurafni Octavia; Yohana Agusrina; Afshoqul Miftah; Muhammad Muntohar
Literasi Jurnal Pengabdian Masyarakat dan Inovasi Vol 6 No 2 (2026)
Publisher : Pengelola Jurnal Politeknik Negeri Ketapang Jl. Rangga Sentap, Dalong Sukaharja, Ketapang 78813. Telp. (0534) 3030686 Kalimantan Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58466/4hn44791

Abstract

This community service program was implemented to address the low levels of motivation and participation among the residents of Cabean Village, Demak Regency, regarding the management of the "Ayo Kita Menabung" (Let's Save) Waste Bank. The challenges identified included low public awareness regarding waste sorting, limited capacity among program facilitators (cadres) to conduct outreach, and a suboptimal waste bank administrative system. The program aimed to enhance the capacity of these cadres—acting as program drivers—to motivate the community, boost resident participation, and strengthen the sustainable governance of the waste bank. A community empowerment approach was employed, utilizing methods such as observation, outreach, training, field practice, mentoring, and evaluation. The material covered 3R-based waste management (Reduce, Reuse, Recycle), persuasive communication, strategies to boost community motivation, waste bank administration, and practical outreach to residents. Evaluation was conducted through observation, interviews, group discussions, and questionnaires. The results demonstrated an improvement in the cadres' knowledge and skills regarding education, mentoring, and waste bank administration. Public awareness regarding the importance of waste management and its economic benefits also increased, evidenced by higher resident participation in waste deposits. Furthermore, the administrative system became more organized and transparent, thereby increasing community trust. The program successfully strengthened cadre capacity while supporting the sustainability of the community-empowerment-based waste bank management
The Effect of Current Ratio, Return on Equity, And Company Size on Company Value in The Pharmaceutical Sector Ika Swasti Putri; Ayu Nurafni Octavia; Laili Nur Fitriani; Tiara Bulqis
Economics and Business Solutions Journal Vol. 7 No. 1 (2023): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v7i1.6769

Abstract

ABSTRACTThis study aims to determine the effect of the current ratio, return on equity, and firm size on firm value. The population of this study is pharmaceutical sub-sector companies listed on the IDX for the 2017-2021 period. Samples taken using the purposive sampling method resulted in 8 companies and 40 data. The analytical model used in this study is a multiple linear regression model. Data processing and analysis using multiple linear regression analysis using the SPSS version 25 application. The results of this study found that the current ratio, return on equity, and company size did not have a significant effect on firm value in pharmaceutical sub-sector companies listed on the IDX in 2017-2021.  Keywords: Current Ratio; Return On Equity; Firm Size; Firm Value;
The Influence of Work Discipline, Work Motivation, and Work Environment on Employee Performance at Indera Community Health Center, Central Java Province Rahmi Hayatun; Ayu Nurafni Octavia
Economics and Business Solutions Journal Vol. 8 No. 1 (2024): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v8i1.8972

Abstract

This research aims to determine the influence of Work Discipline, Work Motivation and Work Environment on Employee Performance at the Community Sensory Health Center Office, Central Java Province. The sampling technique used a saturated sampling of 35 people. In this research, data was collected through questionnaires and data analysis tools using SPSS 27, including validity tests, reliability tests, classical assumption tests, multiple linear regression analysis, and hypothesis testing using the t-test, f-test and R2 test. The results of this research show that Work Discipline and Work Motivation have a significant effect on employee performance. In contrast, the Work Environment has no effect. It is not significant on employee performance, with coefficient of determination (Adjusted R Square) of 0.307 means that 30.7 percent of employee performance is influenced by the variables Work Discipline, Work Motivation and Work Environment. Meanwhile, the remaining 69.3 percent of employee performance was influenced by other variables not examined in this research
Factors Influencing Decisions to Purchase Fuel Oil at PT. Widya Waskita Wijaya Badruddin Badruddin; Ayu Nurafni Octavia
Economics and Business Solutions Journal Vol. 8 No. 2 (2024): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v8i2.9757

Abstract

In a rapidly evolving technological landscape, industries, including those distributing essential goods such as fuel oil (BBM), must adapt to maintain efficiency, BBM is essential for daily mobility and industrial activities. This study examines the influence of price perception, product quality, and service quality on fuel purchasing decisions. Competitive market dynamics require companies to understand and strategically respond to competitors' tactics to improve their market position. PT Widya Waskita Wijaya's recovery from declining revenue in 2022 to high revenue in 2023, although still lagging behind competitors such as PT AKR and PT Shell, underscores the importance of consumer perceptions of fuel prices and product quality. Compliance with international and national standards ensures fuel quality and prevents vehicle damage, while service quality at gas stations affects consumer satisfaction. This study uses a quantitative approach, analyzing secondary data from 2020-2022 and consumer surveys, using multiple linear regression to test the relationship between price perception, product quality, service quality, and purchasing decisions. The results show that price perception affects purchasing decisions, product quality affects purchasing decisions, and service quality affects purchasing decisions. Simultaneously, perceptions of price, product quality and service quality influence purchasing decisions, indicating high consumer trust and satisfaction with PT Widya Waskita Wijaya's BBM products and services
Stock Price Increase Based on Profitability, Profit and Leverage with Investment Policy as Intervention Variable Adhi Widyakto; Ayu Nurafni Octavia; Oktavie Fresiliasari
Economics and Business Solutions Journal Vol. 9 No. 1 (2025): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v9i1.11884

Abstract

This study investigates the impact of Profitability, Revenue, and Leverage, with investment policies as intervention variables, on the share prices of telecommunications subsector companies listed on the Indonesia Stock Exchange from 2019 to 2023. Utilizing a quantitative research approach, this study analyzes secondary data collected from the company's financial statements. The aim of this study was to consider additional performance indicators for a comprehensive understanding of the overall health of the company. The sample consisted of 18 companies selected through purposive sampling, each meeting specific criteria. Statistical analysis was performed using Partial Least Square (PLS) to explore the relationships between the variables under investigation. These findings reveal that ROA, EPS, and DER have a significant positive effect on the Price Income Ratio (PER). In contrast, ROA has a significant negative impact on stock prices, while EPS, DER, and PER have a positive impact on stock prices. In addition, PER mediates the relationship between ROA and DER with stock price but does not mediate the relationship between EPS and stock price
Does Profitability Moderate Firm Financial Performance towards Firm Value in the Food and Beverage-Based Sector? Adhi Widyakto; Ayu Nurafni Octavia; Susanto Susanto; Rifka Indi; Abdul Ghafar Ismail
Economics and Business Solutions Journal Vol. 9 No. 2 (2025): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v9i2.12476

Abstract

This study was conducted to determine how to increase company value based on Capital, Debt Policy, and Sales Growth with Profitability as a Moderating variable in Food and Beverage Companies listed on the IDX for the 2021-2023 period. The sampling method used is Purposive Sampling. The sample is 11 companies listed on the IDX. The data processing method used is the Quantitative Method with the help of Smart PLS software version 4.0. The results of this study indicate that the Current Ratio has a positive and significant effect on Price Book Value. Debt-to-Equity Ratio has a positive and significant effect on Price-to-Book Value. Sales Growth has a positive and significant effect on Price Book Value. Return on Assets can moderate the Current Ratio on Price Book Value. Return on Assets moderates the Debt to Equity Ratio on Price to Book Value. Return On Assets moderates Sales Growth on Price Book Value.
Factors Determining Financial Performance in Financial Companies In 2020-2024 Adhi Widyakto; Tri Rinawati; Ayu Nurafni Octavia; Susanto Susanto; Sugeng Rianto
Economics and Business Solutions Journal Vol. 10 No. 1 (2026): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v10i1.13294

Abstract

This study aims to determine the company's financial performance by testing the influence of independent variables, namely Loan to Deposit Ratio (X1), Non-Performing Loan (X2), and LN Size (X3), on the dependent variable, namely firm value (Y), in financing companies listed on the Indonesia Stock Exchange during the period 2021–2024. The sample used in this study consisted of 36 companies selected using purposive sampling techniques, then multiplied by four years of research, resulting in a total of 144 company observations analyzed. The data analysis method employed is SmartPLS 4.0. The results of the study show that the Loan to Deposit Ratio has a positive and significant effect on Price Book Value. The Non-Performing Loan has a positive and significant effect on Price Book Value. LN Size also has a positive and significant effect on Price Book Value. The Loan to Deposit Ratio on Price Book Value with Return on Assets as a moderating variable shows a positive and significant effect. The Non-Performing Loan on Price Book Value with Return on Assets as a moderating variable shows a negative and insignificant effect. Meanwhile, LN Size on Price Book Value with Return on Assets as a moderating variable shows a positive and significant effect
Pengaruh Sustainability Report Disclosure, Economy Disclosure, Enviromental Disclosure dan Social Disclosure Terhadap Nilai Perusahaan Perbankan Ayu Nurafni Octavia; Sulistyorini Sulistyorini; Arum Swastika
Solusi Vol. 20 No. 4 (2022): October
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v20i4.5783

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh pengungkapan laporan keberlanjutan bersama dengan pengungkapan ekonomi, pengungkapan lingkungan dan pengungkapan sosial terhadap nilai perusahaan. Populasi penelitian ini adalah perusahaan perbankan yang terdaftar di Bursa Efek Indonesia periode 2016 2019. Sampel yang diambil dengan menggunakan metode purposive sampling menghasilkan 36 data. Model analisis yang digunakan adalah model regresi data panel menggunakan Eviews 9 dengan 3 pendekatan yaitu common effect, fixed effect dan random effect, kemudian menggunakan uji chow dan uji Hausmant, yang terakhir adalah pengujian hipotesis. Hasil analisis menunjukkan bahwa sustainability report tidak berpengaruh terhadap nilai perusahaan. pengungkapan kinerja ekonomi tidak berpengaruh terhadap nilai perusahaan, pengungkapan kinerja lingkungan tidak berpengaruh terhadap nilai perusahaan, pengungkapan kinerja sosial tidak berpengaruh terhadap nilai perusahaan
PENGARUH ROA, ROE, DAN NIM TERHADAP HARGA SAHAM PADA PERUSAHAAN PT BANK CENTRAL ASIA TBK. PERIODE 2012-2021 Bunga Ismaya Putri; Maharani Putri; Ayu Nurafni Octavia
Solusi Vol. 20 No. 4 (2022): October
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v20i4.6052

Abstract

Penlitian ini bertujuan untuk mengetahui pengaruh Return On asset (ROA),Return On Equity (ROE), dan Net Interest Margin (NIM) terhadap hargasaham pada perusahaan PT. Bank Central asia, Tbk. periode 2012-2021pertriwulan. Penelitian ini menggunakan metode kuantitatif dengan teknikanalisis data yang digunakan dalam penelitian yaitu analisis regresi linierberganda dengan uji hipotesis menggunakan uji statistik menguji secaraparsial masing masing variabel, serta uji F untuk variabel independensecara simultan terhadap variabel independent. Data diolah menggunakanprogram SPSS. Hasil penelitian menunjukan bahwa ROA nilaisignifikansinya sebesar 0,043 < 0,05 maka secara parsial berpengaruhsignifikan terhadap harga saham, sedangkan ROE nilai signifiikansinya0,843 >0,05 maka seacra parsial tidak ada pengaruh terhadap harga sahamdan NIM nilai signifikansinya sebesar 0,743 > 0,05 maka secara parsialtidak ada pengaruh terhadap harga saham. Secara simultan ROA, ROE,NIM, berpengaruh terhadap harga saham.Kata Kunci :ROA; ROE; NIM; Harga Saham.
Co-Authors Abda Abda Abdul Ghafar Ismail Adhi Widyakto Adhi Widyakto Adhi Widyakto Adriyanto, Andhy Tri Afshoqul Miftah Ahmad Sahri Romadon Ahmad Sahri Romadon Amalia, Naini Rizka Anggraini, Ida Ayu Anwar, Zaenul Any Setyarini Any Setyarini, Any Ardi, Nada Diana Al Arum Swastika Badruddin Badruddin Bunga Ismaya Putri Citra Andriani Kusumawati Dhiyas Vonny Wulan Febriana Dhiyas Vonny Wulan Febriana Duta Herzego Putra Erlinda, Debby Erwin, Sintia Fatmawati, Tika Rellyana Novia Fauziyah, Niswatul Finejuni, Cesar Fransisca Maharani Hapsari, Dini Rahma Putri Ika Swasti Putri Indah Dwi Lestari Laili Nur Fitriani Lau, Meliana Putri Liafatra Nurlaily Lisa, Miftakhul Khoirul Lisien Al, Alfonsus Ligouri Lukman Faridlo Ariawan Maharani Putri Masine Slahanti Masudul Alam Choudury Maura Adriandini Bialista Mayasari, Dela Anggun Miftahul Ulum Milati, Nela Aini Milati Mita Hadi Wijayanti Moch Saiful Aprianto Monica Grasela Sihite Muhammad Muntohar Nada Diana Al Ardi Nadila Alya Ayunani Naini Rizka Amalia Nurhalisa, Mutiara Oktavie Fresiliasari Pradiptya, Adhi Prihatini, Puja Priyo Aji Laksono Rahmawati, Maulidda Rahmi Hayatun Ramadhan, Gifani Riani, Rizka Rifka Indi Risti Ulfi Hanifah Rizky Agung Wicaksono Romadon, Ahmad Sahri Rosihan, Ahfan Ihza Rosylin Mohd Yusof Rustanto, Alfonsus Rendy Sabrina, Bivana C. Sabrina Saputra, Cikal Krisna Saraswati, Diah Cahyani Septiyani, Indah Setiawan, Yuyun Vina Sihite, Monica Grasela Sugeng Rianto Sulistyorini Sulistyorini Sulistyorini Sulistyorini Sulistyorini Sulistyorini Sulistyorini Sulistyorini, Sulistyorini Susanto Susanto Tiara Bulqis Tri Rinawati Triafrizal, Zyira Avian Tyasarila, Sheiny Raka Vinsentia, Krista Bella Widhianingrum, Galuh Yanuar Varadina Yohana Agusrina Yudha, Muhammad Kurnia Yuli Puspita Anggraeni Zabrina Destrya Fadila