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Journal : ARISTO

Personal Branding of Tegal District Head Candidates in Increasing Electability on Social Media Instagram Pratiwi, Cindy; Zainudin, Arif; Widodo, Agus Setio
ARISTO Vol 12, No 3 (2024): Election and Regional Election in Indonesian
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/ars.v12i3.11374

Abstract

In this era of globalization social media especially Instagram is a platform that is widely used by political actors in introducing their personal branding to attract public attention. Personal branding strategy is a good step in building political communication with voters due to affordability during the campaign. So in this paper the author wants to reveal what personal branding strategies are carried out by the candidates. This article is analyzed using a political branding approach using orange data mining as a coding tool to find out the sentiment of the public. The data from this study were taken from several posts from each candidate and comments from Instagram users. The results of this study show that the branding carried out by the two candidates shows a predominantly neutral sentiment from the public against several comments made in the comments column.
Personal Branding of Tegal District Head Candidates in Increasing Electability on Social Media Instagram Pratiwi, Cindy; Zainudin, Arif; Widodo, Agus Setio
ARISTO Vol 12 No 3 (2024): Election and Regional Election in Indonesian
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/ars.v12i3.11374

Abstract

In this era of globalization social media especially Instagram is a platform that is widely used by political actors in introducing their personal branding to attract public attention. Personal branding strategy is a good step in building political communication with voters due to affordability during the campaign. So in this paper the author wants to reveal what personal branding strategies are carried out by the candidates. This article is analyzed using a political branding approach using orange data mining as a coding tool to find out the sentiment of the public. The data from this study were taken from several posts from each candidate and comments from Instagram users. The results of this study show that the branding carried out by the two candidates shows a predominantly neutral sentiment from the public against several comments made in the comments column.
Effectiveness and Efficiency of Budgeting in Governance Fadillah, Isma; Zainudin, Arif; Widodo, Agus Setio
ARISTO Vol 15 No 1 (2027): January : Forthcoming
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to comprehensively analyze the implementation, impact, and supporting and inhibiting factors of budget efficiency in governance, focusing on Indonesia, Singapore, and Argentina. The approach used is a Systematic Literature Review of publications from 2020–2025, which are analyzed bibliometrically to map the dynamics of fiscal policy, budget management methods, and institutional structures that affect the efficiency of public resource allocation. The results of the study show that Indonesia implements efficiency through austerity policies and budget transfers to priority programs, Singapore emphasizes flexible results-based reallocation supported by comprehensive digitalization, while Argentina prioritizes radical fiscal reform through spending cuts and bureaucratic restructuring. These policies have proven capable of improving fiscal indicators and increasing fiscal space, but at the same time they create trade-offs in the form of the risk of economic slowdown and significant social burdens if they are not balanced with protection for vulnerable groups. Limitations in this study that need to be acknowledged by the academic community. Operational studies on the budget policy implementation process are limited by the use of secondary data. Future research should use a mixed-method approach or more measurable quantitative analysis. The database should be expanded to include non-Scopus sources such as Google Scholar, SSRN, and official government policy Keywords:  Efficiency; Budgeting; Government; Governance;