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Pendampingan Pelatihan Pembuatan Buket untuk Meningkatkan Kreativitas dan Pendapatan Masyarakat Dukuh Tengah Desa Nambangrejo Kecamatan Sukorejo Kabupaten Ponorogo Fiki Nurul Hidayati; Teguh Ansori
Social Science Academic SPECIAL ISSUE: Desa Berdaya dengan Potensi Lokal
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.v0i0.5980

Abstract

This research is motivated by the potential of human resources that have not been fully explored. The majority of the population in Dukuh Tengah, Nambangrejo Village—particularly housewives and the younger generation—have free time that could be optimized for productive activities. This is due to limited access to skills training and a lack of exposure to creative economic opportunities. This assistance aims to enhance the community's creativity and skills, increase their knowledge about digital marketing and the use of information technology, boost income, and create new job opportunities for the Dukuh Tengah community. The method used is Asset-Based Community Development (ABCD). This program can empower the Dukuh Tengah community through bouquet-making and digital marketing training, targeting mothers and young women in Dukuh Tengah. The results of the study showed a significant increase in participants' skills in flower arranging after the training, as well as an improvement in their knowledge of digital marketing based on the materials provided.
EFEKTIFITAS KOMUNIKASI PNPM MANDIRI DENGAN PEMANFATAN KEARIFAN LOKAL DALAM PENGENTASAN KEMISKINAN DI KOTA PADANG M. Mochtar Mas’od; Ahmad Maulana Anshori; Teguh Ansori; Muhammad Haris; Malik Ibrahim
Nusantara Hasana Journal Vol. 3 No. 8 (2024): Nusantara Hasana Journal, January 2024
Publisher : Yayasan Nusantara Hasana Berdikari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59003/nhj.v3i8.1080

Abstract

Research on the Communication Approach with the Utilization of Local Wisdom in Poverty Alleviation in Padang City is conducted as part of the National Community Empowerment Program in West Sumatra Province. The purpose of this research is to describe, explain, and analyze how knowledge-based communication is applied in poverty eradication efforts. The research method used is qualitative descriptive method. The results of the research show that community empowerment programs actively utilize the basic concepts of human values, such as honesty, solidarity, volunteerism, and integrity. These concepts are closely related to norms and values that have become an integral part of the local community. In addition, the local wisdom inherent in the community in the research area is also utilized by the neighborhood facilitators in implementing the program activities. With this approach, community empowerment programs in Padang City tap into local wisdom as the main foundation. This aims to build more effective and relevant communication with the needs and values believed by the local community. This approach strengthens the effectiveness of poverty alleviation programs by aligning communication strategies with the realities and local wisdom of the community.