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Pemberdayaan Ekonomi Masyarakat Melalui Pembuatan Kripik Singkong Aneka Rasa di Dukuh Wonorejo Desa Bedrug Winarti Winarti; Teguh Ansori
Social Science Academic SPECIAL ISSUE: Pengabdian Berdampak Membangun Potensi dan Transformasi Masyarakat
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.v0i0.3916

Abstract

Dukuh Wonorejo, Bedrug Village, is located in Pulung District, Ponorogo Regency. Most of the population work as farmers and dairy farmers. Dukuh Wonorejo has a lot of land that can be used as a means of agriculture and the community's economy which often generates income and even becomes the main occupation of the community, one of which is cassava. The results of planting cassava have not been able to meet daily needs because the price is always relatively cheap. Therefore there needs to be innovation regarding cassava processing so that it has a high selling price. The purpose of this community activity is to increase the economic value of cassava into cassava chips with various flavors. The service method used is Asset Based Community Development (ABCD) involving housewives in Wonorejo hamlet, Bedrug village, Pulung sub-district, Ponorogo district. Some people in the Wonorejo hamlet empower cassava agricultural products to become processed chips with a variety of flavors. The results obtained by the community are cassava chips which already have a crunchy taste and also have spicy and sweet flavors. The existence of cassava chip processing from the community is expected to improve the economy and community skills sothat it can have an impact on high buyer interest.
Optimalisasi Guru Ngaji Melalui Pembekalan Metode An-Nahdiyah Dalam Pembelajaran Al-Quran Di Madrasah Diniyah Al-Mujahidin Desa Bedrug Neti Setiowati; Teguh Ansori; Suad Fikriawan
Social Science Academic SPECIAL ISSUE: Pengabdian Berdampak Membangun Potensi dan Transformasi Masyarakat
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.v0i0.3922

Abstract

The An-Nahdliyah method is a method of learning the Koran that places more emphasis on the suitability and regularity of reading with the beat of murattal footnotes. The advantage of this method is that with the help of tapping with a stick, each reading will be rhythmic, when we learn the early stages of the Koran with this method, we will not feel bored because the needs of both the right and left brain are met. In Bedrug Village, especially Dukuh Krajan, there is a Madrasah Diniyah Takmiliyah Awwaliyah called Madrasah Diniyah Al-Mujahidin which in the process of learning the Qur'an uses the media in the form of An-Nahdliyah volumes, however the method used is not the An-Nahdliyah method. By using the ABCD approach through participant observation methods and also interviews. The results of this study are that there are four stages carried out in the implementation of the An-Nahdliyah method training program, namely planning, socialization, implementation and also evaluation. From this activity, it is hoped that the teacher of the Koran will be able to apply the An-Nahdliyah method according to the procedure
Penggunaan Teknologi Pemerah Otomatis pada Peternakan Sapi Perah dan Dampaknya Terhadap Produktivitas Susu di Desa Bedrug Dyah Rahmatika Anjani; Teguh Ansori
Social Science Academic SPECIAL ISSUE: Pengabdian Berdampak Membangun Potensi dan Transformasi Masyarakat
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.v0i0.3923

Abstract

This article examines the implementation of automatic milking technology in dairy farms and its impact on milk productivity in Bedrug Village. The aim of this study is to evaluate the efficiency and benefits of automatic milking technology in increasing milk production in dairy farms. A field survey method was used to collect data from several dairy farms that have adopted automatic milking technology in Bedrug Village. The collected data included a comparison of milk productivity before and after the implementation of the technology, as well as the farmers' responses to using this technology. The results of the study show that the use of automatic milking technology has a positive impact on milk productivity in Bedrug Village. The implementation of this technology improves the efficiency of the milking process, resulting in increased milk production. Moreover, the technology also helps reduce stress on dairy cows and improves animal welfare. Thus, this article presents evidence that the use of automatic milking technology can be an effective solution to enhance productivity and animal welfare in dairy farms, ultimately contributing to the development of the dairy industry in Bedrug Village.
Pendampingan Pelatihan Pembuatan Buket untuk Meningkatkan Kreativitas dan Pendapatan Masyarakat Dukuh Tengah Desa Nambangrejo Kecamatan Sukorejo Kabupaten Ponorogo Fiki Nurul Hidayati; Teguh Ansori
Social Science Academic SPECIAL ISSUE: Desa Berdaya dengan Potensi Lokal
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.v0i0.5980

Abstract

This research is motivated by the potential of human resources that have not been fully explored. The majority of the population in Dukuh Tengah, Nambangrejo Village—particularly housewives and the younger generation—have free time that could be optimized for productive activities. This is due to limited access to skills training and a lack of exposure to creative economic opportunities. This assistance aims to enhance the community's creativity and skills, increase their knowledge about digital marketing and the use of information technology, boost income, and create new job opportunities for the Dukuh Tengah community. The method used is Asset-Based Community Development (ABCD). This program can empower the Dukuh Tengah community through bouquet-making and digital marketing training, targeting mothers and young women in Dukuh Tengah. The results of the study showed a significant increase in participants' skills in flower arranging after the training, as well as an improvement in their knowledge of digital marketing based on the materials provided.
Pendampingan Usaha Produk Tas Anyaman Berbasis Marketing Mix di Desa Sukorejo Kabupaten Ponorogo Anisa Hilmi Fuadah; Teguh Ansori
Social Science Academic SPECIAL ISSUE: Desa Berdaya dengan Potensi Lokal
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.v0i0.6007

Abstract

One of the MSMEs that have a pretty big opportunity is the craft of plastic woven bags. This community service was carried out in the plastic woven bag craft business unit owned by Mrs. Nikmah in Dukuh Krajan, Sukorejo Village, Sukorejo District, Ponorogo Regency. This service using the Asset-based community development (ABCD) method is considered to be the right approach to the above problem which is an approach to community development that is in a large flow. This service to the community provides assistance in terms of marketing and product promotion. Promotion and marketing assistance aims to introduce woven products to the wider community so that they can increase sales of woven bags. The purpose of this service activity is to help provide solutions to problems related to marketing aspects by introducing a marketing mix strategy. The results of this activity show that the assistance carried out is able to encourage these business actors to maintain their business by maximizing marketing and promotion aspects. In practice, The prospect of developing a plastic woven bag business in Dukuh Krajan, Sukorejo Village, Sukorejo District, Ponorogo, showed significant results, including the introduction of a marketing mix strategy that can support woven business productivity and expand marketing by utilizing social media and to make products more recognizable the broad public.
Penguatan Minat Kunjungan Wisatawan dan Media Promosi melalui Media Sosial di Taman Wisata Sokosewu Sukorejo Ponorogo Fanny Safrian; Teguh Ansori; Syamsul Wathoni
Social Science Academic SPECIAL ISSUE: Desa Berdaya dengan Potensi Lokal
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.v0i0.6018

Abstract

This article discusses the use of social media as an effective promotional tool in Sokosewu Park's modern marketing strategy. The main aim of this article is to explore how social media can be used to increase name visibility, expand audience reach, and encourage deeper interactions with Sokosewu Park tourists. The method used in this research is the Asset Based Community Development (ABCD) method which prioritizes the utilization of assets and potential that exist around Sokosewu Park and are owned by the community. To then be used as material that empowers Sokosewu Park and the community itself. The research results show that strategic use of social media can significantly increase audience reach and tourist engagement. An integrated campaign with high-quality content and the right platform selection results in a significant increase in tourist destination recognition and tourist response. These findings confirm that social media, when used appropriately, is a powerful promotional tool that can support marketing objectives and strengthen relationships with target audiences.
Pengembangan Pemasaran Produk Alat Kesenian Lokal di Dukuh Mirah Desa Nambangrejo Sukorejo Ponorogo Amirul Dharoini; Teguh Ansori
Social Science Academic SPECIAL ISSUE: Desa Berdaya dengan Potensi Lokal
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.v0i0.6029

Abstract

Most of the residents of Nambangrejo Village work as local cultural craft businesses. The problem in that place is that they are only able to market their products in the surrounding environment. This is what causes the business to take a very long time and is difficult to develop and become big. The purpose of this study is to create products that can be accepted by consumers in accordance with the targeted marketing strategy and develop the business on a larger scale. The method used is field research, namely the qualitative method. Its implementation is carried out by providing assistance in marketing and promoting local cultural craft businesses. The results obtained from the assistance, which were initially only in the environment, have now spread widely to other areas. So, as a conclusion in the training activity for developing marketing strategies for local cultural craft businesses, namely being able to understand insights about marketing strategies, having skills in marketing a local art tool product and how to make products that are currently acceptable in the market so that products can compete in terms of quality and marketing.
The Effect Of Chatbot Use On Purchase Decisions On E-Commerce Platforms  With Consumer Trust As A Mediation Variable(Case Study of Consumer Behavior in Ponorogo Regency) Suad Fikriawan; Teguh Ansori
MONETARIUM: Journal of Economics Business and Management Vol. 2 No. 2 (2025): MONETARIUM: Journal of Economy Business and Management
Publisher : PC Ikatan Sarjana Nahdlatul Ulama Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71155/n4nc0r46

Abstract

This study aims to analyze the influence of chatbot usage on consumer purchasing decisions on e-commerce platforms, with trust as a mediating variable. Using a quantitative approach and a case study in Ponorogo Regency, data were collected through a closed-ended questionnaire from 30 randomly selected respondents. The research instrument was tested for validity and reliability using Pearson correlation and Cronbach's Alpha, and analyzed using simple linear regression and the Sobel mediation test. The results of the study showed that chatbots had a positive and significant effect on user trust (β = 0.68; p < 0.01), and trust significantly influenced purchasing decisions (β = 0.30; p < 0.05). The mediation test showed that trust significantly mediated the relationship between chatbots and purchasing decisions (z = 2.17; p < 0.05). These results support the Stimulus–Organism–Response (S-O-R) theoretical framework, where chatbots as stimuli influence internal conditions (trust), which then drive responses in the form of purchasing decisions. These findings emphasize the importance of chatbot design that is not only technically functional, but also capable of building user trust as a psychological relationship-based digital marketing strategy.
EFEKTIFITAS KOMUNIKASI PNPM MANDIRI DENGAN PEMANFATAN KEARIFAN LOKAL DALAM PENGENTASAN KEMISKINAN DI KOTA PADANG M. Mochtar Mas’od; Ahmad Maulana Anshori; Teguh Ansori; Muhammad Haris; Malik Ibrahim
Nusantara Hasana Journal Vol. 3 No. 8 (2024): Nusantara Hasana Journal, January 2024
Publisher : Yayasan Nusantara Hasana Berdikari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59003/nhj.v3i8.1080

Abstract

Research on the Communication Approach with the Utilization of Local Wisdom in Poverty Alleviation in Padang City is conducted as part of the National Community Empowerment Program in West Sumatra Province. The purpose of this research is to describe, explain, and analyze how knowledge-based communication is applied in poverty eradication efforts. The research method used is qualitative descriptive method. The results of the research show that community empowerment programs actively utilize the basic concepts of human values, such as honesty, solidarity, volunteerism, and integrity. These concepts are closely related to norms and values that have become an integral part of the local community. In addition, the local wisdom inherent in the community in the research area is also utilized by the neighborhood facilitators in implementing the program activities. With this approach, community empowerment programs in Padang City tap into local wisdom as the main foundation. This aims to build more effective and relevant communication with the needs and values believed by the local community. This approach strengthens the effectiveness of poverty alleviation programs by aligning communication strategies with the realities and local wisdom of the community.
Pemberdayaan Masyarakat Dalam Perspektif Ekonomi Islam Teguh Ansori
AL-MIKRAJ Jurnal Studi Islam dan Humaniora (E-ISSN 2745-4584) Vol. 3 No. 2 (2023): AL-Mikraj Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v3i2.4539

Abstract

This article aims to describe the concept and implementation of community empowerment in the context of Islamic economics. Community empowerment has an important impact in achieving the sustainable development goals, and a better understanding of. Community empowerment is a solution to the inequality and powerlessness felt by some people by the oppression of the powerful. Western economies provide no answer to this powerlessness. In an economic perspective, Islam provides a solid foundation to guide empowerment efforts. This research method is qualitative descriptive taken from several literatures. This research explores relevant Islamic economic principles, community empowerment implementation strategies, and their impact on economic and social well-being. The results of this study show that community empowerment in an Islamic perspective must use several instruments, namely zakat, infak, shodaqah, and waqf.