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All Journal Jurnal Manajemen Bisnis Jurnal Manajemen Dayasaing Jurnal Ekonomi Pembangunan: Kajian Masalah Ekonomi dan Pembangunan EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Benefit: Jurnal Manajemen dan Bisnis Riset Akuntansi dan Keuangan Indonesia Jurnal Mirai Management JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Journal of Economic, Bussines and Accounting (COSTING) DIJB (Diponegoro International Journal of Business) International Journal of Supply Chain Management EQIEN - JURNAL EKONOMI DAN BISNIS Jurnal Mantik Jurnal Muara Ilmu Ekonomi dan Bisnis JURNAL LENTERA BISNIS Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Community Engagement and Emergence Journal (CEEJ) Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Manajemen Kesatuan Jurnal Fokus Manajemen Bisnis Komitmen : Jurnal Ilmiah Manajemen Jurnal Bina Bangsa Ekonomika Proceedings Series on Social Sciences & Humanities International Journal of Management Science and Information Technology (IJMSIT) Jurnal Ekonomika: Manajemen, Akuntansi & Perbankan Syari'ah International Journal of Science and Environment Jurnal Inovasi Pengabdian dan Pemberdayaan Masyarakat Jurnal Sistem Informasi dan Manajemen

Kussudyarsana Kussudyarsana

Fakultas Ekonomi Dan Bisnis Universitas Muhammadiyah Surakarta

Author-ID : 510086

Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Public Health Social Sciences Transportation Other

Published : 64 Documents Claim Missing Document

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BUDAYA DAN PEMASARAN Tinjauan Pengaruh Budaya terhadap Perilaku Konsumen Kussudyarsana Kussudyarsana
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 12 No 2 Desember 2008
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v12i2.1284

This paper tried to describe the role of culture in management marketing, especiallyin the consumer behavior field. Some aspects of culture be investigated and analyzed bycombined of theorytical background in the real context. This paper also explored the level ofculture, the existence of culture value, and discussing their impact to consumer behavior.Finally, in the end of the paper, author explained the existence of ritual and their implicationto marketing strategies.

Analisis Penilaian Tingkat Kesehatan Bank pada PD BPR BKK Sragen Kota Kabupaten Sragen Tahun 2003-2005 Agustin Dwi Hastuti; Kussudyarsana Kussudyarsana
Riset Akuntansi dan Keuangan Indonesia Vol 6, No 1 (2007): Jurnal Akuntansi dan Keuangan
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/reaksi.v6i1.3546

Uncertainty, trust and formal governance mechanism in Indonesian family SMEs K Kussudyarsana; Muhammad Halim Maimun; S Soepatini
Diponegoro International Journal of Business Vol 2, No 1 (2019)
Publisher : Department of Management | Faculty of Economics and Business | Universitas Diponegoro

This paper discusses the relationship between uncertainty, trust and the application of formal governance mechanism in Indonesian family SMEs. The data were obtained through survey to 360 family firms in indonesia. This study used factor analysis to validate the construct and multiple regression analysis to examine the hypothesis. The moderation testing indicated that trust moderated the relationship between uncertainty and formal governance was negatively significant

Is Percieved Quality Mediate the relationship between Brand Image and Country of Origin toward Purchase Intension? Kussudyarsana Kussudyarsana; Yessy Bangkit Forma; Nur Achmad
JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Vol 6 No 2 (2020): September
Publisher : Universitas Muhammadiyah Sidoarjo

This study analyzes the effect of country of origin and brand image on purchnase intension through perceived quality as an intervening variable. The research setting was on Skin cares and Beauty clinic Industry. This research used incidental sampling as a sampling technique. This study involved 300 respondents which acces the online questionnaires through google form. The data obtained were processed used descriptive analysis and SEM analysis with SmartPLS. The results indicate that the country of origin positively effect on perceived quality. Meanwhile, the country of origin variable did not affect on purchase intension. The brand image variable has a positively impact on the perceived quality variable. Brand image has a positive effect on intension to buy. The perceived quality positively effects on intension to buy. Ccountry of origin indirectly effect on intension to buy through perceived quality. Brand image has an indirect effect on intension to buy through perceived quality as an intervening variable

The Impact of Hedonic, Utilitarian Value, and Perceived Quality Toward Costumer Loyalty in Cosmetic Industry Kussudyarsana Kussudyarsana; Naisha Rahma Indraswari
JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Vol 8 No 1 (2022): April
Publisher : Universitas Muhammadiyah Sidoarjo

This study examined hedonic value, utilitarian value, perceived quality and customer satisfaction and their impact on consumer loyalty. Data collected used questionnaires with Likert scale 1-5 to measure respondents' responses. The sampling method used in this research was purposive sampling. Data collection was carried out on people who live in Surakarta Residency by distributing questionnaires online using Google Form. Data collection was carried out on February 15, 2021 to February 28, 2021 with a total 157 respondents. The findings of this study confirm that hedonic value has no effect on customer satisfaction and customer loyalty. Utilitarian values have an influence on customer satisfaction and customer loyalty. Meanwhile, perceived quality has a direct influence on customer satisfaction and has no effect on consumer loyalty.

PENGARUH PENGETAHUAN LINGKUNGAN DAN SIKAP KONSUMEN TERHADAP NIAT BELI PRODUK RAMAH LINGKUNGAN (Studi pada Konsumen Air Mineral ADES di Kota Klaten) Kussudyarsana Kussudyarsana; Nur Yuliana Devi
Jurnal Fokus Manajemen Bisnis Vol. 10 No. 1 (2020)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v10i1.2065

Business competition in the development in the era of globalization and high environmental damage requires companies to be able to meet the needs of consumers but also protect the preservation of the environment. This research is a quantitative causal research that allows to know the relationship that is influential between two or more variables by using two hypothesis tests, simple regression analysis and multiple linear regression analysis. The population in this study is Ades mineral water consumers who live in the city of Klaten, while the study sample was 125 respondents with a non-probability sampling purposive sampling method as a sampling method. Based on the results of research that environmental knowledge has a significant effect on consumer attitudes, environmental knowledge has no significant effect on purchase intention, consumer attitudes positively influence purchase intention. The attitude of consumers is also a variable that mediates the influence of environmental knowledge on purchase intention, the results of this study indicate that consumer attitudes do not mediate between independent and dependent variables. In this study the mediating variable is a fulling mediation model because a to Z has a significant effect, b to Y has a significant effect, and X to Y has no significant influence.

Inter-Firms Relationships and Supply Chain Strategy Mechanism in Indonesian Family SMEs Kussudyarsana Kussudyarsana; Muhammad Halim Maimun; Anton Agus Setyawan; Ram Vemuri
International Journal of Supply Chain Management Vol 9, No 4 (2020): International Journal of Supply Chain Management (IJSCM)
Publisher : International Journal of Supply Chain Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract— In an emerging economy such as Indonesia, family firms represent the most common form of business organization. This study discussed the supply chain strategy mechanism for inter-firms relationships in context of family small medium enterprises (SMEs). This study investigated in what situation family SMEs should apply relational or and formal supply chain strategy mechanism. This study used multiple regression analysis to examine hypothesis. In the data collection, questionnaires were distributed to 350 owners and managers of small-medium enterprises, around seven cities in Java Island in Indonesia. Results indicated two factors asset specificity and uncertainty – influenced both formal and relational supply chain strategy. Through the investigation of supply chain strategy mechanism in family SMEs this study contributes to answer the appropriateness of the application supply chain strategy mechanism in Family SME

THE EFFECT OF PRICE, PRODUCT, AND FLASH SALE ON REPURCHASE DECISION WITH CUSTOMER SATISFACTION AS MODERATION ON TIKTOKSHOP FEATURES Riska Atqiyya Baroroh; Kussudyarsana Kussudyarsana; Soeptaini Soeptaini
Eqien - Jurnal Ekonomi dan Bisnis Vol 11 No 1 (2022): EQIEN- JURNAL EKONOMI DAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Dr Kh Ez Mutaqien

The development of the internet from year to year continues to increase, this makes the growth of e-commerce businesses appear, one of which is Tiktokshop. This study aims to analyze the effect of price, product, and flash sales to repurchase decisions with consumer satisfaction as a variable moderating Tiktokshop. The research technique used is quantitative, data collection uses a questionnaire method and the sample in this study amounted to 100 people. The analysis in this study was assisted using SPSS and SmartPLS. The result is Price has a significant effect on repurchase decisions, product quality has a significant effect on repurchase decisions, a flash sale has a significant effect on purchasing decisions, and customer satisfaction has a significant effect on repurchase decisions. Customer satisfaction does not moderate the effect of price on repurchase decisions, customer satisfaction does not moderate the effect of product quality on repurchase decisions, and customer satisfaction moderates the effect of promotions on consumer repurchase decisions at Tiktokshop.

THE INFLUENCE OF BRAND IMAGE, CONTENT MARKETING, AND STORE TRUST ON PURCHASE DECISIONS: CASE STUDY ON TIKTOK APP USER CONSUMERS M. Rizki; Kussudyarsana Kussudyarsana
Komitmen: Jurnal Ilmiah Manajemen Vol 4, No 2 (2023): KOMITMEN: Jurnal Ilmiah Manajemen
Publisher : FEBI UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jim.v4i2.27573

Tiktok is one of the several online shopping applications created as a result of the advent of the internet. This study attempts to identify the impact of shop trust, content marketing, and brand perception on Tiktok purchasing decisions. Purposive sampling is used in this quantitative research method, which collects data from a sample of 100 respondents using a questionnaire. Multiple regression to analyze data. The study's findings show that while content marketing has a favorable and significant impact on buying behavior with sig. value 0.000, brand image has no discernible influence with a sig value of 0.395. With a sig value of 0.000, shop trust has a favorable and significant impact on purchasing decisions. Brand image, content marketing, and shop trust all have an impact on purchasing choices at the same time or simultaneously influence.

The Influence Of E-Service Quality, E-Payment, And Web Design Quality On Customer Satisfaction In Purchasing Gacoan Noodles Through The Shopeefood Application Dwi Putri Kinasih; Kussudyarsana Kussudyarsana
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 1 (2024): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i1.5261

The purpose of this study was to analyze the effect of E-Service Quality, E-Payment, and Web Design Quality on customer satisfaction in purchasing Gacoan Noodles through the Shopeefood application in Surakarta City. This type of research is quantitative with explanatory research. The population in this study were all Gacoan consumers in Surakarta city. The sampling technique in this study. using purposive sampling. The sample calculation uses the theory of Ferdinand. The sample of this study amounted to 200 respondents. This study uses primary data in its preparation. Primary data is obtained through the first source or respondent answers from Gacoan Noodle customers in Surakarta City using a questionnaire. The results of this study show that the E-Service Quality variable has a positive influence on Customer Satisfaction with Gacoan products is a significant result. The ease and security of the payment process can affect customer satisfaction. Web Design Quality variable has a positive influence on Customer Satisfaction. The three independent variables (E-Service Quality, E-Payment, and Web Design Quality) together have a positive effect on Customer Satisfaction, indicating that service and a holistic shopping experience are key to increasing customer satisfaction.

Co-Authors Agus Setiawan, Anton Agustin Dwi Hastuti Anggrayuda fajar Anggun Azizah Annisa Annisa Antika, Mia Anton Agus Setyawan Arta, Muhammad Alvin Danu Ayuandira, Ririn Devi, Nur Yuliana Dwi Putri Kinasih Evita Dhewi Hananti Farhan Afifudin, Muhammad Farid Wajdi Fatchurrohman Fatchurrohman Fatchurrohman Fatchurrohman, Fatchurrohman Febrianti, Bella Gusva Nanda Prayoga Hananti, Evita Dhewi Hastuti, Agustin Dwi Ihwan Susila Jati Waskito Jufendri Laili Isrofa Lestari Rejeki Lestari Rejeki, Lestari Luluk Ria Rakhma Luqiana, Asyifa Lulu M. Rizki M. Sholahuddin Maimun, Muhammad Halim Mia Antika Muchlison Anis Muh. Tasrif Muhriza, Nurul Naisha Rahma Indraswari Nur Achmad Nur Yuliana Devi Prabowo, Kharina Febby Purwo Saputro, Edy Rahmad Ageng Handoko Rahmawati, Clara Fadhilla Ram Vemuri Ramadhaningtyas, Novendra Frida Reni Nur Alviana Riska Atqiyya Baroroh Rohmani, Nala Putriana Haidir S Soepatini Soeptaini Soeptaini Solly Aryza Sutanto, Wullyatri Dewi Risma Yessy Bangkit Forma Zulfa Irawati Zulfa Irawati, Zulfa

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