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All Journal JURNAL MANAJEMEN MOTIVASI Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT) Studi Akuntansi, Keuangan, dan Manajemen Sammajiva: Jurnal Penelitian Bisnis dan Manajemen JPNM : Jurnal Pustaka Nusantara Multidisiplin Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Journal of Islamic Digital Economics and Management Maslahah: Jurnal Manajemen dan Ekonomi Syariah The Journal of Financial, Accounting and Economics
Syamsul Bahri Dg. Parani
Unknown Affiliation
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Pengaruh Kualitas Produk, Harga dan Waktu Tunggu Terhadap Repurchase Intention Di Mie Gacoan Kota Palu Misra; Syamsul Bahri Dg. Parani; Umar Syarifuddin; Setiawan Mandala Putra
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8837

Abstract

This study examines the influence of product quality, price, and waiting time on repurchase intention at Mie Gacoan Palu. Using a quantitative approach, data were collected from 100 consumers who had previously made repeat purchases through a questionnaire and analyzed using multiple linear regression. The results show that price and waiting time significantly affect repurchase intention, while product quality has no significant effect. Simultaneously, all independent variables significantly influence repurchase intention. These findings imply that maintaining competitive prices and improving service efficiency are more important in encouraging repeat purchases than relying solely on product quality. Keywords: Product Quality; Price; Waiting Time; Repurchase Intention; Consumer Behavior; Customer Satisfaction; Fast-Food Restaurant; Mie Gacoan
Co-Authors Adhe Istiana Ikramawati Asriadi Asriadi Erwan Sastrawan Farid Indra Setiawan IRA NURIYA SANTI Juliana Kadang Karmelita Lahay Maskuri Sutomo Misra Moh. Fatur Gifahri Nunung Susilowati Rizky, Anang Rizky Nugraha Setiawan Mandala Putra Siti Nurhaliza Sri Wanti Tediy Adrian Hermansyah Thahir, Harifuddin Umar Syarifuddin Yea Aprilia Silvana Zakiyah Zahara