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All Journal Jurnal PENA : Penelitian dan Penalaran JURNAL MANAJEMEN Journal of Economic, Bussines and Accounting (COSTING) BAREKENG: Jurnal Ilmu Matematika dan Terapan Jurnal Samudra Ekonomi dan Bisnis Jambura Nursing Journal Jurnal Onoma: Pendidikan, Bahasa, dan Sastra Variance : Journal of Statistics and Its Applications InPrime: Indonesian Journal Of Pure And Applied Mathematics Jurnal Inovasi Pendidikan dan Sains Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT) Jurnal Ilmiah ASET Lumbung Inovasi: Jurnal Pengabdian Kepada Masyarakat Absorbent Mind Healthy Tadulako Journal (Jurnal Kesehatan Tadulako) JITU (Jurnal Ilmiah Teknik Unida) Jurnal Cakrawala Ilmiah Jurnal Ilmiah Pendidikan Dasar (JIPDAS) ARZUSIN: Jurnal Manajemen dan Pendidikan Dasar Jurnal Riset Mahasiswa Matematika AACENDIKIA: Journal of Nursing Innovative: Journal Of Social Science Research Seminar Nasional Hasil Penelitian LP2M UNM Sammajiva: Jurnal Penelitian Bisnis dan Manajemen GEMBIRA (Pengabdian Kepada Masyarakat) Indonesian Journal of Community Empowerment Indonesian Journal of Mathematics and Applications RETORIKA : Jurnal Kajian Komunikasi dan Penyiaran Islam Mammiri: Jurnal Pengabdian Masyarakat Journal of Community Service Journal of Muhammadiyah’s Application Technology Jurnal Ad'ministrare: Jurnal Pemikirian Ilmiah dan Pendidikan Administrasi Perkantoran Indonesian Journal of Computational and Applied Mathematics Jurnal Pendidikan: Teori, Penelitian, dan Pengembangan
Asriadi Asriadi
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PENGARUH CITRA MEREK DAN KEPERCAYAAN MEREK TERHADAP KEPUASAN PELANGGAN SERTA DAMPAKNYA TERHADAP LOYALITAS MEREK SEPEDA MOTOR MEREK HONDA Nurfadila, Nurfadila; Sutomo, Maskuri; Asriadi, Asriadi
Jurnal Ilmu Manajemen Universitas Tadulako Vol 1, No 3 (2015): Jurnal Ilmu Manajemen Universitas Tadulako
Publisher : Jurnal Ilmu Manajemen Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (637.396 KB)

Abstract

Independent  variables  used  in  this  study  are  brand  image  and  brand  trust,  while  the  dependent variable  is  customer  satisfaction  and  brand  loyalty.  The  type  of  research  used  in  this  research  is descriptive causal method. Samples used in this study were as many as 97 respondents with the form of  sampling  using  techniques  Purposive  Sampling  and  Accidental  Sampling.  Data  analysis  method used in this research is path analysis method. Result of research indicate that brand image influence to  customer satisfaction,  brand  trust  influence  to  customer  satisfaction,  brand  image does  not influence to brand loyalty, brand trust influence to brand loyalty and customer satisfaction influence to brand loyalty. Variabel  independen  yang  digunakan  dalam  penelitian  ini  adalah  citra  merek  dan kepercayaan  merek,  sedangkan  variabel  dependen  adalah  kepuasan  pelanggan  dan  loyalitas merek. Jenis penelitian yang digunakan dalam penelitian ini adalah metode deskriptif kausal. Sampel  yang  digunakan  pada  penelitian  ini  yaitu  sebanyak  97  responden  dengan  bentuk pengambilan  sampel  menggunakan  teknik Purposive  Sampling dan Accidental  Sampling. Metode analisis data yang digunakan dalam penelitian ini adalah metode path analysis. Hasil penelitian  menunjukkan  bahwa  citra  merek  berpengaruh  terhadap  kepuasan  pelanggan, kepercayaan merek berpengaruh terhadap kepuasan pelanggan, citra merek tidak berpengaruh terhadap  loyalitas  merek,  kepercayaan  merek  berpengaruh  terhadap  loyalitas  merek  dan kepuasan pelanggan berpengaruh terhadap loyalitas merek.
Potensi wirausaha geowisata pasca bencana alam likuifaksi Risnawati, Risnawati; Wirastuti, Wiri; Wanti, Sri; Surayya, Surayya; Asriadi, Asriadi; Riswandi, Riswandi
JURNAL MANAJEMEN Vol 13, No 1 (2021)
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29264/jmmn.v13i1.8707

Abstract

Tujuan dari penelitian ini adalah memetakan potensi wirausaha geowisata di lokasi daerah Balaroa pasca bencana likuifaksi yang terjadi pada 28 September 2018. Geowisata merupakan objek kepariwisataan yang terbentuk dari alam itu sendiri dan memanfaatkan alam sebagai objek utama. Metode penelitian yang dilakukan adalah deskriptif kualitatif yaitu menguraikan secara langsung berdasarkan apa yang ditemukan dilapangan melalui observasi, pengamatan, wawancara, studi lapangan, serta studi kepustakaan. Adapun hasil pada penelitian adalah terdapat beberapa potensi geowisata yang dapat dimanfaatkan sebagai wirausaha yaitu sektor pariwisata seperti restoran dan rumah makan, industri kerajinan, dan budaya. Sektor perkebunan yakni sektor agrowisata, sektor peternakan seperti ternak kambing, sapi, dan kuda, dan sektir lainnya yang mendukung destinasi geowisata di daerah Likuifaksi Balaroa.
HUBUNGAN GAYA BELAJAR DENGAN NILAI TENTAMEN ANATOMI PADA MAHASISWA KEDOKTERAN UNIVERSITAS TADULAKO Puspasari Kiay Demak, Indah; Irsan, Mohammad; Andyka Hutasoit, Gina; Asriadi, Asriadi
Healthy Tadulako Journal (Jurnal Kesehatan Tadulako) Vol. 4 No. 2 (2018)
Publisher : Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (368.989 KB) | DOI: 10.22487/htj.v4i2.66

Abstract

Latar Belakang: Keberhasilan belajar tidak lepas dari faktor-faktor yang mempengaruhi dalamproses belajar, dalam penelitian ini hanya ditekankan pada faktor gaya belajar. Gaya belajarmerupakan suatu kombinasi dari bagaimana seseorang menyerap dan kemudian mengatur sertamengolah informasi. Gaya belajar yang sesuai dapat meningkatkan pembelajaran yang lebih efektifdan efisien.Tujuan: Untuk mengetahui hubungan gaya belajar dengan nilai tentamen anatomi pada semesterganjil mahasiswa tingkat III Program Studi Kedokteran FK UNTAD.Metode: Jenis penelitian ini menggunakan metode cross sectional. Pengambilan sampel dilakukandengan teknik total sampling dan sampel pada penelitian ini berjumlah 55 mahasiswa tingkat III yangsesuai dengan kriteria insklusi dan eksklusi. Instrumen penelitian menggunakan kuesioner VARKversi 7.8 dan dilihat hubungannya dengan nilai tentamen anatomi mahasiswa tingkat III yang diperoleh dari data sekunder yang di terbitkan oleh Departemen Anatomi FK UNTAD.Hasil: Hasil penelitian ini menunjukan bahwa mayoritas responden memiliki gaya belajar kinestatikberjumlah 18 mahasiswa (32,7%). Pada uji fixer exact di peroleh nilai P>0,05 artinya tidak terdapathubungan bermakna gaya belajar dengan nilai tentamen anatomi mahasiswa tingkat III Program StudiKedokteran FK UNTAD.Kesimpulan: Tidak terdapat hubungan yang bermakna gaya belajar dengan nilai tentamenmahasiswa tingkat III program studi kedokteran FK Untad.
Strategi Pengembangan Sumber Daya Manusia (SDM) pada UMKM Kota Palu di Era Pandemi Covid 19 Risnawati Risnawati; Wiri Wirastuti; Sriwanti Sriwanti; Fera Fera; Surayya Surayya; Asriadi Asriadi; Meggi Indrianinangsih
Jurnal Ilmiah Aset Vol 24 No 1 (2022): Jurnal ASET Volume 24 No 1
Publisher : STIE Widya Manggala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37470/1.24.1.202

Abstract

The background in this study is that the role of MSMEs is very strategic, especially in overcoming poverty and employment so that they can empower the community well. During the COVID-19 pandemic, culinary SMEs typical of the city of Palu experienced an impact on their business processes, and experienced a significant decline in sales. This research uses descriptive qualitative method. Data were collected through questionnaires, and interviews. Respondents in this study amounted to 25 owners of culinary SMEs typical of the city of Palu. The results of this study obtained a strategy for developing human resources for culinary SMEs typical of the city of Palu: HR training on digital marketing, product innovation, financial transaction applications, and creativity programs organized by the government and other business groups.
Pelatihan Pembukuan Sederhana Bagi Pelaku Usaha Wisata Pantai Pangi di Desa Masaingi Kabupaten Donggala Fattah, Vitayanti; Rombe, Elimawaty; Saharuddin, Saharuddin; Hadi, Suryadi; Asriadi, Asriadi; Anisah, Anisah
Lumbung Inovasi: Jurnal Pengabdian kepada Masyarakat Vol. 9 No. 4 (2024): December
Publisher : Lembaga Penelitian dan Pemberdayaan Masyarakat (LITPAM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/linov.v9i4.2176

Abstract

Desa Masaingi, Kecamatan Sindue Kabupaten Donggala memiliki potensi usaha wisata yang belum optimal karena pengelolaan yang kurang baik. Kondisi ini disebabkan oleh rendahnya pemahaman masyarakat terhadap manajemen keuangan. Dimana mayoritas pelaku usaha belum memiliki pembukuan yang memadai dan masih kurang memahami urgensi pembukuan keuangan, serta masih cenderung mengambil keputusan berdasarkan intuisi dan pengalaman. Oleh karena itu, pengabdian ini bertujuan untuk mengedukasi pelaku usaha mengenai pembukuan sederhana. Metode yang digunakan adalah Sosialisasi, diskusi, demonstrasi, serta monitoring dan evaluasi melalui tiga tahapan yaitu persiapan, pelaksanaan dan evaluasi. Hasilnya terjadi peningkatan kemampuan pelaku usaha dalam membuat pembukuan keuangan, yang dapat digunakan sebagai dasar pengambilan keputusan usaha Berdasarkan hasil evaluasi pelatihan, terjadi peningkatan yang signifikan dalam pemahaman dan kemampuan pelaku usaha dalam menyusun pembukuan keuangan. Hasil pre-test menunjukkan skor rata-rata 70, yang meningkat menjadi 109,51 pada post-test, dari total skor 130. Peningkatan sebesar 56,4% ini menunjukkan bahwa pelatihan telah berhasil meningkatkan pemahaman dan keterampilan pelaku usaha dalam mengelola keuangan secara lebih sistematis dan berbasis data, sehingga mendukung mereka dalam pengambilan keputusan yang lebih rasional dan terukur. Simple Bookkeeping Training for Pangi Beach Tourist Enterprises in Masaingi Village, Donggala Regency Abstract Masaingi Village in Sindue District, Donggala Regency, has tourism business potential that remains underdeveloped due to inadequate management. This situation stems from the community's limited understanding of financial management, where the majority of business owners lack adequate bookkeeping practices and do not yet recognize the importance of financial records. They often continue to make decisions based on intuition and experience. To address this, our program aims to educate business owners on basic bookkeeping. The methods employed include socialization, discussion, demonstration, along with monitoring and evaluation through three stages: preparation, implementation, and evaluation. The results show a significant improvement in the ability of business owners to maintain financial records, which can be used as a basis for business decision-making. Evaluation of the training outcomes revealed a notable increase in participants' understanding and skills in financial bookkeeping. The average pre-test score was 70, which rose to 109.51 on the post-test, out of a total score of 130. This 56.4% improvement indicates that the training successfully enhanced participants' understanding and skills in systematic and data-driven financial management, supporting them in making more rational and informed business decisions.
PENGARUH E-SERVICE QUALITY TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING DI E-COMMERCE SHOPEE (STUDI KASUS PADA GEN-Z KOTA PALU) Prabawanti, Kd. Jessika; Bachri, Syamsul; Ponirin, Ponirin; Asriadi, Asriadi
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 5 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i6.12973

Abstract

A primary factor affecting the success of an e-commerce platform is the quality of its electronic services, which is crucial in fostering customer satisfaction and loyalty. This research aims to examine the impact of e-service quality on customer loyalty, with customer satisfaction serving as an intervening variable, specifically targeting Generation Z users of Shopee in Palu. The study employs a quantitative approach, focusing on Generation Z Shopee users in Palu as the population. The sample was selected through non-probability sampling, specifically judgmental sampling, and consists of 110 respondents. Data analysis was conducted using Structural Equation Modeling (SEM) based on Partial Least Square (PLS), facilitated by Smart PLS 4.0 software. Findings reveal that e-service quality has a positive and significant impact on both customer satisfaction and loyalty, customer satisfaction significantly enhances customer loyalty, and customer satisfaction successfully mediates the link between e-service quality and customer loyalty in a positive and significant way. This underscores the need to improve e-service quality to boost customer satisfaction and loyalty, suggesting that e-commerce platforms like Shopee should prioritize digital service optimization to enhance competitiveness and retain loyal customers.
Strategi Pemasaran Inovatif Produk Kacandipa Dalam Menentukan Potensi Pasar Di Desa Sunju Tediy Adrian Hermansyah; Syamsul Bahri Dg. Parani; Zakiyah Zahara; Asriadi Asriadi
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 2 No. 1 (2024): Maret : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v2i1.862

Abstract

This study aims to investigate innovative marketing strategies for Kacandipa products in Sunju Village using a SWOT analysis approach. By combining qualitative data from scientific literature and observations, we analyzed the internal strengths, weaknesses, opportunities, and threats that affect the marketing of Kacandipa products. The results of the SWOT analysis identified product uniqueness, utilization of local raw materials, strong local reputation as key strengths, while limited distribution and lack of consumer awareness are some of the weaknesses faced. In the face of digital market expansion opportunities and government support, we formulated a TOWS strategy that includes strengthening digital market expansion, supply chain optimization, and increasing consumer awareness. The practical implication of this research is to provide guidance for local businesses to develop effective and sustainable marketing strategies for Kacandipa products in the Sunju Village market and possibly beyond that geographical boundary. It is hoped that the results of this study can contribute to the local marketing literature and provide insights for practitioners in optimizing the market potential of local products.
Tingkat Literasi Digital: Kemampuan Mahasiswa dalam Menganalisis Berita Hoaks Abdul Haliq; Abdul Hafid; Asriadi, Asriadi; Asis Nojeng
Jurnal Onoma: Pendidikan, Bahasa, dan Sastra Vol. 11 No. 2 (2025)
Publisher : Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/onoma.v11i2.5277

Abstract

Penelitian ini berfokus pada tingkat literasi digital mahasiswa dalam menganalisis berita hoaks. Tujuan utama dari penelitian ini, yaitu untuk mengukur tingkat literasi digital mahasiswa dalam menganalisis berita hoaks di media sosial. Penelitian ini menggunakan pendekatan kuantitatif dengan desain penelitian deskripstif kuantitatif. Teknik pengumpulan data dalam penelitian ini menggunakan teknik angket atau kuesioner yang diisi oleh mahasiswa Jurusan Bahasa dan Sastra Indonesia. Teknik analisis data dalam penelitian ini, yaitu deskriptif kuantitatif. Hasil penelitian menunjukkan bahwa tingkat literasi digital mahasiswa dalam menganalisis berita hoaks berada pada kategori menengah hingga tinggi. Mahasiswa umumnya sudah memiliki pemahaman dasar tentang literasi digital, seperti kemampuan mengenali sumber informasi yang kredibel, memahami cara verifikasi informasi, dan penggunaan media sosial dengan lebih bijak. Namun, masih terdapat sebagian mahasiswa yang mengalami kesulitan dalam mengidentifikasi berita hoaks secara cepat dan tepat.
Maternal Practices and Stunting Prevention Among Toddlers: A Study in Wara Health Center, Palopo City, 2025 Kaharuddin, Nur Wildah; Sastria, Andi; Asriadi, Asriadi; Amanah, Indra
AACENDIKIA: Journal of Nursing Vol. 4 No. 1 (2025): AACENDIKIA: Journal of Nursing
Publisher : Althar Cendikia Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59183/aacendikiajon.v4i1.56

Abstract

Stunting is a condition in which the growth and development of toddlers are delayed due to chronic malnutrition, resulting in height that is not appropriate for age. Stunting remains a significant public health issue globally, nationally, and locally, with concerning prevalence rates despite a gradual decline in recent years. Mothers play a crucial role in stunting prevention, as they are the primary caregivers of toddlers. Inadequate maternal practices may increase the risk of stunting. This study aimed to determine the relationship between maternal knowledge, attitudes, and the role of posyandu (integrated health post) cadres and maternal practices in stunting prevention among toddlers in the working area of Wara Public Health Center, Palopo City, in 2025. This quantitative study used a descriptive analytic design with a cross-sectional approach. A total of 83 respondents were selected using purposive sampling. Data were analyzed using the Chi-Square test. The results showed significant relationships between maternal knowledge (p = 0.018), attitudes (p = 0.016), and the role of posyandu cadres (p = 0.040) with maternal practices in preventing stunting. These findings indicate that knowledge, attitude, and the support of posyandu cadres are important factors influencing maternal efforts to prevent stunting in toddlers.
ANALISIS KREATIVITAS GURU SD NEGERI 9 TA KECAMATAN TANETE RIATTANG KABUPATEN BONE DALAM PROSES PEMBELAJARAN IPAS Sudarto, Sudarto; Asriadi, Asriadi; Sinta Pusvita Sari
Jurnal Cakrawala Ilmiah Vol. 4 No. 8: April 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research is a naturalistic qualitative research that aims to determine teacher creativity in the science learning process of SD Negeri 9 TA. The subjects in this study were the principal, grade V teachers. and grade V students of SD Negeri 9 TA. The data collection technique for this study was the interview techniques. The data analysis technique in this study was data reduction, data presentation and drawing conclusions. Based on the results of the data analysis, information was obtained that there are five aspects of teacher creativity in the science learning process. First, designing and preparing learning. Second, managing the class. Third, using a variety of methods. Fourth, utilizing learning media. Fifth, conducting an evaluation. So it can be concluded that teacher creativity in the science learning process has been carried out well. This is demonstrated through thorough preparation of teaching materials, conducive classroom management, use of varied learning methods, and evaluation. However, there are several aspects that still need to be improved, namely the utilization of learning media where teachers have not integrated technology into learning optimally
Co-Authors A. Amin, Siti Fuadillah A. Muh. Irgi Fatahillah Abdul Hafid Abdul Haliq Abdul Rahman Djamaluddin Abdullah, Ashari Abubakar, Agung Sucipto Agusyarif Rezka Nuha Al Idrus, Ainun Sukmawati Alam, Syahirun Ambo Dalle Andi Sitti Nurhaliza Andrianys, Irma Anisah Asis Nojeng Aslan Abidin, Aslan Asmawati Brahim, Annisa Maharani Damayanti, Elok Daniel Happy Putra Darman Darman Dewi Rahmawaty Isa Djihad Wungguli Elimawaty Rombe Fausia Salsabila Fera Fera Firdaus Firdaus Gina Andyka Hutasoit Habibah, Ummu - Hasan S. Panigoro Hesti Evrianti Ikhsan Sukaria, Muhammad Imran, Nurain Indah Puspasari Kiay Demak Indryani, Rahmah Irma Satriani, Irma Irsan, Mohammad Irsan, Mohammad Irwan Ridwan Rahim Ismail Djakaria Ismawati Isran K Hasan Jamal, Mardhiana Kaharuddin, Nur Wildah Khasanah, Uswatul La Ode Nashar Mahyudin Mahyudin Mardi Mardi Mardi Mardi Marsuki, Andika Marukai, Nur Amalia Maskuri Sutomo Masnur Meggi Indrianinangsih Miranda Wulandari Muallim Muallim MUH. YUNUS KASIM, MUH. YUNUS KASIM Muhammad Arham Muhammad Rifai Katili Muhammad Syarif, Muhammad MUHAMMAD ZAINAL Munasia , Hamisah Muslimin Muslimin Mutmainna, Mutmainna NISKY IMANSYAH YAHYA Ni’amah, Miftaku Normalia Normalia Nur, Muhammad Awal NURDIN, DJAYANI Nurfadila Nurfadila, Nurfadila Nurrahmah Nurrahmah, Nurrahmah Nursalim Nursalim Nurwan, Nurwan Ponirin Ponirin, Ponirin Prabawanti, Kd. Jessika Pricylia Chintya Dewi Buntuang Rauf, Dewi Nur Angriani Resmawan Resmawan Risnawati Risnawati Risnawati Risnawati Rizkiani Iskandar Sahabuddin Latif Saharuddin Salmun K. Nasib Sarnia, Wawaa Sastria, Andi Shabir, Achmad Sigit Mulyono Sinta Pusvita Sari Siti Nurmardia Abdussamad Siyono, Siyono Sriwanti Sriwanti Sudarto , Sudarto Sudarto Sudarto Sudirman Sudirman Sukaria, Muhammad Ikhsan Sultoni Sultoni, Sultoni Surayya Surayya Surayya, Surayya Suryadi Hadi Suwandi N Syamsiar, Syamsiar Syamsul Bachri Syamsul Bahri Dg. Parani Tambaru, Rachman Tediy Adrian Hermansyah Tri Ramadhani Ulopo, Asrul S Vitayanti Fattah Wanti, Sri Wiri Wirastuti Yunus, Andi Muhammad Yusri, Andi Yusuf Sobri, Ahmad Zakiyah Zahara