Article Per Year (5 Year)
p-Index From 2021 - 2026
1.853
P-Index
This Author published in this journals
All Journal Jurnal Scientia Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal EduHealth Profit: Jurnal Manajemen, Bisnis dan Akuntansi Jurnal Mutiara Ilmu Akuntansi Jurnal Multidisiplin Sahombu JURNAL ILMIAH SAINS TEKNOLOGI DAN INFORMASI Vitamin: Jurnal Ilmu Kesehatan Umum Pemberdayaan Masyarakat: Jurnal Aksi Sosial
Mutiara Salsabila
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Veterinary

Published : 12 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
The Effect of the Promotional Mix on the Interest of Village Visitors Kampung Patin Riau Mutiara Salsabila; Ira Dwi Mayangsari
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.6009

Abstract

This research was conducted to determine the results of the Effect of Promotional Mix on Visitor Interest in Kampung Patin Riau Tourism Village. This study uses a probability sampling technique, namely simple random sampling. The technique that will be used in this research is simple random sampling, namely the process of taking samples of members of the population at random without regard to the overall level in the population. The exact number of the population in this study cannot be known with certainty because the number varies. So in this study sampling using the formula from Lemesshow, then obtained a sample of 96.4 and rounded up to 100 respondents. In this study, with the results of hypothesis testing with t-test, the results of T-count > T-table (2,936 > 1.985) and a significance of 0.004 < 0.05 then Ho is rejected and Ha is accepted, so it can be stated that there is a significant effect of the promotion mix on interest visitors to the Patin Village Tourism Village. Based on the results of research on "The Influence of Promotional Mix on Visitor Interest in Kampung Patin Tourism Village", the conclusions are as follows: Promotional mix variable (X) is included in the very good category with a percentage of 85%. This shows that the promotional mix used by the Kampung Patin Tourism Village has been effective in attracting visitors. Interest variable (Y) is included in the very good category with a percentage of 84.6%. This shows that the respondents have a high level of interest in the Kampung Patin Tourism Village. The coefficient of determination shown in the R square results is 0.113 or 11.3%, this shows that 11.3% of the contribution of the influence of the promotion mix variable on the variable visitor interest, while the remaining 88.7% is the contribution of the influence of other variables outside this study.
Co-Authors Ahmad Khoirul Anam Aprida Khairani Ritonga Ayu Maulidia Bambang Agus Herlambang, Bambang Budi Aswin Evy Wisudariani Fika Ayu Cahaya Hasibuan Fika Ayu Cahaya Hsb Fitriani Gurning Ika Amanda Ira Dwi Mayangsari Irfan Sazali Nasution Kanizah Kanizah La Ode Reskiaddin Laylan Syafina Mahyuni Harahap Marta Butar Butar Maulidia Khairiah Mewani Sinaga Muhammad Gusman Syahlun Abyan Nabila Zahra Octaviany Nefi Darmayanti Nur Cahaya Hasibuan Nurdelita Anggraini Nurhazizah Br Said Putri Mendriani Putri Salsabilla R Rini, Willia Novita Eka Sabrina Fitria Sadu Wasistiono Salsabila As – Syifa Suci Ramadhani Wasiyem, Wasiyem Wijayaningsih, Rini Wuni Barokah Yeni Marlina Yudi Rusfiana Zahwa Sinta Aulia