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PENENTUAN STRATEGI TERHADAP PENURUNAN MUATAN KARGO PADA PT. XYZ DENGAN MENGGUNAKAN SWOT DAN QSPM Herman, Herman; Bora, M. Ansyar; Hasibuan, Rizki Prakasa; Setiawan, Henry Agung; Hanafie, Ahmad
SIGMA TEKNIKA Vol 8, No 2 (2025): SIGMATEKNIKA, VOL. 8, N0. 2, NOVEMBER 2025
Publisher : Fakultas Teknik, Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33373/sigmateknika.v8i2.8441

Abstract

PT. XYZ merupakan perusahaan jasa layanan yang bergerak dalam bidang logistik dan pengiriman barang yang baik export maupun impor, namun dari jasa layanan bongkar muat barang terjadi penurunan signifikan selama 3 tahun terakhir, untuk itu penelitian ini bertujuan untuk menganalisis faktor-faktor yang menyebabkan penurunan muatan kargo pada PT. XYZ serta merumuskan strategi pengembangan usaha yang tepat dengan menggunakan metode SWOT (Strength, Weakness, Opportunity, Threat) dan QSPM (Quantitative Strategic Planning Matrix). Penelitian dilakukan dengan pendekatan deskriptif kuantitatif melalui pengumpulan data primer dan sekunder. Data primer diperoleh dari hasil wawancara, observasi, serta penyebaran kuesioner kepada 18 responden yang merupakan perwakilan perusahaan pelanggan PT. XYZ. Sementara data sekunder diperoleh dari dokumen internal perusahaan dan literatur pendukung. Berdasarkan hasil penelitian menunjukkan dengan analisis matriks SWOT dan QSPM, bahwa alternatif strategi yang menjadi priorotas yang perlu diterapkan adalah strategi menambah fasilitas gudang bongkar muat dengan total nilai AS:76 dan Nilai TAS:7,43, kemudian strategi prioritas berikutnya adalah meningkatkan kualitas layanan serta kecepatan bongkar muat, yang memperoleh nilai AS: 70 dan TAS: 7,05
SUPPLY CHAIN MANAGEMENT UNTUK UMKM: KUNCI EFISIENSI & DAYA SAING Hasibuan, Rizki Prakasa; Jamal, Siti Aisyah; Herman, Herman; Afrija, Fritalia; Khotimah, Nabila Husnul
JURNAL REKAYASA SISTEM INDUSTRI Vol 11 No 1 (2025): November 2025
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jrsi.v11i1.10671

Abstract

The participation of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia’s industrial supply chains remains critically low, accounting for only 6.3% of the total 65.5 million MSMEs. This condition highlights the urgency of implementing strategic measures to enhance their integration into the national industrial ecosystem. This study aims to examine the existing conditions of MSME supply chains and to develop an efficient supply chain management (SCM) model aligned with their operational capacities. The research was conducted in two phases: (1) an assessment of current supply chain practices through a survey of 25 MSMEs in the food and handicraft sectors in Batam City, and (2) the design and simulation of an SCM model involving three partner MSMEs. The findings reveal that most MSMEs lack stable supplier networks, do not employ systematic production scheduling, and have yet to adopt information technology in their operations. To address these challenges, a Hybrid Collaborative SCM (HCSM) model comprising five core components was developed. Simulation results indicate significant improvements in delivery lead times, transportation costs, production cycle times, and a reduction in stock-out frequencies, thereby demonstrating the model’s potential to enhance MSME supply chain performance  
SOSIALISASI TRI DHARMA PERGURUAN TINGGI: STRATEGI MENINGKATKAN MINAT STUDI LANJUT PADA SISWA SMK Hasibuan, Rizki Prakasa; Arifin, Nofri Yudi; Jumardi, Hamdani; Wulandari, Ardila; Rahmadea, Tasya Bintang
PUAN INDONESIA Vol. 7 No. 2 (2026): Jurnal Puan Indonesia Vol 7 No 2 januari 2026
Publisher : ASOSIASI IDEBAHASA KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37296/jpi.v7i2.467

Abstract

This community service activity was carried out to increase the understanding and motivation of vocational school students regarding the importance of pursuing higher education through the introduction of the Tri Dharma of Higher Education. The Tri Dharma consists of three pillars: education and teaching, research, and community service, which are the main foundations for the operation of universities. The method used was participatory socialization involving 20 students from grades XI and XII of SMK X in Batam City, Riau Islands. The activity used an interactive approach with presentations, question-and-answer sessions, and group discussions. The results showed a significant increase in students' understanding of the Tri Dharma from 28% to 84% after the socialization. In addition, 88% of participants stated that they were more motivated to continue their studies to higher education after participating in this activity, with 80% evaluating that the activity provided new and beneficial insights. The findings indicate that participatory socialization is effective in bridging the knowledge gap between vocational secondary education and higher education. This community service activity demonstrates that the socialization of the Tri Dharma of Higher Education is an effective strategy in increasing students' understanding and motivation to pursue higher education, while strengthening collaboration between universities and vocational schools in preparing quality human resources.