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All Journal JURNAL ILMIAH PENJAS (Penelitian, Pendidikan dan Pengajaran) Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Jurnal Pengabdian Dharma Laksana Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Bubungan Tinggi: Jurnal Pengabdian Masyarakat GANESHA: Jurnal Pengabdian Masyarakat PROFICIO: Jurnal Pengabdian Masyarakat Journal of Artificial Intelligence and Digital Business Journal of Social Knowledge Education (JSKE) Journal of Innovative and Creativity
Darsono Darsono
Universitas Tunas Pembangunan Surakarta
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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OPTIMALISASI KEGIATAN PADEL UNTUK MENINGKATKAN KEBUGARAN FISIK DAN SOSIAL REMAJA DI LINGKUNGAN SEKOLAH ATAU KOMUNITAS Risa Agus Teguh Wibowo; Slamet Sudarsono; Cristian Batistuta; Rakan Raditya Kurniawan
Jurnal Pengabdian Masyarakat FKIP UTP Vol 7 No 2 (2026): PROFICIO : Jurnal Abdimas FKIP UTP
Publisher : Fakultas Keguruan dan Ilmu Pendidikan Universitas Tunas Pembangunan Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36728/jpf.v7i2.6526

Abstract

Olahraga padel, inovasi yang menggabungkan unsur tenis dan squash, menawarkan permainan yang mudah dan menyenangkan untuk remaja. Namun, implementasinya di SMAN 1 Karanganyar masih terbatas, yang berdampak pada rendahnya variasi aktivitas fisik. Kegiatan ini bertujuan mengoptimalkan padel untuk meningkatkan kebugaran fisik dan kemampuan sosial siswa. Metode yang digunakan adalah edukasi partisipatif dengan latihan padel selama 4–6 minggu. Hasil menunjukkan peningkatan dalam daya tahan, kelincahan, dan koordinasi siswa, serta interaksi sosial, terutama dalam kerja sama tim dan komunikasi. Padel terbukti efektif untuk meningkatkan kebugaran jasmani dan interaksi sosial siswa, dengan kebutuhan dukungan berkelanjutan untuk optimalisasi program di sekolah.
Rebranding of Tourist Destinations: A Case Study of Mount Kemukus Pandan Wibowo; Kurniawati Darmaningrum; Darsono
Journal of Social Knowledge Education (JSKE) Vol. 6 No. 2 (2025): May
Publisher : Cahaya Ilmu Cendekia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37251/jske.v6i2.1472

Abstract

Purpose of the study: This research aims to analyze the impact of (1) rebranding, (2) facilities, and (3) promotion on tourist visits to Mount Kemukus. Methodology: The data sources in this research are primary and secondary data. Data collection techniques in this research are Interviews, Observations, and Documentation. Data analysis is conducted using Data Reduction, Data Display, and Conclusion Drawing. Main Findings: This research indicates that: 1.The initial negative stigma originated from a miscommunication between the key keeper of Pangeran Samudra's Tomb and tourists from outside Java. 2.The management of The New Kemukus requires expansion and addition of parking spaces for tourist comfort. In terms of communication, there are already directional signs and information services to prevent tourists from feeling confused. The available services are sufficient for tourist comfort, and the environment is supportive of family tourism. Novelty/Originality of this study: This research also concludes that rebranding efforts can be effective in changing the image of a tourist destination, but ongoing efforts are needed to maintain momentum and attract a steady flow of tourists.
Greenwashing and Promotion: Their Influence on Le Minerale Repurchase Intention Alviani Tri Wulandari; Kurniawati Darmaningrum; Darsono
Journal of Social Knowledge Education (JSKE) Vol. 6 No. 3 (2025): August
Publisher : Cahaya Ilmu Cendekia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37251/jske.v6i3.1918

Abstract

Purpose of the study: The main object tive of this study is to examine the influence of greenwashing perception and promotion on repurchase intention packaged drinking water products of Le Minerale. Methodology: The methodology used is a quantitative approach. The study was conducted with 133 respondents who had purchased Le Minerale. Data analysis techniques used in this study include instrument testing, classical assumption testing, hypothesis testing using partial tests (t-test), simultaneous tests (f-test), coefficient of determination and multiple linear regression analysis using the SPSS Statistics version 27 application. Main Findings: The results of the tests carried out in this study show that the perception of greenwashing and promotions has a positive and significant influence on the decision to repurchase intention packaged drinking water products () of Le Minerale. Novelty/Originality of this study: This study breaks new ground by specifically examining the influence of greenwashing perception and promotion on repurchase intention packaged drinking water products () market, focusing exclusively on the Le Minerale brand. While previous studies have explored greenwashing and repurchase intention separately or in a broader context, this study uniquely synthesizes these elements within a specific market dynamic in Indonesia and for a leading brand and offers new insights for academic understanding and marketing strategies in this significant product category.
The Effect of Service Quality and Atmosphere on Revisit Intention to Klewer Market a Social Economic Muhammad Ilham Masyary; Darsono; Kurniawati Darmaningrum
Journal of Social Knowledge Education (JSKE) Vol. 7 No. 2 (2026): March
Publisher : Cahaya Ilmu Cendekia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37251/jske.v7i2.2730

Abstract

Purpose of the study: This study aims to determine the effect of service quality and atmosphere on the intention to revisit Klewer Market in Surakarta City amidst digital competition with the ease of online fahion purchases that have changed consumer behavior and decreased visits to physical markets. Methodology: This study used quantitative methods with 100 respondents who had visited in the last six months. Data collection techniques were conducted through surveys, while data analysis techniques used descriptive or inferential statistical analysis. All data were processed using SPSS version 25 software to ensure the accuracy of the test results. Main Findings: The results show that service quality and atmosphere have a significant partial and simultaneous effect on the intention to revisit. As a social space, traditional markets facilitate community interaction activities. Service quality and atmosphere that support these activities are crucial for the sustainability of this social institution. Novelty/Originality of this study: This study offers a new perspective by repositioning traditional markets not only as economic entities, but also as dynamic social spaces. Its novelty lies in the integration of service quality and atmosphere as stimulants for community social activities, which are key to the sustainability of social institutions amid modernisation.
Pengaruh Hard Skill, Soft Skill, dan Pelayanan Karyawan terhadap Kepuasan Pelanggan di Nuka Hair Studio Baturetno Anjani Anjani; Achmad Choerudin; Darsono Darsono
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.8960

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh hard skill, soft skill, dan pelayanan karyawan terhadap kepuasan pelanggan di Nuka Hair Studio Baturetno. Dalam industri jasa kecantikan yang semakin kompetitif, kepuasan pelanggan menjadi faktor penting yang menentukan keberlangsungan usaha. Oleh karena itu, perusahaan perlu memperhatikan kualitas sumber daya manusia, baik dari aspek keterampilan teknis maupun kemampuan interpersonal, serta kualitas pelayanan yang diberikan kepada pelanggan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei. Data dikumpulkan melalui penyebaran kuesioner kepada pelanggan yang pernah menggunakan jasa Nuka Hair Studio dengan teknik purposive sampling sebanyak 75 responden. Analisis data dilakukan menggunakan uji validitas, uji reliabilitas, uji asumsi klasik, serta analisis regresi linear berganda dengan bantuan program SPSS. Hasil penelitian menunjukkan bahwa secara parsial hard skill dan soft skill berpengaruh positif dan signifikan terhadap kepuasan pelanggan. Pelayanan karyawan juga menunjukkan pengaruh positif terhadap kepuasan pelanggan, yang mengindikasikan bahwa kualitas interaksi dan pelayanan yang diberikan mampu meningkatkan pengalaman pelanggan dalam menggunakan jasa salon. Secara simultan, hard skill, soft skill, dan pelayanan karyawan berpengaruh signifikan terhadap kepuasan pelanggan. Nilai koefisien determinasi menunjukkan bahwa ketiga variabel independen mampu menjelaskan variasi kepuasan pelanggan sebesar 51,1%, sedangkan sisanya sebesar 48,9% dipengaruhi oleh faktor lain di luar model penelitian. Temuan penelitian ini menunjukkan bahwa hard skill merupakan variabel yang paling dominan dalam memengaruhi kepuasan pelanggan. Oleh karena itu, peningkatan keterampilan teknis karyawan yang didukung oleh pengembangan soft skill dan pelayanan yang berkualitas perlu menjadi prioritas dalam upaya meningkatkan kepuasan pelanggan serta daya saing usaha jasa kecantikan.
Co-Authors Abdullah Zailani Abdullah Zailani Achmad Choerudin Adrian Rahmadi Alviani Tri Wulandari Anjani Anjani Atik Lusia atik lusia Cristian Batistuta Dwinanda Ripta Ramadhan Istinganah Eni Maryanti Iwan Arya Kusuma Kurniawati Darmaningrum Kurniawati Darmaningrum LAKSONO SUMARTO, LAKSONO Luthfie Lufthansa Mrihrahayu Rumaningsih Muhammad Ilham Masyary Muhammad Iqbal Azuma Novita Aryani Ori Dimas Tri Prasetyo Pandan Wibowo Rakan Raditya Kurniawan Rendra Agung Prabowo RINI ADIYANI Risa Agus Teguh Wibowo Rissa Marina Widodo Sri Wijiastuti Susilaningtyas Budiana Kurniawati Suyamto Suyamto Syahri Al Husin Syahri Alhusin TRIO HANDOKO Wisnu Mahardika Zandra Dwanita Widodo Zandra Dwanita Widodo