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All Journal Journal of Language and Literature Jurnal Abdidas Kulturistik : Jurnal Bahasa dan Budaya Postgraduated Community Service Journal Community Services Journal (CSJ) Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Dewa Ayu Dyah Pertiwi Putri
Universitas Warmadewa
Humanities Education Health Professions Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

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Journal : postgraduated community service journal

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Improving English Communication for Specific Purposes Using Role-Play and Learning by Doing Techniques for the staff At The Samaya Resort Seminyak, Badung I Putu Gede Satria Wiraharja; Dewa Ayu Dyah Pertiwi Putri; I Wayan Chandra Adyatma
Postgraduated Community Service Journal Vol. 4 No. 1 (2023)
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/pcsj.4.1.2023.11-16

Abstract

When the COVID-19 pandemic hit the tourism sector in Indonesia, especially in Bali, it experienced a quite drastic decline, so many workers were laid off. Not only decreased of tourist arrivals, but also decreased knowledge of English communication among workers, due to a lack of communication with guests staying at the hotel. Seminyak is a fashionable destination in Bali, especially its beaches and home to famous resorts, restaurants and boutiques. One of the most luxurious resorts in the Seminyak area is The Samaya Resort Seminyak, which is located on Jalan Laksmana Seminyak. English communication improvement training is a very important point in everyday life, especially in the world of hospitality work in improving speaking skills especially to guests staying at The Samaya Resort Seminyak. This can improve the quality of staff service to guests, and minimize miscommunication. Community Partnership Program activities in the form of teaching English using role-play techniques and learning English while practicing it directly (Learning by Doing) are appropriate activities for staff at The Samaya Resort Seminyak in developing and improving their communication skills using the language English with good and correct English grammar and pronunciation. The method applied in teaching English communication uses the role play and learning by doing methods. This English teaching activity is held for 1 (one) month for purposes, starting from 6 to 27 June 2023. From the teaching provided, the materials needed for staff at The Samaya Resort Seminyak are English material for specific related to service and services in the hotel according to the department of each staff. Based on the background that has been described, the main problems of partners are: 1). How do the staff at The Samaya Resort Seminyak master the grammar and pronunciation of English for Specific Purposes? 2). What are the results of the application of English learning techniques by Role-Play and Learning by Doing for Specific Purposes to the staff at the resort? To solve the problems faced by partners, an English teaching program was carried out using the role-play method and learning English while practicing it directly (Learning by Doing). The participants in this English training were 28 staff of The Samaya Resort Seminyak from all departments. For this reason, English will be taught at an intermediate level, with specific vocabulary and grammar according to their respective departments. This training will be held with meetings once a week for each department.
Peningkatan Kemampuan Digital Marketing dan Kreativitas Pembuatan Konten The Taran Villas Lembongan, Nusa Lembongan, Klungkung Ni Kadek Sioaji Yamawati; I Made Astu Mahayana; Dewa Ayu Dyah Pertiwi Putri; Ni Luh Putu Indiani
Postgraduated Community Service Journal Vol. 5 No. 1 (2024)
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/pcsj.5.1.2024.29-34

Abstract

Nusa Lembongan has experienced rapid development in the tourism sector. However, behind the development of the world of technology and tourist accommodation in Nusa Lembongan, partners are still unable to utilize digital marketing as an effort to increase their revenue. The problem faced is the lack of knowledge about the importance of promotion through digital platforms. The second problem is the lack of awareness about the importance of promotional strategies. Third, the lack of skills in using information technology. Fourth, the lack of ideas in creating interesting content. The last problem is the lack of updates on current social media developments. The solution we provide for the first problem is to socialize the importance of digital marketing. The solution to the second problem is to conduct socialization and content creation assistance. For the third problem, assistance in the use of information technology in the form of application-based digital marketing models and websites as portfolios. The solution to the fourth problem is to provide assistance in creating content as well as providing training in creating content that can become advertisements that attract consumers. For the last problem, provide training on advertising language in attracting the right target market. The success of the activity is measured using indicators: achievement of training objectives, achievement of planned targets, and program sustainability. The level of achievement of these three indicators shows an average value above 75 percent so that this community service activity has gone well. The programs in this community service activity need to be maintained by improving the quality of active promotion on the internet and social media, focusing on the target market, maintaining product content engagement on Instagram social media, redeveloping caption ideas with good advertising language, adding skills to create attractive visual and audiovisual content on other social media.
Co-Authors Agus Darma Yoga Pratama, Agus Darma Ana, I Wayan I Gede Sandi Haris Saskara I Gede Sandi Haris Saskara I Ketut Subagia I Nyoman Kardana I Putu Gede Satria Wiraharja I Wayan Chandra Adyatma I Wayan Muliawan Kadek Yogi Pratama Kuntayuni Mahayana, I Made Astu Ni Luh Putu Indiani Ni Luh Sriyanti Ni Nyoman Muryatini Ni Wayan Kasni, Ni Wayan Ni Wayan SITIARI Sayu Putu Ratih Kumara Devi Subur, Made Susini, Made YAMAWATI, Ni Kd. Sioaji