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Pemerolehan dan Pembelajaran Bahasa Kedua Pemandu Wisata Lokal di Desa Bongkasa Pertiwi: Hipotesis Krashen Anak Agung Istri Manik Warmadewi; I Made Astu Mahayana
LINGUA : Jurnal Bahasa, Sastra, dan Pengajarannya Vol. 18 No. 1 (2021): Maret 2021
Publisher : Center of Language and Cultural Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30957/lingua.v18i1.692

Tourism development has had a tremendous influence on the life of Balinese people. Apart from a large number of tourist destinations opened, human resources also need to be considered in order to provide good service for the tourist who visits Bali. The main thing is how to communicate in English fluently. Mastered English as a second language can not be separated from the theory of language acquisition. Mastered in a second language can be as an acquiring, on the other hand, it can be as learning. The aim of this research is to explain how the local guide in Bongkasa Pertiwi Village mastered English as a second language. The data were collected through interviewing, distributing questionnaires to the local guide or the other tourist actors who lived in that village. A mixed method (quantitative and qualitative) was used for solving the problem. By using the Krashen hypothesis, the results obtained are some informants mastered English as a second language naturally and the other informants mastered English by learning.

PENGGUNAAN UNGKAPAN TABU DI DESA TENGANAN PEGRINGSINGAN: KAJIAN SOSIO-PRAGMATIK I Made Astu Mahayana; Made Detrichyeni Winaya; Anak Agung Gede Suarjaya; I Gede Sandi Haris Saskara
LINGUA : Jurnal Bahasa, Sastra, dan Pengajarannya Vol. 19 No. 2 (2022): September
Publisher : Center of Language and Cultural Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30957/lingua.v19i2.763

Setiap bahasa pastinya memiliki ungkapan-ungkapan tabu. Tidak terkecuali di Desa Tenganan, Pegringsingan. Penelitian ini berfokus pada jenis dan motif penggunaan ungkapan tabu pada kelompok masyarakat Desa Tenganan Pegringsingan. Penelitian ini menggunakan pendekatan sosio-pragmatik dengan metode lapangan. Metode yang digunakan dalam penelitian ini adalah metode deskriptif. Sumber data penelitian ini adalah masyarakat lokal Desa Tenganan Pegringsingan. Metode wawancara dan pengamatan partisipasif digunakan sebagai metode pengumpulan data. Dalam mengumpulkan data, peneliti tidak menggunakan wawancara sistematis namun dengan teknik pancingan. Teknik analisis data yang digunakan adalah teknik analisis kualitatif. Hasil penelitian ini menunjukkan bahwa di desa Tenganan Pegringsingan terdapat 16 ungkapan tabu yang diklasifikasi menjadi 7 jenis, yaitu ungkapan tabu berjenis aktivitas, hewan, organ tubuh, excrement, sakral, makian, dan ungkapan tabu bersifat pronominal. Selain itu, adapun 4 motif yang menjadi alasan mengapa ungkapan tersebut diucapkan. Melalui hasil analisis data, ditemukan bahwa norma kesopanan mempunyai peran penting dalam bermasyarakat di Desa Tenganan Pegringsingan dalam hal menjaga nilai kesakralan adat istiadat Desa Tenganan Pegringsingan

The Variation of Swear Word â€œKlengâ€ and its Flexibility in Denpasar I Made Astu Mahayana; Agus Darma Yoga Pratama
INTERACTION: Jurnal Pendidikan Bahasa Vol 10 No 2 (2023): INTERACTION: Jurnal Pendidikan Bahasa
Publisher : Universitas Pendidikan Muhammadiyah (UNIMUDA) Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36232/jurnalpendidikanbahasa.v10i2.4881

The paper investigates the Balinese swear word kleng and its variations used by teenagers in Denpasar. They use this word in various types whose functions differ depending on the context of the situation. Basically, kleng is a swear word used to insult others or show anger. However, some people can use this word to show intimacy toward others and humour. This study investigates variations of the word kleng and its flexibility used by the young generation in Denpasar based on linguistic anthropology. This research is descriptive research through a qualitative approach. The data were collected from conversations of the young generation in several coffee shops in Denpasar. Besides, the social media platforms, namely Instagram and Tiktok, were also used as secondary data. Based on the results, this research found several variations of the word kleng, including naskleng, kle, klieng, klie, nanas klengkeng leci, and klek. These variations reflect psychological, social, and linguistic functions. This research underscores language's importance in reflecting evolving cultures, feelings, and social dynamics, offering insights into an ever-changing society.

Improving Coffee Processing Towards Community-Based Agritourism I Gede Pasek Mangku; I Made Astu Mahayana
AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Vol. 7 No. 3 (2023)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy (SAFE-Network)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29165/ajarcde.v7i3.316

The quality and flavor of coffee products are influenced by the processing used. Suitable processing methods can increase coffee products' quality, flavor, and bioactive content. Better coffee quality can support the agritourism development program in the Harapan Maju group. This community service aims to improve the knowledge and skills of Harapan Maju group on processing coffee and to increase communication skills in English to sell and promote their products. The methods used in this program are surveys, observation, transfer of knowledge and skill, mentoring, documentation, as well as practicing. There are 28 participants from the group who joined in this activity. The result showed that the knowledge and skill of the group members are increasing therefore, the Harapan Maju group can produce coffee products with good quality and flavor to support agritourism programs. Otherwise, the ability of English communication skills also increases and can support agritourism development in the future. However, the group continuously needs mentoring and guidance from the University and government.

PKM PEMBERDAYAAN DIGITAL PENENUN SONGKET MELALUI SOSIAL MEDIA Mahayana, I Made Astu; Yoga Pratama, Agus Darma; Larasdiputra, Gde Deny; Trisnamayuni , A. A. Istri Mas
Jurnal Abdi Dharma Masyarakat (JADMA) Vol. 6 No. 2 (2025): Oktober 2025
Publisher : LPPM Universitas Mahasaraswati Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/jadma.v6i2.12359

Desa Gelgel, Klungkung, dikenal sebagai salah satu sentra penghasil kain songket Bali yang memiliki nilai budaya tinggi. Namun, pemasaran produk songket oleh para penenun masih mengandalkan metode konvensional dan belum memanfaatkan media sosial secara optimal. Program Pengabdian kepada Masyarakat (PkM) ini bertujuan untuk meningkatkan kapasitas digital penenun melalui pelatihan dan pendampingan strategi e-marketing berbasis Instagram, khususnya dalam hal konten visual dan bahasa iklan (copywriting). Metode pelaksanaan mencakup tiga tahap: identifikasi kebutuhan mitra, workshop, pelatihan dan pendampingan yang intensif, serta evaluasi dan tindak lanjut. Hasil kegiatan ini berhasil meningkatkan kemampuan mitra dalam hal peningkatan kapasitas digital dan keterampilan bahasa iklan penenun songket, memperluas jangkauan pemasaran hingga tingkat nasional, serta mendukung pencapaian Tujuan Pembangunan Berkelanjutan (SDGs), khususnya Pendidikan Berkualitas serta Pekerjaan Layak dan Pertumbuhan Ekonomi.

The Variation of Swear Word “Kleng” and its Flexibility in Denpasar Mahayana, I Made Astu; Pratama, Agus Darma Yoga
INTERACTION: Jurnal Pendidikan Bahasa Vol. 10 No. 2 (2023): INTERACTION: Jurnal Pendidikan Bahasa
Publisher : Program Studi Pendidikan Bahasa Inggris, Universitas Pendidikan Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar

The paper investigates the Balinese swear word kleng and its variations used by teenagers in Denpasar. They use this word in various types whose functions differ depending on the context of the situation. Basically, kleng is a swear word used to insult others or show anger. However, some people can use this word to show intimacy toward others and humour. This study investigates variations of the word kleng and its flexibility used by the young generation in Denpasar based on linguistic anthropology. This research is descriptive research through a qualitative approach. The data were collected from conversations of the young generation in several coffee shops in Denpasar. Besides, the social media platforms, namely Instagram and Tiktok, were also used as secondary data. Based on the results, this research found several variations of the word kleng, including naskleng, kle, klieng, klie, nanas klengkeng leci, and klek. These variations reflect psychological, social, and linguistic functions. This research underscores language's importance in reflecting evolving cultures, feelings, and social dynamics, offering insights into an ever-changing society.

Improving Coffee Processing Towards Community-Based Agritourism I Gede Pasek Mangku; I Made Astu Mahayana
AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Vol. 7 No. 3 (2023)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy (SAFE-Network)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29165/ajarcde.v7i3.316

The quality and flavor of coffee products are influenced by the processing used. Suitable processing methods can increase coffee products' quality, flavor, and bioactive content. Better coffee quality can support the agritourism development program in the Harapan Maju group. This community service aims to improve the knowledge and skills of Harapan Maju group on processing coffee and to increase communication skills in English to sell and promote their products. The methods used in this program are surveys, observation, transfer of knowledge and skill, mentoring, documentation, as well as practicing. There are 28 participants from the group who joined in this activity. The result showed that the knowledge and skill of the group members are increasing therefore, the Harapan Maju group can produce coffee products with good quality and flavor to support agritourism programs. Otherwise, the ability of English communication skills also increases and can support agritourism development in the future. However, the group continuously needs mentoring and guidance from the University and government.

Kembali Becik’s Traveling Tips on Instagram through Ecolinguistic Lens Radha Andhra Swari; Made Sani Damayanthi Muliawan; I Made Astu Mahayana
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 2 No. 3 (2023): December : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v2i3.980

Studies on ecolinguistics mostly delve into how the media portrays environmental issues in tourism sector, but few to none have examined the way social media promotes sustainable traveling. This study aims to examine Kembali Becik’s traveling tips on Instagram. Designed with descriptive qualitative method, the data were obtained from Kembali Becik’s Instagram account (instagram.com/kembali.becik) in the form of captions and images. Furthermore, data were taken from the posts in six-month period (September 2022-March 2023). Data were analyzed using ecolinguistic theory of salience and visual image analysis. The results showcase certain language patterns in Kembali Becik’s traveling tips, which include constant use of eco-lexicons such as adjectives and nouns. Moreover, the images also strengthen the positive message regarding sustainable practices that can be done while traveling in Bali. Further research needs to be conducted in order to evaluate the portrayal of sustainable traveling in various media.

Conversational Structure Used in Guiding Conversation on YouTube Channel I Gusti Ayu Agung Dian Susanthi; Anak Agung Istri Manik Warmadewi; Dewa Ayu Kadek Claria; I Made Astu Mahayana
RETORIKA: Jurnal Ilmu Bahasa Vol. 8 No. 1 (2022)
Publisher : Program Studi Magister Ilmu Linguistik Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jr.8.1.2022.25-31

The number of followers of the account can be recovered, even it can be hundreds or thousands, the account can also be used as a model to become popular. The term for those who earn money from social networks, especially YouTube, is called as YouTuber. It becomes something interesting to study when some YouTubers uploaded their activities, one of them was the video when they went on tours or travel trips to guide the foreign tourists using English during the tours they uploaded. How the structure of the conversation they used was one of the interesting things to study. This is descriptive qualitative research which aims to describe conversational structure of tour guide in YouTube channel. The data were collected through listening, transcription, and note-taking techniques. The collected data then were analyzed using the chosen theory. The results showed that conversational structures used by tour guides in their YouTube channel include six elements which refer to opening, turn-taking, topic shift, overlapping, adjacency pair, and closing. Besides that, there are four expressions such as greeting, asking for information, giving information, and confirming. Expression of greeting consists of formal greeting. Asking for information about condition, readiness, and opinion. Giving information regarding the desire to go somewhere. Meanwhile, confirming expressions are used to ensure specific information about the guest.

Public Signs in Objek Wisata Candidasa (OWC): Linguistic Landscape Study I Made Astu Mahayana; Made Sani Damayanthi Muliawa; I Gusti Ayu Agung Dian Susanthi
RETORIKA: Jurnal Ilmu Bahasa Vol. 9 No. 1 (2023)
Publisher : Program Studi Magister Ilmu Linguistik Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jr.9.1.2023.54-62

Research on Linguistic Landscape (LL) has been done quite often in recent years. The studies are still focused on examining signs in one particular area. In this regard, this study aimed to examine the public signs found in the tourism area of Objek Wisata Candidasa (Candidasa Tourism Objects), Bugbug Village, Karangasem. This place was chosen since Objek Wisata Candidasa (OWC) is one of the tourism destinations in Bali most at risk of globalization. The current globalization affects the use of language on public signs around OWC. Furthermore, this study examines the language variation on public signs and the formers' motives in producing such language(s). The data in this research were the photograph of visible public signs in OWC supported by written and spoken information. For this research to be successful, this study applied the LL "one single sign" method of data collection. Based on the results, it was found that English dominates the language used on the public signs in OWC as a monolingual sign, with a rate of 45.05%. Moreover, it was found the varied motives of the formers in using the public signs; namely, (1) economic purpose (attracting consumers' attention), (2) providing information, (3) symbol of identity (of ownership) & language conservation, (4) decorative function (creates a natural/ artistic impression), and (5) shows diversity in OWC. In other words, the impact of globalization has led to the emergence of many public signs written in foreign languages, especially English.

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