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Journal : Journal of Indonesian Management

Pengaruh Kualitas Produk, Lokasi Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Pada Kedai Seblak Mama Tuti Kota Bengkulu Hendayani, Desti; Indriasari, Nia; Rahman, Abdul
Journal of Indonesian Management Vol. 3 No. 4 (2023): Desember
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i4.1573

Abstract

Kedai Seblak Mama Tuti, Bengkulu City, is one of the culinary businesses in the city of Bengkulu and is currently developing and is in great demand by consumers. The aim of this research is to determine the influence of product quality, location and service quality on purchasing decisions at Kedai Seblak Mama Tuti, Bengkulu City. The sample in the research was 70 consumers who purchased seblak at Mama Tuti's Seblak Store, Bengkulu City. Data were collected using a questionnaire and the analysis methods used were multiple linear regression, determination tests and hypothesis tests. The results of the regression analysis show Y = 7.749 + 0.257X1 + 0.370 X2 + 0.205X3. This illustrates a positive regression direction, meaning that there is a positive influence between X1 (product quality), X2 (location) and X3 (service quality) on purchasing decisions (Y). This means that if the variables of product quality, location and service quality increase, it will increase purchasing decisions at the Seblak Mama Tuti shop, Bengkulu City. The coefficient of determination is 0.570. This means that X1 (product quality), X2 (location) and X3 (service quality) influence purchasing decisions (Y) by 57%. Meanwhile, the remaining 43% is influenced by other variables not examined in this research. The results of the t test at a significance level of 0.05 explain that partially (individually) the variables location, product quality and service quality have a significant influence on the purchasing decision variable because the significant value is smaller than 0.05. The results of the F test at a significance level of 0.05 explain that the variables location, product quality and service quality have a simultaneous (together) influence on purchasing decisions because the significant value is smaller than 0.05.
The Effect of Human Resources Development and Morale on Temporary Employee’s Work Productivity at Pamong Praja Police Unit and Fire Department in Kabupaten Kaur Kadri, Kadri; Susanti, Neri; Indriasari, Nia
Journal of Indonesian Management Vol. 1 No. 3 (2021): SEPTEMBER
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v1i3.161

Abstract

This study aims to determine the effect of human resource development and morale on the productivity of temporary employees at Pamong Praja Police Unit and Fire Department of Kaur. The sample in this study was 125 employees. Data were collected using a questionnaire. The analytical method used was multiple regression analysis, hypothesis testing t and hypothesis testing f. The results of the regression equation are Y = 7.828 + 0.386X1 + 0.445X2 + 4.596, meaning that human resource development and morale have a positive influence on the productivity of employees at Pamong Praja Police Unit and Fire Department of Kaur. The result of the determination test is 0.557 or (55.7%). This shows that human resource development and morale affect the productivity of employees at Pamong Praja Police Unit and Fire Department of Kaur by 55.7%, while the rest (100 - 55.7% = 44.3%) is explained or influenced by other variables not examined. Human resource development and morale together have an influence on the productivity of the temporary workers at Pamong Praja Police Unit and Fire Department of Kaur with a significant value of 0.000, less than 0.05. Human resource development has a positive and significant effect on the productivity of temporary employees at Pamong Praja Police Unit and Fire Department of Kaur, because the significant value of 0.003 is smaller than 0.05. Morale has a positive and significant effect on the productivity of on the productivity of temporary employees at Pamong Praja Police Unit and Fire Department of Kaur, with a significant value of 0.000, which is smaller than 0.05
Effect of Recruitment and Placement on Employee Performance at PT. Revelation of Septyan Bengkulu Pitriyanti, Ripi; Yulianti, Oni; Indriasari, Nia
Journal of Indonesian Management Vol. 1 No. 4 (2021): December
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v1i4.314

Abstract

The purpose of this study was to determine the effect of recruitment and job placement on employee performance at PT. Wahyu Septyan Bengkulu. The sample in this study were 84 outsourced employees at PT. Wahyu Septyan Bengkulu. Collecting data using a questionnaire and the analytical method used is multiple linear regression, determination test and hypothesis testing. The results of the regression indicate that there is a positive influence between recruitment and placement on employee performance at PT. Wahyu Septyan Bengkulu because the direction of the regression has a positive direction, namely Y = 10,471+ 0,316X1 + 0,305X2 + e. Recruitment has a significant effect on employee performance at PT. Wahyu Septyan Bengkulu, because the significant value of 0.000 is smaller than 0.05. This means that the increasing attention to recruitment will increase the performance of employees of PT. Wahyu Septyan Bengkulu. This illustrates that with good recruitment between employees and leaders and between employees and other employees, performance can be improved. Placement has a significant effect on employee performance at PT. Wahyu Septyan Bengkulu because the significant value of 0.002 is smaller than 0.05. This illustrates that the more precise the placement of employees, the performance will also increase. Recruitment and placement have a significant effect together on employee performance at PT. Wahyu Septyan Bengkulu, thus the initial hypothesis proposed is proven (Ha is accepted). That is, there is a significant influence between recruitment and placement on performance together. The coefficient of determination of R square is 0.304. This means that recruitment and placement affect performance by 30.4% while the rest (100-30.4% = 43.3%) is influenced by other causal factors not examined in this study.